Mark Ritson talks marketing strategy

Jun 04, 2017, 11:15 PM

Adjunct professor at Melbourne Business School Mark Ritson joins the podcast to talk marketing strategy. We discuss: Mark s career to date as a professor What a marketing strategic planning process should look like Three key questions in marketing strategy which segments are we targeting, what do we want to stand for and what are our […] The post Mark Ritson talks marketing strategy appeared first on EchoJunction .