Avoiding feast or famine in sales - Ingrid Maynard

Jan 30, 2016, 10:15 PM

If you want to avoid those troughs in trade that often follow the busy times, it’s important to have a structured prospecting process throughout the year. Stay disciplined about prospecting, even through the busiest times, and you'll eliminate the feast or famine syndrome in your business, according to the Sales Doctor, Ingrid Maynard, who recognises that some people are good at prospecting whilst others are better at sales, and you need to put the right people in the right roles.