MadTech Daily: Google Abandons Third-Party Cookie Deprecation; Channel 4 Establishes Data Partnership with Zoopla
On today's MadTech Daily: Google Abandons Third-Party Cookie Deprecation; Channel 4 Establishes Data Partnership with Zoopla; UK Off Course to Meet Clean Power Targets
3m Jul 23, 2024
3m
MadTech Daily: Netflix’s Ad-Supported Tier Grows 34%; Southeast Asian Retailers to Prioritise Contextual Real-Time Pricing
On today's MadTech Daily: Netflix’s Ad-Supported Tier Grows 34%; US Spends $14.2 Billion on Amazon Prime Day; Southeast Asian Retailers to Prioritise Contextual Real-Time Pricing
2m Jul 22, 2024
2m
ExchangeWire on the Google-DOJ Trial, Axel Springer Breakup Talks and EU Privacy Breaches
They delve deep into the Google-DOJ trial, looking at how the case could play out for Google and why the case has the potential to change the face of the advertising landscape. They also discuss the potential breakup of Alex Springer, and EU privacy breaches by both X and Xandr.
35m Jul 19, 2024
35m
MadTech Daily: Brian Lesser Appointed as Global CEO of GroupM; Havas Agencies Lose B Corp Status
On today’s MadTech Daily: Brian Lesser Appointed as Global CEO of GroupM; Havas Agencies Lose B Corp Status; Meta Aborts Release of AI Model in EU
2m Jul 19, 2024
2m
MadTech Daily: Omnicom Reports 5.2% Organic Growth in Q2; UK Amazon Prime Day Sales Hit Record £633m
On today's MadTech Daily: Omnicom Reports 5.2% Organic Growth in Q2; UK Amazon Prime Day Sales Hit Record £633m; Labour to Establish AI Regulation
2m Jul 18, 2024
2m
MadTech Daily: Two in Three Media Buyers Cite Measurement Issues; UK Watchdog to Investigate Microsoft
On today's MadTech Daily: Two in Three Media Buyers Cite Measurement Issues; UK Watchdog to Investigate Microsoft; BBC & ITV Get 24.2 Million Streams in Euro Final
2m Jul 17, 2024
2m
MadTech Daily: X in Breach of EU Digital Services Act; Google In Talks to Make its Biggest Acquisition
On today's MadTech Daily: X in Breach of EU Digital Services Act; Google In Talks to Make its Biggest Acquisition; Amazon’s AI Shopping Assistant Available to All US Customers
2m Jul 16, 2024
2m
MadTech Daily: Axel Springer and KKR In Talks to Dismantle Media Empire; Apple’s Pledges Bring EC Antitrust Probe to a Close
On today's MadTech Daily: Axel Springer and KKR In Talks to Dismantle Media Empire; Apple’s Pledges Bring EC Antitrust Probe to a Close; ITV’s New ReLoved eBay Marketplace
3m Jul 15, 2024
3m
Epom’s Andrey Liulko on the Dominance of Digital Ad Spend, Epic Games’ Marketplace App and Ad Dollars Directed at the Olympics
They explore the dominance of digital ad spend, Apple approving Epic Games’ marketplace app, and the pursuit of programmatic ad dollars at this years’ Olympic Games.
46m Jul 12, 2024
46m
MadTech Daily: LinkedIn to Roll Out AI Ad Campaign Tool; ITVX Achieves its Biggest Ever Live-Stream Audience in England Euros Semi-Final
On today's MadTech Daily: LinkedIn to Roll Out AI Ad Campaign Tool; ITVX Achieves its Biggest Ever Live-Stream Audience in England Euros Semi-Final; UK Digital Industry Growth Slows
2m Jul 12, 2024
2m
MadTech Daily: Xandr Accused of EU Privacy Breaches; DOJ Publishes Witness List for Google Antitrust Trial
On today's news digest: Xandr Accused of EU Privacy Breaches; DOJ Publishes Witness List for Google Antitrust Trial; Microsoft and Apple Leave OpenAI Board Observer Roles
3m Jul 11, 2024
3m
MadTech Daily: TikTok Launches Initiative to Attract UK Sellers; Spotify Introduces Podcast Comments
On today's MadTech Daily: TikTok Launches Initiative to Attract UK Sellers; Spotify Introduces Podcast Comments; Omnicom Media Group Sponsors World’s Largest Marketing Research Institute
2m Jul 10, 2024
2m
MadTech Daily: Skydance and Paramount Sign Agreement; Cineworld Considers Closing Quarter of UK Cinemas
On today's MadTech Daily: Skydance and Paramount Sign Agreement; Cineworld Considers Closing Quarter of UK Cinemas; Apple Approves Epic Games Marketplace App
2m Jul 09, 2024
2m
MadTech Daily: Global Ad Spend To Outpace Economic Growth; UK Election Ad Spend Figures
On today's MadTech Daily: Global Ad Spend To Outpace Economic Growth; UK Election Ad Spend Figures; Streaming Giants Challenge New Canadian Legislation
2m Jul 08, 2024
2m
Emily Horgan on YouTube’s Influence Over Children’s Purchases and Competition in the Streaming Landscape
This discussion delves into the streaming landscape, looking at the competition between the major streaming giants. Emily expands on YouTube’s influence over children’s purchases and content monetisation on the platform. 
32m Jul 05, 2024
32m
MadTech Daily: ITVX Reports Record Month; Channel 4 Invests in AI Powered Home and Living Marketplace
On today's MadTech Daily: ITVX Reports Record Month; Channel 4 Invests in AI Powered Home and Living Marketplace; Apple Gets Observer Role at OpenAI
2m Jul 05, 2024
2m
MadTech Daily: Google’s Emissions Climb 48%; Merger Agreement Reached for Paramount Global
On today's MadTech Daily: Google’s Emissions Climb 48%; Merger Agreement Reached for Paramount Global; Privacy Sandbox Testing Finds 33% Decline in CPMs
3m Jul 04, 2024
3m
Chapell & Associates’ Alan Chapell on the Ad Tech Law Landscape
Their discussion delves into the ad tech law landscape, examining legislation and the latest legal issues in the industry. Alan expands on legal matters in the privacy and antitrust arena, as well as regulations surrounding AI.
30m Jul 03, 2024
30m
MadTech Daily: Fox’s Tubi Enters UK Streaming Market; Paramount Hunts for Streaming Partner
On today's MadTech Daily: Fox’s Tubi Enters UK Streaming Market; Paramount Continues Hunt for Streaming Partner; TikTok Developing AI Chatbot Genie
2m Jul 03, 2024
2m
MadTech Daily: Meta Under EU Microscope; Facebook Considering Blocking News Content in AUS
On today's MadTech Daily: Meta Under EU Microscope; Facebook Considering Blocking News Content in AUS; YouTube Seeks AI Music Deals with Record Labels
2m Jul 02, 2024
2m
MadTech Daily: GroupM Teams Up with Tesco; IAB Tech Lab Releases Final Privacy Sandbox Analysis
On today's MadTech Daily: GroupM Teams Up with Tesco; IAB Tech Lab Releases Final Privacy Sandbox Analysis; TikTok Launches “Deals For You Days”
2m Jul 01, 2024
2m
ExchangeWire on Disney’s CPM Cuts, Big Tech Breaching Regulations and APAC’s Ad Market Growth
They examine Disney’s decision to cut CPM’s for Disney+, Apple and Microsoft breaching antitrust regulations in the EU, as well as the growth we’re seeing in the APAC ad market.
24m Jun 28, 2024
24m
MadTech Daily: Amazon takes on Temu; Time and OpenAI Team Up
On today's MadTech Daily: Amazon takes on Temu and Shein with new budget offering, OpenAI strikes a licensing deal with Time, and the UN warns media to take responsibility for misinformation. Further listening • Trader Talk - Adform's Jochen Schlosser on the future of targeting (https://www.exchangewire.com/tradertalk/2024/06/25/adforms-jochen-schlosser-on-the-future-of-targeting/) • MadTech P...
3m Jun 28, 2024
3m
MadTech Daily: Paramount+ Price Hike, Music Industry Takes on AI
On today's MadTech Daily: Paramount+ raises prices of it's tiers, the US music industry unites to take on AI, and WeBank has a Hong Kong subsidiary announced. Further reading • Trader Talk - Adform's Jochen Schlosser on the future of targeting (https://www.exchangewire.com/tradertalk/2024/06/25/adforms-jochen-schlosser-on-the-future-of-targeting/) • MadTech Podcast: the Ad Tech Election Specia...
2m Jun 27, 2024
2m
How will the UK Election Impact Ad Tech? 
With the UK elections coming up in the first week of July, this episode explores how proposed legislation in parties’ manifestos could affect the advertising ecosystem. They discuss key legislation that was passed before parliament was dissolved in the run up to the election, as well as touching on the potential future regulation of AI. 
35m Jun 26, 2024
35m
MadTech Daily: Disney+ Reducing CPMs By Up To 15%; Channel 4 Streaming Audience Growing Faster than Netflix and Amazon Prime
On today's MadTech Daily: Disney+ Reducing CPMs By Up To 15%; Channel 4 Streaming Audience Growing Faster than Netflix and Amazon Prime; Microsoft In Breach of DMA
3m Jun 26, 2024
3m
MadTech Daily: EU Confirms Apple in Breach of DMA; Target Teams Up with Shopify
On today's MadTech Daily: EU Confirms Apple in Breach of DMA; Target Teams Up with Shopify; Apple and Meta Discuss Partnership
2m Jun 25, 2024
2m
MadTech Daily: APAC Ad Market to Grow 8.5%; New York Governor Signs Social Media Bills
On today's MadTech Daily: APAC Ad Market to Grow 8.5%; New York Governor Signs Social Media Bills; TikTok Makes First Amendment Case
2m Jun 24, 2024
2m
MadTech Daily: Connected Audio Reaches 68% of Population; OpenAI Co-Founder to Start New AI Company
On today's MadTech Daily:  MadTech Daily: Connected Audio Reaches 68% of Population; OpenAI Co-Founder to Start New AI Company; US Regulators File Lawsuit Against Adobe
3m Jun 21, 2024
3m
The MadTech Podcast Special LIVE: Cannes Social 2024
In a live recording of The MadTech Podcast Special at Cannes, ExchangeWire's Rachel Smith is joined by euronews' Luci Dalgety, Lumen's Mike Follet and StackAdapt's Michael Shang to discuss use of made-for-advertising (MFA) sites and global advertising revenue.
23m Jun 21, 2024
23m
MadTech Daily: Nvidia Becomes Most Valuable Company; Netflix Opening Immersive Entertainment Venue
On today's MadTech Daily: Nvidia Becomes Most Valuable Company; Netflix Opening Immersive Entertainment Venue; Daily Mail Unveils New Video and Commercial Offering
2m Jun 20, 2024
2m
BBC Studios’ Jasmine Dawson on Authenticity, Brand Partnerships and Content Monetisation
On this MadTech Podcast special, Aimee Newell Tarín is joined by Jasmine Dawson, SVP Digital at BBC Studios to discuss the role of their digital team, touching on brand and sponsor partnerships, video monetisation and podcast commercialisation.
28m Jun 19, 2024
28m
MadTech Daily: Ad Net Zero Publishes Global Media Sustainability Framework; UK Ad Spend Grows 12%
On today's MadTech Daily: Ad Net Zero Publishes Global Media Sustainability Framework; UK Ad Spend Grows 12%; Amazon Ads Launches Ad Relevance for Post-Cookie
2m Jun 19, 2024
2m
TripleLift’s Airey Baringer on Embracing Programmatic Innovation
Their discussion delves into the research findings gained from TripleLift’s Global Innovation Readiness Scorecard, shedding light on how prepared marketers are in the core areas of AI, retail media, addressability and CTV. They explore what vendors and industry groups can do to help advertisers address the findings, as well as what actions advertisers can take to embrace them. 
24m Jun 18, 2024
24m
MadTech Daily: Meta Delays Training AI on User Data in EU; X Pitches Live Basketball to Advertisers
On today's MadTech Daily: Meta Delays Training AI on User Data in EU; Apple Set to be First to Face Charges Under DMA; X Pitches Live Basketball to Advertisers
2m Jun 18, 2024
2m
MadTech Daily: Spotify's In-house Agency; Pinterest Launch Ad Labs
On today’s MadTech Daily: Spotify Introduces In-House Creative Agency; Pinterest Launches Ad Labs; ANA Spins Off Cross-Media Measurement Solution Division Further reading • Mat Broughton on advertising's H1 financials (https://www.exchangewire.com/blog/2024/06/13/advertising-industry-financials-h1-2024/) • Alessandro de Zanche on the MadTech Podcast (https://www.exchangewire.com/ew-podcast/adz...
3m Jun 17, 2024
3m
ADZ Strategies’ Alessandro De Zanche on Calls to Ban Fossil Fuel Ads, AI Regulation and TikTok’s Election Protection Measures
They discuss the UN secretary general’s calls to ban fossil fuel ads, Silicon Valley’s uproar over an AI safety bill in California, and TikTok’s attempt to provide reliable and authoritative information in the run-up to the UK general election.
29m Jun 14, 2024
29m
MadTech Daily: Oracle Exits Ad Business; Equativ and Sharethrough to Merge
On today's MadTech Daily: Danish Media Threatens to Sue OpenAI; Oracle Exits Ad Business; Equativ and Sharethrough Merge to Form one of the Largest Ad Platforms and Marketplaces
2m Jun 14, 2024
2m
Footballco's James Lamon on the Power of Football for Advertisers
Euro 2024 is almost upon us. The tournament is set to be one of the most engaged with events in the sporting calendar - so how big is the opportunity in football for brands? To discuss this, we welcome James Lamon, EVP of content and operations at FootballCo. James brings his point of view on what makes football such a powerful vehicle for engagement, how brands can get maximise their involvem...
25m Jun 13, 2024
25m
MadTech Daily: BeReal Acquired for €500m; Global Ad Spend to Rise 7.8%
On today's MadTech Daily: BeReal Acquired for €500m; Global Ad Spend to Rise 7.8% in 2024; Paramount and Skydance Merger Off the Table
3m Jun 13, 2024
3m
MediaCorp's Raj Parekh on the Power of Branded Content
ExchangeWire's head of content John Still is joined by Raj Parekh, head of sales at  MediaCorp for a discussion on branded content. On this episode, Raj looks at: • How does branded content compare to traditional advertising? • The importance of trust and engagement, and the value of branded content to audiences • What makes effective branded content • How long-form content competes in a shor...
21m Jun 13, 2024
21m
MadTech Daily: Apple to Integrate ChatGPT; Google TV Launches Ad Network
On today's MadTech Daily: Apple to Integrate ChatGPT; Google TV Launches Ad Network; Starbucks Embraces Storytelling with Studio Launch
2m Jun 12, 2024
2m
MadTech Daily: Costco Building Ad Business; United Airlines Personalises Flight Ads
On today's MadTech Daily: Costco Building Ad Business; United Airlines Personalises Flight Ads; New York Passes Bill Limiting Addictive Social Media
3m Jun 11, 2024
3m
MadTech Daily: Will Meta be Allowed to Train its AI on User Data?; UK Retailers Launch Biggest Ever Collective Action
On today's MadTech Daily: Will Meta be Allowed to Train its AI Models on User Data?; UK Retailers Launch Biggest Ever Collective Action; California Protests Proposed AI Bill
3m Jun 10, 2024
3m
The Telegraph’s Karen Eccles on Publishers’ Print Revenue Decline, MFA Sites and Political Ads Moving Away From Microtargeting
They delve into a publisher-focused conversation, exploring publishers’ decline in print revenue, how MFA’s are affecting the online publishing industry, and UK political ads moving away from microtargeting.
39m Jun 07, 2024
39m
MadTech Daily: Nvidia Overtakes Apple; US regulators to Open AI Antitrust Inquiries of Big Tech
On today's MadTech Daily: Nvidia Overtakes Apple; US Regulators to Open AI Antitrust Inquiries of Big Tech; Amazon buys Indian video streaming service MX Player
2m Jun 07, 2024
2m
MadTech Daily: Google’s £13.6bn Lawsuit Goes To Trial; Is Advertising Becoming More Inclusive?
On today's MadTech Daily: Google’s £13.6bn Lawsuit Will Go To Trial; How is the Industry Trying to Make Advertising More Inclusive?; OpenAI Employees Sign Open Warning Letter
2m Jun 06, 2024
2m
MadTech Daily: Unskippable Instagram ads? Ericsson to Close Ad Division
On today's MadTech Daily: Instagram Tests Unskippable Video Ads; Ericsson to Collapse Ad Division; ITN Strikes Deal to Safeguard Content from AI
3m Jun 05, 2024
3m
MadTech Daily: Broadcasters Trading Ad Airtime for Shares; Google Reduces Scope of AI Overviews
On today’s MadTech Daily: Broadcasters Trading Airtime for Advertisers’ Shares; Google Reduces Scope of AI Overviews; Nvidia Unveils New AI Platform
2m Jun 04, 2024
2m
MadTech Daily: Spain Suspends Meta’s Planned Election Tools; TikTok Courts Publishers
On today's MadTech Daily: Spain Suspends Meta’s Planned Election Tools; TikTok Courts Publishers; Women Aged 44+ Feel Underrepresented by Advertising
2m Jun 03, 2024
2m