Google and Facebook dominance leads to costlier and less effective ads

Jul 20, 2020, 02:00 PM

Nick Manning and Joanna Burton join the podcast to reflect on how the CMA wants the UK to curb Facebook and Google's dominance in digital media.

Running order:

1:50 - unpacking the CMA report with Nick and Joanna
9:48 - implications for the online display market
12:09 - should advertisers care?
17:35 - the break-up of Google and Facebook?
27:20 - how media agencies thinkĀ 
38:30 - closing thoughts

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