Behind the Pixels - Episode 7 - Peter Claridge

You'll want to hear this if you have any interest in telling the story of your business effectively online and engaging with your audience. Peter Claridge is the marketing manager at Unmetric, an India-based company that provides insight into businesses social media performances. His insight is gold. Practical advice and revealing case studies, it's all here in less than 25 minutes.

Don't have time to listen?

Here are five top tips Peter gives during our conversation:

1) Be the story. 2) Be visual in your storytelling. 3) Create shareable content. 4) Be original. 5) Don't just talk about you.

Peter gives great examples in the audio that flesh out each point, highlighting how brands are successfully producing content to reach their audience.

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