Jamie Murphy Sales & Marketing for @InHandGuides in UK & Ireland talks with Paul O'Mahony about his recent work

Season 1, Episode 2896,   Jan 29, 2015, 03:40 AM

Paul O'Mahony in conversation with the Sales & Marketing Manager in the UK of In Hand Guides, Jamie Murphy. What you hear : 00.00 - 00.43 Introducing Jamie Murphy 00.43 - 01.20 Introducing Exeter, Devon 01.20 - 02.39 Jamie's job: marketing & sales in UK 02.39 - 03.15 The customers of InHandGuides 03.15 - 03.45 Mining in Cornwall 03.45 - 03,58 Minimum order quantity 03.58 - 04.18 What clients do 04.18 - 05.35 How InHandGuides brand audios 05.35 - 05.45 Brands advocates like "mad raving fans of Apple" 05.45 - 08.42 The Giving & Living Trade Show 2015 in Westpoint Centre - 40,000 visitors 08.42 - 09.20 "We'll visit again in 2016" 09.20 - 09.30 A solo operator at the show 09.30 - 09.51 "Solemates", Kevin Best, "Insoles that massage your feet" 09.51 - 10.00 Cornish Guides Kevin 10.00 - 10.32 Exhibitor drive people towards your stand 10.32 - 11.37 Were any of the Top 20 visitor attractions there? The National Trust 11.37 - 11.50 English Heritage 11.50 - 12.09 What retail shops want 12.09 - 13.00 Following up after the trade show 13.00 - 13.28 Bicton Park http://www.bictongardens.co.uk/ - possible future business 13.28 - 14.02 Castletown House 14.02 - 14.30 Scilly Isles 14.30 - 15.18 Signage at the trade show 15.18 - 16.08 Future trade shows in 2015 : ACE Bournemouth, Tile Zone, Museums & Heritage Show, Victoria & Albert Museum, National Gallery 16.08 - 16.34 Antenna - traditional audio systems 16.34 - 17.02 "We are building awareness of InHandGuides for the future" 17.02 - 17.25 We are not doing the hard sell 17.25 - 17.38 Local tourist offices 17.38 - 17.50 Plymouth, Bournemouth 17.50 - 18.10 Visit Britain marketing budget compared with Northumbia 18.10 - 18.25 We produce cost-effective content 18.25 - 18.50 "What did you do in the evenings?" 18.50 - 19.23 "The hotel was fantastic." 19.23 - 19.35 "In sales, positivity is king" 19.35 - end How to contact Jamie Murphy: Twitter @jmeinhandguides, Email "marketingatinhandguides.ie" Website: http://www.inhandguides.com/contact-audio-device-company.php