Why Swedish musicians rule the world

Nov 04, 2013, 09:13 AM, Norrmalm, Stockholm, Sweden

Swedes have an extraordinary record of writing hit pop songs for international stars. Not just Abba but everyone from Lady Gaga to Justin #Beiber to Boyzone. In fact, #Sweden exports more music per capita than any other country in the world. Chris Morris went to Stockholm for @BBCR4Today & @bbcworldservice to ask why… and to find out if Swedish success will continue.

clip location map