The Yogipreneur: Business and Marketing for Yoga Teachers

222: The ONE Thing Online Business Yoga Teachers Should NEVER Do When Pricing Courses

The Yogipreneur: Business and Marketing for Yoga Teachers — Mon, 09 Mar 2026 17:15:29 +0000

📍Profitable Offers - Create Your First Low-to-Mid-Ticket Offer: https://digitalyogaacademy.lpages.co/profitable-offers/

► Watch Next: How Yoga Online Business Owners Hit $10k Months (The Truth)

Online yoga teachers can price their courses profitably. If they avoid this one critical mistake. Most online yoga teachers price based on self-worth instead of transformation value.

That does not work. In this video, I show you exactly ONE thing online business yoga teachers should never do when pricing courses and how to fix it. This video covers clear pricing psychology that makes online yoga teachers confident and courses sell. When pricing is done correctly, selling courses becomes steady and predictable.

In this video, you will learn:

✅ The ONE pricing mistake online business yoga teachers must avoid
✅ How to price based on transformation value not self-worth
✅ Why underpricing kills sales for online business yoga teachers
✅ How to avoid the comparison trap as online business yoga teachers
✅ The simple reframe that supports confident pricing for online business yoga teachers
✅ How to price courses that reflect true transformation value

Pricing courses for online business yoga teachers does not require being the cheapest or having the most content. It requires understanding transformation value. When online business yoga teachers price based on what the transformation is worth to students, not what they think they're worth, selling gets easier. This video walks you through exactly how to price your courses with confidence as online business yoga teachers.

221: 3 Yoga Marketing Strategies that Fill Your Program

The Yogipreneur: Business and Marketing for Yoga Teachers — Wed, 25 Feb 2026 00:00:00 +0000

📍Subs to Sold - Turn Email Subscribers Into Paying Students: https://digitalyogaacademy.lpages.co/subs-to-sold/

► Watch Next: How to Get Visible Fast Teaching Yoga Online (Without Instagram)

Yoga marketing can fill your programs consistently. If you know the right strategies. Most yoga teachers create amazing courses and then post once hoping people buy. That does not work. In this video, I show you exactly the three yoga marketing strategies that fill programs without feeling salesy. No guessing and no posting and praying. This video will give you clear yoga marketing systems that turn interested students into paying customers.

When yoga marketing is done correctly, filling programs becomes steady and predictable.

In this video, you will learn:
✅ The three yoga marketing strategies that consistently fill programs
✅ How to use the nurture-first framework for yoga marketing
✅ Why email priority matters more than Instagram for yoga marketing
✅ How to showcase transformation in your yoga marketing (not features)
✅ The simple structure that supports yoga marketing that converts
✅ How to market authentically without feeling gross or salesy
Yoga marketing that fills programs does not require massive Instagram following or viral reels. It requires strategic nurturing, email list building, and transformation-focused messaging.

When your yoga marketing has a clear system, filling programs gets easier. This video walks you through exactly how to use yoga marketing strategies that turn subscribers into paying students consistently.

220: Create your first course for your yoga online business in 30 days

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 13 Feb 2026 01:58:07 +0000

📍Profitable Offers: Create Your First Low-to-Mid-Ticket Offer (for Yoga Teachers) https://digitalyogaacademy.lpages.co/profitable-offers/

► Watch Next: 3 Yoga Marketing Strategies That Fill Your Programs (Hint: it's not instagram!)

Teaching yoga online and creating your first course can happen fast. If you have the right framework. Most yoga teachers spend months perfecting their course in isolation and never launch.

That does not work. In this video, I show you exactly how to design your first profitable course: No guessing or perfectionism. This is a clear 3-step outline that makes creating courses for your yoga online business simple. When course creation is done correctly, teaching yoga online becomes profitable and predictable.

In this video, you will learn:

✅ The 3-step framework for creating your first course teaching yoga online
✅ How to develop your unique mechanism teaching yoga online
✅ Why validation comes before creation for your yoga online business
✅ How to structure your course teaching yoga online for student results
✅ The simple outline that supports teaching yoga online profitably
✅ How to create fast teaching yoga online without perfectionism

Teaching yoga online and creating courses does not require months of work. It requires clarity and validation.

When your course has a clear unique mechanism and you validate before creating, teaching yoga online gets easier. This video walks you through exactly how to design, validate, and structure your first profitable course teaching yoga online.

219: The biggest signs you're ready to launch an online yoga course

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 30 Jan 2026 07:54:33 +0000

You will never feel ready to launch your course. That moment does not exist.

If you have been waiting for permission or a sign from the universe, this episode provides a clear reality check and a path forward. Kelly breaks down the common fears that hold yoga teachers back from launching their online course. She reveals the counterintuitive signs that you are ready, even when you feel you are not.

You will learn:
⭐️ The 3 most common limiting beliefs that keep teachers stuck in planning mode.
⭐️ Why waiting to be an expert is a trap that prevents growth.
⭐️ How to launch a course with a small but engaged community.
⭐️ The real meaning of failure and why it is essential for learning.
⭐️ How to use your existing experience as the foundation for your course.

If you have an idea, an outline, or a recurring thought about creating an online course, this conversation will give you the permission and perspective to move forward now. Stop waiting. Start helping.

Tune in and turn your ideas into impact.

Brought to you by YogiPro AI, the world's first AI-powered platform built exclusively for yoga entrepreneurs.

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/...

CONNECT WITH US
Instagram: / digitalyogaacademy
Facebook: / digitalyogaacademy
Pinterest: https://www.pinterest.co.uk/digitalyo...
Private Facebook Community: / digitalyogaacademy

More resources to help you on your yoga teaching Journey:
Blog: https://digitalyogaacademy.com/blog/
Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online...
The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

218: Your Fool-Proof Plan to Becoming a Profitable Yoga Teacher in 2026

The Yogipreneur: Business and Marketing for Yoga Teachers — Tue, 13 Jan 2026 18:02:32 +0000

Are you teaching 15+ yoga classes a week but still feeling financially stuck and exhausted?

This episode is for every yoga teacher who’s hit the invisible ceiling of the studio-based model.

Kelly breaks down exactly why trading hours for dollars leads to burnout and stagnation, and reveals the three-step "foolproof plan" to shift your business foundation.

If you’re ready to build a yoga business that supports your life instead of consuming it, this episode provides the roadmap.

Key Takeaways:

The traditional in-person teaching model
Sustainable growth for your yoga business
The foundation of this shift
3 “foolproof" business pillars
What creates true freedom and stability in your business.

217: If You're Teaching 15+ Yoga Classes a Week and Still broke, You need to Listen to This!

The Yogipreneur: Business and Marketing for Yoga Teachers — Mon, 15 Dec 2025 04:51:47 +0000

If you’re teaching 15+ classes a week but are still broke, exhausted, and feeling stuck, this episode is your wake-up call.

Kelly McHugh, founder of Digital Yoga Academy, breaks down exactly why the “teach more, earn more” model is designed to keep you in burnout—and reveals the 3-pillar framework to build a sustainable, scalable online yoga business instead.

You’ll learn:

Why trading time for money has a hard ceiling (and how to break through it).
The 3 essential pillars of a yoga business that creates freedom, not fatigue.
How to structure your offers—from low-ticket to high-ticket—so your income isn’t tied to your teaching schedule.
Real student results: from $24K first launches to $174K course sales.

If you’re ready to stop the hustle, reclaim your energy, and build a business that supports your life—not drains it—this episode is your next step.

🔗 Explore our programs at digitalyogaacademy.com
➡️ Next Profitable Yoga Teacher cohort starts January 2026.

216: What Does "Niche Down" Actually Mean?

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 12 Dec 2025 00:00:00 +0000

If you have ever heard "niche down" and felt boxed in, limited, or afraid of excluding students, this episode will transform your understanding.

The old, demographic based approach to niching is outdated and actually prevents the deep connection that builds a thriving yoga business.

In this episode, Kelly McHugh, founder of Digital Yoga Academy, reveals what niching truly means in today's online space. You will learn how to move beyond generic labels and instead connect through shared emotional experience and authentic story.

You will learn:
⭐️ Why traditional avatar building fails yoga teachers and what to do instead.
⭐️ The three biggest misconceptions that keep teachers stuck.
⭐️ How to niche based on emotional landscape.
⭐️ The step by step Human Centered Niche Method.
⭐️ How your niche can and should evolve with you as you grow.

If you are ready to teach with more purpose, create content that resonates deeply, and attract students who feel truly seen, this episode is your guide.

215: The Decline of Education-Only Online Yoga Courses

The Yogipreneur: Business and Marketing for Yoga Teachers — Sun, 07 Dec 2025 14:59:08 +0000

The era of packaging your yoga knowledge into a simple online course is over.

Students are no longer buying information. They are buying transformation, support, and belonging.

In this episode, Kelly McHugh, founder of Digital Yoga Academy, reveals the three seismic shifts defining the next generation of successful online yoga courses. If you are planning to launch or revamp an online program in 2026, this is your essential guide to moving beyond content delivery and creating a living, transformational experience that students complete, celebrate, and rave about.

You will learn:

⭐️ Why education only courses are struggling to attract and retain students today.
⭐️ The three essential pillars of a modern, high converting online course.
⭐️ How to design a course for completion, not just consumption.
⭐️ Why community is the new studio and how it transforms student results and loyalty.
⭐️ Practical ways to build in mentorship and live support without burning out.
⭐️ How AI and technology can be used to enhance human connection and guide implementation.

If you are ready to build a course that stands out, creates undeniable results, and builds a loyal community around your teaching, this episode provides the clear framework.

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

214: The Black Friday Offer Blueprint for Yoga Teachers

The Yogipreneur: Business and Marketing for Yoga Teachers — Wed, 05 Nov 2025 13:06:59 +0000

November brings one of the biggest opportunities of the year for your yoga business...

Black Friday.

It’s the moment when people are already in a buying mindset, actively looking for offers and ready to invest in themselves.

So if you’ve been thinking about slowing down as the year winds to a close, don’t. This is your chance to finish 2025 strong.

Now, I know what you might be thinking, “Black Friday? Isn’t that all about discounts, pressure, and over-commercialisation?”

For a long time, we avoided it at DYA too. It felt out of alignment.

But when you look at it differently, it becomes something else entirely. You can actually use it as an opportunity to give back, connect with your community and offer something that helps your students whilst also supporting your business.

That’s why, at DYA, we run our Gratitude Gifts campaign every year. It’s our way of saying thank you and sharing offers that truly serve, without feeling pushy or salesy.

And this year, we want to help you do the same.

The Black Friday Offer Blueprint for Yoga Teachers is a 30-minute training designed to help you:

✨ Turn your existing offers into irresistible bundles or limited-time deals
✨ Add urgency in a way that feels authentic and aligned with your values
✨ Boost your year-end income without creating something new from scratch
✨ Approach Black Friday strategically, with gratitude at the centre of it all

This is your chance to make the end of the year work for you and to serve, sell, and show up with intention.

And if you want to check out our Black Friday offers this year check out our Gratitude Gifts waitlist here:

https://digitalyogaacademy.lpages.co/gratitude-gifts-2025-waitlist/

213: How to stay profitable in the AI era as a yoga teacher

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 23 Oct 2025 13:00:21 +0000

The yoga industry is evolving...fast!

And in this new AI era, the teachers who adapt now will be the ones still standing (and thriving) in the years ahead.

In this episode, Kelly McHugh, Founder of Digital Yoga Academy and creator of YogiPro AI, shares how yoga teachers can stay profitable and relevant in a rapidly changing digital landscape.

You’ll learn:

→ Why the information era is over and the implementation era has begun.

→ The 3 key levers of profitability every yoga business needs in 2025: Clarity, Consistency, and Conversion.

→ How to use AI (the right way) to accelerate content creation, clarify your message, and build momentum fast without losing authenticity or alignment.

→The #1 reason most yoga teachers struggle to grow online (and how to fix it instantly).

If you’ve been feeling behind, overwhelmed, or unsure how to keep up with the online space, this conversation will shift your mindset and show you exactly how to stay profitable, visible, and empowered in the AI era.

Tune in, take notes, and get ready to accelerate your impact.

🎧 Brought to you by YogiPro AI - the world’s first AI-powered platform built exclusively for yoga entrepreneurs.

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

212: Why most yoga teachers are losing sales on Instagram and what to do instead

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 25 Apr 2025 14:14:32 +0000

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

211: What every yoga teacher should do before creating an online yoga course

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 17 Apr 2025 16:42:07 +0000

210: The Essential Email Marketing Strategy For Online Yoga Biz Growth

The Yogipreneur: Business and Marketing for Yoga Teachers — Mon, 14 Apr 2025 19:44:47 +0000

209: The Messaging Upgrade to Amplify Your Leadership and Impact

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 05 Apr 2025 05:48:00 +0000

You need to speak to the problem your audience is trying to solve at the exact moment they’re searching for a solution and in a way that makes them say...

“How are they inside my head?”😳

That’s the difference between content that gets ignored…
and messaging that converts.

If you’re ready to fix this, I’ve created something powerful for you:

‼️Fix Your Messaging — my free micro-masterclass for yoga business owners who are ready to make three essential shifts that will immediately change the way you talk about your online offering AND create sales!

→ Instant access.
→ No fluff. Just clarity that converts.

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

208: What is a holistic marketing strategy and why your yoga business can’t survive in 2025 without it!

The Yogipreneur: Business and Marketing for Yoga Teachers — Tue, 01 Apr 2025 08:57:03 +0000

What you’re calling a “marketing strategy”…

No funnel.
No repurposing system.
No clear buyer journey.
Just… “vibes” and Canva.

And that’s not on you.
That’s what the online space taught you to do.

👀 But if you’re here to actually make consistent sales from your online offerings, grow your yoga community, and stop relying on just one platform to run your entire business, then your marketing needs to become an “ecosystem”. 🫶🏼

One that works with you, even when you’re offline and enjoying life.

Your dream students don’t need more yoga teachers in their feed.

They need to see you everywhere.

In their inbox.
In their podcast app.
In their DMs.
On their feed.

Again and again until trust becomes action.
This is the strategy I teach 💁🏻‍♀️

If you’ve been stuck in one-dimensional marketing…
Let’s change that.

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

207: Live launches are dead? The 6-fig launch strategy that converted at 38%.

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 21 Mar 2025 12:06:01 +0000

“Live launches are dead.”
“People aren’t showing up anymore.”
“Sales aren’t what they used to be.” 🙄

The reality is that some online course creators and coaches are feeling frustrated.

Their show-up rates are dropping, engagement feels like a battle, and they’re struggling to generate excitement around their offers.

And so they start spreading the rumour that live launching no longer works 🙃

What’s really happening? The online space is evolving.

The strategies that worked a few years ago (or even a few months ago) are losing their edge.

Your audience is savvier, more selective, and engaging in new ways. If you’re using outdated methods, it’s no surprise that results are slipping.

This is exactly why I stay ahead of the curve. 💁🏻‍♀️

💥 Eight years. Countless launches. Relentless testing and refining. I’ve built a system that works, even in a changing market.

Whilst others are stuck saying, “It’s not working,” I’m here to show you exactly how it does work when you have the right strategy.

In fact, last year, I too had to evolve our live launch strategy and we made $120k in a week converting 40% of students from a low-ticket offer into a high-ticket group coaching program.

We’ve done it again inside our most recent live launch with a 38% conversion rate.

Live launches certainly are not dead. They’ve just evolved.

So what if I told you there’s a strategy that could turn nearly half of your leads into paying students?

Would you also be ready to evolve? 🤔

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

206: Stop Hiding! Overcoming the Fears Of Being Visible Online

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 01 Feb 2025 12:35:36 +0000

You can create the most amazing yoga business but if no one knows about it there is really no point.

One of the keys to a profitable yoga business is to have a plan for being visible and be found by those that need the solution that you provide.

The reality is, if you’re not visible online, you essentially have no business.

But there is one problem when it comes to visibility. And it’s called fear.

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

205: Why Most Online Yoga Course Creators Don't Hit Their Sales Goals

The Yogipreneur: Business and Marketing for Yoga Teachers — Tue, 21 Jan 2025 11:34:46 +0000

I know that if you're considering creating an online course you may be doubting your ability to actually make money from it. You hear the successes of others but wonder if it's actually possible for you.

Or perhaps you know someone who has created and launched an online course and they didn't get the results they wanted and so you start to believe that the space is now saturated or that people aren't buying online course.

Not hitting your goals in the beginning is very common and today I'm sharing the reasons why it happens, so that you don't make these mistakes.

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

204: The Profit-Making Blueprint Yoga Teachers Need for 2025

The Yogipreneur: Business and Marketing for Yoga Teachers — Tue, 14 Jan 2025 19:16:40 +0000

What if I told you that everything you’ve been taught about making money as a yoga teacher might be holding you back?

This isn’t about working harder or following outdated advice. It’s about transforming how you approach your business, shifting your mindset around money, and taking actionable steps that work in today’s online world.

Here’s why you can’t afford to miss this:

You’ll discover why some of the most common strategies are keeping you stuck—and the alternative that simplifies everything.
We’ll unpack the mindset blocks that stop so many yoga teachers from embracing their full earning potential—and how to overcome them.
I’ll show you how to reprogram your mind to attract wealth, believe in your ability to succeed, and embrace abundance without fear or self-doubt.
This training isn’t just theory; it’s a wake-up call. If you’ve ever felt like you’re working so hard but still not seeing the income you deserve, you need to hear this.

By the end of this podcast, you’ll have the tools and confidence to approach 2025 with a completely new strategy—one that finally gives you the results you’ve been searching for!

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

203: Why Your Yoga Content Isn’t Converting and Easy Fixes for Better Engagement, Leads, and Sales

The Yogipreneur: Business and Marketing for Yoga Teachers — Tue, 15 Oct 2024 14:39:49 +0000

Have you ever felt like you’re pouring your heart and soul into your yoga content, but the engagement just isn’t there? 🧘‍♀️💔 Don’t worry, you’re not alone!

In this podcast episode, I’m sharing the exact strategies you need to transform your content from bland to brand-new! 🚀✨

🔍 What You’ll Learn:

✅ Clarify Your Messaging – Speak directly to your ideal clients and solve their biggest pain points.

✅ Be Benefit-Oriented – Highlight how your offerings can change your clients’ lives.

✅ Provide Real Value – Deliver actionable tips and insights that your audience can implement immediately.

✅ Craft Compelling CTAs – Guide your audience to take the next step with clear and powerful calls to action.

Why You Can’t Miss This:

🔥Unlock the secrets to creating content that not only engages but also converts.

🔥Learn from proven strategies that have helped countless yoga teachers grow their businesses.

🔥Gain the confidence to consistently show up and make an impact with every post.

Let’s make your content work for YOU! 💖🙌

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

202: The Strategy that Converted at 40% and Made $120k in Online Course Sales

The Yogipreneur: Business and Marketing for Yoga Teachers — Tue, 01 Oct 2024 11:52:30 +0000

What's remarkable about this strategy is that it combines the power of evergreen funnels with a scaled-down live launch. Get the behind-the-scenes from a recent launch activity that converted at 40% (industry averages are 2-5%) and made $120k in online sales.

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

201: Next Level CEO FREEDOM Unlocked: How I built my dream home in Bali, took four months off and still made sales on repeat!

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 15 Aug 2024 12:23:16 +0000

What does building a villa in Bali have to do with entrepreneurship? A lot, it turns out! In this episode, I’m sharing the key lessons I learned from managing a massive project from the ground up—and how these lessons have impacted my approach to running Digital Yoga Academy.

We’ll explore why giving yourself more time is essential, how to stay grounded in your vision despite setbacks, and the power of flexibility in the face of change. I’ll also discuss the importance of patience, why perfection isn’t the goal, and the value of celebrating your achievements.✨

If you’re looking to grow a sustainable, scalable business, these insights are for you. Tune in to learn how you can apply these lessons to your entrepreneurial journey!

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/

🌟 Facebook: https://www.facebook.com/digitalyogaacademy

🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/

🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/

🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/

🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

200: Online Yoga Course Pitfalls: Avoid These 4 Common Launch Mistakes!

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 29 Mar 2024 14:09:24 +0000

About to launch an online yoga course? Already launched without any success? Listen to this episode which covers common launch mistakes to avoid when launching an online yoga course!

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

199: How To Turn $5k Months Into $10k Months

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 07 Mar 2024 15:52:40 +0000

What does it take to turn those 5k Months Into 10k Months? This episode explores this and more!

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

198: The #1 Way to Nurture Yoga Student Relationships

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 29 Feb 2024 20:19:37 +0000

Nurturing Relationships and Growing Your Yoga Business 🌟

In this video, we're delving into the vital role of nurturing relationships in your business. From understanding the dictionary definition of "nurture" to harnessing the power of communication, we're breaking down the keys to building trust and driving sales.

🤝 Relationship Building: Discover why nurturing connections with your community is essential for long-term success.

📧 Email Marketing Mastery: Learn why your email list is your most valuable asset and how consistent communication can lead to increased sales.

💡 Insider Tips: Get exclusive insights into growing your list, nurturing relationships, and maximizing your business's potential.

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

197: Sales Slowed? 3 Strategies For Your Yoga Business

The Yogipreneur: Business and Marketing for Yoga Teachers — Tue, 27 Feb 2024 12:52:01 +0000

Sales Slowed? 3 Strategies for your yoga business.

Let’s explore 3 ways to step up sales in your yoga business!

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

196: 6 Steps To a Six-Figure Online Yoga Business

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 16 Feb 2024 19:25:10 +0000

Let's the concepts behind transitioning from a yoga teacher to a visionary leader and entrepreneur.

Discover how embracing freedom, scalability, and value-driven business models can revolutionize your approach to entrepreneurship in the yoga industry.

Let’s explore how you can step into your role as a CEO, build a team, and delegate tasks to accelerate your business growth. You'll learn how to merge passion with strategy, shifting your focus from 'selling' to 'providing value' to create authentic connections with your audience.

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

195: Cultivating an abundant yogipreneur mindset

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 26 Jan 2024 10:38:40 +0000

There’s one thing that's super important when it comes to making money and that's your money mindset.

It's important to be intentional about this and to commit to improving your relationship dynamics with money.

This relationship dynamic must be seen as a flow of giving and receiving.

It's not just a one-sided relationship where you take, take, take.

It's like balancing out the relationship with anyone.

And with money, the relationship has to feel balanced but many of us will have an imbalanced relationship with money.

So working on your money mindset is really an ongoing practice.

In today’s episode I share some practical steps to improve your relationship with money and cultivate your money mindset for success!

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

194: Yoga Marketing Trends: What’s Hot in 2024

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 19 Jan 2024 12:31:10 +0000

Dive into the latest yoga marketing strategies in this insightful episode with Kelly McHugh, founder and CEO of Digital Yoga Academy. This compact, one-hour masterclass is packed with essential tips for growing your yoga community and increasing sales in 2024.

In This Episode:

The Future of Yoga Marketing: Discover what's working and where to focus your efforts for maximum impact.
Effective Marketing Practices: Learn how to resonate with your students and cut through the digital noise.
Launching and Conversion Tactics: Strategies to successfully launch online offerings and convert your community into paying students.

Why Listen?
Stay ahead in the dynamic world of yoga marketing with expert insights and actionable advice, tailored for 2024’s unique challenges and opportunities.
Tune in now and transform your yoga marketing approach!

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

193: A Roadmap To Yoga Business Success: Goal Setting for 2024

The Yogipreneur: Business and Marketing for Yoga Teachers — Sun, 07 Jan 2024 04:53:35 +0000

Many people set new year resolutions and by January have already thrown the towel in. Most people will set goals and never reach them. Perhaps this was you last year?

In this week's episode, we talk you through the three steps to setting goals for your success. We run through the common mistake people make when goal-setting and how to avoid them so that you can end your 2024 having exceeded all of your expectations with a thriving online yoga business!

Join our FREE MASTERCLASS - 16 January 2024, 12:00 GMT:

🌟Yoga Marketing Trends: What’s Hot in 2024🌟

https://digitalyogaacademy.lpages.co/yoga-marketing-trends-masterclass-2024/

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

192: How to prepare yourself for your best year yet in your online yoga business

The Yogipreneur: Business and Marketing for Yoga Teachers — Tue, 02 Jan 2024 10:06:22 +0000

In this episode we are sharing our 4 step end of year review ritual. We've had the most incredible year at Digital Yoga Academy and we want to bring all the good energy to you as we prepare for the year ahead.

We recommend you carve out some time for this one- create a sacred environment, grab your journal, stop and start, and get involved.

Happy new year, yogis! We wish you a very successful year ahead. 🎧🧘‍♀️✨

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

191: The proven 3-step process to create authentic messaging that attracts your ideal yoga students

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 22 Dec 2023 09:16:25 +0000

Ready to attract your ideal students and grow your yoga business online? Join us as we delve into the crucial step of defining your ideal students. Discover how to understand their desires, challenges, and aspirations on a profound level.

In this episode, we go beyond demographics and explore the power of connecting with your audience on a personal level. Gain clarity on their goals, preferred learning styles, and values. With this deep understanding, you'll craft a targeted message that resonates and stands out in the crowded online space.

Unlock the key to creating captivating content, building meaningful connections, and growing your yoga business to new heights. Tune in now on your favorite podcast platform! 🎧🧘‍♀️✨

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

190: Scared to teach yoga online? 6 common fears and how to overcome them.

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 15 Dec 2023 06:09:10 +0000

Have the fears set in about going on camera?
Thinking you're not "expert" enough to teach online?
FEELING fear is normal - but staying STUCK in fear is a choice.

I want to support you in taking the leap from fear and overwhelm... to passionate and excited about creating an online yoga course!

In this episode I share 6 common fears when it comes to teaching online and how to overcome them.

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

189: How to bring more of YOU into your messaging and yoga brand!

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 08 Dec 2023 03:57:08 +0000

Do you struggle to promote yourself and your yoga business online? Oftentimes it can come down to feeling inauthentic in your brand messaging.

In this episode I'm going to share how you can bring more of YOU into your branding and messaging online to help you attract your ideal students and hone in on your niche.

Topics Covered:

Injecting your personality into your messaging & brand
What makes up a good yoga brand
Brand differentiation through your personality
Building trust with your niche
Using your heart to transform your message
How big companies create their brands
How to bring your brand into your written content
Repurposing branded content across your social media channels
Branding the copy on your website’s about page

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

188: How to break through your limiting beliefs and cultivate a successful yogipreneur mindset

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 30 Nov 2023 07:59:54 +0000

The truth is, no strategy (no matter how good it is) will be effective in your business if you don't have the right mindset to make it work.

Working on your mindset is a daily job and when you do it right you cultivate a mindset that will...

Allow you to break through limiting beliefs that hold you back
Support you to work through your fears that stop you from being visible
Encourage you to keep going when something doesn't go as planned

If you're in a negative mindset, you'll feel stuck and overwhelmed.

You'll tell yourself you're not good enough.

You'll compare yourself to other teachers.

And you'll stop yourself from showing up and telling people what you have to offer because you're not quite 100% sold in it yourself.

It's not a good place to be operating from and this is WHY you have to get serious about working on your mindset every single day.

This episode covers:

The daily mindset practices of profitable Yogipreneurs.
Building your profitable yoga business.
Visualisation for your future
Tips on how to have the right mindset

187: YogiPRO Series: How to make your work meaningful by fully owning your voice, expertise and unique message with Annie Clarke

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 17 Nov 2023 08:22:48 +0000

On this week's episode, we talk to Annie Clarke about how to bring your authenticity into your work and create meaningful yoga offerings!

Annie Clarke:
Website https://annieclarke.com
Instagram https://www.instagram.com/annieclarke_/

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

186: YogiPRO Series: What it really means to truly show up as YOU and to build your yoga biz from your heart with Steffy White

The Yogipreneur: Business and Marketing for Yoga Teachers — Sun, 12 Nov 2023 04:37:30 +0000

On this week's episode, we talk to Steffy White about how to build your online yoga business from your heart, show up authentically and build true connections with your community.

Steffy White
Website https://steffywhiteyoga.com
Instagram https://www.instagram.com/steffywhiteyoga/?hl=en

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

185: Student Success Stories- How Rosemary made $1500 selling a course before she'd even created it!

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 21 Oct 2023 06:42:56 +0000

In today's episode we spoke to Rosemary Holbrook, founder of Yogi Scopes. Rosemary is a past student of The Profitable Yoga Teacher Program. Since starting the program, she has successfully scaled her business, grown her community and increased her income.

Rosemary is an incredible example of a profitable yogi who has embraced the idea of imperfect action!
She joined the program in Feb of this year and within just a few months she:

pre-sold her course before she created it
made $1,500 from her pre-sell
validated and created the course whilst teaching it
got testimonials for the next launch
is now planning a bigger launch for January
Grew her email list by 700 subscribers in six months - it's now around 1000 and growing!

Our students are having incredible results inside The Profitable Yoga Teacher and there's no reason why you shouldn't be next.
Remember that any time that you have a knowledge gap, you can fill that gap by learning. You can learn about marketing and what it takes to actually do this (hello, grit and consistency!).

It's all 100% possible for you.

SIGN UP NOW: https://digitalyogaacademy.com/the-profitable-yoga-teacher-program/

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

184: How to make $5k from your first online yoga course launch

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 13 Oct 2023 05:26:17 +0000

In this podcast episode, not only did we go through the proven 8-step framework to launch your profitable online yoga course (and make $5k!) but we also...

OPENED the doors to The Profitable Yoga Teacher.

This program will give you all of the foundational strategies you need to put into your business to set you up for online course success - and you're getting it INCLUDED!
Think of this as a turbo fast-track to your online yogi dreams!

It also means that you’re getting double the weekly live support. Not only will you have a six months of weekly coaching sessions with myself or one of my amazing expert coaches, but you’ll also have access to six month’s of weekly group mentorship sessions.
Two live sessions with team DYA every week for six months. And the chance to submit your questions if you cannot join live.
As always, we’re pulling out all of the stops to ensure you have the high-touch support, mentorship and accountability you need to succeed.
This is next level support!
If your goal for 2024 is to create, launch and sell an online yoga course, now is the time to fast-track your progress with proven support and accountability that will bring you real results.

Like Maria who made over $30k from her course launches in the first year.
Annie who had a $7k launch and then made $20k from the next three.
Julia who smashed out a $20k course launch.

Our students are having incredible results inside The Profitable Yoga Teacher and there's no reason why you shouldn't be next.
Remember that any time that you have a knowledge gap, you can fill that gap by learning. You can learn about marketing and what it takes to actually do this (hello, grit and consistency!).

It's all 100% possible for you.

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

183: How to pick the best yoga business coaching program to get the support you need in 2024

The Yogipreneur: Business and Marketing for Yoga Teachers — Mon, 09 Oct 2023 09:57:40 +0000

How to Choose the Right Coaching Program For You

Once you've decided to go for it and build your online business, it can be overwhelming to choose the right coaching program and mentor to give you the support and guidance you're looking for. It's important to take the time to make the right decision and this episode will help guide you to do so.

This episode covers:
- What's important to know about yourself and your business before looking for a coach or program
- How to know if a mentor is aligned with you
- What fears are holding you back from choosing the right coaching program and how to combat them
- How to make sure the coaching program gets you the results you're looking for

JOIN THE WAITLIST FOR THE PROFITABLE YOGA TEACHER PROGRAM:
https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-2023-waitlist/

Join the FREE masterclass

How to make $5k from your first online yoga course launch:
https://digitalyogaacademy.lpages.co/tpyt-5k-framework-masterclass-oct-2023/

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

182: YogiPRO Series: How to turn your true purpose into a profitable yoga business with Koya Webb

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 30 Sep 2023 07:38:45 +0000

On this week's episode, we talk to Koya Webb about how to start turning your true purpose into a profitable yoga business.

Koya Webb
Website https://koyawebb.com
Instagram https://www.instagram.com/koyawebb/

Join the Online Yogi Immersion:
https://digitalyogaacademy.lpages.co/the-online-yogi-immersion/

JOIN THE WAITLIST FOR THE PROFITABLE YOGA TEACHER PROGRAM:
https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-2023-waitlist/

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

181: How to unlock your online yogi potential and embrace the 'I am enough' mindset

The Yogipreneur: Business and Marketing for Yoga Teachers — Tue, 26 Sep 2023 01:31:39 +0000

In this episode, we discuss how you can conquer your self-doubt, redefine your limits and unleash your inner confidence. You deserve the same success that you see other online yoga teachers with. Think of this episode as the pep talk you needed to push you forward on your journey to becoming an online yogi, and launching your very own online yoga course. Because you can... and you will!

JOIN THE WAITLIST FOR THE PROFITABLE YOGA TEACHER PROGRAM:
https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-2023-waitlist/

Join the Online Yogi Immersion:
https://digitalyogaacademy.lpages.co/the-online-yogi-immersion/

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

180: YogiPRO Series: The importance of content in growing an engaged community and online membership with Cat Meffan

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 22 Sep 2023 09:38:54 +0000

On this week's episode, we talk to Catt Meffan about how to grow an engaged audience and community and the importance of filling up your online membership.

Cat Meffan
Website https://catmeffan.com
Instagram https://www.instagram.com/catmeffan/

Join the Online Yogi Immersion:
https://digitalyogaacademy.lpages.co/the-online-yogi-immersion/

JOIN THE WAITLIST FOR THE PROFITABLE YOGA TEACHER PROGRAM:
https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-2023-waitlist/

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

179: How to Transform Your Small Yoga Community into Online Course Profitability

The Yogipreneur: Business and Marketing for Yoga Teachers — Tue, 19 Sep 2023 01:46:19 +0000

In this episode, we debunk the myth that a small yoga community can't succeed with online courses. We address common excuses, explore personalization strategies, and introduce the "founding member strategy." Join us to learn how to embrace imperfection and unlock success in online yoga teaching, regardless of the size of your community.

JOIN THE WAITLIST FOR THE PROFITABLE YOGA TEACHER PROGRAM:
https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-2023-waitlist/

Join the Online Yogi Immersion:
https://digitalyogaacademy.lpages.co/the-online-yogi-immersion/

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

178: YogiPRO Series: How to create trust in your community and position yourself as a leader of transformational online courses with Eoin & Insiya Finn

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 14 Sep 2023 14:44:33 +0000

On this week's episode, we talk to Eoin & Insiya Finn about creating trust and authority within your community, and how to position yourself as a leader.

Insiya Rasiwala-Finn- https://www.instagram.com/insiyafinn/?hl=en
Eoin Finn- https://www.instagram.com/theblissologist/?hl=en

Join the Online Yogi Immersion:
https://digitalyogaacademy.lpages.co/the-online-yogi-immersion/

JOIN THE WAITLIST FOR THE PROFITABLE YOGA TEACHER PROGRAM:
https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-2023-waitlist/

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

177: 5 Clear Signals That Your Debut Online Yoga Course Is Calling

The Yogipreneur: Business and Marketing for Yoga Teachers — Tue, 12 Sep 2023 06:32:56 +0000

In this episode, we delve into the world of online course creation and uncover the 5 unmistakable signs that indicate you're ready to take the plunge. From conquering fear to harnessing a powerful course idea, we'll guide you through the journey of turning your expertise into a thriving online course.

Join us as we explore the excitement of reaching a broader audience and how your unique results and experiences can be the foundation of your course.

Plus, we'll discuss the concept of divine timing and why being ahead of the curve matters in the digital age. If you're considering launching your online course, this episode is your roadmap to success. Tune in now and embark on your path to growth and impact!

JOIN THE WAITLIST FOR THE PROFITABLE YOGA TEACHER PROGRAM:
https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-2023-waitlist/

Join the Online Yogi Immersion:
https://digitalyogaacademy.lpages.co/the-online-yogi-immersion/

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

176: YogiPRO Series: Owning Your Authenticity To Build A Vibrant Community with Chocolako

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 08 Sep 2023 07:39:25 +0000

Chocolako is committed to working with forward thinking creatives and professionals, yoga teachers and yoga practitioners of all levels, who are open to embrace continuous awakenings, outperform limiting stories and reach more expansive versions of themselves. Her focus is to support, uplift and uplevel curious souls to remember their unique pathway.

Learn more about Chocolako here: http://chocolako.com/

Follow Chocolako on Instagram: https://www.instagram.com/chocolako/

Join the Online Yogi Immersion:
https://digitalyogaacademy.lpages.co/the-online-yogi-immersion/

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

175: Avoiding Yoga Teacher Burnout: The Path to Passive Income, Freedom and Lasting Legacy

The Yogipreneur: Business and Marketing for Yoga Teachers — Tue, 05 Sep 2023 08:19:04 +0000

Join us in this episode as we tackle the often-ignored issue of burnout among yoga teachers. Discover the signs, causes, and solutions to steer clear of the burnout trap.

As yoga instructors, we're expected to radiate positivity 24/7, but burnout can affect us all. Explore the three dimensions of burnout and how to spot the early warning signs.

Our host shares personal experiences and coping strategies, emphasizing the importance of boundaries and support networks.

Learn a game-changing strategy: transitioning to an online yoga course. Uncover the upfront work required, the benefits of solid foundations, and the potential to go evergreen to prevent burnout.

Discover the path to a thriving yoga career without sacrificing your well-being. Burnout is not inevitable – tune in and take control of your journey.

Join the Online Yogi Immersion:
https://digitalyogaacademy.lpages.co/the-online-yogi-immersion/

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

174: YogiPRO Series: Allie Van Fossen & Essential strategies to sell out your online yoga course with ease

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 31 Aug 2023 09:46:35 +0000

Allie is a once corporate marketing girl turned successful yoga teacher, chakra coach, retreat leader, small business owner, and full-time traveler with her husband via a sailboat. She primarily teaches yoga online through YouTube, courses, and a monthly membership called the Body Mind Soul Studio. Allie is passionate about using the yoga practice as a framework to create off the mat transformation and discover our potential.

For more information, find her at https://www.thejourneyjunkie.com/

Follow Allie on Instagram: https://www.instagram.com/thejourneyjunkie/

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

173: Proactive Steps to Prepare Your Yoga Business for Online Course Success

The Yogipreneur: Business and Marketing for Yoga Teachers — Mon, 28 Aug 2023 02:57:07 +0000

Embark on a transformative journey in this podcast episode for yoga instructors. Discover how to transition from studio teaching to creating impactful online courses. Uncover the limitations of traditional methods and explore the possibilities of freedom, flexibility, and sustainability that online courses offer.

Learn the vital role of defining your niche and ideal student for success. Understand the power of precise messaging in the online world and how solving specific problems forms the basis of your course.

Explore strategies to engage your community, from repurposing content to building a strong email list. Shift from hustling to alignment in your business and conquer imposter syndrome by embracing your expertise.

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

172: YogiPRO Series: Find Your Niche and Launch Your Online Course with Ashley Turner

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 24 Aug 2023 04:42:28 +0000

Ashley Turner is a yoga–meditation expert, Licensed Psychotherapist, writer, facilitator and entrepreneur.

She is the founder of Yoga.Psyche.Soul.™, an innovative Yoga Psychology training for teachers, clinicians and dedicated students fusing yoga, mindfulness, depth psychology, shadow work and neuroscience. YPS has fast become the go-to resource for evidence-based Yoga and Meditation for Mental Health.

Ashley has graced such lists as:

• 100 Women in Wellness to Watch ~ MindBodyGreen
• 100 Most Influential Yoga Teachers in the US – Sonima
• Top 100 Psychotherapy Blogs – FeedSpot

Ashley is a sought after speaker, facilitator and presenter at conferences and events worldwide. Her mission is to integrate yoga and meditation into the mainstream medical and educational systems by training highly-skilled professionals and helping them build fulfilling, highly profitable businesses.

Through cutting-edge online courses and live trainings, Ashley has built Yoga.Psyche.Soul.™ into a world class, scientifically grounded and soulful Yoga Therapy training.

www.AshleyTurner.co
www.Yoga-Psychology.co

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

171: The Future of Teaching Yoga: The Evolution of Education Through Online Courses

The Yogipreneur: Business and Marketing for Yoga Teachers — Mon, 21 Aug 2023 03:06:55 +0000

Explore the captivating world of yoga teaching in this episode. We unravel how AI is revolutionizing alignment through apps, and delve into the transformative shift for yoga teachers. Discover how crafting online courses can lead to deeper impact, positioning you as an expert. Embrace change, growth, and a brighter yoga future with us.

Episode Highlights:

AI's role in enhancing alignment
Shifting landscape for yoga teachers
Creating impactful online courses
Embracing growth and transformation

Stay Connected:
Subscribe to dive into the evolution of yoga teaching. Discover the fusion of tradition and technology, and envision your role in shaping the future of yoga education. Join us on this transformative journey.

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

170: Harnessing the Power of AI to Elevate Your Yoga Business

The Yogipreneur: Business and Marketing for Yoga Teachers — Mon, 14 Aug 2023 07:00:00 +0000

Discover the fascinating world of artificial intelligence (AI) and its impact on your yoga business in this episode. Explore how AI can enhance your online presence, streamline operations, and contribute to your growth.

We'll uncover the essence of AI—a science that empowers machines to learn and adapt like humans. From social media algorithms to healthcare advancements, AI's influence is all around us, promising positive changes.

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

169: How Jessica Found Her Voice and Doubled Her Email List- The Profitable Yoga Teacher Testimonial

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 04 Aug 2023 08:09:10 +0000

Today we're speaking to one of our past students from The Profitable Yoga Teacher program, Jessica Wood.

Since her recent graduation from the course, Jessica has gone on to increase her income, grow her community, launch her first online offers and find focus, double her email list and clarity in her growing online yoga business.

Listen to this episode to gain fantastic insight into her journey and process!

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

168: Mindset Shifts To Confidently Sell Your Yoga Offerings (without feeling sleazy or pushy)

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 28 Jul 2023 07:17:01 +0000

In this empowering episode, we dive deep into the world of selling yoga offerings with unwavering confidence.

Imagine feeling exhilarated, not anxious, every time you promote your latest class subscriptions, workshops, memberships, online courses, or retreats. We'll explore the transformative power of a mindset shift, where selling becomes about guiding your audience to make decisions aligned with their goals.

Discover how certainty and commitment in your offerings create a sacred space for growth and transformation. Learn the art of connecting with your audience through authentic stories that build trust and loyalty. Embrace your passion and enthusiasm when sharing your gift with the world, treating your audience like close friends. Tune in to elevate your selling game and watch your online yoga business soar to new heights!

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

167: Why You're Doing Content Marketing Wrong (and what you should be doing instead)

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 21 Jul 2023 06:09:47 +0000

In this episode, we delve into the often-overlooked but powerful aspect of content marketing: long-form content. While short-form content like reels and stories have their place, relying solely on them can hinder your business's growth. Join us as we discuss the two fundamental truths that have consistently proven successful in content marketing: creating bingeable content and building a body of work.

Discover why long-form content is essential for establishing trust, authority, and credibility with your audience. We explore how it influences consumer behavior and why it's a game-changer when launching high-ticket online courses. Learn the secrets of creating a bingeable body of work that aligns with your ideal students and converts them into devoted customers.

If you're ready to take your content marketing to new heights and see real results in your business, this episode is a must-listen. Tune in and learn how to leverage the power of long-form content to set yourself apart in a crowded digital landscape and achieve sustainable success. Don't miss out on this valuable insight that can transform your content strategy and grow your business like never before.

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

166: Yoga Business Survival: The #1 Product Strategy to Implement Now (And 7 Reasons Why)

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 15 Jul 2023 10:07:37 +0000

Join us as we explore the #1 product strategy for yoga business survival. Starting an online business brings its own challenges, especially in a rapidly changing landscape. Adapting quickly and proactively is crucial to keep your business running.

Discover why it's essential to examine your business model and find scalable offerings that don't rely solely on external factors. We uncover the power of online courses, programs, and memberships as a sustainable solution.

Overcome imposter syndrome and learn the seven reasons why creating an online course is a game-changer. From achieving work-life balance and enjoying freedom to unlocking passive income and uncapped earning potential, we discuss the transformative benefits for yoga entrepreneurs.

This episode is for you if you're ready to thrive, adapt, and build a yoga business that withstands future uncertainties. Tune in and discover how implementing an online course can set you up for success in the ever-evolving yoga industry.

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

165: Misty Grew Her Email List To 2200 People In One Year- The Profitable Yoga Teacher Testimonial

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 07 Jul 2023 08:11:20 +0000

Today we're speaking to one of our past students from The Profitable Yoga Teacher program, Misty Lucas.

Since graduating the course, Misty has gone on to increase her income, grow her community, launch her program and find focus and clarity in her growing online yoga business.

Listen to this episode to gain fantastic insight into her journey and process!

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

164: Unleashing Your Unique Message: A Yogipreneur's Guide to Growing Your Yoga Business Online

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 30 Jun 2023 07:13:30 +0000

163: Boosting Confidence as a Yogipreneur | Strategies for Success

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 16 Jun 2023 07:07:39 +0000

Join us in this empowering episode as we delve into the key to success for yogipreneurs: confidence. Discover how embracing your true self and silencing your inner critic can unlock incredible opportunities. Learn practical strategies to celebrate your wins, break free from comparisons, cultivate self-compassion, invest in yourself, and generate leads. Tune in to boost your confidence, thrive in your yoga business, and create a life aligned with your passion. Don't miss out—subscribe now!

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

162: High Ticket Online Yoga Courses: Transforming Your Business and Student’s Lives

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 01 Jun 2023 09:20:25 +0000

Discover the transformative potential of high ticket online courses for your yoga business and students. Learn what high ticket courses are and how they provide enhanced support and accountability. Uncover the magic of investing at this level and the motivation it brings. Elevate your authority and expert status, create a quality community, and generate more revenue per student. Don't miss this opportunity to unlock the power of high ticket courses. Listen now and transform your business and students' lives.

🌟APPLY FOR THE VISIONARY MASTERMIND🌟
A 10-month elite group mastermind that combines high-touch coaching, powerful strategies and relentless accountability.

https://digitalyogaacademy.lpages.co/yoga-visionary-mastermind/

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

161: Embodying the Visionary of Your Yoga Business and Scaling to Six Figures

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 18 May 2023 08:21:31 +0000

In this episode, Kelly guides you on a journey to unlock your inner visionary and scale your yoga business. Discover the mindset shifts and strategies needed to attract greater opportunities and abundance. Embrace your role as a CEO and embody the visionary within. Get ready to take your business to new heights and create a legacy of success. Join us now and unleash your true potential!

🌟APPLY FOR THE VISIONARY MASTERMIND🌟
A 10-month elite group mastermind that combines high-touch coaching, powerful strategies and relentless accountability.

https://digitalyogaacademy.lpages.co/yoga-visionary-mastermind/

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

160: Scaling Your Yoga Business: Signs You're Ready and How to Do It

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 21 Apr 2023 06:54:28 +0000

In this podcast, we discuss scaling and the number one sign that you are ready to scale your yoga business. If you are generating consistent revenue and already successful, but you never get around to launching new ideas and new online offerings due to a lack of resources and time, then it's time to scale. To create more time, you need to delegate and build a team. As you start to scale, the relationship dynamic changes with your team members, and it becomes more about creating the right culture so that people thrive in their roles. Join us to learn how to scale your yoga business and reach your full potential.

🌟APPLY FOR THE VISIONARY MASTERMIND🌟
A 10-month elite group mastermind that combines high-touch coaching, powerful strategies and relentless accountability.

https://digitalyogaacademy.lpages.co/yoga-visionary-mastermind/

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

159: How to nurture relationships with your yoga students through email marketing

The Yogipreneur: Business and Marketing for Yoga Teachers — Tue, 04 Apr 2023 04:10:42 +0000

Are you struggling to make sales despite having a sizable email list? In this podcast, we discuss the importance of nurturing relationships with your subscribers and how it can impact your sales. If you have an email list of subscribers who have signed up for your freebie, you're off to a great start! But what happens next? In this podcast, we dive into the process of nurturing relationships with your audience, building trust, and educating them on how you can solve their problems.

We'll cover the benefits of creating an automated email sequence, offering personalized emails, and how you can leverage your email list to offer more value to your subscribers. Plus, we'll share some tips on how to keep your subscribers engaged and convert them into paying customers.

Your email list is your greatest marketing asset, and in this podcast, we'll show you why. Join us to learn more and start nurturing your email list today!

🌟APPLY FOR THE VISIONARY MASTERMIND🌟
A 10-month elite group mastermind that combines high-touch coaching, powerful strategies and relentless accountability.

https://digitalyogaacademy.lpages.co/yoga-visionary-mastermind/

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

158: 2023 Launch Success: The secret to making $250k in online sales in your yoga business

The Yogipreneur: Business and Marketing for Yoga Teachers — Mon, 27 Mar 2023 05:44:19 +0000

This time last year, we'd reached a million dollars in total sales revenue. It was a big milestone after years of hard work!

Fast forward to today and we've already made $250k in 2023, keeping us on track for our first million dollar year.

You see, your business is about milestones and knowing what you're working towards is key.

Enjoy this pep talk. You too can have a 6 figure launch in your online yoga business if you implement the strategy, do the work and strengthen your mindset!

🌟APPLY FOR THE VISIONARY MASTERMIND🌟
A 10-month elite group mastermind that combines high-touch coaching, powerful strategies and relentless accountability.

https://digitalyogaacademy.lpages.co/yoga-visionary-mastermind/

🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

CONNECT WITH US

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

157: How to build authority in your yoga niche

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 16 Mar 2023 09:01:01 +0000

If you are on a journey to build your online yoga business, then you'll want to make sure you don't skip this step. Building authority, builds trust, which in turn leads to more sales.

If more sales is what you want, then listen closely, take notes and implement the steps!

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

FREE RESOURCES

More free resources to help you on your yoga teaching Journey:

Weekly Live Training - Join our Facebook Community for free weekly trainings, daily educational content, and loads of support.
The Yogipreneur Blueprint - Get access to the blueprint for creating a profitable online yoga business.
Teach Yoga Online Series - Discover what it really takes to profitably teach yoga online and create transformational offerings inside our six-part video series.
The Profitable Launch Plan - Discover three simple steps to creating an impactful and sustainable business with location freedom with our free Profitable Launch Plan.

LAUNCH YOUR YOGA BUSINESS ONLINE

The doors for the Yogipreneur LaunchPad are open! Discover the exact steps to grow your yoga business online 🚀

CONNECT WITH US

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook
Join our Free Training at our Facebook Community

156: The success follows when you follow the right yoga business strategy- Student Success Stories

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 09 Mar 2023 06:08:16 +0000

We spoke to a past student of our Profitable Yoga Teacher Program for yoga teachers worldwide wanting to take to the online space and scale their business to 6 figures and beyond!

This student didn't quite know where to begin, she was overwhelmed by all of the information, but she took everything at her own pace, put the strategy in place and watched her business flourish!

We hope you enjoy listening to her story.

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

FREE RESOURCES

More free resources to help you on your yoga teaching Journey:

Weekly Live Training - Join our Facebook Community for free weekly trainings, daily educational content, and loads of support.
The Yogipreneur Blueprint - Get access to the blueprint for creating a profitable online yoga business.
Teach Yoga Online Series - Discover what it really takes to profitably teach yoga online and create transformational offerings inside our six-part video series.
The Profitable Launch Plan - Discover three simple steps to creating an impactful and sustainable business with location freedom with our free Profitable Launch Plan.

LAUNCH YOUR YOGA BUSINESS ONLINE

The doors for the Yogipreneur LaunchPad are open! Discover the exact steps to grow your yoga business online 🚀

CONNECT WITH US

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook
Join our Free Training at our Facebook Community

155: Student Success Stories with Maria Jones

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 23 Feb 2023 06:36:39 +0000

This week's episode is an interview with one of our amazing students Maria Jones. Maria has been in the The Profitable Yoga Teacher Program for a long time now and is a very active member of our community. She has made some incredible progress since starting the program, and her journey is so inspiring.

We're so thankful to Maria for offering up her time to talk about her journey and we're so proud of all her success!

🚀THE PROFITABLE YOGA TEACHER 🚀

Our 6-month program is for entrepreneurial yoga teachers who are ready to boost the growth of their online community and create and launch a profitable online course that their students are lining up for.

https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-2023-waitlist/

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

FREE RESOURCES

More free resources to help you on your yoga teaching Journey:

Weekly Live Training - Join our Facebook Community for free weekly trainings, daily educational content, and loads of support.
The Yogipreneur Blueprint - Get access to the blueprint for creating a profitable online yoga business.
Teach Yoga Online Series - Discover what it really takes to profitably teach yoga online and create transformational offerings inside our six-part video series.
The Profitable Launch Plan - Discover three simple steps to creating an impactful and sustainable business with location freedom with our free Profitable Launch Plan.

LAUNCH YOUR YOGA BUSINESS ONLINE

The doors for the Yogipreneur LaunchPad are open! Discover the exact steps to grow your yoga business online 🚀

CONNECT WITH US

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook
Join our Free Training at our Facebook Community

154: Exceeding your sign-up goal on your first online yoga course launch- Student Success Stories with Dani Frank

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 16 Feb 2023 09:00:00 +0000

🚀THE PROFITABLE YOGA TEACHER - ENROLMENT OPEN FOR 2023 🚀

Our 6-month program is for entrepreneurial yoga teachers who are ready to boost the growth of their online community and create and launch a profitable online course that their students are lining up for.

>>> Join the Program now!
https://digitalyogaacademy.com/the-profitable-yoga-teacher-program

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

FREE RESOURCES

More free resources to help you on your yoga teaching Journey:

Weekly Live Training - Join our Facebook Community for free weekly trainings, daily educational content, and loads of support.
The Yogipreneur Blueprint - Get access to the blueprint for creating a profitable online yoga business.
Teach Yoga Online Series - Discover what it really takes to profitably teach yoga online and create transformational offerings inside our six-part video series.
The Profitable Launch Plan - Discover three simple steps to creating an impactful and sustainable business with location freedom with our free Profitable Launch Plan.

LAUNCH YOUR YOGA BUSINESS ONLINE

The doors for the Yogipreneur LaunchPad are open! Discover the exact steps to grow your yoga business online 🚀

CONNECT WITH US

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook
Join our Free Training at our Facebook Community

153: $20k in three months- Student Success Stories with Annie Dunhof

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 09 Feb 2023 06:49:54 +0000

Since recording this interview, Annie updated us that her courses brought in $20k in the last three months.

🚀THE PROFITABLE YOGA TEACHER - WAITLIST OPEN FOR 2023 🚀

Our 6-month program is for entrepreneurial yoga teachers who are ready to boost the growth of their online community and create and launch a profitable online course that their students are lining up for.

>>> Join the waitlist for our 2023 cohort
https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-2023-waitlist/

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

FREE RESOURCES

More free resources to help you on your yoga teaching Journey:

Weekly Live Training - Join our Facebook Community for free weekly trainings, daily educational content, and loads of support.
The Yogipreneur Blueprint - Get access to the blueprint for creating a profitable online yoga business.
Teach Yoga Online Series - Discover what it really takes to profitably teach yoga online and create transformational offerings inside our six-part video series.
The Profitable Launch Plan - Discover three simple steps to creating an impactful and sustainable business with location freedom with our free Profitable Launch Plan.

LAUNCH YOUR YOGA BUSINESS ONLINE

The doors for the Yogipreneur LaunchPad are open! Discover the exact steps to grow your yoga business online 🚀

CONNECT WITH US

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook
Join our Free Training at our Facebook Community

152: Making $16k in your online yoga business- Student Success Stories with Christina Andrini

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 02 Feb 2023 04:36:44 +0000

🚀THE PROFITABLE YOGA TEACHER - WAITLIST OPEN FOR 2023 🚀

Our 6-month program is for entrepreneurial yoga teachers who are ready to boost the growth of their online community and create and launch a profitable online course that their students are lining up for.

>>> Join the waitlist for our 2023 cohort
https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-2023-waitlist/

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

FREE RESOURCES

More free resources to help you on your yoga teaching Journey:

Weekly Live Training - Join our Facebook Community for free weekly trainings, daily educational content, and loads of support.
The Yogipreneur Blueprint - Get access to the blueprint for creating a profitable online yoga business.
Teach Yoga Online Series - Discover what it really takes to profitably teach yoga online and create transformational offerings inside our six-part video series.
The Profitable Launch Plan - Discover three simple steps to creating an impactful and sustainable business with location freedom with our free Profitable Launch Plan.

LAUNCH YOUR YOGA BUSINESS ONLINE

The doors for the Yogipreneur LaunchPad are open! Discover the exact steps to grow your yoga business online 🚀

CONNECT WITH US

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook
Join our Free Training at our Facebook Community

151: Yoga Marketing Trends for 2023 - what's hot, what's not and where do you need to be focusing your marketing efforts in 2023!

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 19 Jan 2023 08:57:40 +0000

🚀THE PROFITABLE LAUNCHES 5 DAY BOOTCAMP - JOIN NOW! 🚀

https://digitalyogaacademy.lpages.co/profitable-launches-5-day-bootcamp/

🚀THE PROFITABLE YOGA TEACHER - WAITLIST OPEN FOR 2023 🚀

Our 6-month program is for entrepreneurial yoga teachers who are ready to boost the growth of their online community and create and launch a profitable online course that their students are lining up for.

>>> Join the waitlist for our 2023 cohort
https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-2023-waitlist/

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

FREE RESOURCES

More free resources to help you on your yoga teaching Journey:

Weekly Live Training - Join our Facebook Community for free weekly trainings, daily educational content, and loads of support.
The Yogipreneur Blueprint - Get access to the blueprint for creating a profitable online yoga business.
Teach Yoga Online Series - Discover what it really takes to profitably teach yoga online and create transformational offerings inside our six-part video series.
The Profitable Launch Plan - Discover three simple steps to creating an impactful and sustainable business with location freedom with our free Profitable Launch Plan.

LAUNCH YOUR YOGA BUSINESS ONLINE

The doors for the Yogipreneur LaunchPad are open! Discover the exact steps to grow your yoga business online 🚀

CONNECT WITH US

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook
Join our Free Training at our Facebook Community

150: Why an online course is essential for a thriving yoga business in 2023

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 14 Jan 2023 06:44:54 +0000

🚀THE PROFITABLE LAUNCHES 5 DAY BOOTCAMP - JOIN NOW! 🚀

https://digitalyogaacademy.lpages.co/profitable-launches-5-day-bootcamp/

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

FREE RESOURCES

More free resources to help you on your yoga teaching Journey:

Weekly Live Training - Join our Facebook Community for free weekly trainings, daily educational content, and loads of support.
The Yogipreneur Blueprint - Get access to the blueprint for creating a profitable online yoga business.
Teach Yoga Online Series - Discover what it really takes to profitably teach yoga online and create transformational offerings inside our six-part video series.
The Profitable Launch Plan - Discover three simple steps to creating an impactful and sustainable business with location freedom with our free Profitable Launch Plan.

LAUNCH YOUR YOGA BUSINESS ONLINE

The doors for the Yogipreneur LaunchPad are open! Discover the exact steps to grow your yoga business online 🚀

CONNECT WITH US

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook
Join our Free Training at our Facebook Community

149: Planning for profit in your yoga biz in 2023

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 06 Jan 2023 06:52:17 +0000

Weekly Live Training - Join our Facebook Community for free weekly trainings, daily educational content, and loads of support.
The Yogipreneur Blueprint - Get access to the blueprint for creating a profitable online yoga business.
Teach Yoga Online Series - Discover what it really takes to profitably teach yoga online and create transformational offerings inside our six-part video series.
The Profitable Launch Plan - Discover three simple steps to creating an impactful and sustainable business with location freedom with our free Profitable Launch Plan.

LAUNCH YOUR YOGA BUSINESS ONLINE

The doors for the Yogipreneur LaunchPad are open! Discover the exact steps to grow your yoga business online 🚀

CONNECT WITH US

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook
Join our Free Training at our Facebook Community

148: Year in review: Digital Yoga Academy's 2022 wins and lessons

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 29 Dec 2022 09:26:24 +0000

Weekly Live Training - Join our Facebook Community for free weekly trainings, daily educational content, and loads of support.
The Yogipreneur Blueprint - Get access to the blueprint for creating a profitable online yoga business.
Teach Yoga Online Series - Discover what it really takes to profitably teach yoga online and create transformational offerings inside our six-part video series.
The Profitable Launch Plan - Discover three simple steps to creating an impactful and sustainable business with location freedom with our free Profitable Launch Plan.

LAUNCH YOUR YOGA BUSINESS ONLINE

The doors for the Yogipreneur LaunchPad are open! Discover the exact steps to grow your yoga business online 🚀

CONNECT WITH US

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook
Join our Free Training at our Facebook Community

147: 5 money making ideas for your yoga biz in 2023

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 17 Dec 2022 06:00:00 +0000

Have you ever felt uneasy to fairly charge for your energy, time and value as a yoga teacher? So many yoga teachers feel this way even though by 2025, the yoga industry is predicted to be worth a staggering $215 billion. $215 billion! 😳

You 100% deserve to make money teaching yoga, to be paid abundantly for the gifts you share and have your piece of the yoga industry billion dollar pie!

Breaking through the money blocks and mindset beliefs that might be holding you back is a great place to start. As is having strategies to grow your income.

Inside this episode, you'll learn five strategies to grow your income in 2023:

The super easy thing you can do today to increase your sales
What a tripwire is and how you can use one to off-set ad costs
Why you're missing out on sales if you don't have this product strategy in place
What the secret is to students happily paying your newly increased prices
The small monthly recurring income that literally needs no effort on your part

🚀 THE PROFITABLE YOGA TEACHER - WAITLIST OPEN FOR 2023 🚀

Our 6-month program is for entrepreneurial yoga teachers who are ready to boost the growth of their online community and create and launch a profitable online course that their students are lining up for.

>>> Join the waitlist for our 2023 cohort
https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-2023-waitlist/

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

FREE RESOURCES

More free resources to help you on your yoga teaching Journey:

Weekly Live Training - Join our Facebook Community for free weekly trainings, daily educational content, and loads of support.
The Yogipreneur Blueprint - Get access to the blueprint for creating a profitable online yoga business.
Teach Yoga Online Series - Discover what it really takes to profitably teach yoga online and create transformational offerings inside our six-part video series.
The Profitable Launch Plan - Discover three simple steps to creating an impactful and sustainable business with location freedom with our free Profitable Launch Plan.

LAUNCH YOUR YOGA BUSINESS ONLINE

The doors for the Yogipreneur LaunchPad are open! Discover the exact steps to grow your yoga business online 🚀

CONNECT WITH US

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook
Join our Free Training at our Facebook Community

146: Burnt-out Yogipreneurs: End 2022 feeling positive and motivated

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 10 Dec 2022 06:00:00 +0000

If you are a yoga teacher who is limping towards the end of the year, feeling exhausted and close to burn out you are not alone! December is the perfect time to take a pause, and reflect on the year.

In this episode Kelly shares how to bypass burn-out and instead head into the new year feeling positive and motivated, including:

Why this is the perfect time to rest and reset.
What you need to go into the new year feeling confident and motivated.
How to get the support you need now, ready for 2023.
Your homework this week to set you up for a profitable year in your yoga business.

Weekly Live Training - Join our Facebook Community for free weekly trainings, daily educational content, and loads of support.
The Yogipreneur Blueprint - Get access to the blueprint for creating a profitable online yoga business.
Teach Yoga Online Series - Discover what it really takes to profitably teach yoga online and create transformational offerings inside our six-part video series.
The Profitable Launch Plan - Discover three simple steps to creating an impactful and sustainable business with location freedom with our free Profitable Launch Plan.

LAUNCH YOUR YOGA BUSINESS ONLINE

The doors for the Yogipreneur LaunchPad are open! Discover the exact steps to grow your yoga business online 🚀

CONNECT WITH US

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook
Join our Free Training at our Facebook Community

145: The journey to one million dollars in online course sales

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 03 Dec 2022 00:00:00 +0000

Spoiler alert: It was not plain sailing to get to one million dollars in online course sales!

You’re going to want to listen to this one if you’ve ever questioned whether you could ever build a successful online course.

In this episode Kelly shares:

The courses that came before The Profitable Yoga Teacher
Why a “failed” launch is never a failure
The two key qualities you need to be a successful yogipreneur
Why the true measure of success is your student’s success

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

FREE RESOURCES

More free resources to help you on your yoga teaching Journey:

Weekly Live Training - Join our Facebook Community for free weekly trainings, daily educational content, and loads of support.
The Yogipreneur Blueprint - Get access to the blueprint for creating a profitable online yoga business.
Teach Yoga Online Series - Discover what it really takes to profitably teach yoga online and create transformational offerings inside our six-part video series.
The Profitable Launch Plan - Discover three simple steps to creating an impactful and sustainable business with location freedom with our free Profitable Launch Plan.

LAUNCH YOUR YOGA BUSINESS ONLINE

The doors for the Yogipreneur LaunchPad are open! Discover the exact steps to grow your yoga business online 🚀

CONNECT WITH US

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook
Join our Free Training at our Facebook Community

144: Why a clear message is essential to growing your yoga community

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 19 Nov 2022 08:00:00 +0000

In the early stages of your business, it can often be a struggle to come up with a really strong message to describe what you're offering - and this can have a huge impact on your ability to find new students and grow your yoga community.

In this week's podcast, learn how to get clear on your message so that you can:

Connect you with your ideal students and magnetise them with your content
Sell your offerings with ease
Convert your ideal students to paying students
Create super students who will come to work with you again and again and tell their friends about you

✨✨✨ GRATITUDE GIFTS COMING SOON ✨✨✨

We are so grateful that you are part of our global community of yoga teachers who are showing up in the world (I see you!) to share the message of yoga.

For that, you should be rewarded!

This is the only time of the year when you can access extra program benefits and discounts as part of our commitment to supporting and giving back to our community.

We'll be sharing our offerings to help you to elevate your year and to put you in the driving seat for 2023.

>>> Join the waitlist to access our exclusive Gratitude Gifts early here

ABOUT DIGITAL YOGA ACADEMY

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

FREE RESOURCES

More free resources to help you on your yoga teaching Journey:

Weekly Live Training - Join our Facebook Community for free weekly training, daily educational content, and loads of support.
The Yogipreneur Blueprint - Get access to the blueprint for creating a profitable online yoga business.
Teach Yoga Online Series - Discover what it really takes to profitably teach yoga online and create transformational offerings inside our six-part video series.
The Profitable Launch Plan - Discover three simple steps to creating an impactful and sustainable business with location freedom with our free Profitable Launch Plan.

LAUNCH YOUR YOGA BUSINESS ONLINE

The doors for the Yogipreneur LaunchPad are open! Discover the exact steps to grow your yoga business online 🚀

CONNECT WITH US

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook
Join our Free Training at our Facebook Community

143: Instagram for Yogipreneurs: 3 easy steps to get students in 2022

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 12 Nov 2022 08:00:00 +0000

Love it or loathe it, your ideal clients are hanging out on Instagram so if you want to connect with them, you need to be using the platform to grow your community.

In this week’s podcast our founder Kelly shares three easy steps to get students through Instagram.

Find out:

✨ What growing a community on Instagram actually means
✨ How to keep your audience engaged
✨ The big differences between students and followers

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content, and loads of support.

Launch your yoga business online

The doors for the Yogipreneur LaunchPad are open! Join now for instant access and discover the exact steps to grow your yoga business online 🚀

Connect with us

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook

142: How to prepare your yoga business for a 2023 global recession

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 29 Oct 2022 07:00:00 +0000

One of your responsibilities as a business owner is to prepare your business to survive when things outside of your control change. You may have already experienced this during lockdown, the teachers who were able to pivot and take their teaching online were able to survive and even thrive in their businesses.

With the threat of a 2023 global recession, what you do now as a yogipreneur will prepare you for the uncertain times we all keep hearing about.

We cover:

Why it’s essential you prepare now.
The reason 82% of businesses fail (and how to avoid it).
The four strategies you need to implement to recession-proof your yoga business.

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content, and loads of support.

Launch your yoga business online

The doors for the Yogipreneur LaunchPad are open! Visit the link in our bio to join and discover the exact steps to grow your yoga business online 🚀

Connect with us

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook

141: Essential mindset shifts to build a thriving yoga business

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 22 Oct 2022 07:00:00 +0000

What is the secret that all successful business owners have in common, no matter what the industry?

Their mindset.

We know a thing or two about running a successful online yoga business. Cultivating a strong yogipreneurial mindset is key to longevity in your business, so here our founder Kelly McHugh shares some essential mindset shifts that will save you time and energy whilst setting you on the path to online yoga business success.

We cover:

Why mindset is so important in your business (and life!)
How to identify the belief systems and patterns that are holding you back
The traits of a successful yogipreneur
The mindset shifts that are going to allow you to build a thriving online yoga business

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook

140: 3 common content mistakes that yoga teachers make

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 15 Oct 2022 07:00:00 +0000

Content is one of the best ways to attract potential students to your online yoga offering, yet it seems to be the one thing that always gets pushed to the bottom of the priority pile by a lot of yoga teachers.

If you struggle to stay consistent with content creation and find it hard or time consuming then grab and notepad and pen and get ready to take notes!

In this week’s podcast, we share with you three mistakes that yoga teachers make when it comes to content creation and what to do instead.

We cover:

Why you must set aside time every week to create content
The biggest three mistakes yoga teachers make
How to create the right content
Why content creation doesn’t have to take as long as you think it does!

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook

139: The Yogipreneur's guide to growing your email list

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 08 Oct 2022 07:00:00 +0000

Recently we asked you if you had an email list and 100% of you said yes!

This is amazing, your email list IS your community, it is your most valuable marketing tool. Every single person who opts into your email list is someone who WANTS to hear from you. They chose you and gave you their valuable information.

So are you nurturing your email list and growing it?

In this week’s podcast episode we share with you our top tips on growing your email list and leveraging it in your yoga business.

We cover:

The impressive value that email marketing has in converting to sales
Why growing your email list is essential to your business growth
An easy platform you can join for free to get started if you are just beginning
How to create valuable content that will help grow your email list with ease
Why you’re letting down your community if you’re not emailing them regularly

Follow us on Instagram
Subscribe to our Youtube channel

Like us on Facebook

138: 4 reasons why your yoga community isn't growing

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 01 Oct 2022 07:00:00 +0000

An engaged community is key to your success as an online yogipreneneur. In this week’s episode, our founder Kelly McHugh shares the common reasons why your online yoga community isn’t growing and all you need to know to start growing yours today.

Including:

The thing that’s stopping you from even getting started with content
Why you are relying on Instagram too much and the solution
What it really means to be visible online

Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook

137: Yogipreneur hacks to build an online yoga business that lasts

The Yogipreneur: Business and Marketing for Yoga Teachers — Mon, 26 Sep 2022 10:11:00 +0000

If you're a yoga teacher and feeling stuck or overwhelmed or confused and considering quitting your business right now, you’re not alone. No entrepreneur was ever born with all of the knowledge and skills to succeed in their business.

I know from working with thousands of yoga teachers that creating an impact is one of your biggest drivers and to create an impact you really must build a business that lasts, a business that's sustainable. In this video we cover:

⭐️ Why it’s not the right move to go back to a 9-5
⭐️ Building a scaleable yoga business.
⭐️ The power of mindset
⭐️ How a niche will help your business grow
⭐️ Keeping your long term vision in mind

⭐️ Digital Yoga Academy ⭐️

Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!

You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!

Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: ▶️ https://digitalyogaacademy.lpages.co/yogipreneur-quiz/

Follow us!

🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy

More resources to help you on your yoga teaching Journey:

🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/

#digitalyogaacademy #yogipreneur #kellymchugh #yogabusiness #yogateacher #howtosellanonlinecourse #yogamarketing #marketingstrategies #businessgoals

136: What Six Weeks Off Yoga CEO Duties Has Taught Me

The Yogipreneur: Business and Marketing for Yoga Teachers — Mon, 19 Sep 2022 02:19:00 +0000

Chances are you started your yoga business with a dream of building a flexible schedule and escaping the 9-5 but so many yoga teachers find themselves feeling burnt out, hustling from studio to studio and not taking time off because if they’re not working, they’re not getting paid.

In today’s video, our founder Kelly McHugh shares with us the three key lessons she learned from taking a 6-week break from her business and how you can build an online yoga business that allows you to do the same.

This video covers:

Preparing for time off from your business
Why burnout is common for yoga teachers
True time off means switching off and it is possible for you
The importance of systems, automation and evergreen products.
Why time off is an investment in yourself and your business.

If you enjoyed the video and wished you could have notes to reference, check out the written version on our blog: www.digitalyogaacademy.com/blog/

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135: 3 Steps to go from Yoga Teacher to Thriving Yogipreneur

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 10 Sep 2022 08:25:39 +0000

If you're like most yoga teachers, you'll know the hustle that comes with transitioning from your "day job" to teaching yoga, but perhaps you're yet to level up from yoga teacher to thriving yogipreneur...

It's a journey that moves you from the ordinary to the extraordinary and it takes time, persistence and courage.

In today's episode we cover 3 essential steps to help you to step up to the next level in your Yogipreneur journey.

This episode covers:

Why it’s necessary to step into your role as a Yogipreneur.
Kelly's personal journey from Marketing Director to thriving Yogipreneur
How to shift your mindset from one of an employee to one of a yoga CEO.
Why niching down is key to running a successful yoga business
How being in creation mode can help you step into your role as a Yogipreneur

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There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content, and loads of support.
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134: Inside the Mind of a Thriving Yogipreneur

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 20 Aug 2022 07:20:00 +0000

Do you see yourself as a yoga business owner? Are you stepping into your role as a Yogipreneur?

In this episode, DYA founder Kelly talks about how she leveraged the uncertainty in 2020, and turn it into the best year for Digital Yoga Academy yet. She also talks about 3 mindset shifts that helped her--and can potentially help you, to navigate it all.

This episode covers:

Why it’s necessary to step into your role as a yogipreneur.
How to shift your mindset from one of an employee to one of a yoga CEO.
How to navigate uncertainty as a yoga business owner.
3 important mindsets of a thriving yogipreneur.
How investing in yourself can help you level up in your yoga business.

133: 3 SEO Essentials to Boost Visits to your Yoga Website

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 13 Aug 2022 07:26:00 +0000

Do you have a yoga website? Does it "work" for you?

By that I mean, do ideal students actually find it and importantly, stay on it to look around?

In this episode, we talk about why SEO is important and share three simple SEO strategies you can adopt to start making your website work for you.

This episode covers:

What is SEO and how it can help you boost website visits
What are keywords and how to use them properly
3 simple SEO strategies to boost visits to your website
The importance of creating weekly content to boost your SEO
How to keep your ideal clients on your website for longer

Join the Yogipreneur Launchpad: 16-week program.

Yogipreneur LaunchPad is a high-energy, 16-week group business program designed to help you to shift your mindset, clarify your message, and launch and sell your online offerings with ease.

Join the Digital Yoga Academy Facebook community

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There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content, and loads of support.
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132: How to Grow Your Yoga Podcast: Lessons From Growing to 100k listeners

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 06 Aug 2022 10:54:53 +0000

Have you ever wanted to start or grow a yoga podcast of your own but held back because you are not sure what kind of content to put out there?

Or perhaps you've felt overwhelmed by the tech involved with making your podcast sound professional?

If this is you, then this podcast episode is just for you.

In this episode, Kelly shares her experience of growing the Yogipreneur Podcast to 100k+ listeners. She talks about the importance of having a podcast as part of your content strategy and how you can start and grow your podcast-- starting today!

This episode covers:

Why you need to have a podcast as part of your content strategy
How to create a professional-sounding podcast without breaking the bank
How to never again feel stuck when it comes to topic and content ideas
Why deciding on a niche is important for the success of your podcast
4 types of promotional strategies to grow your podcast

Click here to ENTER the 100k listeners' giveaway to WIN a private 1:1 coaching session with the Digital Yoga Academy CEO Kelly.

Join the Yogipreneur Launchpad: 16-week program

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.
There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content, and loads of support.
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131: Mid-Year Review and Plan to Crush Your 2022 Yoga Business Goals

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 09 Jul 2022 07:19:46 +0000

We're celebrating 100k Listeners of The Yogipreneur Podcast by offering you the chance to win a 60min coaching session with Digital Yoga Academy's founder Kelly McHugh.

Find out how to enter here: https://digitalyogaacademy.lpages.co/podcast-review-100k-listeners/

Do you feel as if you’re constantly setting goals but never really achieving them?

We know that this can be quite frustrating, especially when you look at the calendar and see that we are already halfway through the year.

In this week’s episode, we will be talking all about how you can set goals the right way during the second half of 2022 to set yourself up for success.

This episode covers:

Why setting goals is important for your yoga business success
The step-by-step approach to set goals for the second half of the year
The #1 mistake yogipreneurs make when setting goals
How to set goals in a way that increases your likelihood of achieving them
The difference between outcome goals and process goals

Join the Digital Yoga Academy Facebook community

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There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content, and loads of support.

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130: Money Mindset Shifts for Yoga Teachers

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 25 Jun 2022 04:50:36 +0000

Money is a crucial part of any business and crafting a solid money mindset is the first step towards being able to freely receive and invest money in your yoga business.

In this episode, we bust all the myths around being a yoga teacher and earning money, talk about how having a solid money mindset will help you to be a successful yogipreneur, and share several tips on how to shift your limiting beliefs around money.

This episode covers:

Why you deserve to be paid for your services as a yoga teacher
Myths around being a yoga teacher and earning money.
Why it’s important to have a solid money mindset as a yogipreneur
The root causes of your current money mindset
Different strategies to overcome your limiting beliefs around money

Click here to join our FREE masterclass, The Yogipreneur Launchpad, Proven 3-Step Framework.

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content, and loads of support.

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129: How To Take Your Yoga Business Online In 2022 with Dianne Bondy

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 18 Jun 2022 08:02:06 +0000

Do you feel as if it might be too late to take your yoga business online? Are you wondering if online yoga is just a 'pandemic trend'?

In this week's episode, Kelly speaks with yoga teacher, social justice activist, author of the international best selling book, Yoga for Everyone and the leader of the Yoga for All movement, Dianne Bondy.

Dianne talks about her journey of taking her yoga business online and gives insight into common myths that can hold yogipreneurs back from doing the same. If you've been thinking about moving your yoga business online but are holding yourself back from doing so, this episode is a must-listen.

This episode covers:

How you can niche down authentically
Why it's still not too late to move your yoga business online
How to get creative and counteract the Zoom fatigue
Why growing an email list is important for your yoga business
The importance of investing in marketing for your yoga business

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

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128: How to Choose the Best Yoga Business Coach For You

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 11 Jun 2022 12:36:29 +0000

Once you've decided to go for it and build your online business, it can be overwhelming to choose the right coaching program and mentor to give you the support and guidance you're looking for. It's important to take the time to make the right decision and this episode will help guide you to do so.

This episode covers:

What's important to know about yourself and your business before looking for a coach or program
How to know if a mentor is aligned with you
What fears are holding you back from choosing the right coaching program and how to combat them
How to make sure the coaching program gets you the results you're looking for

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

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127: Why Yoga Teachers are the Perfect Online Course Creators

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 03 Jun 2022 06:38:11 +0000

Am I an expert enough to create an online yoga course? Is an online yoga course suitable for my business? If you’ve been wanting answers to these questions then you are in the right place.

In this episode we talk about what it means to be a course creator and dive deeper into three reasons as to why yoga teachers are the perfect course creators.

This episode covers:

What does it mean to be an online course creator?
How you can use your experience to create your online yoga course
Why you are probably already an expert enough to create an online course
How your passion for learning makes you the perfect online course creator
The importance of learning about business and marketing for your yoga business.

Click here to get FREE access to Profitable Launches Live.

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

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126: How to Launch an Online Yoga Course to a Small Community

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 27 May 2022 06:29:54 +0000

Are you letting your community size hold you back from launching your own online yoga course? Your community size matters, but a small community is not necessarily a disadvantage if you know how to utilize it properly to your advantage.

In this episode we talk about why it is possible to have a profitable online yoga course launch with a small audience and dive into three different strategies that you can use to create and launch your online yoga course even if you have a small audience.

This episode covers:

Why you can launch an online yoga course with a small community
How to use your small community to your advantage
Why one-to-one personalization is key to launching to a small community
The importance of being visible when you have a small community
The Founding Member Strategy and how to use it to launch to a small audience

Click here to get FREE access to Profitable Launches Live.

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

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125: 6 Essentials Before Creating an Online Yoga Course

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 20 May 2022 08:39:21 +0000

Ever wondered if you have what it takes to create an online yoga course? The online yoga industry is just getting started and is here to stay and you have a chance to have a piece of the online pie by creating your very own yoga course.

In this episode we dive into both what is essential to launch your online yoga course and what is not. If you want to create an online yoga course in 2022 or beyond, this episode is a must-listen.

This episode covers:

Why the online yoga industry is a great place to be in 2022
How an online course is different to youtube videos
What is not essential to launch your own yoga course
The 6 essentials to launching your own yoga course
Why a launch strategy is key to a successful launch

Click here to save your FREE seat for Profitable Launches Live.

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There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.
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124: Best Launch & Marketing Strategy for Selling Online Courses: Behind the Scenes to 6 Figure Online Course Launches

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 13 May 2022 04:24:46 +0000

Have you ever wondered what the best launch & marketing strategy is for selling online courses?

At Digital Yoga Academy, we’ve had several multiple six-figure course launches and today we will be diving into the behind the scenes of such launches so that you can see what’s actually necessary in order to have a profitable course launch.

So, if you’ve been wanting to launch your very own online yoga course, but aren’t sure if it’s a possibility, give this episode a listen.

This episode covers:

The 4 pillars of six-figure online course launches
Why focusing only on strategy is not enough
The most important strategy to help you have a successful course launch
The number one sales objection your student will have and how to overcome it.
Why support is crucial for you to have a 6-fig course launch.

Click here to join the Profitable Yoga Teacher program wait list.

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.
There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.
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123: Are You Ready to Create an Online Course as a Yoga Teacher?

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 06 May 2022 05:41:58 +0000

Have you been wondering if you’re ready to create an online course as a yoga teacher? Have you been postponing your yoga marketing and course creation until you know more, or have a bigger audience?

The reality is that you're never going to feel completely ready to do anything that's related to growth and there will always be mindset blocks that hold you back. By figuring out what’s holding you back and learning how to shift the narrative behind these mindset blocks, this can help you move forward even if you don’t feel completely ready.

If you've been wanting to launch your very own online yoga course, but you've been waiting for the magical moment when you suddenly feel ready, then this episode is for you.

This episode covers:

Are you ready to launch an online course?
Why being fully ready is actually a myth
Common mindset blocks that are holding you back from creating your own course
Signs that you're ready to launch your own course today
How to re-define fear of failure

122: Why You Need an Evergreen Sales Funnel as a Yogipreneur

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 29 Apr 2022 01:50:03 +0000

Do you want to build a sustainable yoga business and be in this industry for the long haul? Then having an evergreen sales funnel within your business is a necessity. An evergreen sales funnel is not only a source of passive income, but having one in place will allow you to stay within your zone of genius and focus on the tasks that really matter to you.

In this episode we talk about why you need an evergreen sales funnel and educate you on the best evergreen funnel strategies out there.

If you are feeling burnt out and questioning the sustainability of your yoga business, give this episode a listen.

This episode covers:

What is an evergreen funnel?
Why you need an evergreen sales funnel
The benefits of an evergreen sales funnel
Different evergreen funnel strategies
The truth about passive income
The number one mistake yogipreneurs make when it’s comes to creating their evergreen funnel
The difference between a live launch and an evergreen launch

Click here to join the Profitable Yoga Teacher program wait list.

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.
There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.
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121: How to Overcome Imposter Syndrome as a Yogipreneur: 6 Strategies that Work

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 22 Apr 2022 04:25:54 +0000

Imposter syndrome is a normal, almost unavoidable part of one’s entrepreneurial journey. Therefore it's important to recognize it for what it is and identify strategies that you can use to learn how to overcome imposter syndrome.

In this episode we talk about how imposter syndrome is a normal phenomenon that affects all yogipreneurs, regardless of how experienced they are. We then dive deep into 6 strategies that will help you beat imposter syndrome, become more confident and show up within your yoga business, as the powerful yogipreneur that you are.

This episode covers:

The truth about imposter syndrome and how it affects yoga teachers
How asking the right questions can help you doubt yourself less
How you can use your credentials and experience to combat imposter syndrome
Why celebrating your wins is crucial to overcome imposter syndrome
Why embracing failure is key to running a successful business

Click here to join the Profitable Yoga Teacher program wait list.

Join the Digital Yoga Academy Facebook community
The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.
There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.
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120: The Secret to Launch & Sell Online Courses: Selling an Online Yoga Course

The Yogipreneur: Business and Marketing for Yoga Teachers — Mon, 18 Apr 2022 04:27:07 +0000

An online course is a valuable asset for your online yoga business. However, it's necessary to make sure that you have the right launch strategies and mindset in order to actually make money selling your course online.

In this episode we talk about the number one secret to launching an online yoga course that sells and dive deep into the type of mindset that is necessary in order to have a profitable online yoga course launch.

This episode covers:

Why niching down is important to have a successful course launch
The number one secret to launching an online yoga course that sells
The mindset that is necessary to successfully sell your online course
The power of deciding and taking necessary action
Why failure is an integral part of any successful business and how to navigate it

Click here to join the Profitable Yoga Teacher program wait list.

Join the Digital Yoga Academy Facebook community
The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.
There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.
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119: 4 Online Yoga Offerings & Yoga Business Ideas

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 08 Apr 2022 09:06:10 +0000

The role of the yoga teacher has shifted within the post pandemic world. In order to step into this new role, it’s necessary for you to diversify your yoga offerings and provide a deeper transformation for your students, rather than just offering drop-in online yoga classes.

In this episode, you will learn 4 types of offerings that you can offer to your students instead of online yoga classes, and strategies on how to market each of these offers to help create more impact with your students.

So, what is holding you back from diversifying your yoga offerings?

This episode covers:

The role yoga teachers have in the post-pandemic world.
Why you need to move away from just offering drop-in yoga online yoga classes.
How to diversify your current yoga offerings.
Why getting specific can help you create offers that are not just online yoga classes.
4 types of yoga offerings that you can offer to your students.
Strategies on how to market each of the 4 types of yoga offerings.

Click here to join the Profitable Yoga Teacher program wait list.

Join the Digital Yoga Academy Facebook community
The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.
There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.
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118: How Becoming a Yoga Coach Can Grow Your Yoga Business

The Yogipreneur: Business and Marketing for Yoga Teachers — Tue, 05 Apr 2022 04:11:11 +0000

Learn how becoming a Yoga Coach can grow your Yoga Business.

If you’re not yet ready to launch an online course as a yoga teacher, but are looking to grow your online yoga business, then Yoga Coaching is a great next step.

Being a yoga coach is about supporting your students 1:1 in your specialised yoga niche. Taking them on a journey of transformation, from point A to point B. If you’ve already achieved those results yourself or have helped others do it, you can sell your knowledge and time working 1:1 with your students as a yoga coach.

Coaching or mentoring students on a 1:1 basis is a powerful and effective first step to creating and launching an online yoga course.

This episode covers:

Using your knowledge & expertise to help students 1:1
Understanding your niche as a yoga coach
How to build authority in your field as a yoga coach & teacher
How working as a yoga coach can be a powerful step in creating & launching your online yoga course
Using your specialised yoga coaching experience to build a solid foundation for your online yoga course

Click here to join the Profitable Yoga Teacher program wait list.

Join the Digital Yoga Academy Facebook community
The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.
There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.
Follow us on Instagram
Subscribe to our Youtube channel
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117: 10 High Ticket Sales and Marketing Strategies for Yoga Teachers

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 25 Mar 2022 00:58:51 +0000

Learn 10 High Ticket Sales and Marketing Strategies for Yoga Teachers.

You may have heard the term high ticket or premium priced offers. These are offers that provide high value and transformation for your students. A high ticket offer would be an online course, program, membership, mentorship or 1:1 yoga coaching.

When it comes to actually selling an online course or any other higher priced online offering, it really requires a higher level of visibility form you and an understanding of buyer behaviour that your students go through to decide if this is the right investment for them or not.

As such it’s important to learn some of the best sales and marketing strategies to help you sell your high ticker offerings, to scale and grow your business.

This episode covers:

10 best sales and marketing strategies to sell high ticket offerings
How to sell online courses
How to understand your ideal customer and their pain points
Getting clear on your niche & what solution you're offering your ideal student
How to connect and build powerful relationships with your audience
How to launch your online course

Click here to join the Profitable Yoga Teacher program wait list.

Join the Digital Yoga Academy Facebook community
The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.
There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.
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116: How to Stop Procrastinating Your Online Yoga Course Launch & 7 Reasons Why You Do!

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 17 Mar 2022 08:53:59 +0000

Understand how to stop procrastinating your online yoga course launch and finally make it happen!

In this episode you will learn 7 reasons why you haven't launched your online course and what you can do to make it happen.

When you create an online course you're actually creating a digital asset in your business which helps you to set yourself up for more financial freedom and flexibility.

Once you have created an online course, you can sell it again and again. Offering you limitless opportunities to expand and grow your online yoga business.

But what keeps you stuck in procrastination and not taken action to launch your online course?

This episode covers:

7 reasons why you haven't launched your online course
How to move past procrastination & blocks that keep you stuck
The importance of understanding your ideal student & their pain points
Why you need to get clear on your niche to create your impactful course topic
How to move past self limiting beliefs that keep you stuck
The power in building and nurturing your community & email list
How to overcome fear & move forward to grow your business

Join the Digital Yoga Academy Facebook community
The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.
There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.
Follow us on Instagram
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115: Is Creating an Online Course Your Next Best Step in 2022?

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 10 Mar 2022 07:04:45 +0000

Is creating an online course your next best step in 2022?

As a yogipreneuer you must constantly look at your business and find ways to improve so that you can grow your community, create more impact and make more sales. To succeed its important to view challenges as opportunities and look for ways that you can expand your business.

This is especially true if you are struggling to make more money. Is your business capped right now, and making the same amount of money, month after month? Does your current business model have the capacity to scale and grow?

It’s important to identify what your offerings are, how much you are charging for them and what it actually takes to reach your monthly income goals. Are you constantly trading time for money? Can you only reach a certain number of students with your drop in or online Zoom classes?

In order to grow and scale your business, you need to look for ways to stop trading time for money, reach more students and increase your income. Creating an online course is a powerful way to do just that.

This episode covers:

The power of creating a sales funnel to scale your business and reach more students
The importance of defining your niche and solving your student's specific pain points
How creating an online course can help you create a scalable and sustainable online yoga business
How to reach more people, reduce your costs and create a greater impact
How to create more free time, flexibility and financial freedom

Join the Digital Yoga Academy Facebook community
The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.
There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.
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114: Overcoming Self Limiting Beliefs: 5 Self Limiting Beliefs that Block your Success as a Yogipreneur

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 05 Mar 2022 06:00:00 +0000

Overcoming Self Limiting Beliefs: 5 Self Limiting Beliefs that Block your Success as a Yogipreneur

As yoga business owners, you will have times where you question whether you're good enough to become successful in your space. You will experience self limiting beliefs that will hold you back from creating the success that you envision for yourself.

These self limiting beliefs especially come up when things don't go as planned. This can lead you to questioning if you actually have what it takes to build a successful online yoga business.

The key to business success is to learn how to overcome self limiting beliefs that are blocking you from succeeding in your business. Understanding how to overcome limiting beliefs holds the key to help you step into being a yogipreneur.

In this episode I share 5 common self limiting beliefs that block your success as a yogipreneur.

This episode covers:
▪️ The thoughts and limiting beliefs that block your success
▪️ How to shift and reframe your mindset
▪️ Where to focus your time and energy for ultimate success
▪️ How to combat comparison and doubt in the online space
▪️ The importance of doing mindset work and getting support

Join the Digital Yoga Academy Facebook community
The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.
There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.
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113: How to Find Your Niche: Discovering Your Yoga Niche

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 26 Feb 2022 06:00:00 +0000

To create a successful online yoga business and make sales, you need to know how to find your niche and specifically your yoga niche.

Without a niche, it's difficult to create messaging and offerings that resonate with the right people. If you don't have messaging and offerings that resonate, your marketing simply won't work.

If your marketing doesn't work, you won't make any sales, which means you don't have a yoga business.

In reality, 99% of yoga teachers are resisting niching down and avoiding focusing on a specific yoga niche. It feels safer for them to keep their options open with a broader more general offering.

Yet more than ever, you need to stand out amongst the online noise and create a specific yoga niche in order to speak directly to your ideal clients, and be seen.

If you're yet to "niche down" or you're unsure what that actually means for your business, this episode is for you!

This episode covers:
▪️ What holds most yogipreneurs back from niching down
▪️ What a niche is and how to develop your niche
▪️ Why niching down is so important and critical to sales and growing your business
▪️ The importance of having a niche for content and online business success

Join Yogipreneur LaunchPad at www.digitalyogaacademy.com.

Join the Digital Yoga Academy Facebook community
The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.
There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.
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112: Business Planning Process & Strategies for Yoga Teachers

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 19 Feb 2022 06:00:00 +0000

The fundamentals of growing a sustainable online yoga business is to understand the business planning process and key strategies.

The fundamentals of growing a sustainable online yoga business is to understand the business planning process and key strategies.

Being a yogipreneur means intentionally planning for your business and taking action to make it happen. When you have planned goals and strategies you are able to focus on the areas of your business that bring about growth and profitability. Helping you to move away from the day to day yoga class framework, to an online yogipreneur.

It's possible to achieve your dreams. The key is to create planned and strategic action.

This episode covers:
▪️ How to plan what your want to happen in your business for the year
▪️ How to take different action to make your goals reality
▪️ How to make your website work for you
▪️ Why you need to create content and show up online
▪️ The importance of niching down and email marketing
▪️ How to sell and convert your community

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111: How to Launch Your Online Yoga Business - 3 Step Framework

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 11 Feb 2022 09:33:24 +0000

Are you ready to launch your yoga business online and make an impact on the lives of people all around the world?

In this episode learn a powerful 3 step framework to launch your online yoga business, whilst creating a sustainable and profitable business of yoga.

To create a sustainable yoga business you need to go beyond your drop in yoga classes and start working with your students on a deeper level to provide real transformation. Teaching drop in classes doesn’t bring financial stability.

Growing your online yoga business is about making a living doing what you love whilst reaching as many people as possible. The key to doing that is to build a solid foundation and learn how to create financial stability so that you can serve.

To succeed in the online space, it takes commitment, consistency and showing up for yourself and your business. You need to break through fear and limiting beliefs that could be holding you back from becoming a thriving online Yogipreneur.

This episode covers:

How to launch yourself as an online Yogipreneur
How to grow a sustainable online yoga business
The power of defining your niche
How to create solid business foundation
How to build your online community
How to serve your online community

Join the Yogipreneur Launchpad waitlist to take your yoga business into the online world. Click here to learn more.

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110: Shifting Your Mindset from Yoga Teacher to Yogipreneur in 2022

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 05 Feb 2022 06:00:00 +0000

Shifting your mindset from being a yoga teacher to a yogipreneur, is key in growing your business and creating a successful online business model.

Cultivating an entrepreneurial mindset will help you succeed in your online yoga business, assisting you to shift gears from the employee mindset to an entrepreneurial mindset.

Learn how to change your mindset for success and cultivate a yogipreneur mindset for your business. It's time to understand how to think like an entrepreneur and grow your business.

This episode covers:

▪️ How to shift your fears that hold you back and embrace them instead
▪️ How to get comfortable taking risks and trust your instincts
▪️ Tips for balancing all of the roles of being a yogipreneur
▪️ How to no longer trade your time for money

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109: How to Stop Feeling Overwhelmed in Your Yoga Business

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 29 Jan 2022 06:00:00 +0000

How to Stop Feeling Overwhelmed in Your Yoga Business!

Learn how to combat and stop feeling overwhelmed in your yoga business with these 5 steps.

I know from experience that when I start my week without clear direction and unclear priorities, my focus and concentration suffer and procrastination sets in. My to do list feels overwhelming and I just don't know where to start.

When you start the week like that, you allow your never-ending to-do list to claim victory before you've even have the chance to get anything done.

The key is the prioritise what matters and manage your time in a way that not only allows you to actually complete tasks, but also protects your mindset and focus. Ensuring that you don't go down an endless rabbit hole, feeling overwhelmed and stressed.

In this episode, I outline a 5 step plan to help you get focused, stop the overwhelm and get clear on your priorities.

This episode covers:
▪️ How to set business goals that actually get you results
▪️ Important boundaries around emails and social media
▪️ Why you should start your day creating
▪️ How to set up a space to work in the most productive way
▪️ How to use a timer and work in sprints

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108: The Importance of Content Marketing: Content Marketing Strategies to Grow Your Yoga Business

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 22 Jan 2022 06:00:00 +0000

Discover the importance of content marketing and how to create content that inspires some kind of action from your community. Learn content marketing strategies to help you grow your online yoga business. Whether that’s a comment on a post or a sign up to your email list. What are the essentials to ensure that your community engage with your content and turn into paying customers? Listen in to find out!

This episode covers:
▪️ Why you need to know your audience for your content messaging
▪️ The importance of YOU showing up in your content
▪️ How to be consistent with your content and reach your ideal students
▪️ How to create a process and strategy
▪️ How to harness your website content to drive an action
▪️ Best practices for creating content for social media to spark engagement
▪️ Why it's important to be visible online

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107: 7 Email Marketing Strategies to Grow Your Email List and Nurture Your Yoga Community

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 15 Jan 2022 06:00:00 +0000

Email marketing is stronger than ever and not going anywhere. That's why it's so important to grow and harness a community that you can nurture and sell to.

This is a platform you actually own and can have more control over for your business. Don't miss out on this opportunity this year to learn and use powerful email marketing strategies to grow your online yoga business!

This episode covers:

▪️ The importance of email marketing and growing your community through that platform
▪️ How to start with an email service provider
▪️ Why you should create a high-value freebie
▪️ How to harness your network to grow your online community
▪️ Best practices for using paid ads to promote events for your freebie
▪️ Why you should send a weekly email and show up in your community's inbox

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106: How to Make Sales In Your Online Yoga Business In 2022

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 08 Jan 2022 06:00:00 +0000

How to make sales in your online yoga business in 2022!

Selling, how do we feel about selling?

The word ‘sales’ can bring with it a lot of fear and bring up words like slimy, sleazy, and difficult.

But selling is a really important part of your online business so it's really time to find ways that you can share your life’s work and ‘sell’ in a way that feels authentic and aligned.

This episode covers:
▪️ How sales should feel in your yoga business
▪️ The top sales strategies of 2022
▪️ Why you should create a premium online offering
▪️ Creating a sales funnel for an ongoing stream of sales
▪️ Two marketing strategies to grow your audience
▪️ The importance of creating strategic content

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105: How to Choose Profitable Online Course Ideas that Magnetises Your Community?

The Yogipreneur: Business and Marketing for Yoga Teachers — Mon, 27 Dec 2021 06:00:00 +0000

How to choose profitable online course ideas for your yoga business, that magnetises your community?

Whether you already have an online course idea or have yet to choose one, most likely you know what you want to share with the world to create a greater impact.

The key is to know that you're expert enough to share with the world. You have something valuable to offer and deliver in an online course.

This episode covers:
▪️ Where to find inspiration for discovering online course ideas
▪️ How to choose an idea that will sell and provide value
▪️ How to position your idea in the market towards outcome and transformation
▪️ Why it's important to follow your passion
▪️ How to grow and market your idea to your community

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104: How to Launch an Online Course Successfully - Launch Strategies to Sell an Online Course

The Yogipreneur: Business and Marketing for Yoga Teachers — Sun, 19 Dec 2021 06:00:00 +0000

Looking to learn how to launch an online course successfully? Don't miss out on these launch strategies to sell online courses the right way.

Learn what you need to be prepared and plan your online course strategy, whilst avoiding common mistakes along the way.

If you're thinking of launching something new in 2022 or you've recently launched an offering and were left feeling deflated or confused, today's episode is for you.

In this episode I cover three essential strategies that are commonly missed from an online course launch. Key strategies which will help you to understand how to launch an online course successfully.

This episode covers:

▪️ How to launch an online course & be successful

▪️ Tips on how to commit to your course for the long haul and not give up
▪️ The importance of implementing 3 phases to your launch
▪️ How to build your audience through each launch phase
▪️ The importance of email marketing for your launch
▪️ How to have sales conversations - learning how to sell an online course

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103: Planning for Profit in Your Yoga Business for 2022

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 11 Dec 2021 06:00:00 +0000

Planning for profit in your yoga business for 2022!

Today I'm focusing on planning and specifically planning for profit in your yoga business in 2022, because just like that, we're in the final month of the year!

If you haven't done so already, there’s no better time than now to start thinking about what you can do to start 2022 on the right financial footing.

This episode covers:
▪️ How you can show up differently in the new year
▪️ Ways to review and reflect upon the last year
▪️ How to envision and manifest for what you want
▪️ How to set and evaluate your goals for 2022
▪️ What outcome and process goals are
▪️ Ways to get micro-focused on actions and planning

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102: How to Generate Passive Income & Avoid Passive Income Mistakes in Your Yoga Business

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 04 Dec 2021 06:00:00 +0000

How to Generate Passive income & my Top 3 Passive Income Mistakes to Avoid in your Yoga Business

These days "Passive Income" seems to be the pot of gold at the end of the Yogirepreneur rainbow!

It may be something you've thought about and something you're working towards, and it's no surprise, as making money whilst you sleep or whilst on the beach sounds very appealing!

But the thing is it's not a case of set your evergreen sales funnel up and that's it, you can put your feet up and chill on the beach drinking a coconut.

And so this is WHY I don't really like to use the phrase passive income because it's never really passive.

If you’re thinking about adding a passive income stream into your business, please watch this training first so you don’t make these three mistakes!

This episode covers:
▪️ What passive income is
▪️ Examples of passive income streams for yoga businesses
▪️ Why doing market research is so important
▪️ Why you need to launch your course live first before going evergreen
▪️ The work that goes into creating and promoting passive streams

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101: How to Grow your Business Online - The Rise of the Entrepreneurial Yoga Teacher with Dianne Bondy

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 25 Nov 2021 06:37:33 +0000

In this episode Kelly McHugh speaks with Dianne Bondy about how she grew her business from teaching face to face classes to an online yoga business.

Dianne shares her experience on how to grow your business online and shine by listening to your students, following your passion and learning from your mistakes and successes.

She shares her tips to grow your online community, connect through social media and find a niche that you love.

Dianne Bondy is a social justice activist, author, accessible yoga teacher, and the leader of the Yoga For All movement.

Her inclusive approach to yoga empowers anyone to practice—regardless of their shape, size, ethnicity, or level of ability.

This episode covers:
▪️ How to take your business online
▪️ Effective ways to grow a following on social media
▪️ How to use your current community to grow your business
▪️ The power of your email list
▪️ How to discover your passion and niche
▪️ The power of listening to your students & discovering what they really need
▪️ Creating online courses & workshops & strategies on how to launch them

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100: 100th Episode: Lessons Learned from Scaling to a 7 Figure Online Business as a Yogipreneur!

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 20 Nov 2021 06:00:00 +0000

🎉 Celebratory 100th Episode! *WIN a Coaching Session* instructions below

Lessons from my journey of scaling to a 7 figure business!

I know what you may be thinking...Exactly what I was thinking just a few years back when I would hear those really big numbers and although I felt excited about the potential for my own business, part of me wondered how I would ever get there.

Self doubt would creep in - how could that be possible for me?

In fact, when I first started out, my goal was a six figure year and if you'd told me then that I would create multiple six figure launches, have a $200k month and be scaling to a 7 figure business, my mind would have been BLOWN away!

I just want to remind you that I've been doing this for over four years now so comparing your journey, especially if you're just starting out, is really counter-productive. We're likely on different timelines and I do believe it takes some time to get there, this isn't about being an overnight success.

It's also not about luck. It actually takes a lot of long-term strategic planning.

Wherever you are in your journey right now and whatever your financial goal is, don't fear those words or conversations because business is about making money. So if you're feeling a little uncomfortable or triggered, this is actually showing you that there's some work to do on your money mindset and your capacity to receive.

And that's ok - that's part of being an entrepreneur!

Learning is another part and today I shared some of the lessons I've learnt along the way in scaling to a 7 figure business.

This episode covers:
▪️ What to do and not to do for expansion in your business
▪️ Mindset shifts to help you grow and increase revenue
▪️ How to increase your revenue cap
▪️ How to stretch and plan for your financial goals
▪️ What's important to remember as you are setting your financial goals
▪️ How to change the way you think about sales
▪️ Tips to move through resistances that come up for you in your business

Click the link to enter for a chance to win a coaching call with Kelly McHugh, the Founder of Digital Yoga Academy for leaving a review on The Yogipreneur podcast:

https://digitalyogaacademy.lpages.co/podcast-review-100th-episode/

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99: What it actually takes to become a profitable online course creator

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 13 Nov 2021 06:00:00 +0000

What does it actually take to become a profitable online course creator as a yoga teacher?

Are you curious about what the secret sauce is to kick off your online yoga business and turn your yoga Zoom classes into an online course? Moving into the space of becoming a profitable online course creator?

It may not be exactly what you're guessing, but chances are that you being here and consuming this content means that you have it in you to make it happen!

This episode covers:
▪️ How to go from yoga teacher to an online course creator
▪️ What it actually means for a business to be profitable
▪️ What the journey of being an online business owner really takes
▪️ Lessons learned from growing a multiple 6-figure yoga course business

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98: Challenges Faced by Small Business: Showing up in your Yoga Business During Major Life Changes

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 06 Nov 2021 05:00:00 +0000

Showing up in your business during major life change can be challenging and at times overwhelming. These challenges faced by small business can add extra strain on your business and personal life.

This topic is super relevant for all of us, as it's fair to say that the last year and a half has been difficult for each and every one of us in many ways.

We've all been forced to navigate major changes and challenges both in our lives and also in our business. Changes that have resulted in pivoting your business online.

And the thing is, your business doesn't just stop when life throws you a curveball. When you run your own business, the lines between personal and professional become blurred.

Challenges faced by small business are real and can feel overwhelming. So what happens when your personal life becomes more demanding than usual? What happens to your business when you're faced with a sudden unexpected change or you're going through some kind of life transition?

Today I’m sharing my own personal experience of how I have managed my own business when I was going through a very challenging life change. This in the hope that if you’re experiencing something challenging right now, you're not alone. Every business is faced with challenges and I hope that my experience can help you navigate your challenges with more ease.

Remember that challenges faced by small business are real and possible. Tap into the support that is around you and find yourself a mentor who has been there, to guide you through those challenging times.

This episode covers:

▪️ Why it's important to embrace change and challenges
▪️ Why it's a blessing to survive the challenges
▪️ Lessons you can learn from change
▪️ How I healed and got support for my business and life
▪️ How to manage your energy for your mental health

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97: How to cultivate your Yogipreneur mindset for success!

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 30 Oct 2021 05:00:00 +0000

Understand how to reset your mindset for success, moving from being a stuck yoga teacher to a successful Yogipreneur!

Have you been feeling stuck lately? We all have been there at some point. Maybe you're not sure what to do next or where to start, which causes you to not move forward.

This is actually an excuse, with limiting thoughts and mindset holding you back. In this episode I talk about how to reset your mindset for success and why your thoughts are keeping you stuck.

This episode covers:

▪️ How to combat what is truly holding you back
▪️ The limiting beliefs getting in your way
▪️ The importance of taking imperfect action
▪️ Why your thoughts are keeping you stuck

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There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.
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96: Lessons from my first ever online course launch

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 23 Oct 2021 05:00:00 +0000

Lessons from my first ever online course launch!

To continue moving our business forward, we must be prepared to take risks - and risk-taking and mistakes go hand in hand.

But the positives to making mistakes is that they help us to learn quickly and to take action - they become lessons!

This episode covers:
▪️ The positives when things don't go quite to plan
▪️ What I changed from my first to second online course launch
▪️ How to believe and keep going with your offer
▪️ How to learn from past launch mistakes
▪️ The importance of building your community and setting systems in place

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95: The #1 Problem With Online Courses

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 16 Oct 2021 05:00:00 +0000

The #1 problem with online courses!

Maybe you're thinking...

"Kelly, you're always telling us how amazing it is to have an online course so what is this all about - problem?!"

And my answer to that is yes, it is amazing to have an online course in your business. But there's a very important issue at play IF you want to launch a course that truly creates impact.

This episode covers:
▪️ The potential and power of online courses
▪️ Why the online space is continuously booming and needing yoga/healing
▪️. What the #1 problem is with most online courses
▪️. What to focus on when creating your online course
▪️. How to create a sustainable online course

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94: How to launch your online yoga course to a small email list

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 09 Oct 2021 05:00:00 +0000

You can still have a profitable online yoga course launch with a small community! The size of your email list doesn't matter, it's about nurturing your community.

This is a common fear for most yogipreneurs before deciding to launch their online course. Don't let it hold you back!

This episode covers:
▪️ How you can personalise your emails to connect with your community
▪️ Why it's important to build trust with your community
▪️ The benefits of consistently showing up
▪️ Strategies to get first-time course clients
▪️ How to harness a small email list

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93: How to overcome the fears of launching an online course

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 02 Oct 2021 05:00:00 +0000

Don't let these fears hold you back and stop you in your tracks when wanting to create your online course!

These fears are fears that I’ve personally struggled with as I’ve built my online business - and likely fears you'll face as you build yours.

These are common fears!

This episode covers:
▪️ How to know you are expert enough to teach an online course
▪️ The tech needed to create an online course
▪️ How to overcome the fear of an over-saturated marketing
▪️ How to build your community to sell your online course
▪️ How to charge your worth for your course
▪️ Overcoming the fear of lacking time

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92: How to Choose the Right Coaching Program For You

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 25 Sep 2021 05:00:00 +0000

How to Choose the Right Coaching Program For You

Once you've decided to go for it and build your online business, it can be overwhelming to choose the right coaching program and mentor to give you the support and guidance you're looking for. It's important to take the time to make the right decision and this episode will help guide you to do so.

This episode covers:
- What's important to know about yourself and your business before looking for a coach or program
- How to know if a mentor is aligned with you
- What fears are holding you back from choosing the right coaching program and how to combat them
- How to make sure the coaching program gets you the results you're looking for

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91: 5 Tech Tools to Grow Your Online Yoga Business

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 18 Sep 2021 05:00:00 +0000

5 Tech Tools to Grow Your Online Yoga Business

There are so many essential tools to help you grow your business that save you time and make your life so much easier. Don't let not having the right tool hold you back from working on your website, your email, your blog, or your online course. Start here by learning about how each of these tools can help each aspect of your online business.

This episode covers:
· How tech tools will help you grow your business
· Why implementing tools is important and efficient
· How to use each tool
· Expert advice and walkthroughs of each tool
· Why you're already on the right path

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90: How much free content vs paid content should you be sharing with your yoga community

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 11 Sep 2021 05:00:00 +0000

How much free content vs paid content should you share?

Having worked with plenty of yoga teachers, there is a belief that if you share all of your knowledge for free then why will someone pay you. Or if you educate your audience on the topics that you want to teach inside your online course, then you'll have given it all for free. So there's definitely a misconception that if you give away some of your best content for free, you’re going to make fewer sales or get fewer paying students. In reality, it’s the opposite.

This episode covers:
· Why sharing VALUABLE content over your BEST content will help you more
· Why implementing a content strategy is important
· What type of content you should be sharing
· The importance of knowing what your ideal students want from you
· Growing your community

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There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

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89: How to know if your online yoga course idea is a profitable idea

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 04 Sep 2021 05:00:00 +0000

How To Know If your Online Yoga Course Is a Profitable Idea

If you are thinking about creating an Online Yoga Course you should have a pretty good idea of a course topic in mind. Most teachers tend to think about an idea for their course for some time, but they’re just not sure how to move forward and they aren’t certain if their community will actually pay them for it.

As soon as you know what your ideal students need from you and you can create an outcome for them… this is when your course will be PROFITABLE!

In this episode you’ll discover how you can create a profitable Online Yoga Course by simply connecting with and building an audience.

This episode covers:

Researching what your ideal students want
Understanding what your ideal clients are looking for
Crafting your offering
Tips on taking action towards launching your online course
Growing your community

Join the Digital Yoga Academy Facebook community
The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.
There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.
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88: 5 mistakes you're (probably) making growing your yoga community

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 28 Aug 2021 05:00:00 +0000

In this podcast I'm breaking down the 5 most common mistakes I see when growing your yoga community so you don't have to make them.

This episode covers:

Why it's crucial to niche down and understand who you're serving
The importance of having a freebie and sharing it
Getting the support and help you need to grow your community
The purpose of sharing and creating consistent content

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

87: The easy guide to launching your very own yoga podcast

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 21 Aug 2021 05:00:00 +0000

Have you ever thought about launching your very own yoga podcast?

Get your notebooks and pens out for this step-by-step guide to provide you with the roadmap and plan to make your podcasting dreams finally come true!

We're going over all things scheduling, planning, equipment, editing, and promoting your podcast.

This episode covers:

Deciding on the format of your podcast
Equipment and Software that you need to create your podcast
Tips for recording your podcast
Creating promotional graphics for your social media and podcast
Promoting your podcast

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

86: 3 reasons why you are expert enough to create an online yoga course

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 14 Aug 2021 07:30:00 +0000

Today we're talking about one of my favourite topics, online courses.

If you've been in this community for some time, you'll know that I talk about online courses and why you should create one in your business all the time.

There are many reasons for that. Having a digital asset in your business is really about setting yourself up for more financial freedom, flexibility, and location independence.

In this episode, learn how to overcome your fears and believe in yourself as an expert to create and market your online yoga course.

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

This episode covers:

Why always having a online course to offer will set you up for success
Learning how to build our community online
Learning how to create higher priced offerings that aren't an online yoga class -
Learning how to listen to your audience and respond so that you can create an offering that truly meets needs.

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

85: Student Success: How Meegan Bradley made $5k on her first online yoga course launch

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 06 Aug 2021 15:52:00 +0000

Student Success Story - Meegan Bradley

How Meegan grow her email list, attracted 250 people into her online yoga challenge, welcomed 60 new students into her membership AND launched her first online yoga course and made just shy of $5k!

Meegan is a student inside The Profitable Yoga Teacher program and in less than six months she's done all if this and it's just the beginning!

Discover how she's overcome imposter syndrome to believe in herself and her dreams and embrace what the world of online has to offer.

Connect with us…

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

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84: The secret to filling your yoga offerings and actually making sales

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 30 Jul 2021 04:49:00 +0000

Now, more than ever, people all over the world are craving more than leadership.

They're craving teachers they can relate to and who can guide them to create a better life for themselves.

So what if you could be that guide?

What if your story, your teachings, your offering could inspire others to make the changes they desire and turn everything around for them?

And not just a few people, but hundreds of people - maybe even thousands!

Would you step up?

Would you answer the call to become a leader in your space?

Because here's what we know about you!

You're here to make a difference.

You started this to touch people's lives.

You have a role to play in changing the world.

And it's no accident that you chose this time to be on earth.

It's time to step up so that you can reach more people and change more lives.

And in today's episode you'll discover the secret to doing that successfully.

You have a powerful message to share with the world. The problem is they don't know it yet.

So don't keep them waiting yogipreneur! You’ve got work to do 🚀🚀🚀

This episode covers:

The secret to filling your yoga offerings and actually making sales.
Showing up as the leader
Collaborations and how to go about it
Your niche and content around this
Using your time wisely

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

83: The #1 belief that holds you back from making money in your yoga business

The Yogipreneur: Business and Marketing for Yoga Teachers — Sun, 18 Jul 2021 13:14:00 +0000

If the number of students showing up to your Zoom class has been dwindling by the week and you're blaming yourself by thinking...

"it must be my marketing, I really don't know what I'm doing"

"perhaps I'm no good at teaching over Zoom"

You really need to hear this message today. The future of your yoga business depends on it.

The teachers who are thriving online made this very important mindset shift.

They're ahead of the curve and you can be too with the right support to transition your yoga business into this new digital era.

Are you ready to be ahead of the curve too?

This episode covers:

The limiting beliefs holding you back
The tools you need to get you ahead of the curve
Knowing the problems of your ideal students
Offering what your clients want and NEED

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

82: Building an epic team to support your six-figure yoga biz

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 10 Jul 2021 13:00:00 +0000

As we expand and up-level in our business, we are faced with new challenges, mindset blocks, and limiting beliefs that can be unique to your stage of business and growth.

Figuring your business out on your own got you this far, but it won’t take you to the next level: scaling your business.

If you’re serious about scaling, you’re not going to be able to do it by yourself. You will need the help of a reliable team.

In this episode, I share my top tips for building an epic team that can support you and your business as you scale, including the top hires to make.

This episode covers:

How to develop your team over time
Where to find support
Know when to hire support
Finding the RIGHT support

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

81: The #1 copywriting change you can make to boost sales in your yoga biz

The Yogipreneur: Business and Marketing for Yoga Teachers — Sun, 04 Jul 2021 05:25:00 +0000

It’s easy to trick yourself into thinking that a great course will sell itself, and most of the time that’s not going to be the case.

Good sales copy can do that, and since copy is going to be the primary way you sell your course online, taking the time to do it right is worth the effort.

This is something quite simple that most yoga business owners are not doing.

This change - or improvement - will help you to not only increase engagement but also to increase sales and conversions.

This episode covers:

the #1 copywriting change you can make in your yoga biz to boost sales and how to make that change.
What information you need on your sales page
How to use certain features in your content

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

80: How to create a four phase customer journey in your yoga business

The Yogipreneur: Business and Marketing for Yoga Teachers — Sun, 27 Jun 2021 04:32:00 +0000

The four phase customer journey begins from the moment your ideal student realises they have a particular problem to the point where they book / buy / enrol in your offerings i.e. they discover a solution to the problem.

Throughout the duration of this journey, it is down to you as the business owner to provide them with content that is both appropriate and relevant based on their phase in this journey.

And the reason why you want to create and share content relevant to each phase is because it helps your community to move more smoothly through the journey and closer to making a purchase.

This episode covers:

How you can create a four phase customer journey in your business
The journey process for your customers
The 4 stages of your customers journey before they will buy from you
Content around the 4 stages

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

79: From self-doubt to unstoppable confident yogipreneur!

The Yogipreneur: Business and Marketing for Yoga Teachers — Sun, 20 Jun 2021 13:33:00 +0000

Maybe you struggle with self-doubt, fear of rejection, imposter syndrome, and the inner critic that is known to be a little harsh.

It's easy to look at other successful yogipreneurs and think they just had it easy or it happened for them so quickly or they didn't have that many obstacles along the way.

That's simply not true! It's just that we don't often see the challenges that other business owners go through.

If you want to transform your self-doubt into unstoppable confidence, this episode is for you!

This episode covers:

Working on your mindset
How to overcome self doubt
Why believing in yourself will make you the successful Yogipreneur you want to become

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

78: 3 common email marketing mistakes that yoga teachers make

The Yogipreneur: Business and Marketing for Yoga Teachers — Mon, 14 Jun 2021 03:01:00 +0000

Are you actively growing your email list right now?

If you're not, or you have one but it's not growing or worse, you're not engaging your list, what if I told you that there is a direct correlation between the growth of your email list and the growth of your business bank account...

Would that persuade you to prioritise your list?!

This episode covers:

The common email marketing mistakes that yoga teachers are making
What you need to do to grow your email list
What you need to be offering in your content
Knowing your customer

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

77: Making the leap from side hustle to profitable online yoga business

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 29 May 2021 11:07:00 +0000

This is for you if you're dreaming of going from your 9-5 to being your own yoga boss, doing work that truly lights you up, gives you location independence and allows you to break the financial glass ceiling that you're currently experiencing.

This episode covers:

Steps you need to take to go from side hustle to profitable business
Making the transition from side hustle to online business
Committing to your yoga business
Why researching and learning is important in order to make the transition
Creating offerings that work for you

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

76: How to scale to consistent 10k months in your yoga biz!

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 22 May 2021 13:22:03 +0000

How to scale to consistent 10k months and why it's possible for you!

Uncertainty is the only thing that is certain in life. It's how we navigate it that matters and as the saying goes "what got you here, won't get you there".

In this episode, you'll receive practical strategic advice on how to scale your yoga biz.

This is for you if you feel like you're doing everything you can to grow your community and fill you classes yet you seem to hit a glass ceiling when it comes to your income goals.

This episode covers:

How you can scale to 10K months
Understanding your audience
Questions you need to ask yourself to get to 10K months
Stepping outside of your comfort zone

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

75: How to increase engagement inside your Facebook yoga group

The Yogipreneur: Business and Marketing for Yoga Teachers — Sun, 16 May 2021 07:14:00 +0000

How to increase engagement inside your Facebook group

One thing is for sure is that you should absolutely have a Facebook group for your yoga community.

People are spending more time online looking for the answers and guidance than they've ever done before, and one place they are certainly looking is within Facebook groups.

Discover three strategies to increase engagement inside your group!

This episode covers:

Why it's important to have a Facebook Group
How having a Facebook increases your chances of making more sales
Why having a Facebook groups allows you to connect with your audience more
How you can utilise Facebook groups in more ways then one!

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

74: 5 steps to embrace selling as "serving" your yoga community

The Yogipreneur: Business and Marketing for Yoga Teachers — Mon, 10 May 2021 07:03:00 +0000

The word ‘sales’ can bring with it a lot of fear and bring up words like slimy, sleazy and difficult.

But selling is a really important part of your yoga business - without sales you have no business.

In this episode, you'll discover five steps to embrace selling as "serving" your yoga community.

This episode covers:

How to embrace selling as serving your yoga community
Serving your community rather then selling
Understanding your value
Building Trust

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

73: 5 free organic marketing strategies to grow your yoga community

The Yogipreneur: Business and Marketing for Yoga Teachers — Tue, 04 May 2021 02:48:00 +0000

In today's episode, you'll discover free organic marketing strategies to grow your yoga community.

When you grow your community organically it's because people have come across your website from a search result in Google or maybe they've discovered your post because they're following a particular hashtag in Instagram.

Perhaps they wanted to listen to a podcast on a particular topic and your podcast showed up!

All of these free, organic discovery methods are dependant on one thing...content!

This episode covers:

Marketing strategies to grow your yoga community
Showing up consistently and being known as the "expert"
Different content strategies to have an engaged audience
Creating your own social media groups

Elevate Your Expertise!

Claim your seat today for my FREE online Virtual Conference for entrepreneurial yoga teachers being held on 15-17 March 2021

Learn how to leverage your expertise and elevate your yoga business online - with daily challenges & accountability.

https://digitalyogaacademy.lpages.co/elevate-your-expertise/

My signature group coaching program, The Profitable Yoga Teacher, is launching again soon!

Join the VIP waitlist for The Profitable Yoga Teacher and receive a $300 discount when enrolment opens.

A transformational four-month group coaching program to create and launch a profitable online yoga course like your dreams depend on it!

The program starts on 5 April 2021

https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-waitlist/

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

72: The daily mindset practices of a profitable yogipreneur

The Yogipreneur: Business and Marketing for Yoga Teachers — Mon, 26 Apr 2021 12:33:00 +0000

Allow you to break through limiting beliefs that hold you back
Support you to work through your fears that stop you from being visible
Encourage you to keep going when something doesn't go as planned

The daily mindset practices of profitable Yogipreneurs.
Building your profitable yoga business.
Visualisation for your future
Tips on how to have the right mindset

Join the Digital Yoga Academy Facebook community

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

71: Why you need a high-ticket offer in your yoga business

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 17 Apr 2021 00:00:00 +0000

Are your drop-in classes paying the bills?

Probably not. And so it’s time to create a higher priced, higher value online offering that provides the transformation your students are actually searching for ✨

This episode covers:

Why it is important to understand what your ideal student NEEDS
Different pricing for different offerings
Getting over the fear of charging more
Learning about your customer

High-ticket items are a high-value and high-priced products or services and today we dive deep into why you need to be offering high ticket programs and courses.

Elevate Your Expertise!

Claim your seat today for my FREE online Virtual Conference for entrepreneurial yoga teachers being held on 15-17 March 2021

Learn how to leverage your expertise and elevate your yoga business online - with daily challenges & accountability.

https://digitalyogaacademy.lpages.co/elevate-your-expertise/

My signature group coaching program, The Profitable Yoga Teacher, is launching again soon!

Join the VIP waitlist for The Profitable Yoga Teacher and receive a $300 discount when enrolment opens.

A transformational four-month group coaching program to create and launch a profitable online yoga course like your dreams depend on it!
The program starts on 5 April 2021

https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-waitlist/

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

70: STUDENT STORY: How Claire Eli made $10k launching her online course

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 27 Mar 2021 01:00:00 +0000

The wonderful Claire Eli shares her experiences as a student inside The Profitable Yoga Teacher program and her journey from overwhelmed and unsure how to grow her community online to becoming a THRIVING, PROFITABLE yoga business owner!

Since the program last year, Claire has launched her program The Modern Yogi TWICE, making $6.5k and $6k! She's also co-founded a new business with her best friend and they generated $10k on their first course launch!

ALL WITHIN ONE YEAR! Message to you today - do the work and you'll get the results 🚀

Start your journey as a profitable yoga teacher, we start 5 April.

https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-april-2021/

69: 5 reasons why course launches flop!

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 27 Mar 2021 01:00:00 +0000

This episode is for you if you've already created and launched a course and it didn't go as planned or you're yet to launch and you want to avoid the common mistakes that lead to a launch that doesn't turn out as planned.

Whatever the outcome of your launch, it's important to see this as a learning experience as it's inevitable that things will not always go as planned. If you have that mindset, then you will set yourself up for success whatever the outcome of your launch.

Here at Digital Yoga Academy, we are launching (or re-launching) a program or training every single month, so we REALLY understand what it takes to create profitable, scalable, and repeatable launches.

This episode covers:

Course topic ideas
Growing your community
Mistakes to avoid
Content strategies

Tune in to discover five reasons why course launches "flop" or perhaps don't go as planned!

Elevate Your Expertise!

Claim your seat today for my FREE online Virtual Conference for entrepreneurial yoga teachers being held on 15-17 March 2021

Learn how to leverage your expertise and elevate your yoga business online - with daily challenges & accountability.

https://digitalyogaacademy.lpages.co/elevate-your-expertise/

My signature group coaching program, The Profitable Yoga Teacher, is launching again soon!

Join the VIP waitlist for The Profitable Yoga Teacher and receive a $300 discount when enrolment opens

A transformational four-month group coaching program to create and launch a profitable online yoga course like your dreams depend on it!

The program starts on 5 April 2021

https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-waitlist/

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

68: Zoom classes are not going to heal the world. But you can! Here's how…

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 20 Mar 2021 07:18:00 +0000

In 2020 most teachers pivoted to teach their yoga classes online to the Zoom room. You're here right now for a reason. I believe that reason is that you're being called to show up now in a different way. The world needs more than just a weekly yoga schedule right now! What we're craving more than anything right now, is connection and community.

Is it your purpose to help people heal? Will a Zoom class create that impact you really want to create? Probably not! We need to show up differently.

In this episode I share...

This episode covers:

How teaching yoga has changed since 2020
Why yoga teachers are being called to serve and heal right now
Zoom fatigue and isolation
What transformation are you here to guide people through?
How to break free from the hustle to fill classes
Who do you need to identify as to create a transformational course?
Understanding why people show up to do yoga

Enrolment for The Profitable Yoga Teacher is now open!

A transformational six-month group coaching program to create and launch a profitable online yoga course like your dreams depend on it!

The program starts on 5 April 2021

https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-april-2021/

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

67: From live online course launching to a "passive" evergreen model

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 13 Mar 2021 07:00:00 +0000

Online entrepreneurs and course creators are ALWAYS talking about evergreen funnels.

They make it sound like super special complicated magic

The truth is, an evergreen sales funnel is just a fancy way of saying an automated system that sells your courses year-round, every day, to your audience, in a strategic way.

That’s it!

When you get your funnel dialled in and working it does the selling part for you, so you can get back to focusing on what you really LOVE: helping your students, teaching, sharing free content and value with your audience, and creating things!

In this episode I’m sharing how you can go from launching live courses to a more passive evergreen launch model.

This episode covers:

What you need to do before launching your yoga offerings
How a ‘live’ launch model works & why you need to start by launching live
The truth about evergreen launch models
Why evergreen models are not entirely a passive source of income
The importance of doing live launches before launching an evergreen funnel
3 things you need to launch an evergreen funnel

Elevate Your Expertise!

Claim your seat today for my FREE online Virtual Conference for entrepreneurial yoga teachers being held on 15-17 March 2021

Learn how to leverage your expertise and elevate your yoga business online - with daily challenges & accountability.

https://digitalyogaacademy.lpages.co/elevate-your-expertise/

My signature group coaching program, The Profitable Yoga Teacher, is launching again soon!

Join the VIP waitlist for The Profitable Yoga Teacher and receive a $300 discount when enrolment opens

A transformational four-month group coaching program to create and launch a profitable online yoga course like your dreams depend on it!

The program starts on 5 April 2021

https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-waitlist/

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

66: The #1 secret to finally hitting your yoga biz financial goals

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 06 Mar 2021 07:28:00 +0000

What are your financial goals for 2021?

It's important to remember that achieving your financial goal relies on building habits and taking actions in your routine and you going out of your way to stay on track.

It’s about following frameworks and processes that make your default outcome success, so it becomes almost effortless to achieve your goals.

In this episode, we dive into how you can do this so you can finally hit your financial goals in your yoga business!

This episode covers:

How to break down your goal into various income streams.
The other important number besides sales revenue
How to blow the ceiling off the potential that is available to you
The type of business that brings limitless opportunities
My financial goal for 2021
How to view making money and master your mindset to receive more
And the #1 secret to hitting your financial goals and how this enabled me to hit over $300k in my biz in 2020 and will get me to 7 figures by the end of 2021.

Elevate Your Expertise!

Claim your seat today for my FREE online Virtual Conference for entrepreneurial yoga teachers being held on 15-17 March 2021

Learn how to leverage your expertise and elevate your yoga business online - with daily challenges & accountability.

https://digitalyogaacademy.lpages.co/elevate-your-expertise/

My signature group coaching program, The Profitable Yoga Teacher, is launching again soon!

Join the VIP waitlist for The Profitable Yoga Teacher and receive a $300 discount when enrolment opens

A transformational six-month group coaching program to create and launch a profitable online yoga course like your dreams depend on it!

The program starts on 5 April 2021

https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-waitlist/

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

65: Transitioning from yoga teacher to the Visionary of your yoga business

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 27 Feb 2021 06:24:00 +0000

There’s something they don’t tell you when you start a yoga business- mindset is everything.

I didn’t have the right mindset when I first started out.

It's fair to say that when you look at roles within an organisation. - the mindset of an employee is different from the mindset of the CEO.

Looking back I realise I held myself back with an employee mindset or in this context, the mindset of a yoga teacher.

What I should have been doing is looking at my business with the mindset of a CEO - or the mindset of a Yoga Visionary

The good news is that when I discovered what the problem was, I was able to take steps to transform my mindset and become more aware of my limiting beliefs that were holding back.

In this episode, I am sharing how you can transform and transition your mindset from employee or ‘yoga teacher’ to CEO or ‘yoga visionary’ of your yoga business!

This episode covers:

What is the yoga visionary mindset?
The biggest quality separating yoga visionaries from yoga teachers
Marinating action with long term direction
How I held myself back with an employee’s mindset
The magic ingredient that shifted my mindset
Upgrading your mindset by building a team
Having a direction and connecting it to your purpose
Business journalling
Using the strengths of each mindset

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

65: 3 mistakes that are blocking you from having profitable online course launches

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 20 Feb 2021 07:17:00 +0000

I’m all about creating an asset in your yoga business...

And by creating and launching an online yoga course you will be creating a valuable asset for your business which you can launch multiple times.

Launching an online yoga course is a learning process of testing, iterating and optimising.

Here at DYA, we are launching (or re-launching) a program, or training almost every single month, so I REALLY understand what it takes to create profitable, scalable, and repeatable launches.

I want to see you exceed your ambitious goals this year, in this training I want to share 3 common launch mistakes we see entrepreneurs making, so you don’t have to!

This episode covers:

Creating a digital asset in your business that is beyond Zoom
The two reasons why your course launches aren’t profitable
The importance of doing market research before a launch
Why you need a clear pre-launch strategy in place
What to think about when you are planning out your pre-launch phase
Doing the work of actually selling your course
Seeing sales as serving
Prioritising self care during a launch period

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

64: Inclusive marketing: How to reach a more diverse audience with Holliday Phillips

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 13 Feb 2021 07:27:00 +0000

Holiday is a sociologist, coach, writer and speaker on the topics of philosophy, spirituality, culture and personal transformation. She is also co-founder of Kula, a consultancy that helps organisations develop conscious leadership and diverse, equitable and inclusive workplaces.

All her work is in service of this question: “What will it take to build a wiser, kinder world?”

Three things guide all Holiday’s work - deep compassion for others, a strong belief in our personal power to change things and the commitment to be a great ancestor to my children and future generations.

In this episode Holiday & Kelly discuss how to reach a more diverse audience with inclusive marketing.

This episode covers:

What diversity, inclusion & equity means in relation to business
The 3 step approach yoga teachers can take to be more diverse & inclusive
Why it’s about more than just diversity in your yoga classes
How teachers in studios can bring awareness of inclusivity to studio owners up to
What not to do when it comes to diversity & inclusivity marketing
How can yoga teachers ensure their offers attract diverse people
Inclusive marketing tips

Learn more about Holiday here

Follow Holiday on Instagram

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

63: Essential strategies to sell out your online yoga course with Allie Van Fossen, The Journey Junkie

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 06 Feb 2021 07:03:00 +0000

Allie is a once corporate marketing girl turned successful yoga teacher, chakra coach, retreat leader, small business owner, and full-time traveler with her husband via a sailboat.

She primarily teaches yoga online through YouTube, courses, and a monthly membership called the Body Mind Soul Studio. Allie is passionate about using the yoga practice as a framework to create off the mat transformation and discover our potential.

In this episode Allie & Kelly discuss essential strategies to sell out your online yoga courses with ease.

This episode covers:

Allie’s yoga business journey
How Allie used Pinterest & challenges to grow her audience
Why building your community can give you an edge over large membership sites
Allie’s email list building tips
Why having an email list is essential for your online yoga course launches
Allie’s process of using free challenges to launch paid online yoga course

For more information about Allie, visit her website

Follow Allie on Instagram

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

62: How to build a six figure yoga biz without losing your soul

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 30 Jan 2021 08:26:00 +0000

There's a lot of hype online these days about building a six-figure business.

It seems like everyone is promoting some system or strategy to get to “six-figures”. And it all sounds very sexy and whether it's deceiving or not, one thing for sure is that overnight success is a myth, it simply doesn't exist.

It requires time, hard work, grit and perseverance to build a successful yoga business.

If you feel triggered by the words “six figures”, what is your money story that might be holding you back from the possibility of you generating six figures in your yoga business?

In this training, you will discover how you can smash your own ceiling and reach your income goals by shifting your money mindset and showing up in your business differently.

This episode covers:

Why ‘six-figures’ might be a trigger word for you
Breaking down the numbers
Your money mindset and strategy
How to take the cap off your earning potential
Why building out a team is essential
Finding your purpose, drive & getting off the hamster wheel
Overcoming fear based ambition
Shifting your mindset from selling to serving

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

61: Why it's time to finally grow a yoga niche business

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 23 Jan 2021 07:51:00 +0000

Does the idea of excluding students feel scary and counter-productive?

I get it!

When you’re starting out especially, you want to attract as many students as possible and it feels scary to focus your efforts on finding a smaller group of students.

Yes, I'm talking about that buzzword again...

Niche.

Niching is really about becoming the big fish in a small pond and that's exactly what I'm talking about in this training.

In this episode, you are going to learn why it's now the time to really hone in on your niche for your yoga business!

This episode covers:

The fear of niching down
What a niche actually is
Why it’s important to have a niche
Becoming an expert in your field
Journal prompts to explore

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

60: The #1 PIVOT to make in your yoga biz right now!

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 16 Jan 2021 07:14:00 +0000

There's a powerful message that's really coming through for me right now.

... and it's to give yourself permission to fully show up this year

2021 is the year to do things differently.

It is the year of permission and you're being called right now to show up and share your gifts, your message and your story to help others to heal. This is what all your yoga training has been for!

If your purpose is to help people to heal, how are you going to do that now?

Is a zoom class going to create that impact you really want to create? Probably not.

So we really need to show up differently, shed the identity of "just" being a yoga teacher and instead step into the shoes of the leader who guides, coaches and mentors their students to the transformation that they desire.

This is what 2021 is about and in this episode I'll be sharing the #1 pivot that you need to do in your yoga biz right now to show up in 2021 as the leader that you really are.

This is your year to show up in your biggest, fullest way possible and I'm going to show you that pathway!

This episode covers:

Leaning into lessons from 2020
Moving from being a yoga teacher to a leader
Going deeper with your offerings for healing & transformation
Moving away from Zoom classes
Your signature offering
Benefits of creating a signature online course

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

59: Reflections of 2020 and 3 essentials for 2021

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 09 Jan 2021 07:13:00 +0000

In this episode of the Yogipreneur Podcast Kelly shares three reflections from 2020 that stand out as big lessons and wins for Digital Yoga Academy.

She will also share three essentials that yoga teachers must focus on in 2021 to grow sustainable and profitable online yoga businesses.

This episode covers:

Taking your growth & learnings from 2020 into 2021
Energetic decisions and attaching to outcomes
Letting go of fear and embodying CEO energy
Adaptability and responding to student needs
Investing in your knowledge and business
Creating and selling offerings in 2021 to help & heal people

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

58: How to create content your yoga students actually want and need

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 02 Jan 2021 21:35:00 +0000

How do you ensure that what you’re creating is something that your community actually wants to watch, read or listen to? ⁣

⁣

You've likely experienced that nerve-wracking moment when you share a blog post in a Facebook group or on Instagram, crossing your fingers that it will drive traffic over to your website.⁣

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And then…⁣

⁣

You wait and wait and your blog post doesn’t get one single comment. ⁣

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You dig a little deeper into google analytics and realise no one even viewed the post!⁣

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And so all of that hard work feels like a waste of time because you didn’t get the results you wanted.

⁣

Most people give up at that point, never to write and share a post again. ⁣

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But the thing is, we must be consistent in sharing our content. It’s not a case of share once and that’s it job done. We must re-purpose our content (I talk about this during this episode) and share it multiple times to continue to drive our community over to our website to read more. That's important.⁣

⁣

In this episode, you'll discover three exercises to help you create content your students actually want and need.

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

57: What is a sales funnel and why you need one

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 26 Dec 2020 07:06:00 +0000

Everyone who has an online business needs to create a sales funnel to convert people who land on their website to paying customers. It is no different for yoga teachers with an online business.

In this episode, you will learn what a sales funnel is and why you need one in your online yoga business!

This episode covers:

The journey that a non-paying student takes through a sales funnel
The three stages of a sales funnel
- Attract
- Nurture
- Convert
How to move people through the stages of your sales funnel
Why content is an essential part of your sales funnel
A vital ingredient to make your funnel run smoothly

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

56: 4 essentials to have in place BEFORE you teach yoga online

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 19 Dec 2020 05:58:00 +0000

Before you dive head first into creating and launching an online yoga course or membership there are 4 essentials in your yoga business that you need to have in place FIRST.

In this episode, I'm going to share those 4 essentials with you so you can set yourself up for success with teaching yoga online!

This episode covers:

Why you should consider teaching yoga online
The biggest mistake you could make
Why you need a website
Creating consistent free valuable content for your niche
Building your email list
Why you need to be visible online

Extra resources:

Training: Why teaching yoga online is an incredible and feasible business model for yoga teachers
Find free resources here

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

55: What to do when you feel stuck as a Yogipreneur

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 12 Dec 2020 07:45:00 +0000

Do you feel stuck in your yoga business?

Sometimes as business owners we can get ourselves stuck in a rut and unable to move forward and keep growing our businesses.

In this episode, I'm going to share what to do when you feel stuck as a Yogipreneur continuing to build a thriving yoga business!

This episode covers:

The different ways feeling stuck can come up
Why being stuck is an excuse
Taking imperfect action
Learning and iterating as you go along

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

54: Why overnight business success is a myth!

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 05 Dec 2020 07:43:00 +0000

It's easy for us to open up Instagram and think every other yoga teacher is ahead and is having crazy success.

We call it overnight success and when you see others having "overnight success" it can cause anxiety because you feel like you're not enough because of it.

The issue is that it puts an unrealistic expectation of quick success and when quick success doesn't happen it causes feelings of anxiety and feeling left behind.

So I want to first lay it on the table - overnight success is a big fat myth.

After coaching hundreds of yoga teachers, I can tell you now that one of the most common obstacles in becoming successful is the unconscious desire and expectation for overnight success and having it all worked out right now.

And these desires and expectations make you feel impatient. and more inclined to want to take short cuts which means that your performance suffers.

In this episode I discuss why overnight business success is actually just a myth!

Topics covered:

Why hard work, grit and resilience is required for success
Thinking positively about your own journey
Tackling imposter syndrome
Why you don’t want to skip working hard to reach success
The power of failure
Why business strategies and mindset are essential for success
Journal prompts for success

Extra resources:

Kelly’s live training archive: https://www.facebook.com/groups/digitalyogaacademy/learning_content/

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

53: How to harness the power of your yoga message

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 28 Nov 2020 08:01:00 +0000

Your yoga message is what you’re putting out there into the world. It’s what you stand for, it’s your brand.

So it’s super important to get super clear on what your message is!

When you do this - when you nail your message - everything else falls into place.

Because it’s your message that:

* connects with your ideal students

* attracts them into your tribe

* magnetises them to pay attention to what you have to say

* sells your offerings

* converts your ideal students to paying students

* creates the superfans who become dreamboat clients – the ones who will come to work with you again and again and tell their friends about you

As you learn to harness the power of your message, self-doubt disappears.

... and 3 things happen

(1) You gain clarity

(2) You gain confidence

(3) You gain clients

Topics covered:

What your messaging encompasses
How to use your messaging to attract your ideal students
Magnetic messaging
Being 100% sold on your own offering
Communicate the transformation you are offering with emotion
Being okay with not being everyone's cup of tea
Why your story is more important than your writing skills
Sending emotionally driven surveys to idea students

Extra resources:

Kelly’s live training archive: https://www.facebook.com/groups/digitalyogaacademy/learning_content/

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

52: 6 steps to craft a sold-out online yoga workshop

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 21 Nov 2020 08:05:00 +0000

"Zoom classes are not going to heal the world"

You have something that you can offer to your community - something that people need right now - and it's not an online zoom class.

You must start thinking, creating, experimenting and launching offerings that don't fall into the category of your online zoom class.

Because here's the thing. If you want to make money as a yoga teacher you must create "offerings" and "make offers".

And not just any offering, you must craft an offering that your community can't resist.

When your community can't resist it, it will sell out.

In this week's episode, you’re going to learn the 6 steps to create a sold-out online yoga workshop.

Topics covered:

Refining the problem you are promising to solve
The step by step method
How to format a workshop
Offering bonuses to your students
Pricing your workshop
What to name your workshop

FREE MASTERCLASS: MON 30 NOV 19:00 GMT

3 Winning Yoga Marketing Strategies to Thrive in 2021...without the hustle and overwhelm!

As 2020 comes to a close, there are two places you can be as you get to the finish line…

OPTION 1: You're in a state of "effect"

You blame the pandemic for slowing things down, ruining your plans and reducing your income.

You’re almost ready to call it a day.

OPTION 2: You're in a state of "cause"

You see all of the new opportunities in front of you and you're excited about the new offerings you'll create for your community.

You take responsibility and create a winning plan for a thriving 2021 and you know you have the power to create the success you want.

Let's help you to choose option two!

It starts with you taking responsibility for your success.

https://digitalyogaacademy.lpages.co/yoga-business-masterclass-2021-strategies/

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

51: How to play a bigger game in your yoga business!

The Yogipreneur: Business and Marketing for Yoga Teachers — Sun, 15 Nov 2020 23:30:39 +0000

SPECIAL GIVEAWAY EPISODE: WIN 1:1 STRATEGY SESSION WITH KELLY MCHUGH!

In this episode, we are celebrating the Yogipreneur’s 1st Birthday by sharing how to play a bigger game in your yoga biz!

Whether that’s starting your own podcast or launching your first online yoga course, your big dream IS possible for you.

In this episode you’ll:

Discover how to get over your fears so that you can move out of your comfort zone and achieve your goals.
Learn the three characteristics of entrepreneurs who are playing a bigger game and how to apply these characteristics to your yoga biz.
Get three journal prompts so that you can take action to recognise the limiting beliefs that are holding you back, identify how you want to play a bigger game and create an action plan to make your first steps today!

But first I want to ask you a question...⁣⁣

⁣⁣

What is possible for YOU?⁣⁣

⁣

What do you think is possible for you? Where do you set your limit as to what is possible to you? ⁣⁣

⁣⁣

Because what you think is possible for you indicates how big you're prepared to play in your business. ⁣⁣

⁣⁣

... and indicates how big you are currently playing in your business and perhaps the limits that you may subconsciously or consciously setting yourself.⁣⁣

⁣⁣

If you're giving yourself limits when it comes to what is possible for you and your business, then it's possible you're playing small....⁣⁣

⁣⁣

And if that's the case, now is the time to change that story. ⁣⁣

⁣⁣

It's time to play a bigger game and in today's episode, I'm going to show you how!⁣⁣

FREE MASTERCLASS: MON 30 NOV 19:00 GMT

3 Winning Yoga Marketing Strategies to Thrive in 2021...without the hustle and overwhelm!

As 2020 comes to a close, there are two places you can be as you get to the finish line…

OPTION 1: You're in a state of "effect"

You blame the pandemic for slowing things down, ruining your plans and reducing your income.

You’re almost ready to call it a day.

OPTION 2: You're in a state of "cause"

You see all of the new opportunities in front of you and you're excited about the new offerings you'll create for your community.

You take responsibility and create a winning plan for a thriving 2021 and you know you have the power to create the success you want.

Let's help you to choose option two!

It starts with you taking responsibility for your success.

https://digitalyogaacademy.lpages.co/yoga-business-masterclass-2021-strategies/

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

50: 5 reasons why Yogipreneurs have more freedom and flexibility in their lives

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 07 Nov 2020 07:14:00 +0000

It’s time to rise up as the leader of your yoga community, as the yoga business owner, as the Yogipreneur and to use your voice to create lasting change!

It's time to step into the shoes of the YOGIPRENEUR and to finally start building a thriving and abundant yoga business that can help to change the world!

You can OWN the role of the YOGIPRENEUR, even if you have no marketing knowledge or experience.

All you need is an entrepreneurial spirit…

Now is the time to show up for the bigger vision in your life, to learn new strategies and receive expert support to step into your power as confident, visible sharing your message with the people who need to hear it most.

So in today’s episode I want to share five reasons why Yogipreneurs who are stepping into that power and having more FREEDOM and FLEXIBILITY in their lives that allow them to serve their communities in a bigger way

This is about heating off the hamster wheel, freeing yourself from burnout!

Topics covered:

Rising up as a Yogipreneur in these times
The issue with the studio model
Why it is necessary to get out of your comfort zone & take risks
How being consistent and persistent really pays off
Creating a bigger impact by going online
Investing in yourself for your business

Extra resources:

Taking imperfect action when you don’t know where to start episode: https://podcasts.apple.com/us/podcast/taking-imperfect-action-when-you-dont-know-where-to-start/id1488910514?i=1000476988070
Kelly’s live training archive: https://www.facebook.com/groups/digitalyogaacademy/learning_content/

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

49: What it actually takes to create a six-figure online yoga course biz!

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 31 Oct 2020 07:03:00 +0000

There's a lot of hype online these days about creating a six-figure business.

It seems like everyone is promoting some system, strategy or framework for getting to “six-figures”.

“30 Days to a $100K Business”

“How I Made Multiple Six Figures With a Single Coaching Funnel”

“Six-Figure Webinars”

The list goes on...

And it can be misleading and sometimes even deceptive.

We must remember that the "six-figures" relates to the revenue (sales), and depending on the business model, the profit could paint a very different picture.

Not every six-figure business is profitable.

But those that are more profitable are the businesses that have reduced expenses which are…ONLINE BUSINESSES!

Successful businesses aren’t born overnight - they take years of expertise, practice, failing, hard work and failing some more.

Having grown my online yoga business for the last three years, I know what it takes to actually create a six-figure business and I'm sharing this with you in this episode!

Topics covered:

What it means to be profitable
Why the online business model is more profitable than other business models
Digital Yoga Academy’s journey
Starting with your why
Cultivating a six figure success mindset
Narrowing in on who your ideal student is
Discovering your profit potential
Foundational marketing elements needed to build an online business

Extra resources:

Kelly’s live training archive: https://www.facebook.com/groups/digitalyogaacademy/learning_content/

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

48: 3 steps to create a more inclusive yoga business

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 24 Oct 2020 07:23:00 +0000

We believe that we each have a responsibility to play our part in creating a more racially just world.⁣

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We need to start with ourselves, we need to do the inner work, we need to learn, we need to listen. ⁣

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When we start with ourselves it gives us an opportunity to look at our own circle of influence, our own behaviours, and our own belief systems.⁣

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If we look at our own circle of influence and the impact that we have individually on the world, this extends and applies to our business - this is a place where you can start to create change. ⁣

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We invite you to be part of this work, to share your knowledge and experiences so that together we can learn and support one another to become more aware of the issues and to commit to showing up for this work - becoming an imperfect ally, diversifying our businesses and adjusting our values to support equity, diversity and inclusion.⁣

👊🏿👊🏼👊🏽👊🏾👊🏻

Topics covered:

The importance of taking action to create an inclusive business
Commiting to your own ongoing anti-racism work
Connect to WHY you want to do this work
Diversifing your circle of influence
Focusing on building relationships with your new circle of influence
The ripple effect

Extra resources:

Kelly McHuhg’s Interview with Michelle Johnson: https://www.instagram.com/tv/CEUfxq6FuvD/
Podcasts: Yoga Talk - The Importance of Activism and Meditation During the Pandemic

Recommended reading:
- "Me and White Supremacy" by Layla F Saad
- "Why I'm No Longer Talking to White People About Race" - Reni Eddo-Lodge
- "White Fragility" by Robin Diangelo
- “Skill in Action: Radicalizing Your Yoga Practice to Create a Just World” by Michelle C Johnson

Accounts to follow:

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

47: Is your yoga website missing these essential elements?

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 17 Oct 2020 07:00:00 +0000

In this week’s episode of The Yogipreneur, I’m sharing three essential elements your website needs to have in order for you to grow your community and your yoga business.

It doesn’t matter whether you have a website yet or not, this episode is for you! It’s good to understand these essentials before you dive into building your website, which is something that you definitely need in your yoga business.

Topics covered:

Why you need to have a website
Bounce rates
How to optimise your homepage for your ideal students
The importance of having an opt-in freebie on your website
Creating fresh content for your website for SEO

Extra Resources:

More yoga website trainings with Kelly McHugh: https://www.facebook.com/groups/digitalyogaacademy/learning_content/?filter=1485192091870435

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

46: Growing your email list from 0

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 10 Oct 2020 07:06:00 +0000

In this episode, I’m sharing strategies so you can learn how to grow your email list, even if you’re starting from 0...especially if you're starting at 0 😜

Topics Covered:

Why having an email list is SO powerful
The three steps to grow from 0
Getting set up with an email service provider
How big your list should be
How to use opt-in freebies to grow your list
Getting to know your ideal student using Facebook groups

Extra Resources:

MailerLite resources: https://www.mailerlite.com/support
Convertkit resources: https://convertkit.com/issues
More email marketing trainings with Kelly McHugh: https://www.facebook.com/groups/digitalyogaacademy/learning_content/?filter=344826750164250

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

45: The 3 essentials behind my $130k online course launch

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 03 Oct 2020 07:04:00 +0000

Three years in and with multiple launches under my belt, I've just welcomed 105 incredible entrepreneurial yoga teachers into The Profitable Yoga Teacher six-month group coaching program.

... generating $130k in course sales revenue for my business 🚀🚀🚀

If I can do this, YOU CAN DO THIS TOO!

Building an online yoga course business IS possible for you and I want you to BELIEVE that and to be in the energy of having already decided that!

When we're attached, energetically we put up a barrier and a cap on what's possible.

...but when we approach our business without attachment, the floodgates of momentum swing wide open! 🚀

In this episode, you'll discover the HOW behind this incredible course launch and the magic sprinkled in too!

Topics Covered:

Mindset & the energy you invest in your business
- Deciding what is TRUE for your business & detaching from any outcome
- Filling any gaps in your knowledge with learning
Strategy
- Always think about your own behaviour
- Grow & nurture your community FIRST to build trust
- Creating a freebie linked to your course idea
- Visibility & collaborations
Sales strategies & techniques
- Empowering & supporting your students to invest
- Tackling student objections around self-doubt

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly Mchugh, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

44: Creating daily habits to grow your yoga biz

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 26 Sep 2020 08:33:00 +0000

Daily habits and routines are so essential for making epic progress in your yoga business.

Tune in to this episode learn more about how daily habits can result in a drastic growth in your business!

Topics Covered:

How to overcome the ‘hustle’ and burnout
The power of consistency
How to create a habit by changing your identity
Prioritising tasks
Creating your habits around a goal
How long it really takes to form a habit
Dealing with distractions
Creating rituals

Extra resources:

Atomic Habits by James Clear - https://jamesclear.com/atomic-habits
Forest Productivity App - https://www.forestapp.cc/
Why you need daily habits to achieve your business goals - https://digitalyogaacademy.com/daily-habits-achieve-yoga-business-goals/

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly Mchugh, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

43: How to be seen on Instagram by your yoga community

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 19 Sep 2020 08:46:00 +0000

Are you finding that your engagement on Instagram is down? You're not alone!

In this episode I'm going to teach you how to be seen on Instagram so you can better connect and engage with your yoga students.

Topics Covered:

Why your engagement is dropping
How the Instagram algorithm works
Increasing engagement by creating valuable content
Posting quality consistently
The importance of engaging with your audience
Using Instagram’s audience insights
Instagram stories & other features

Extra resources:

How to easily repurpose content - https://podcasts.apple.com/us/podcast/how-to-easily-create-one-piece-weekly-content-to-share/id1488910514

Going live on Instagram & how to use swipe up feature without 10k followers - https://digitalyogaacademy.com/going-live-on-instagram-how-to-swipe-up-without-10k-followers/

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly Mchugh, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

42: How to be more visible in your yoga business

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 12 Sep 2020 08:12:00 +0000

Being visible on your website and across your social media channels is essential to building relationships and trust with your community.

This will help you to convert potential students into paying students for your paid yoga offerings.

In this episode I’m going to share tips on how you can be more visible in your yoga business.

Topics Covered:

Why you need to be visible online
Building trust with your audience
Getting into the mindset of a business owner
Repurposing content to make life easier
Fears that can hold you back from showing up online
Acting out of service to your students
Why you should be going live on Instagram and Facebook
Visibility challenge

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly Mchugh, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

41: How to get over the fear of promoting yourself & yoga online

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 05 Sep 2020 08:36:00 +0000

Self promotion for yoga teachers can feel icky, salesy and inauthentic. Combining spirituality and business can be tough but to build a thriving online yoga business you need to be able to market yourself.

In this episode, I'm going to share how to find your authenticity and get over the fear of promoting yourself online!

Topics Covered:

What platforms are you being showing up on?
The importance of being visible in your yoga business
The fear of looking stupid
The fear of not creating content that’s good enough
The fear of not being polished
The fear of being judged

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly Mchugh, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

40: How to easily create one piece of weekly content to share in multiple places online!

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 29 Aug 2020 08:44:00 +0000

Do you struggle to create fresh and engaging content each and every week for your yoga business? The idea of creating content can be a barrier from taking action.

It can be difficult to constantly create new ideas and content especially with all the other tasks and responsibilities you need to take care of as a yoga business owner.

In this episode I’m sharing how content repurposing is going to make creating daily content a breeze. You will learn how to create one piece of content and share it across multiple online and social media platforms so you can keep being visible online and have more time for yourself and to work on other projects in your yoga business!

Topics Covered:

Working on your business instead of in it
Why you need to be creating online content in your business
Dedicating time weekly to creating content that’s non-negotiable
The 5 goals of content creation
My strategy for creating a weekly blog post to share in multiple ways
- Email List
- Instagram & Facebook Live
- IGTV recording
- Create social media posts from “golden nuggets”

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly Mchugh, business talks with inspiring yoga teachers, daily education content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

39: How to bring more of YOU into your messaging and yoga brand!

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 22 Aug 2020 08:00:00 +0000

Do you struggle to promote yourself and your yoga business online? Oftentimes it can come down to feeling inauthentic in your brand messaging.

In this episode I'm going to share how you can bring more of YOU into your branding and messaging online to help you attract your ideal students and hone in on your niche.

Topics Covered:

Injecting your personality into your messaging & brand
What makes up a good yoga brand
Brand differentiation through your personality
Building trust with your niche
Using your heart to transform your message
How big companies create their brands
How to bring your brand into your written content
Repurposing branded content across your social media channels
Branding the copy on your website’s about page

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly Mchugh, business talks with inspiring yoga teachers, daily education content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

38: How to create a free email challenge to grow your email list!

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 15 Aug 2020 08:05:00 +0000

One of the most effective ways to get people onto your email list is to offer what's called an opt-in freebie or a lead magnet. It's a piece of content that you would create and when people visit your website, they can sign up to receive it for free.

This is a really effective way to get more people onto your email list!

In this episode you are going to learn how to create a free email challenge as an opt-in freebie to effectively grow your email list and build your yoga business.

Topics Covered:

How lead magnets or opt-in freebies work
Why you need then to grow your list
Opt-in freebie ideas
Examples of email challenges
Benefits of an email challenge freebie strategy
Brainstorming email challenge ideas
Using a free challenge to launch a paid offering

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly Mchugh, business talks with inspiring yoga teachers, daily education content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

37: 3 Collaboration ideas to extend your reach

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 07 Aug 2020 00:46:00 +0000

Anyone can build an incredible network from scratch...you don't have to be special or really successful to attract influential, like-minded people and it's one of the best things you can do to boost your yoga career.

Why?

Because a network opens up opportunities to collaborate and create partnerships that expose you to new audiences - and potential students!

Which, if you're just starting out, can be an incredible, easy and free way to build your community and extend your reach.

In this episode you will learn 3 different collaboration ideas so you can start reaching out and extending your reach today!

Topics Covered:

Guest blogging
Giveaways
Contributing to Facebook groups in your niche.

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly Mchugh, business talks with inspiring yoga teachers, daily education content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

36: From Zoom to creating an online yoga course

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 01 Aug 2020 08:15:00 +0000

Your classes are online... now what?

Teaching yoga online via Zoom is just the beginning. As you grow your online community, you'll start to see that you can reach students who aren't local to you - students from different towns, cities and countries around the world.

The online space allows us to share our yoga message far and wide, which means we get to make a bigger impact in the world.

Building an online yoga business brings with it the opportunity to create an asset that you can launch again and again - an online yoga course opens the doors to a sustainable and profitable business that will see you teaching for years to come.

In this episode you will learn how to go from teaching on Zoom to creating an online yoga course!

Topics Covered:

Online classes vs online courses
Strategies for launching online courses
Why having the right mindset more important than having the right strategies
Why people will pay for online yoga courses
How you can make more income by taking your offerings online
Consistency, persistence and failure
Not focusing on the hustle and instead focusing on alignment
The foundational elements you need to have in place
The process of finding and validating your course idea
Crafting a process that will lead people to an outcome
Why it is okay to feel fear

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly Mchugh, business talks with inspiring yoga teachers, daily education content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

35: Top 3 mistakes yoga teachers make when creating & launching an online yoga course

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 25 Jul 2020 08:59:00 +0000

Are you ready to create and launch an online yoga course?

The time to launch an online yoga course is now!

In this episode I share the top 3 mistakes that yoga teachers make when creating and launching an online yoga course so you don’t have to.

After this you will know how to avoid these mistakes and create a successful and profitable online yoga business!

Topics Covered:

My mistakes when I first launched Digital Yoga Academy
The problem with jumping headfirst into course creation
The importance of growing your community prior to launching your course
Validating your online course ideas
Consistency and creating habits
Persistence and grit
Reviewing successes and failures of your launch
Why you need to invest in your business: Make your money work FOR you
Addressing your mindset and overcoming fear

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly Mchugh, business talks with inspiring yoga teachers, daily education content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

34: The first steps to creating higher priced offerings outside of the studio model

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 18 Jul 2020 08:15:00 +0000

Perhaps you already know that you want to offer workshops, retreats or even launch an online course but you’re just not 100% sure what these offerings will actually look like.

During this episode you'll discover the first steps to creating higher priced offerings that will move you away from teaching just studio classes and into a place where you can work less hours and earn more.

Topics Covered:

Yoga teacher hustle and burnout
Getting your business into alignment
Reflecting on who are as a yoga teacher
Defining your niche
Brainstorming ideas for your offering
Validating your ideas

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly Mchugh, business talks with inspiring yoga teachers, daily education content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

33: What it really takes to create and launch an online yoga course

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 11 Jul 2020 03:22:54 +0000

If you couldn't fail, what would you do in your yoga business?

Maybe you’d wave a magic wand and launch your online course out into the world, free from the fear and overwhelm that was previously holding you back?

You see, this is stuff that big dreams are made of and ultimately the only thing that holds us back is fear!

So ask yourself...

Would you rather sit in your fear and continue “thinking” about launching an online course or take a step into the unknown and realise the impact you are actually here to create?

Knowing what it actually takes to create and launch an online course is the first step. In this episode you will learn what it really takes to launch an online yoga course!

Topics Covered:

The steps required to create & launch an online course
Dealing with overwhelm
Start acting like a yoga business owner
Being brave and taking action
Your ability to take risks and embrace failure
The problem with striving for perfection
Getting comfortable feeling uncomfortable
A strategy to use your time more wisely
The value of your time

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly Mchugh, business talks with inspiring yoga teachers, daily education content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

32: Why teaching yoga online is an incredible and feasible business model for yoga teachers

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 04 Jul 2020 08:30:00 +0000

Teaching yoga online is an incredible and FEASIBLE business model for yoga teachers.

You might be thinking, 'why would someone pay for yoga online when there are so many free classes on YouTube?'

In this episode I explain why people will pay for YOUR online yoga courses.

Topics Covered:

The online learning industry
Making more impact by reaching a global community
If creating an online yoga course is right for you
Conversion rates and number crunching
Why making money from yoga is a good thing
Why teaching online is life changing for you and your students
Reach people who don’t have access to yoga studios
Online yoga courses will give your students better results
Creating a business asset to create more financial freedom
Gaining credibility and becoming an expert in your niche
The online yoga course framework you need to follow

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly Mchugh, business talks with inspiring yoga teachers, daily education content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

31: Email list building strategies to grow your tribe with Allie Van Fossen, The Journey Junkie

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 27 Jun 2020 08:55:00 +0000

Email List Building Strategies to Grow Your Tribe with Allie Van Fossen, The Journey Junkie

In this interview you're going to learn the strategies that Allie Van Fossen has used to grow her email list and community to over 50,000 yogis worldwide.

Topics Covered:

Allie's vision five years ago when she was starting at 0 - and how that now looks with 70,000 yogis on her list
How Allie approaches content creation and re-purposing so that she can show up consistently week after week with content that supports her tribe's journey
The role that content has played to not only grow her list but also to nurture the subscribers on it
Spending $10k on Facebook ads for one launch and the mindset shifts that come with it
Why teachers should move their focus from Instagram to growing their list
How the size of your email list relates to the size of your bank account

And so so much more!

This interview is full of golden nuggets of wisdom that will really make you rethink where and how you spend your time.

Connect with Allie!

Allie’s website: The Journey Junkie: Home

Allie’s Youtube: Allie - The Journey Junkie

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

30: Why you shouldn't "charge your worth" when pricing your offerings

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 20 Jun 2020 08:11:00 +0000

If you’ve been teaching for any length of time or just being in business, perhaps as a freelancer, you’ve probably heard people say “charge your worth” or charge what you’re worth, your time is worth so much more.

This is always part of a larger conversation about pricing, and is something I’ve definitely heard in the yoga space usually between a teacher who is struggling to make a sustainable living teaching yoga and a friend or even a coach trying to be helpful.

The message is that if you’re not charging what you’re worth, you’re not charging enough and dammit, you’re worth more than that.

In this episode I’m talking about charging your worth and specifically why you shouldn’t charge your worth. This may be the opposite to what you’ve been told so listen to this episode and let me explain.

Topics Covered:

Your intrinsic self worth does not align with how much money you earn
Tying your pricing to the value of your work instead of your personal value!
Imposter syndrome and self doubt
Our deep rooted beliefs, emotions and behaviour around money
Taking the emotion out of pricing
Communicating the value of your offering
The way you price has to be linked to what you can offer as results
Why charging higher prices can make your offerings easier to sell
Charging more can motivate you to raise your game
Questions to ask yourself when it comes to pricing
Separate your potential income from your self worth

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

29: Four common fears that stop you from being visible in your yoga business

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 13 Jun 2020 07:02:00 +0000

One of the biggest lessons I’ve learned is that to create success we have to be prepared to get out of our own way and put our ideas and message out into the world.

We have to be visible! 😬

It's something that ALL OF US struggle with at some point...

There are common fears like the fear of being judged or the fear of not being good enough and these fears stop us from going out there and telling people what we do and how we can help them.

These fears make it about you and this is not about you...

...it's about your students!

When you come from a place of service and your goal is to help people, everything changes.

So it's time to face the fears that are holding you back.

In this episode I share 4 common fears that hold you back from showing up in your business!

Topics Covered:

The importance of being visible
Fear #1: Looking stupid
Fear #2: Not having good enough content
Fear #3: Not being professional enough
Fear #4: Being judged
Letting go of your fears

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

28: Taking imperfect action when you don’t know where to start

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 06 Jun 2020 08:13:00 +0000

How many of you know that you want to grow your community, perhaps you want to run workshops and retreats or even have your own online yoga course....but you don’t know where to start?

Feeling stuck can really hold you back from making progress and can really slow you down.

Listen to this episode for a little tough love and to learn strategies to help you move forward and feel comfortable taking imperfect action towards your goals.

Topics Covered:

Feeling stuck is an excuse
Getting comfortable feeling uncomfortable & overcoming learning barriers
Staying stuck by playing small
Why things don’t have to be perfect before you release them in your business
How to take imperfect action & stop letting perfectionism hold you back
Approach things as if you know exactly what you are doing (even if you don’t!)
The importance of making decisions quickly
Treating your business like a laboratory
A challenge for you!

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

27: How to show up and sell your yoga offerings during a crisis

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 30 May 2020 08:07:00 +0000

Whether you have an online yoga business, an online course or membership, plans to launch one in the future, or you’re just starting out…

Don’t worry, I’m going to give you the guidance you need to keep moving forward!

Here’s the deal, you can’t ignore what’s going on in the world. Things are rapidly changing by the second.

Know that you can move forward even in a time of crisis.

In this episode I am going to tell you how.

It's relevant, timely and exactly what you need to hear right now!

Topics Covered:

Showing up during a crisis
- Validate your feelings and push past fear & overwhelm
- Challenge: Focus on 3 key things in the next 7 days
Morning rituals
- Meditation & Journalling
- Use the gift of extra time
Why you should sell during a crisis
- Free yoga vs paid yoga
- Transitioning of your in-person community to a paid online community
- Adapting your offerings to solve a problem
How you show up now will determine your success
- You’re not just selling, you’re serving

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

26: How to sustain your yoga business in tough times

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 23 May 2020 08:20:00 +0000

How to Sustain Your Yoga Business in Tough Times

As business owners, we’re used to dealing with uncertainty and challenges - it’s all part of growing a business into a successful reality.

The way we respond in tough times and uncertainty determines whether we sink or thrive.

✨ So how can you make sure you thrive?

...so that no matter what you face, you’ll always come out the other side with your dreams and mission to build a successful yoga business very much intact? ✨

It's time to ensure that this story is your story.

In this episode, you will learn some simple but powerful ways to stay motivated and inspired to take action in the toughest times and how to find opportunities and solutions in uncertainty.

Topics Covered:

How to stay motivated and positive
- Meditation
- Journalling
- Find Inspiration
Finding new opportunities
- Think of ways to serve others right now
- Adapt your online offering beyond Zoom
Work on your business and get organised
- Website
- Branding
- Social Media presence
- Systems and processes
- Planning goals and strategies
- Gather student testimonials
- Create content
Work on yourself
- Keep learning and upskilling
Build a SUPER YOGI TRIBE

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

25: 5 platforms to live stream your yoga classes

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 16 May 2020 11:53:00 +0000

Zoomed out?! Zoom is a fantastic option for live-streaming your online yoga classes....⁠

⁠

...but there are other (free and paid) options to consider too!⁠

⁠

Perhaps you've not jumped on to Zoom yet as the tech feels too complicated or you're stuck in Facebook-Skype-Zoom 🤷🏻‍♀️ platform overwhelm🤯⁠

⁠

The thing is, showing up online is where you need to be right now. Your class is the very thing that someone needs. ⁠

⁠

Not only is there an active online audience but more people than ever are spending more of their time online. ⁠

⁠

Which means there are more people to hear your message and attract into your community.⁠

⁠

So if it really is the platform overwhelm that's keeping you stuck listen to this episode to learn about 5 platforms you can use to stream your yoga classes and the pros and cons for each!

To learn more business and marketing strategies to grow your community and yoga business, join the SUCCESS CLUB and get free access to 20+ online trainings for an entire month! Sign up here:

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

23: Easy steps to take your yoga classes online during COVID-19

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 09 May 2020 11:00:00 +0000

COVID-19 has turned almost everyone’s lives upside down and has seen many teachers taking their yoga classes online. Our businesses have been seriously affected by the closure of businesses and strict social distancing across the world.

However, you can minimise the loss in your business and continue to support your students when they need you the most by taking your yoga classes online!

You can maintain a strong relationship with your students and they can continue to stay healthy by practising with you.

In this episode you will learn 3 easy steps to take your yoga classes online fast! We’re not overcomplicating things here.

The 3 steps include setting up the technology, deciding on what you will offer and the equipment you need to set up your home studio.

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

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22: Three do's and three don’ts for yoga business entrepreneurs

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 02 May 2020 11:16:00 +0000

If you’re showing up, building your yoga business and working hard toward your goals, then you're a yoga business entrepreneur and it’s time to own it!

But maybe you're thinking... "I can’t call myself an entrepreneur!"

This belief stems from the fear of not being good enough (hello imposter syndrome!), or that you’re not doing enough, or that you’re not doing it right.

If those fears are coming up for you, then this podcast episode is for you.

You'll discover the three do's and three don’ts for budding Yogipreneurs!

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

21: Why you should start a Facebook Group for your yoga students

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 25 Apr 2020 11:54:00 +0000

Starting a yoga Facebook group creates an amazing place for your students to get trustworthy support from you and from each other.

In this episode, I share the top reasons why you should start a yoga Facebook group for your students!

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

20: Easy tech and online tools for yoga teachers

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 17 Apr 2020 18:08:00 +0000

In this episode you are going to learn about easy online tech tools for yoga teachers that you can start to adopt in your business to start making life a little easier!

We all want to find more time and freedom in our day.

We want to grow our yoga businesses and build our careers as yoga teachers, but we want to make life easier as well. That is why we need a little help from technology.

In this episode I cover productivity tools, email marketing tools and tools for teaching yoga online.

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

19: How expert do you need to be to teach yoga online?

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 10 Apr 2020 18:14:00 +0000

There are so many yoga teachers that want to teach yoga online! However, there is one main objection and that is the question: How expert do I need to be to teach yoga online?

Many teachers believe they are not expert enough to share their teachings online.

It might not be about the fact you’re not expert enough but actually your own fears.

In this episode I discuss why you are most likely already expert enough to be teaching yoga online!

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

18: 4 types of profitable online yoga courses you can create

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 03 Apr 2020 17:12:00 +0000

Have you been thinking about creating an online yoga course?

Maybe you’ve just started to entertain the idea but you’re not quite sure what type of yoga course to offer.

In this episode you are going to learn about four types of profitable online yoga courses you can offer in your yoga business!

This will help you to get a grip on the different types of courses and which one might be best suited for you.

Courses covered in this episode:

The Taster Course
The Specific Topic Course
The Signature Course
A Membership Site

To learn more business and marketing strategies to grow your community and yoga business, join the SUCCESS CLUB and get free access to 20+ online trainings for an entire month! Sign up here:

http://digitalyogaacademy.com/successclub

The SUCCESS CLUB is a monthly membership club for yoga teacher entrepreneurs. The trainings cover everything from email marketing, website optimisation, social media, how to fill your classes and retreat planning and promotion.

It’s only $24 per month and you can get your first month for free. Cancel anytime.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

14: How to create collaborations and partnerships in your yoga community

The Yogipreneur: Business and Marketing for Yoga Teachers — Mon, 30 Mar 2020 20:49:00 +0000

Do you know how to create partnerships in the yoga community and how it can help you and your business?

There is so much value in working with other people!

It’s important for you as a yoga teacher to look at who you can work with to build your network.

In this episode I share actionable tips on how you can start to create your network.

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

15: How to build the foundation of a profitable yoga business

The Yogipreneur: Business and Marketing for Yoga Teachers — Mon, 30 Mar 2020 20:48:00 +0000

How should you start a yoga business?

The key is to build strong roots for your business so that you can successfully grow. It’s about your vision and your goals. When you’re starting a yoga business, you need to have a strong vision for the future. It’s a vision for your life, not just your business.

There are essential things that you should be doing, especially as yoga teachers when starting a yoga business. It’s really hard to grow your community unless you have these strategies in place.

In this episode I share 4 essential elements you need to have in place to build a successful yoga business.

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

17: Discover 3 options for hosting your online yoga course!

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 28 Mar 2020 05:52:00 +0000

It's time to feel tech-tastic about online systems and integrations - you can do this!

I want to support you to break through the resistance with step by step plans and action taking!

In this episode you will discover three options for hosting your online yoga course and the pros and cons of each!

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

16: Scared to teach yoga online? 6 common fears and how to overcome them

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 21 Mar 2020 10:36:00 +0000

Have the fears set in about going on camera?

Thinking you're not "expert" enough to teach online?

FEELING fear is normal - but staying STUCK in fear is a choice.

I want to support you in taking the leap from fear and overwhelm... to passionate and excited about creating an online yoga course!

In this episode I share 6 common fears when it comes to teaching online and how to overcome them

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

13: The #1 Facebook ads strategy for yoga teachers

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 14 Mar 2020 09:54:00 +0000

Do you have a Facebook Ads strategy for your yoga business? If you don’t really know where to start, you can learn!

There are lots of ways that you can run your ads. Facebook ads actually include Instagram because you set up your Instagram ads in Facebook Ads Manager.

In this episode I cover what you can Facebook Ads to advertising and the best strategy you need to be using for your Facebook Ads is your yoga business.

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

12: How to find your online yoga course idea

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 07 Mar 2020 08:52:00 +0000

Every person on this planet has an online course inside of them. You don’t have to be a mega expert to teach something to others online.

Lots of teachers like the idea of taking their teaching online, but when it comes to working out what they’re going to offer, they get stuck and finding the perfect course idea becomes a challenge.

Sharing your teaching online is the perfect next step in your yoga biz because you're already sharing valuable teachings in-person and you’re relatable to your students.

In this episode, I cover strategies to help you to find a profitable idea for an online yoga course.

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

11: How to use Instagram stories to connect and engage with your potential ideal students!

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 29 Feb 2020 09:18:00 +0000

Where do you spend most of your time on Instagram?

Over 500 million people are in Instagram Stories every single day so if you said Stories, you're not alone!

In fact, most people are now flicking through Stories versus scrolling their feed....which means, if you want the best chance of being seen, you need to be active in your Stories.

Hanging out in the same place as your students increases your visibility and helps you to make the most of the connections you have online.

Instagram stories are more raw, unedited and spontaneous - giving you an amazing opportunity to engage with your followers and show them the ‘real’ you.

You can show your followers behind the scenes, be more vulnerable by sharing your journey and even ask them questions.

In this episode of The Yogipreneur, you'll learn how to use Instagram stories to create better connections with your yoga students.

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

10: How to create an email list building plan

The Yogipreneur: Business and Marketing for Yoga Teachers — Fri, 21 Feb 2020 21:47:00 +0000

Building a yoga email list is a really important element of a yoga business strategy but it is often left out! This post is about understanding the key components of the email list building planning process.

Growing a yoga email list is quite simple, but it’s crucial that you spend a little bit of time understanding why you’re trying to build your list. You need to understand your goals and which strategies will help you to reach them.

There are three questions that you need to answer in order to have an effective plan for building your yoga email list:

Goals – What do you want out of your yoga email list?
Audience – Who is your ideal student?
Offering – What your ideal students need to achieve their goals?

Once you know the answers to these questions, it’s going to give you more clarity and more purpose for your list building activities.

In this episode I dig deeper into each of these questions and how you can use them to create a solid plan to build your email list!

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

9: How to build a waitlist for your yoga retreat

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 15 Feb 2020 08:15:00 +0000

How To Build A Waitlist For Your Yoga Retreat

When you are running yoga retreats the ideal scenario is to sell out your retreat months in advance so you have the comfort and security of knowing you have the numbers to ensure the retreat is a success.

So how do you go about selling out your retreat well in advance?

The top strategy to achieve this is to build a waitlist for your retreat using email marketing and social media a year or more before your retreat actually happens. This is the most effective way to build hype and get all those spaces filled!

During this episode, I share tactics and tips to get your students lining up to be the first to get their name on your retreat list.

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

8: How to boost website traffic with a yoga blog

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 08 Feb 2020 07:03:00 +0000

Do you have a yoga blog?

These days there are so many experienced yoga teachers that standing out is becoming a challenge.

Truth is, if you’re not open to trying new tactics to share your message, it will become even more difficult to thrive and make a living from teaching yoga. Say hello to starting a yoga blog!

So if you’re asking yourself if you really need to start a yoga blog and spend time researching, writing and sharing, the answer is a big yes.

Starting a yoga blog is important because it’s such a critical piece for building an online presence and adding value and positioning yourself as an expert in your community.

One of the ways to be truly visible online is through starting a yoga blog. And it’s actually super easy as all you’re doing is sharing your thoughts on the thing you love and know the most – yoga!

Most people who start a yoga blog will write two or three articles and then quit and that’s often because the process can become so overwhelming.

When overwhelm kicks in, it’s easy to fall off the bandwagon because you’re teaching and doing everything else in your yoga business. In that case, starting a yoga blog just becomes a lesser priority.

That’s why it’s so important to have a plan. So you know what you’re going to write about when you put pen to paper.

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

7: Nine strategies to sell out your yoga events

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 01 Feb 2020 07:00:00 +0000

When it comes to growing your local community, yoga events are the best place to start.

Yoga events work alongside your online business strategy. You can:

Test out an idea (workshop, theme, concept) and validate it in-person at your yoga event before creating an online version
Record the entire yoga event and use it as part of your online offering
Invite your yoga event attendees to continue to practice with you online

But even if you’re not yet considering teaching online, hosting yoga events can help you to quickly grow your community, expand your network and make money!

In this episode, you will learn 9 tried and tested strategies to sell out your yoga events! These strategies cover everything from promotions to getting big features, how to price your event and so much more!

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

Get your FREE yoga events checklist by signing up to the link below:

https://digitalyogaacademy.com/free-resources/

6: Five key areas you should focus on when you choose yoga as a career

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 25 Jan 2020 07:18:00 +0000

When you choose yoga as a career there are lots of different paths that you can take and lots of different tasks to complete! There are also shiny objects lurking around every corner.

This means being a new yoga teacher can become quite overwhelming and a bit confusing.

When you’re not sure where to start or what to do next you start to lack focus and this can lead to overwhelm and frustration.

In this episode you will learn 5 key areas to focus on when you are starting out in your yoga career to discover your WHY, build an online presence and grow a thriving community of students.

These key areas are essential for all successful online yoga businesses so experienced yoga teachers can use these 5 areas as a checklist.

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

You can check out my yoga business, Good Yoga Life, here:

http://goodyogalife.com/

5: How to overcome imposter syndrome and feeling stuck in your yoga biz

The Yogipreneur: Business and Marketing for Yoga Teachers — Thu, 16 Jan 2020 10:00:00 +0000

Put your hands up if you sometimes find yourself in the imposter syndrome rabbit hole?

When you compare your “beginning” to someone else’s “middle” you create expectations that will hold you back.

These expectations are not rooted with goals or a system to get results because they’re based on someone else’s journey, not yours.

You end up being very hard on yourself and losing time and energy that’s better spent on your own yoga entrepreneurial journey - and this makes you feel stuck.

In this episode, you will learn some action steps and tools to overcome this so you can move forward with goals and a system to eliminate imposter syndrome and take action!

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

4: How to craft a yoga offering that your ideal students love

The Yogipreneur: Business and Marketing for Yoga Teachers — Wed, 27 Nov 2019 19:59:34 +0000

Defining what it is that you offer is so much easier when you’ve already spent the time to dig deep into your passions. It’s really important to have a clear idea of who you are, what you are passionate about, and what kind of yoga teacher you want to be.

In this episode discover what might be stopping you from physically putting your passion-filled offering out into the world and the steps you can take to uncover your unique calling.

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

3: How to get laser focused on your ideal yoga student

The Yogipreneur: Business and Marketing for Yoga Teachers — Wed, 27 Nov 2019 19:57:50 +0000

Discover why it's important to narrow in and niche on a specific type of student with a specific need and how becoming laser focused will help you to successfully fill your offerings.

You’ve got to know who you’re talking to, who you’re creating content for, and who you're selling to. You want to know this person inside and out - their wants, their needs, their challenges, their struggles...

Why? Picture this... you create an online yoga course, put it out their into the world and your ideal student says "Wow! This was exactly what I need right now.”

They feel like you're reading their mind because you truly understand them, where they are in their yoga journey, what help they need from you as their teacher and how you can create offerings, experiences and services that will really support them with their yoga journey.

If you don’t understand your ideal student, how can you do this? You can’t!

In this episode you'll discover why it's important to get laser focused and how exactly to go about it.

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

2: How to be authentic and let your personality shine through

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 16 Nov 2019 12:01:50 +0000

As a yoga teacher who wants to build their community, you have to constantly put yourself out there and be visible in the places your ideal students are hanging out online. This means getting comfortable with sharing your story on Instagram, going live on Facebook, publishing your words on your website and consistently appearing in your student's inbox.

And when you do these things - when you’re being visible in your business - you’re either showing up as you and being totally authentic or you’ve not quite found your voice yet and so you’re showing up as "someone else".

In this episode you'll discover how to overcome the mindset blocks that hold you back from sharing the real you and strategies that you can use today to start allowing your personality to shine through in everything you do.

The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.

There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.

Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:

https://www.facebook.com/groups/digitalyogaacademy/

Subscribe to our Youtube channel

Like us on Facebook

1: Welcome to The Yogipreneur: Business and Marketing for Yoga teachers

The Yogipreneur: Business and Marketing for Yoga Teachers — Sat, 16 Nov 2019 11:41:48 +0000