November 5, 2017 (Seg 2): Get to Aha! With Andy Cunningham part 2

Nov 04, 12:25 AM
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In part 2 of our chat with Andy Cunningham, Founder of Cunningham Collective, and author of “Get to Aha!: Discover Your Positioning DNA and Dominate Your Competition,” we separate the differences between marketing and branding, and what makes a great CMO.

Biz, Business, Economy, Marketing, Branding

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