November 5, 2017 (Seg 1): Get to Aha! With Andy Cunningham part 1

Nov 04, 12:25 AM

Have you ever found a mostly obscure but brilliant product or service and wondered why no one knew about it? It could be a marketing problem. We talk with Andy Cunningham, Founder of Cunningham Collective, about her new book, “Get to Aha!: Discover Your Positioning DNA and Dominate Your Competition” and common mistakes creators make when marketing their product.

Biz, Business, Economy, Marketing, Branding

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