How do they decide what features to add in a smartphone?

Dec 12, 2020, 05:00 AM

A lot goes into deciding what features will be added in a smartphone. But how are those decisions made?

A lot goes into deciding what features will be added in a smartphone. But how are those decisions made? To understand this, in this episode Nandagopal Rajan talks to Nipun Marya, Director, Brand Strategy at Vivo India.