How sports viewership is really changing, and what innovation means in the OTT era

Dec 18, 2019, 07:00 AM

SportsPro editor at large Eoin Connolly and editorial director Michael Long present another pair of conversations from the SportsPro OTT Summit that reflect on the latest developments in digital broadcasting and shifts in viewer behaviour.
First up, Gareth Capon (5.05), chief executive of cloud video production company Grabyo, discusses the findings of the Grabyo Global Video Trends Report and what they mean for the future of OTT services, pay-TV, and free-to-air outlets across traditional and digital platforms. He also talks about generational viewing habits, the value of live sport, the power of mobile production and the evolution of Grabyo itself.
Then Carlo De Marchis (27.08), group chief evangelist at sports and entertainment tech provider Deltatre, shares his thoughts on what a move from rights sales to direct to consumer will mean for the philosophy of the sports business, the importance of flexibility in attracting and retaining viewers, and how to embrace innovation in products, services and outlook.