Paul Martin's Business Update - November 20th

Paul Martin's Business Update - November 20th

A new class of entrepreneur appears to be emerging on this continent, one that the folks at Forbes Magazine have zeroed in on as a group with the potential to deliver a big shift in the marketplace.

They’re called Encore Entrepreneurs, people who embrace the notion of entrepreneurship or starting a new enterprise late in life. Most likely they’ve already been in business or held an executive role and sold their company or retired but still have some gas in the tank.

These Encore Entrepreneurs come at things somewhat differently. They are not driven as much by the concept of making money but rather of making a difference. They use their business savvy to fix world problems while generating income at the same time.

The encore stage of life is about creating a legacy and characterized by commitment, contribution and purpose, according to the author of the piece that highlights this emerging demographic.

The idea of leaving something better for the next generation is a powerful one, strong enough for people to risk a life’s earnings in the next great adventure.

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