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85: #85 How to Build a Standout Brand and Be Unforgettable
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Let’s cut through the noise of instant success stories and focus on what really builds a sustainable, fulfilling business. In this episode, I’m talking about what it takes to go from being relatively unknown to becoming truly unforgettable — not through flashy tricks or overnight fame, but through quiet consistency, real connection, and a whole lot of staying power.

I’ll share my own journey, ...
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84: #84 Why Your Business Network is Crucial for Success
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You don’t need a million followers — you need the right people in your corner. Here’s why your business (and your mindset) depends on who you spend your time with.

In this week’s episode of Life in Business, I’m talking about something that affects every single one of us — the people we surround ourselves with. Because whether you’re building a business or just trying to stay sane while workin...
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83: #83 Signs You&#39;re Doing Too Much in Business (And How to Fix It)
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If your mind feels constantly cluttered and your to-do list is never-ending, then this conversation is for you.

I’m sharing my own journey of how I stripped back my business, simplified everything, and made the powerful decision to stop doing the things that didn’t light me up — like videoing this podcast or spreading myself thin across a dozen social media platforms. And I’ll walk you through...
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<span><span class="js-time" data-epochtime="1718859600" data-format="short_date">Jun 20, 2024</span></span>
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<a class="text-decoration-none" href="/posts/8518790-82-marketing-for-people-who-hate-marketing-how-to-make-it-work"><div class="Episode-list-grid card-body pan">
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82: #82 Marketing for People Who Hate Marketing: How to Make It Work
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I hate marketing. Yes, me — a business coach with an MBA in marketing who’s spent over a decade teaching others how to do it. And if you feel the same, you’re not alone.

In this episode, we’re unpacking what “hating marketing” really means and how to reframe it so it’s not a block, but a spark. I’ll tell you the story of how I once publicly quit self-marketing (yes, really) and still got my be...
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<span><span class="js-time" data-epochtime="1718254800" data-format="short_date">Jun 13, 2024</span></span>
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<a class="text-decoration-none" href="/posts/8512447-81-how-to-grow-your-business-by-prioritising-service-over-sales"><div class="Episode-list-grid card-body pan">
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81: #81 How to Grow Your Business by Prioritising Service Over Sales
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If you’ve ever felt icky about selling — or worried your client experience doesn’t quite match your sales promises — this episode is your reality check (and your reset).

In this episode of Life in Business, I’m diving into one of the biggest sources of friction for business owners: the disconnect between service and sales. Yes, we all want to make money — we’re not here for charity — but when ...
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<span><span class="js-time" data-epochtime="1717650000" data-format="short_date">Jun 06, 2024</span></span>
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80: #80 How to Surprise and Delight Your Clients to Build Lasting Relationships
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Want clients to rave about you, stick around, and share your work without you even asking? Then it’s time to tap into the magic of surprise and delight — and no, it doesn’t have to cost a fortune.

 In today’s episode of Life in Business, I’m talking about something that has the power to transform how your clients feel about working with you: surprise and delight. We all know doing a good job i...
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<a class="text-decoration-none" href="/posts/8506063-79-how-doing-less-can-help-you-achieve-more-in-business"><div class="Episode-list-grid card-body pan">
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79: #79 How Doing Less Can Help You Achieve More in Business
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In this episode of Life in Business, I’m walking you through how to do less and have more — because that’s the dream, right? Less stress, more headspace. Less faffing, more freedom. It’s not magic, it’s not a secret formula, and it’s certainly not about hustling harder. It’s about stripping back the noise, making intentional choices, and saying no to the things that just don’t serve you.

I’ll ...
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<span><span class="js-time" data-epochtime="1716440400" data-format="short_date">May 23, 2024</span></span>
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<a class="text-decoration-none" href="/posts/8501010-78-ask-me-anything-honest-answers-to-your-life-and-business-questions"><div class="Episode-list-grid card-body pan">
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78: #78 Ask Me Anything: Honest Answers to Your Life and Business Questions
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This week’s episode is one of my favourites — it’s a good old Ask Me Anything! I’ve rounded up a bunch of your brilliant questions and am diving into all the juicy topics you wanted to know about: what to do when you don’t know where to focus, why your sales aren’t translating to profit, how to structure your day without defaulting to 9–5, and why not having a strategy doesn’t make you a failur...
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<span><span class="js-time" data-epochtime="1715835600" data-format="short_date">May 16, 2024</span></span>
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<a class="text-decoration-none" href="/posts/8500984-77-how-to-regain-confidence-when-you-doubt-your-business"><div class="Episode-list-grid card-body pan">
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77: #77 How to Regain Confidence When You Doubt Your Business
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Oh, confidence — what a little bugger it can be. One minute you’re riding high, the next you’re wondering if you should just chuck it all in and get a job. If you’ve ever found yourself retreating from social media, second-guessing your offers, or questioning your entire path because things didn’t go to plan, then this episode is for you.

I’m sharing my own stories of confidence dips (yep, eve...
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<span><span class="js-time" data-epochtime="1715230800" data-format="short_date">May 09, 2024</span></span>
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<a class="text-decoration-none" href="/posts/8494662-76-the-3-business-metrics-that-actually-matter"><div class="Episode-list-grid card-body pan">
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76: #76 The 3 Business Metrics That Actually Matter
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Forget the spreadsheets and vanity stats — these three simple, soul-aligned metrics will tell you everything you need to know about how your business is really doing.

Today’s episode is a warm, slightly bunged-up reminder that success in business doesn’t come down to how many followers you’ve got or how sleek your funnel is. It’s about you, your profit, and your happiness. That’s it. These are...
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<span><span class="js-time" data-epochtime="1714626000" data-format="short_date">May 02, 2024</span></span>
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<a class="text-decoration-none" href="/posts/8494628-75-finding-purpose-why-did-you-start-your-business"><div class="Episode-list-grid card-body pan">
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75: #75 Finding Purpose: Why Did You Start Your Business?
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This week, I’m taking things back to basics — and back to you. Because if business is starting to feel like a bit of a slog, or like you&#39;ve lost some of the spark that got you started in the first place, it&#39;s probably time to reconnect with your real ‘why.’

I originally talked about this way back in episode 2 of the podcast, but so much has changed since then — in my life, in the world, and in...
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<span><span class="js-time" data-epochtime="1714021200" data-format="short_date">Apr 25, 2024</span></span>
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<a class="text-decoration-none" href="/posts/8488457-74-why-your-marketing-isn-t-converting-and-how-to-fix-it"><div class="Episode-list-grid card-body pan">
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74: #74 Why Your Marketing Isn&#39;t Converting (and How to Fix It)
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Today I’m sharing one of the most important — and honestly, most overlooked — truths in business: your marketing won’t work if you’re building your business upside down.

So many business owners come to me frustrated that their marketing efforts aren’t translating into sales. They’re showing up consistently, posting all the right things, trying every tip and trend — but nothing&#39;s landing. And t...
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<span><span class="js-time" data-epochtime="1713416400" data-format="short_date">Apr 18, 2024</span></span>
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<a class="text-decoration-none" href="/posts/8484303-73-how-to-develop-a-success-oriented-business-mindset"><div class="Episode-list-grid card-body pan">
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73: #73 How to Develop a Success-Oriented Business Mindset
</h5>
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Starting a business and being a business owner are two very different things — and today, we’re diving into the mindset shift that separates the dreamers from the doers (with a few hilarious missteps along the way!).

 This episode is part storytime, part strategy, and a whole lot of honesty. I’m sharing the full circle journey of how I went from a pom-pom-selling kid to running a franchise I w...
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<span><span class="js-time" data-epochtime="1712811600" data-format="short_date">Apr 11, 2024</span></span>
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<a class="text-decoration-none" href="/posts/8483023-72-how-to-be-happy-in-business-without-chasing-perfection"><div class="Episode-list-grid card-body pan">
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72: #72 How to Be Happy in Business Without Chasing Perfection
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This one’s a little different — and a lot more personal. I’m pulling back the curtain on my own journey with ADHD, autism, and the joyfully messy patterns that have shaped my life and business. From 17 house moves and 24 cars to multiple business pivots, I used to think I just couldn’t stick with anything. But what if we’ve been looking at it all the wrong way?

I’m sharing how this constant re...
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<span><span class="js-time" data-epochtime="1712206800" data-format="short_date">Apr 04, 2024</span></span>
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<a class="text-decoration-none" href="/posts/8479535-71-business-habits-that-save-time-and-boost-revenue"><div class="Episode-list-grid card-body pan">
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71: #71 Business Habits That Save Time and Boost Revenue
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You don’t need to wake up at 5am, meditate for an hour, or drink a green smoothie to run a successful business. But you do need to commit to a few daily habits that actually make a difference.

In this episode, we’re cutting through the noise around productivity hacks and getting real about what actually helps you grow a sustainable, joyful business. Spoiler alert: it’s not about ice baths or e...
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27m
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<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1711605600" data-format="short_date">Mar 28, 2024</span></span>
</div>
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</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
27m
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<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/8475846-70-the-key-traits-of-highly-successful-business-owners"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
70: #70 The Key Traits of Highly Successful Business Owners
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Just because you own a business doesn’t mean you’re running it brilliantly — and that’s okay! We all start out with gaps in knowledge, shaky confidence, and a spreadsheet for a CRM (yep, I’ve been there). But brilliance in business is something you can build.

In this episode, I’m sharing the essential traits and skills that turn a business owner into a brilliant one: understanding your numbers...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
30m
</span>
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&bull;
</span>
<span><span class="js-time" data-epochtime="1711000800" data-format="short_date">Mar 21, 2024</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
30m
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</div>
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<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/8472776-69-should-you-ever-work-for-free-and-when-it-makes-sense"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
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<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
69: #69 Should You Ever Work for Free? (And When It Makes Sense)
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Let’s talk about a thorny issue in business — whether you should work for free. If you’re early on in your business, the temptation to say yes to every opportunity is real. And sometimes, that’s okay. But long-term? You’ve got to protect your time, your energy, and your value.

In this episode, I’m sharing my honest advice about when working for free makes sense (like speaking gigs or guest pod...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
28m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1710396000" data-format="short_date">Mar 14, 2024</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
28m
</div>
</div>
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<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/8468735-68-the-truth-about-overnight-success-in-business"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
68: #68 The Truth About &quot;Overnight Success&quot; in Business
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Let’s be honest — we all love a quick win. The million-pound weekend. The 10K month from a £27 PDF. The Insta post that goes viral. But true success in business? It doesn’t usually happen overnight… even if it looks like it did.

In today’s episode, I’m taking you behind the scenes of what it really takes to become an “overnight success” — and it starts with clarity, consistency, and good old-f...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
29m
</span>
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&bull;
</span>
<span><span class="js-time" data-epochtime="1709791200" data-format="short_date">Mar 07, 2024</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
29m
</div>
</div>
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</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/8464273-67-help-i-married-an-entrepreneur-a-candid-conversation-with-my-husband"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/43170214/75x75/c 75w, https://audioboom.com/i/43170214/150x150/c 150w, https://audioboom.com/i/43170214/300x300/c 300w, https://audioboom.com/i/43170214/600x600/c 600w, https://audioboom.com/i/43170214/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #f3c040; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/43170214/1400x1400/c" />
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67: #67 Help! I Married An Entrepreneur (A Candid Conversation with My Husband)
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
This episode is a little different — because I’ve got my very first guest on the podcast… and it’s my husband, Jon! To celebrate our wedding anniversary, I invited Jon to join me for a proper heart-to-heart about what it’s really like living with (and loving) an entrepreneur. Spoiler alert: it’s not all rainbows and Instagram reels.

We talk about the emotional toll of running a business, how m...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
28m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1709186400" data-format="short_date">Feb 29, 2024</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
28m
</div>
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<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/8460901-66-understanding-business-finances-what-s-really-in-your-bank"><div class="Episode-list-grid card-body pan">
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66: #66 Understanding Business Finances: What&#39;s Really in Your Bank?
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
You might be seeing 10K months… but where’s the money actually going? Let’s talk about what your business really makes — and how to take control of it.

In this juicy episode, I’m lifting the lid on one of the most important — but often misunderstood — parts of running a business: knowing how much money you actually make. I’m not talking about flashy 10K months or million-pound turnover stats t...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
28m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1708581600" data-format="short_date">Feb 22, 2024</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
28m
</div>
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</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/8457363-65-what-s-your-definition-of-success"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
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65: #65 What&#39;s Your Definition Of Success? 
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Is success a six-figure month or a quiet afternoon with nothing in your calendar? This episode helps you define success in a way that truly matters to you.

In today’s episode, I’m digging into the question that catches so many of us out — what does success actually look like? We’re bombarded with messages that tell us success is fast cars, 10K months, or private islands. But is that what you r...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
26m
</span>
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&bull;
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<span><span class="js-time" data-epochtime="1707976800" data-format="short_date">Feb 15, 2024</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
26m
</div>
</div>
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</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/8454098-64-taking-a-big-leap-of-faith-in-your-business"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
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64:  #64 Taking A Big Leap Of Faith In Your Business
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Sometimes the biggest growth in your business starts with a leap of faith — whether it’s outsourcing a task or investing thousands in the support you really need.

 In this episode, I’m talking about something that every business owner will face at some point — the moment where you have to stop playing it safe and take a leap of faith. And not just the big, flashy ones either — the small but mi...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
28m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1707372000" data-format="short_date">Feb 08, 2024</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
28m
</div>
</div>
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</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/8448960-63-how-to-build-a-personal-brand-that-attracts-the-right-clients"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<div class="vstack gap-1 my-auto">
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63: #63 How to Build a Personal Brand That Attracts the Right Clients
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Niching down feels terrifying — like you’re cutting off opportunities. But what if I told you it’s actually the simplest, most freeing way to grow your business with ease?

Niching has a bit of a bad rep, doesn’t it? It can feel like saying no to perfectly good clients or opportunities. But in this episode, I’m showing you how niching can actually be the most liberating thing you ever do in you...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
26m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1706767200" data-format="short_date">Feb 01, 2024</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
26m
</div>
</div>
</div>
</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/8444732-62-the-simple-power-of-focusing-on-one-thing-in-business"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
62: #62 The Simple Power of Focusing on One Thing in Business
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
✨ Want to grow your business with more ease? It starts with doing less (really!)

In today’s episode, I’m sharing one of the most powerful lessons I’ve ever learned in business: the power of one. One niche. One message. One product. It’s the simplest strategy you’ll ever use — and the most effective. Inspired by a delightfully quirky story about a horse in a house (yes, really), I’ll show you h...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
25m
</span>
<span class="d-sm-none">
&bull;
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<span><span class="js-time" data-epochtime="1706162400" data-format="short_date">Jan 25, 2024</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
25m
</div>
</div>
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</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/8433189-61-how-to-overcome-business-overwhelm-even-when-you-have-too-much-to-do"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<div class="vstack gap-1 my-auto">
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61: #61 How to Overcome Business Overwhelm (Even When You Have Too Much to Do)
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Let’s be honest — running a business is a lot. If your diary is jam-packed, your brain is buzzing with 846 ideas, and you’re constantly battling that “I should be doing more” feeling… you’re not alone. Overwhelm is part of business life — but it doesn’t have to run the show.

In this episode, I’m talking about what really causes overwhelm, how it shows up in your workday (hello, can’t-start-any...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
27m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1705557600" data-format="short_date">Jan 18, 2024</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
27m
</div>
</div>
</div>
</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/8427788-60-how-to-make-business-decisions-with-confidence"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
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<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
60: #60 How to Make Business Decisions With Confidence
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Being a business owner means making thousands of decisions every day — from the small (do I check my emails now?) to the absolutely massive (should I end a major revenue stream?). And let’s be honest, it can be overwhelming.

In this episode, I’m sharing the behind-the-scenes of the biggest business decisions I’ve made over the last 12 years — from closing down my group programme, to walking aw...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
27m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1704952800" data-format="short_date">Jan 11, 2024</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
27m
</div>
</div>
</div>
</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/8424120-59-how-to-set-business-goals-and-actually-achieve-them"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<div class="vstack gap-1 my-auto">
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59: #59 How to Set Business Goals and Actually Achieve Them
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
✨ Realistic goal setting for solo business owners (that you’ll actually stick to)

It’s the start of a new year, and you’ve probably seen a flood of “set your biggest, boldest goals!” advice flying around. But here’s the thing — if you don’t actually know how to achieve them, those goals are just pretty words on a vision board.

In this episode, I’m sharing how to set realistic, motivating goal...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
28m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1704348000" data-format="short_date">Jan 04, 2024</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
28m
</div>
</div>
</div>
</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/8418189-58-2023-business-review-what-worked-what-didn-t-and-lessons-learned"><div class="Episode-list-grid card-body pan">
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58: #58 2023 Business Review: What Worked, What Didn’t, and Lessons Learned
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
✨ A candid business review (and why it’s never too late to start fresh)

In this reflective episode, I’m looking back at what worked—and what definitely didn’t—during 2023 in my business. From investing in the wrong support to finding the right community, this is a very honest look at burnout, business pivots, and getting back to feeling like me again.

You’ll hear the behind-the-scenes lessons...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
28m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1703743200" data-format="short_date">Dec 28, 2023</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
28m
</div>
</div>
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</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/8418169-57-how-to-navigate-tough-times-as-an-entrepreneur"><div class="Episode-list-grid card-body pan">
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57: #57 How to Navigate Tough Times as an Entrepreneur
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Feeling overwhelmed, unmotivated, or stuck in a tough patch in your business? You’re not alone — and you’re not failing. In this episode, I’m sharing how to navigate those inevitable hard times in business with calm, clarity, and compassion.

Over my 12 years in business, I’ve seen the highs and the lows. From personal burnout and financial stress to navigating divorce and starting from scratch...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
28m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1703138400" data-format="short_date">Dec 21, 2023</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
28m
</div>
</div>
</div>
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<a class="text-decoration-none" href="/posts/8414672-56-how-to-handle-people-who-want-free-business-advice"><div class="Episode-list-grid card-body pan">
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56: #56 How to Handle People Who Want Free Business Advice
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Let’s talk about brain pickers — those well-meaning (but often frustrating) people who slide into your DMs with, “Can I just ask a quick question?” This week, I’m sharing exactly how to respond without giving everything away for free — while still being generous, strategic, and in control.

In this episode, I walk you through a kind but firm approach to handling free support requests. You’ll le...
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<span><span class="js-time" data-epochtime="1702533600" data-format="short_date">Dec 14, 2023</span></span>
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<a class="text-decoration-none" href="/posts/8411904-55-ask-me-anything-honest-answers-to-your-life-and-business-questions"><div class="Episode-list-grid card-body pan">
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55: #55 Ask Me Anything: Honest Answers to Your Life and Business Questions
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One whole year of Life in Business — goodness me! When I launched this podcast, I wasn’t sure if I’d stick with it. But here we are, 12 months later, and I’ve found something I absolutely love. To celebrate, I’m doing something new: answering your questions in this first ever Ask Me Anything episode!

In this anniversary special, I’m reflecting on why I started the podcast, what it&#39;s brought to...
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<span><span class="js-time" data-epochtime="1701928800" data-format="short_date">Dec 07, 2023</span></span>
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<a class="text-decoration-none" href="/posts/8406813-54-12-years-of-business-lessons-insights-from-start-up-to-success"><div class="Episode-list-grid card-body pan">
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54: #54 12 Years of Business Lessons: Insights from Start-Up to Success
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I’m so proud to be here, talking about 12 years in business—especially on the day this podcast is released. November 30th marks my last day of employment, and December 1st was the first day I became self-employed. I remember walking away from my old job, feeling both terrified and excited, not knowing what would come next. It’s been a rollercoaster ride, and I’ve learned so much along the way.
...
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<span><span class="js-time" data-epochtime="1701324000" data-format="short_date">Nov 30, 2023</span></span>
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<a class="text-decoration-none" href="/posts/8403692-53-how-to-design-a-business-that-fits-your-life"><div class="Episode-list-grid card-body pan">
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53: #53 How to Design a Business That Fits Your Life
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If your business doesn’t make you happy, what’s the point? In this episode, I’m sharing the truth about designing a business that actually fits you — not the version you think you “should” have.

After 12 years and countless reinventions, I know one thing for sure: it’s never too late to change your mind. Whether you’re craving more freedom, excitement, momentum, or meaning in your work, I’ll g...
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<span><span class="js-time" data-epochtime="1700719200" data-format="short_date">Nov 23, 2023</span></span>
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<a class="text-decoration-none" href="/posts/8400315-52-the-real-secret-to-building-a-business-you-love"><div class="Episode-list-grid card-body pan">
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52: #52 The Real Secret to Building a Business You Love
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You might not think data is sexy, but trust me — getting clear on the facts and figures in your business is one of the simplest ways to feel more confident and in control. In this episode, I’m diving into the essential numbers every business owner needs to know — from the difference between turnover and profit to what your actual costs are and how that impacts your growth.

I’m sharing why clar...
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<span><span class="js-time" data-epochtime="1700114100" data-format="short_date">Nov 16, 2023</span></span>
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<a class="text-decoration-none" href="/posts/8396461-51-how-to-build-a-strong-reputation-in-your-industry"><div class="Episode-list-grid card-body pan">
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51: #51 How to Build a Strong Reputation in Your Industry
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Ever been remembered for something totally random – like your distant connection to a celebrity chef – rather than your actual work? You&#39;re not alone. In this episode, I&#39;m diving into the power (and the unpredictability!) of how we&#39;re remembered, and what that means for building real relationships in business.

I&#39;ve been going to lots of local networking events lately, and one question keeps po...
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<span><span class="js-time" data-epochtime="1699509600" data-format="short_date">Nov 09, 2023</span></span>
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<a class="text-decoration-none" href="/posts/8393597-50-50-episodes-of-insights-reflection-celebration-and-future-goals"><div class="Episode-list-grid card-body pan">
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50: #50 50 Episodes of Insights: Reflection, Celebration, and Future Goals
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This week, we’re celebrating a big milestone — episode 50 of the Life in Business podcast! It’s so easy to start something and let it fizzle out, but consistency and reflection are key to growth. I’ve learned so much since my first few episodes, and I’m reflecting on the journey that’s led me here. Just like with writing my first blog or any new venture, we all start somewhere — and, trust me, ...
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<span><span class="js-time" data-epochtime="1698904800" data-format="short_date">Nov 02, 2023</span></span>
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<a class="text-decoration-none" href="/posts/8389361-49-business-basics-you-can-t-ignore-even-for-experienced-entrepreneurs"><div class="Episode-list-grid card-body pan">
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49: #49 Business Basics You Can’t Ignore (Even for Experienced Entrepreneurs)
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<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
When I first started my business, it was because I wanted freedom and flexibility — something that had been missing in my previous job. But along the way, I’ve lost sight of that and created a business that, at times, feels just as complicated as the one I left behind. It’s easy to forget these basics, especially when you&#39;re busy with day-to-day tasks.

In this episode, we’ll also look at how y...
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<span><span class="js-time" data-epochtime="1698296400" data-format="short_date">Oct 26, 2023</span></span>
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<a class="text-decoration-none" href="/posts/8384991-48-how-to-turn-business-mistakes-into-positive-outcomes"><div class="Episode-list-grid card-body pan">
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48: #48 How to Turn Business Mistakes Into Positive Outcomes
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Feeling like you’ve messed up in business? You’re not alone — and it’s not the end of the world.

In this episode, I’m getting honest about the business mistakes I’ve made — and why they didn’t break me. From missed appointments to botched launches, I’ve had my fair share of “oh no” moments over the years, including a cringe-worthy scheduling error that still haunts me a decade later. But what ...
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<span><span class="js-time" data-epochtime="1697691600" data-format="short_date">Oct 19, 2023</span></span>
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<a class="text-decoration-none" href="/posts/8381890-47-is-passive-income-a-myth-what-you-need-to-know"><div class="Episode-list-grid card-body pan">
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47: #47 Is Passive Income a Myth? What You Need to Know
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Passive income sounds like the dream — money while you sleep, freedom from constant hustle — but is it really as effortless as it seems? Let&#39;s bust some myths.

You’ve probably seen the shiny Instagram promises: set up a course or write a book, then sit back on a beach while the payments roll in. And yes, passive income can be part of a smart business model — I’ve had various products over the ...
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<span><span class="js-time" data-epochtime="1697086800" data-format="short_date">Oct 12, 2023</span></span>
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<a class="text-decoration-none" href="/posts/8378392-46-business-lessons-from-disneyland-paris"><div class="Episode-list-grid card-body pan">
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46: #46 Business Lessons From Disneyland Paris
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What does a trip to Disneyland Paris have to do with your business? More than you might think. In this episode, I’m unpacking some surprisingly powerful lessons from my recent getaway — including why being consistently you can be more valuable than being shiny and new.

Despite coming home with a chest infection (and my husband with Covid!), I couldn’t help but notice how much the Disney brand ...
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<span><span class="js-time" data-epochtime="1696482000" data-format="short_date">Oct 05, 2023</span></span>
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<a class="text-decoration-none" href="/posts/8374620-45-why-you-don-t-need-to-be-the-best-to-succeed-in-business"><div class="Episode-list-grid card-body pan">
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45: #45 Why You Don’t Need to Be the Best to Succeed in Business
</h5>
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If you’ve ever felt like you&#39;re not good enough or that your business isn&#39;t quite at the level it “should” be, this episode is your reminder that success doesn’t require perfection.

In today’s honest and reassuring conversation, I’m diving into the myth of needing to be the best — the number one, the go-to expert, the high-earner — in order to be taken seriously or feel worthy in business. Tha...
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<span><span class="js-time" data-epochtime="1695877200" data-format="short_date">Sep 28, 2023</span></span>
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<a class="text-decoration-none" href="/posts/8370194-44-are-you-running-a-business-or-just-keeping-busy"><div class="Episode-list-grid card-body pan">
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44: #44 Are You Running a Business or Just Keeping Busy? 
</h5>
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In this episode, released on my birthday (yay!), I&#39;m giving you full permission to stop working, go outside, and enjoy your life — because this episode is all about reclaiming your business and your time. We’re diving into the subtle but powerful difference between owning a business and being a business owner — and how that distinction can totally change the way you work, earn, and live.

I sha...
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<span><span class="js-time" data-epochtime="1695272100" data-format="short_date">Sep 21, 2023</span></span>
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27m
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<a class="text-decoration-none" href="/posts/8365900-43-manifestation-in-business-why-mindset-alone-isn-t-enough"><div class="Episode-list-grid card-body pan">
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43: #43 Manifestation in Business: Why Mindset Alone Isn’t Enough
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Everyone says if you want something, just put it out to the universe, right? You simply ask, and the universe provides. Well... no. Just no.

There’s a lot of talk in the Instagram coaching world about manifestation, about being your higher self, and making things happen through the universe’s magic. It really makes me want to say, “just stop!” Manifestation is real, but it doesn’t happen witho...
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<span><span class="js-time" data-epochtime="1694667600" data-format="short_date">Sep 14, 2023</span></span>
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25m
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<a class="text-decoration-none" href="/posts/8362349-42-why-i-stopped-using-lead-magnets-and-what-i-m-doing-instead"><div class="Episode-list-grid card-body pan">
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42: #42 Why I Stopped Using Lead Magnets (And What I’m Doing Instead)
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<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Feeling stuck in the never-ending hamster wheel of lead magnets, funnels, and email sequences? It’s time to rethink your approach. In this episode, I’m challenging the norm and breaking down why the standard lead magnet strategy may not be serving you - or your audience - anymore.

Lead magnets are meant to be a tool to get email addresses in exchange for valuable content. But how many times ha...
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<span><span class="js-time" data-epochtime="1694063400" data-format="short_date">Sep 07, 2023</span></span>
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27m
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<a class="text-decoration-none" href="/posts/8362294-41-the-blueprint-for-long-term-business-success"><div class="Episode-list-grid card-body pan">
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41: #41 The Blueprint for Long-Term Business Success
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Have you ever felt like you&#39;re constantly chasing the next thing in business, only to end up exhausted and disconnected from your true purpose? It&#39;s time to break the cycle and build a sustainable business model that works for you.

In today’s episode, I’m opening up about my journey through burnout and the lessons I’ve learned along the way. After 11 years of running my business and always bei...
</div>
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<span class="numeric-tabular d-sm-none">
25m
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&bull;
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<span><span class="js-time" data-epochtime="1694062800" data-format="short_date">Sep 07, 2023</span></span>
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25m
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<a class="text-decoration-none" href="/posts/8354245-40-how-to-know-when-it-s-time-to-quit-your-business"><div class="Episode-list-grid card-body pan">
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40: #40 How to Know When It&#39;s Time to Quit Your Business
</h5>
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Over the years, I’ve quit plenty of things in my business, and it’s been a journey of self-reflection. It’s not about throwing in the towel for the sake of it; it’s about listening to yourself and giving yourself permission to stop doing things that no longer serve you.

Quitting can be freeing, like when I left my job without a backup plan because I was unhappy and burnt out. From there, I sta...
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<span class="numeric-tabular d-sm-none">
27m
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<span><span class="js-time" data-epochtime="1692853200" data-format="short_date">Aug 24, 2023</span></span>
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27m
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<a class="text-decoration-none" href="/posts/8350657-39-how-to-boost-productivity-and-actually-get-things-done"><div class="Episode-list-grid card-body pan">
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39: #39 How to Boost Productivity and Actually Get Things Done
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<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Do you ever sit at your desk, full of good intentions, but nothing happens? We&#39;ve all been there - whether it&#39;s the weather, distractions, or just your brain not being in the game, it’s tough to get things moving sometimes. If you&#39;re struggling with procrastination, especially if you&#39;re neurodivergent, it can feel like a daily battle to get things done. But don&#39;t worry, you&#39;re not alone, and th...
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27m
</span>
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&bull;
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<span><span class="js-time" data-epochtime="1692248400" data-format="short_date">Aug 17, 2023</span></span>
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27m
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<a class="text-decoration-none" href="/posts/8347277-38-the-7-best-business-books-every-entrepreneur-should-read"><div class="Episode-list-grid card-body pan">
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38: #38 The 7 Best Business Books Every Entrepreneur Should Read
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Books have always been a big part of my life, especially business books, but honestly, I don’t always read them cover to cover. I’ve bought eight books in the last week, and I’m barely a third into one! But there are a few that have stuck with me, changed my perspective, and shaped the way I run my business. In this episode, I dive into my top 4 books that had a profound impact on both my perso...
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<span class="numeric-tabular d-sm-none">
27m
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<span><span class="js-time" data-epochtime="1691643600" data-format="short_date">Aug 10, 2023</span></span>
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27m
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37: #37 How to Navigate Tough Times in Your Business
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Let’s face it — business can be hard. Even when you&#39;re the one expected to provide positivity and solutions, it’s tough to keep up that energy when you’re not feeling it yourself. If you&#39;re a coach, business owner, or leader, the pressure to stay positive for your clients or customers can sometimes feel like a heavy weight.

In this episode, I’m opening up about the impact of the pandemic, the ...
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28m
</span>
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&bull;
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<span><span class="js-time" data-epochtime="1691038800" data-format="short_date">Aug 03, 2023</span></span>
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28m
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36: #36 Why Chasing 10K Months Won’t Guarantee Success
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You’ll often hear about the 10K goal — 10K months, 10K launches — like it’s the gold standard for business success. But let’s get real for a second. I’m here to tell you that this is not the magic number you should be focusing on. Sure, it sounds impressive, but it&#39;s not the full picture. It’s easy to get caught up in the revenue numbers and think that hitting 10K in sales is the answer to all ...
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28m
</span>
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&bull;
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<span><span class="js-time" data-epochtime="1690434000" data-format="short_date">Jul 27, 2023</span></span>
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28m
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