PHD MENA - Demystifying the power of data

Mar 24, 2020, 12:01 PM
PHD MENA has launched the first episode of its podcast series to demystify the world of media and marketing to aid marketers and business professionals to build challenger brands. The first episode, released this week on international streaming platforms, Apple and Spotify, is hosted by PHD and The Marketing Society, featuring David Barnes, Director of Data and Measurement at PHD UAE and Rania Hatoum, Regional Digital Lead at Arla Foods. The two data enthusiasts explore impressive case studies, trends, and topical news stories surrounding data, technology, and analytics.