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Narrator: You're listening to
the humans of DevOps podcast, a

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podcast focused on advancing the
humans of DevOps through skills,

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knowledge, ideas, and learning,
or the SK il framework.

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Sara Faatz: What the pandemic
did was open up our homes to

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each other, right, you saw the
human side and all of us. And to

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me, I think that's one of the
silver linings of everything

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we've been through because it
shows there's so much more

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dimension to everybody than just
what you do in your day job.

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Jason Baum: Hey, everyone, it's
Jason Baum, Director of Member

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experience at DevOps Institute.
And this is the humans of DevOps

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podcast. Welcome back. I hope
you had another great week. And

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if you didn't, that's okay,
we're gonna make it a great

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week. This week, I like to do
that little mantra with myself,

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my daughter or wife, we also
this is going to be the best

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week we've ever had. And each
one we really try. And I think

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we get close. And you know what,
now that we're a few weeks into

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spring now, for the northern
hemisphere, that means things

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are starting to warm up and and
start to grow. And I feel like

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that's especially coming out of
winter, sometimes you have the

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the winter blues, I think that's
a it's it's a nice time of year,

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certainly I look forward to it.
Weather getting nicer people

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talking to each other, more
socializing, you see them

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outside, and the COVID, winter
is retreating as well, in many

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areas across the globe. And I
think that's also allowing for

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us to interact again, in ways
that we really haven't had a

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chance to do not just through
the winter, but over the past

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couple of years. So fittingly,
on today's episode, we're taking

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a look at the human side of
development, and a group of

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individuals whose job it is to
interact and be social for a

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living, which is daunting to
some, I think you could say that

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would be a little tiring for
many. But for I would assume for

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DEF rails, it must be something
that gets them going in the

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morning excited and happy about
for a living otherwise, I don't

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know how they do it. So we're
gonna get into that and more on

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today's podcast. And so Dev Rel
that's that's a term that's been

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tossed around, it's getting,
it's becoming more popular, we

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hear frequently. But I don't
know if many of us know, the

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textbook definition. So I, I
looked up a bunch, and there's

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so many but the one that I found
that I really liked is the dev

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rel is essentially short for
developer relations. And

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Developer Relations is pretty
much exactly what that means a

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marketing policy that
prioritizes relationships with

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developers. In general society,
there's this word known for PR

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public relations. And you could
essentially say that Dev Rel is

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the developer version of this,
although that's incredibly

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simple. You know, Dev Rel is the
marketing technique used to

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ensure that your company
products and developers

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establish a good continuous
relationship with the external

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developers through mutual
communication. And that is very

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textbook. So we'll get into the
non textbook definition of that

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with my guest, Sarah fats. And
Sarah is here today. Sarah leads

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the developer relations team at
progress. With more than 20

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years in the software
development space. She's built

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community partner content and
influencer programs from the

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ground up. And when she's not
working, she likes diving with

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sharks running and watching
hockey. So she's really leading

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a boring life, you could say,
you know, diving with sharks.

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Who doesn't do that? Right. So
Sarah, welcome to the podcast. I

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really hope we could talk about
sharks, by the way towards the

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end of this podcast.

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Sara Faatz: Thank you, Jason.
Yeah, it's awesome to be here.

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And I will talk about sharks all
day, every day, if you want to

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do that. I also love DevRel. So

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Jason Baum: there's that too,
right? Yes. Yeah. Well, awesome.

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Thanks so much for coming on the
podcast, Sarah, and are you

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ready to get human?

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Sara Faatz: I am ready. Let's do
it.

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Jason Baum: Let's do it. So
let's just start out, so I kind

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of defined it. But you've got 20
years of experience in it. How

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have you seen dev rel? I didn't
even know that developer

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relations was really that that?
Well, you know what, I actually

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watched the movie Office Space
the other day. And it's so

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funny, because they tried to I
feel like define that. Like,

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what was what is it that you do
here? You know, lying just

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sticks out? And so what is it
about dev rel? And how have you

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seen it evolve? And how do you
define that?

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Sara Faatz: That's a great
question. And it's funny because

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you know, and I tell people what
I do when they asked me what do

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you do for a living? Like I lead
a DevRel team, you either get

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the blank stare or you get the
especially outside of our space,

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or you get so is that like
customer service? And so really,

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you know, deverill has evolved a
ton over the last 20 years, the,

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the way I like to look at it is
that the people on my team,

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they're responsible for
interacting and being active

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engaged members of the community
in a very genuine and authentic

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way, right. So not, not because
they're forced to be there, but

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because they truly have a
passion for software and

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technology, whether it's you
know, and I have people on my

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team who have different areas of
subject matter expertise. And

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they all have niches within the
community that they spend a lot

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of time. While they're in the
community and part of the

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community, they're advocating
for software developers as a

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whole. They're also bringing
information back to our product

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teams to help influence the
product so that we, they can

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help be the voice of the
developer community and say,

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this is really what the
community needs and wants. And

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vice versa, we can, you know, we
do share what our products are

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about what they do. But, but
it's really not the only focus,

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right, there's a big chunk of
what the team does, which is

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that is just about being, again,
active, engaged members of the

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community, being thought
leaders, helping educate people

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about software, of all kinds,
and not just not just particular

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front end frameworks, but things
like accessibility and, and

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Design for Developers and topics
like that, that are, you know,

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important in the development
lifecycle in general.

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Jason Baum: So I, there's so
much I want to talk about on

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today's podcast, it's so it's so
interesting Dev Rel, and, you

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know, I feel like, you know, as
you said, it's evolved so much.

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The first thing I kind of want
to address is there's a there's

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a stigma, there's a thought, I
feel like out there that

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developers, engineers, you name
it there, it's there. It's not

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social people. You know, that
there, there are these

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introverts that are socially
awkward and like to code and

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stare at their computers and
never come up for air? And if

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that's not true,

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Sara Faatz: right, oh, no, it's
not true. I mean, anything with

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anything? Humans, they find
their tribe, right. And so when

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you even if you are, I actually
just just came out of a meeting

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where we were talking about, you
know, people who are extroverts

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versus introverts? And and how
does that work? And how do we

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work together, even if you are
more introverted, there are

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still absolutely ways to be part
of a community and, and from a

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DevRel perspective, most of the
people who find themselves in

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deverill leaned more towards
extraversion, but it's really,

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when you find a passion or an
excitement for something, none

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of that really matters, right?
Because what really matters is

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that we have this this thing in
common. And you can find that

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people come out of their holes,
and out of there, you know, when

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they have something that they
that they're excited to talk

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about and share.

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Jason Baum: Yeah, you know, it's
my, myself, I am I would lean

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toward I always say I'm a
reluctant extrovert. You know, I

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can be very extrovert, I can see
that. And I can turn it on and

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be incredibly social, but then I
am usually exhausted.

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afterwards. My daughter is like,
the, my daughter is very

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introverted, I would say in a
group setting, but you get her

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one on one or get her talking
about a topic. And it's I mean,

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she could tell you literally
everything about frozen. I mean,

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a lot stop talking. When you
bring up those topics. I get

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what you're saying,

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Sara Faatz: yeah, yeah, it's
funny, my husband's an engineer.

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And people will often say that
he's very quiet until you get

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him talking about boating or
fishing, or aerospace or design

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or hockey. And our daughter is
very much the same way. So she

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has, she has a little bit leans
a little more towards the

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extroverted side, on some
things, but she's definitely

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more like him with regard to
that. So yeah.

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Jason Baum: So let's talk about
you a little bit. You know, how

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did your personal life really
like shape those work goals for

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you, you know, how did you get
into the developer relations

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space? To talk about 20 years?
Yeah, yeah. I that for with no

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social piece to it? Right,
right. I mean, imagine that it

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looked different.

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Sara Faatz: Yeah, that the space
has evolved a ton. And when you

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look, when I look back at my
career, it makes sense now, but

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to tell you that I that there
was a deliberate path that took

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me to where I am right now is,
would be a lie. Growing up as a

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kid, I was the middle child. And
you know, my mom would talk

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about how my older brother was
great at art. My younger brother

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was great at math and science.
And she would pause when she

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would look at me and she'd say,
Sarah, you're really good with

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people. And I used to laugh. I
used to think it was a total cop

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out. And then I realized that
she was not wrong in the sense

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that that people are it's where
I get my energy. It's where I

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where my passion is, and I've
always had that This huge

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passion for, for building
community and being part of

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something bigger. And then in
the, you know, fast forward to

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late 90s, when the internet boom
was taking place, I fell in love

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with technology, I was working
for a PR agency. And I remember

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coming home and again, you know,
remember, my husband's an

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aerospace engineer, I come home
from work one day, and I am

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talking a mile a minute, I'm
like, Oh, my gosh, you know, we

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learned today that with a quest
was putting in an all optical

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network, and with just two
regeneration points from San

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Francisco to DC, they can, you
know, transmit the entire

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library of congress in like two
seconds or something like that.

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It looks to me like, slow down
little film, you're not speaking

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my language, right. And what I
realized was, I also had this

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passion for technology. And so
to be able to marry the two, I

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feel incredibly fortunate to be
able to, to talk about, about

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technology to be part of
technology to be a part of a

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community that, you know, as I
mentioned, before you find your

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tribe, right? I mean, I could, I
could talk to you all day about,

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about technology and software
development, just like I could

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talk to you all day about
sharks, or hockey for that

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matter. So I just feel very,
very fortunate that, that my

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path took me that way, way. And,
and so that's how I got to

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Developer Relations space. And
it's, it's been pretty magical

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since then,

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Jason Baum: it was the outreach.
So I remember like, listservs

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and yeah, gosh, a ame. You know,
everyone's a messenger in the

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group. Yes. And for the gens
ears who are listening to this

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podcast probably have like no
idea what that even is. You

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know, is that where you
typically would find people?

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Sara Faatz: Oh, yes, yeah, we
would find people there. But

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more than anything, we found
people in person, like the old

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fashioned way. So there were,
what's that? Right? Especially

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the last two years? That's a
question. User Groups were a

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big, big part of the developer
community. And they're still

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things like meetups and, and
we're finding people in

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different ways now. But I was
part of Microsoft had had an

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organization that they started
calling Netta, which was the

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International Association. And
it was an umbrella organization

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that was set up to support user
groups around the world. And we

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would go and we would talk to
people at user groups I was I

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was a volunteer for the
organization, and talk about

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technology, pair up speakers
with user groups. And you could

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get a user group meeting, you
know, some of the larger ones in

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the heyday would have 200 people
showing up for pizza and soda

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and just talking about dotnet,
or, you know, C sharp or VB

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dotnet, for that matter. So you
know, it was super exciting.

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And, and that was so we relied
you still relied on technology,

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some and listservs, like you
said, and but actually there I

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have some friends who could
still tell you what their IC Q

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number was, because that was our
our chat. But But yeah, I mean,

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it was a lot of in person
interaction, going to

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conferences and events, and then
the user groups and meetups. So

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yeah,

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Jason Baum: I'm wondering, do
you think that's going to come

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back? Because I feel like there
is an itch to get out there.

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Breadman mentioned Gen Z, and
actually, Gen Z of all the

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generations are probably the
ones who are going to push for

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that in person, right, more than
anyone. Yeah,

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Sara Faatz: 100%. I do. I think
that there are one of the things

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we found over the last few
years, as we were trying to

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still engage with community was
that there are a lot of amazing

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tools available right now. And
we spun up a Twitch channel. And

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we're, we're live streaming
every day. Throughout the

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throughout the week, we have
regular shows, we have long

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format streams, and engaging
with people in chat there is

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awesome, but you still cannot
replicate the one on one in

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person interaction that you get
at a conference, we tried to

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replicate the hallway tracks
through AR VR. We tried all

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different ways. And for some
reason, when you are in a

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digital environment, it's really
hard to I think people feel time

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constrained. They don't have the
the energy that you get when

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you're in person. And so I do
you think that we'll see a

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resurgence of that. And we're
already seeing we have a number

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of events that we're will be
participating in in person in

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April and May and the team is
super, super excited about that.

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Jason Baum: You mentioned VR by
the we did an episode on the

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metaverse where i i The company
Modren actually sent me a an

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Oculus, I got to do it for the
first time and jump into their

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workspace and I have to say it
did feel more real than this

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which is odd because I for this
is this is an audio podcast but

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for those listening I am I'm
looking at Sarah we are talking

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we're having a conversation I
could see in real life, if you

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will, but it's still 2d. And and
when when you get into that

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verse world. Even though I'm
looking at a cartoon, it felt

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more real. Like I was actually
there. So it's interesting. I

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feel like we have that dual
thing going on. Right? We have

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that that happening. And it
will. Yeah. And then yeah,

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jumping back into into reality,

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Sara Faatz: we actually
replicated the seventh floor of

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our office in Sofia, Bulgaria.
And it has in, that's more of

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our hangout space. We have ping
pong tables and all that we

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replicated that in a VR world.
And we were able to we invited

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people in and we played ping
pong, we, we threw chairs off

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the deck that we balcony, which
we obviously wouldn't do in

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person. But it was really fun to
have that that interaction. I

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think the the, the hardest part
for us was that, you know, you

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talked about the Oculus,
everybody has different headsets

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and different ways that they
engage. And so until we have

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more and more unified approach
to that, it's going to be harder

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to have that but it's definitely
exciting. And it does, like you

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said it, it helps having, you
know, being able to see even if

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you can't see their real legs,
seeing people look like human is

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pretty short of a torso.

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Jason Baum: Yeah, right. Yeah,
you know, what's interesting, I

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feel like what I was trying to
nail down when I was in there,

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trying to figure it all out what
is what is what what is missing

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still. And it's the ability to
like, so I'm a community builder

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networker, by trade as well. And
it's the ability to tap someone

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on the shoulder while they're in
mid conversation, literally

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interrupt them and jump in, or
have your own conversation that

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still doesn't exist. And that is
an in person thing. We I don't

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think we'll ever be able to who
knows, we probably

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Sara Faatz: Yeah, well think
about it, too. When you're at a

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conference, and people are
having a conversation in the

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hallway. If you walk up to
people who are talking, you can

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tell by their features, if it's
okay to jump in, or if it's more

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of a private conversation, and
an AR VR world. It's really, I

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mean, I remember feeling so
incredibly rude because I

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actually walked through one of
my co workers. And, and yeah,

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for

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Jason Baum: that you can
actually for those, listen, you

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can actually walk through
someone that is a real thing.

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That's not like,

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Sara Faatz: right, and it's
awful when you do it cuz I'm

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like, Oh my gosh, that was so
rude. I would never walk through

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somebody in person, but couldn't
see their you can't see their

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expressions or their body
language. So I think once that

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is, is to a point where where we
can replicate that, then it's

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gonna get really real.

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Jason Baum: You can see hand
movements. So if you're really

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did anger them, I think you'd
get a gesture. True. Today's

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00:17:27,389 --> 00:17:31,409
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trial activation. So that's some
of the the progress progress is

312
00:18:34,679 --> 00:18:38,489
making. What other initiatives
is progress doing that you're

313
00:18:38,489 --> 00:18:41,489
most proud of that focus on the
human side of software?

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00:18:41,520 --> 00:18:45,000
Sara Faatz: Yeah, you know,
progress is one of the things

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00:18:45,000 --> 00:18:47,520
that I'm proud of is that we
really do put people first not

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00:18:47,520 --> 00:18:50,010
just our employees, but but
people in general, which is,

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00:18:50,040 --> 00:18:54,000
which is amazing. You know, with
all the things that are going on

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00:18:54,240 --> 00:18:59,040
in Ukraine right now, progress
has committed to donating

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$100,000 to the World Health
Organization, emergency appeal

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for Ukraine. But on top of that,
my team last week did a live

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00:19:07,230 --> 00:19:11,790
stream where it was a charity to
benefit the same organization,

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00:19:12,120 --> 00:19:14,490
where we talked about we
actually talked about the human

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side of software. We talked
about gaps, not you know,

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00:19:17,730 --> 00:19:20,700
knowledge gaps, and how to fix
them, gender gaps, all of those

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00:19:20,700 --> 00:19:24,960
kinds of things. We talked about
how to research new

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technologies, all of that, but
what was really exciting to me

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was that the community came
together and donated over $5,000

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to that organization.

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Jason Baum: Congratulations on
that. Thank you. It's fantastic.

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Sara Faatz: Yeah, I mean, it's
it's it was one of those one of

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those days where I think
everybody was there were tears

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00:19:44,400 --> 00:19:48,750
on on the Livestream, because we
felt like we were really

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00:19:49,230 --> 00:19:51,480
honestly doing something that
hopefully will make a difference

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00:19:51,480 --> 00:19:55,170
in people's lives. And again,
talking about your tribe and

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00:19:55,170 --> 00:20:00,210
bringing people together. This
was a community endeavor. Right,

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00:20:00,210 --> 00:20:02,760
this wasn't you know, we were
hosting it, but the community

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00:20:02,760 --> 00:20:06,990
came together and did that. And
that's that really, it just, it

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00:20:06,990 --> 00:20:09,720
was a pretty amazing feeling to
be part of something like that.

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00:20:10,680 --> 00:20:13,740
So, you know, from the human
side, those kinds of things are

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00:20:13,740 --> 00:20:19,230
great. We have scholarships, you
know, the progress women in STEM

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00:20:19,230 --> 00:20:25,320
series of scholarships, which is
fantastic. Mary Kay scholarship

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00:20:25,320 --> 00:20:28,470
and women for STEM as part of
that it's a $10,000.04 year

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00:20:28,470 --> 00:20:30,990
renewable scholarship for women
in Massachusetts, because our

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00:20:31,050 --> 00:20:34,410
corporate headquarters are based
there. And we just announced one

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00:20:34,410 --> 00:20:39,150
in India as well. So yeah, I
mean, it's when we think about

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how progress responds to the
world, and thinks about as a as

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00:20:47,760 --> 00:20:49,710
an organization, and a
corporation thinks about the

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00:20:49,710 --> 00:20:53,640
humans, who are part of
everything, it really it's

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exciting to me to be part of
something like that. Yeah,

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00:20:56,609 --> 00:20:59,039
Jason Baum: that's that sounds
great. And yet a company that

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doesn't keep its head in the
sand isn't afraid to get into

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00:21:01,589 --> 00:21:05,189
what's going on in the world. I
think it's I think that's really

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00:21:05,189 --> 00:21:07,859
important. And we all have a
role to play, right?

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00:21:08,099 --> 00:21:09,899
Sara Faatz: Yeah. Yeah. I mean,
at the end of the day, I think

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one of the things that pandemic
has shown us all is that there

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is a human side to everything
that we do, right. I mean, I, I

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00:21:16,889 --> 00:21:20,459
was a remote employee for I joke
that I was remote before remote

358
00:21:20,459 --> 00:21:23,279
was cool. But I was a remote
employee before you came here to

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00:21:23,279 --> 00:21:30,719
hit Yeah. And it's before COVID
hit, you know, it was I used to,

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I'm sure you saw, I'm sure
probably all of your listeners,

361
00:21:33,479 --> 00:21:36,839
listeners saw the gentleman who
did that interview a few years

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back on television, then his
child comes in on a little

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00:21:39,869 --> 00:21:42,389
Walker, and, you know, he's
trying to get them out. If you

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00:21:42,389 --> 00:21:46,019
had asked my daughter, what I
look like, when I was on a call,

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00:21:46,139 --> 00:21:50,339
it was usually it's gonna be you
know, like, hand gestures, you

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00:21:50,339 --> 00:21:52,889
know, I'm on the phone,
whispering and all of those

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00:21:52,889 --> 00:21:58,619
things. And what the pandemic
did was open up, open up our

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homes to each other. Right, you
saw, you saw the human side and

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00:22:02,519 --> 00:22:07,139
all of us. And, and, to me, I
think that's one of the silver

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00:22:07,139 --> 00:22:09,779
linings of everything we've been
through, because it shows that

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people are, there's so much more
dimension to everybody than just

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what you do in your day job.

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Jason Baum: Definitely, I
couldn't subscribe to that more.

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I think a lot of us feel that
way. And certainly, I mean, the

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theme of this podcast, you know,
the humans of DevOps, we don't

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00:22:27,869 --> 00:22:33,779
talk. Tech here. We don't we
don't get into, you know, too,

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00:22:33,809 --> 00:22:38,399
too technical. We talk human, we
talk about the issues that are

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going on. So yeah, I think we
speak the same language. Yeah,

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00:22:42,539 --> 00:22:46,409
we kind of touched on this a
little bit. But, you know, we

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00:22:46,409 --> 00:22:50,789
talked about how it was, what
about today? You know, how has

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accessibility played into the
human side of development today?

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00:22:55,260 --> 00:22:57,060
Sara Faatz: Yeah, yeah, that's a
great question. I mean, when you

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think about, and again, I'm
gonna go back to the pandemic,

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00:23:01,410 --> 00:23:04,470
there were, prior to the
pandemic, we had apps that were

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00:23:04,680 --> 00:23:08,100
apps of convenience, right, you
know, it was, it was convenient

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00:23:08,100 --> 00:23:11,520
to order my groceries ahead of
time, or order a cup of coffee,

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00:23:12,360 --> 00:23:15,810
or even engage with my doctor,
it was, you could do that on

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00:23:15,810 --> 00:23:20,580
your phone, on a mobile device,
when the pandemic hits, some of

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00:23:20,580 --> 00:23:23,250
those things that were apps of
convenience, all of a sudden

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00:23:23,250 --> 00:23:27,210
became apps of necessity. And,
and one of the things that that

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00:23:27,210 --> 00:23:33,090
did is open up the understanding
that if we don't democratize our

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00:23:33,090 --> 00:23:36,720
apps, they're not going to be
able to be, you know, these apps

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00:23:36,720 --> 00:23:40,770
of necessity won't be usable by,
you know, one in five people

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00:23:40,770 --> 00:23:43,830
have a disability of some sort,
and every single one of us will

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00:23:43,830 --> 00:23:46,890
have a disability at some point
in our lives, right. So that

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00:23:46,890 --> 00:23:50,640
could just be you know, that
you, you know, you broke your

397
00:23:50,640 --> 00:23:54,450
arm, right, it could be that you
had your eyes dilated, and

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00:23:54,450 --> 00:23:56,790
you're wearing those big, you
know, dark glasses, and you

399
00:23:56,790 --> 00:24:01,200
can't see things very well. But
what that showed us is that our

400
00:24:01,200 --> 00:24:05,370
reliance on reliance on
technology gets as that becomes

401
00:24:05,370 --> 00:24:09,960
more ubiquitous with with the
world we're living in. It's that

402
00:24:09,960 --> 00:24:13,170
much more imperative that we are
thinking and developing with an

403
00:24:13,170 --> 00:24:17,220
accessibility mindset first. And
I think for developers, it's

404
00:24:17,220 --> 00:24:20,940
hard because sometimes you say
accessibility, and there's this

405
00:24:20,970 --> 00:24:24,300
overwhelming sense of, oh, my
gosh, what does that mean? What

406
00:24:24,300 --> 00:24:27,270
how do I really do that? But
it's things like thinking about,

407
00:24:27,960 --> 00:24:30,840
you know, pinch and zoom and
making sure that we're able to

408
00:24:30,840 --> 00:24:35,070
do that, thinking about the time
limits on forms that they're

409
00:24:35,070 --> 00:24:40,140
creating, right, and making sure
that if somebody has a has a

410
00:24:40,140 --> 00:24:44,070
disability, that means that they
need to take more time to fill

411
00:24:44,070 --> 00:24:47,010
out that form, that we're not
time limiting them by, you know,

412
00:24:47,010 --> 00:24:49,800
that we're giving a generous
amount of time. So it's all of

413
00:24:49,800 --> 00:24:53,760
those things that I think that
again, silver lining of the

414
00:24:53,760 --> 00:24:57,300
pandemic has pushed us to really
start thinking about, how do we

415
00:24:57,300 --> 00:25:00,690
make sure that that everybody
can use The technology that

416
00:25:00,690 --> 00:25:02,670
we're creating. Yeah, I

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00:25:02,670 --> 00:25:05,970
Jason Baum: love what you just
said. And I think that goes back

418
00:25:05,970 --> 00:25:11,040
to even the previous question
and answer is, we're actually

419
00:25:11,040 --> 00:25:14,280
taking time and thinking about
what people need and want and

420
00:25:14,280 --> 00:25:18,480
it's not pushed to the, you
know, for the longest time, it

421
00:25:18,480 --> 00:25:21,360
just would be. We don't have
time to think about that stuff,

422
00:25:21,420 --> 00:25:22,980
right? We need to think about
everything. We need to make

423
00:25:22,980 --> 00:25:26,430
money, we need to think about
everything else. And we ignore

424
00:25:26,430 --> 00:25:30,810
people. And right people are the
ones. headcount used to be how

425
00:25:30,810 --> 00:25:33,690
you describe staff, you know,
like, right, even even staff,

426
00:25:33,690 --> 00:25:35,400
it's the people who work for
you. Right,

427
00:25:35,400 --> 00:25:39,390
Sara Faatz: right. 100%? Yeah,
yeah. Actually, we believe that

428
00:25:39,390 --> 00:25:42,930
so much progress that our human
resources team is actually

429
00:25:42,930 --> 00:25:46,350
called the people team, like we
don't, we don't think about it

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00:25:46,350 --> 00:25:48,780
as human resources. It is they
are the people team, they're

431
00:25:48,780 --> 00:25:52,650
there to talk and help our
people and which is a pretty

432
00:25:52,650 --> 00:25:54,930
awesome mindset, I think.

433
00:25:55,380 --> 00:25:57,660
Jason Baum: I think so too. I
think it's about time that we

434
00:25:57,660 --> 00:26:00,480
made that shift. You know, we
talked to someone who told me,

435
00:26:00,480 --> 00:26:02,640
like, for the longest time in
their career, they weren't

436
00:26:02,640 --> 00:26:05,550
allowed to talk about
themselves. I was like, Wow,

437
00:26:05,550 --> 00:26:07,860
that's fascinating. And it's
like, we I feel like we're

438
00:26:07,860 --> 00:26:11,640
making that pivot. Right now.
We're, you know, each generation

439
00:26:11,640 --> 00:26:13,920
each time here, we you
constantly go through these

440
00:26:13,920 --> 00:26:17,430
shifts and changes. And I think
this is a big one, that in a few

441
00:26:17,430 --> 00:26:19,680
years from now, we're going to
look back and say this was this

442
00:26:19,680 --> 00:26:22,080
was a big change in workforce.

443
00:26:22,200 --> 00:26:24,600
Sara Faatz: Right, right. 100%
agree with that. Yeah.

444
00:26:24,990 --> 00:26:28,380
Jason Baum: So what are some
steps that organizations can

445
00:26:28,380 --> 00:26:30,930
take to improve developer
relations?

446
00:26:31,830 --> 00:26:33,870
Sara Faatz: You know, I think, I
think thinking about developer

447
00:26:33,870 --> 00:26:42,150
relations as as a unnecessary
discipline, that it's hard to

448
00:26:42,150 --> 00:26:45,060
measure. So let me let me back
up. One of the things when

449
00:26:45,060 --> 00:26:48,120
people talk about developer
relations for a long time, there

450
00:26:48,120 --> 00:26:51,660
was this, it was kind of in this
nebulous area, should it be part

451
00:26:51,660 --> 00:26:53,820
of a sales organization? Should
it be part of the marketing

452
00:26:53,820 --> 00:26:57,360
organization? Where does it
live? And when you you know, you

453
00:26:57,360 --> 00:27:00,840
were talking about headcount?
Initially, people were like, if

454
00:27:00,840 --> 00:27:04,080
we can't justify the spend that
it costs to have people on staff

455
00:27:04,080 --> 00:27:06,720
who are subject matter experts
and traveling to conferences,

456
00:27:06,720 --> 00:27:10,260
and then you know what, maybe we
just disband it and get rid of

457
00:27:10,260 --> 00:27:14,610
it. What people what we've had
to learn on our end is, how do

458
00:27:14,610 --> 00:27:18,630
we measure what we do? Right?
And how do we? So when you think

459
00:27:18,630 --> 00:27:21,060
about how can an organization
improve their developer

460
00:27:21,060 --> 00:27:24,000
relations? First, they have to
understand why they're doing it.

461
00:27:24,300 --> 00:27:28,440
Right. So the purpose for for
our team is, you know, to be

462
00:27:28,440 --> 00:27:31,380
that conduit between the
developers and developer

463
00:27:31,380 --> 00:27:34,350
community and our product teams
and our organization in a

464
00:27:34,350 --> 00:27:38,610
really, again, natural, natural
way, right? And being being the

465
00:27:38,610 --> 00:27:41,820
voice for for the community,
even if it's not necessarily

466
00:27:41,820 --> 00:27:45,360
popular with what the general
thinking, Is it from an

467
00:27:45,360 --> 00:27:48,060
organizational perspective, and
vice versa? How do we kind of

468
00:27:48,060 --> 00:27:52,710
have that two way conversation?
So we sat down and really

469
00:27:52,710 --> 00:27:57,030
thought, how do we, how do we
measure this so that it's not

470
00:27:58,260 --> 00:28:01,350
just a collection of vanity
metrics, but it shows value to

471
00:28:01,350 --> 00:28:05,010
the business, while also showing
value to the community? And so

472
00:28:05,010 --> 00:28:08,130
the one thing that we really
thought about is, is that

473
00:28:08,130 --> 00:28:11,760
engagement, right, I don't, I
don't care if we're reaching 4

474
00:28:11,760 --> 00:28:16,230
million people, if really, what
I really need is to have

475
00:28:16,230 --> 00:28:21,030
engagement with this core group
of developers, who are I'm

476
00:28:21,030 --> 00:28:23,940
providing valuable value to them
and vice versa, right. So we

477
00:28:23,940 --> 00:28:28,860
look at, we look at engagement
rates, we look at how many chat

478
00:28:28,860 --> 00:28:31,440
messages are we exchanging, we
stopped using our social

479
00:28:31,440 --> 00:28:35,280
channels as megaphones to just
yell at people. And we actually

480
00:28:35,280 --> 00:28:40,380
have conversations with people.
So I think thinking about and

481
00:28:40,380 --> 00:28:44,190
truly understanding why you're
doing Developer Relations is and

482
00:28:44,190 --> 00:28:48,060
what your expected value is from
that is probably the first step

483
00:28:48,060 --> 00:28:52,110
that most of us organizations
can take, you know, knowing your

484
00:28:52,110 --> 00:28:53,370
why knowing your purpose.

485
00:28:55,170 --> 00:29:00,660
Jason Baum: Yeah, that's knowing
your purpose. You know, we

486
00:29:00,660 --> 00:29:04,650
talked about accessibility,
right? And then and into what

487
00:29:04,650 --> 00:29:07,470
you just said, I mean, there's
also that trust factor that you

488
00:29:07,470 --> 00:29:09,930
got to build, right, you got to
be authentic with what you're

489
00:29:09,930 --> 00:29:14,460
saying. And so we talked about
accessibility, what about

490
00:29:14,460 --> 00:29:18,990
sustainability? How does that
play into the human side of

491
00:29:18,990 --> 00:29:19,620
development?

492
00:29:19,649 --> 00:29:22,649
Sara Faatz: Yeah, I mean, I
think it goes back to genuinely

493
00:29:22,649 --> 00:29:29,609
being in any community if you're
not genuine to your beliefs and

494
00:29:31,499 --> 00:29:34,169
your you won't be successful a
community will sniff that out.

495
00:29:34,169 --> 00:29:37,559
The faking it just because it's
popular is not, you know,

496
00:29:37,710 --> 00:29:41,100
Jason Baum: yeah. You know, when
someone's not authentic, right.

497
00:29:41,190 --> 00:29:44,790
Sara Faatz: So, you know, from a
sustainability perspective, we

498
00:29:45,960 --> 00:29:49,560
progress itself has taken a step
back and looked at things like

499
00:29:49,800 --> 00:29:54,000
when we're sending out prizes,
you know, are we are we are we

500
00:29:54,000 --> 00:29:58,860
being good stewards of the
environment and making sure that

501
00:29:58,860 --> 00:30:04,830
we are You know, or do we have
excessive packaging? Or we, you

502
00:30:04,830 --> 00:30:08,190
know, are there simple ways that
we could send out prizes or

503
00:30:08,190 --> 00:30:11,010
awards or community gifts
without, without hurting the

504
00:30:11,010 --> 00:30:13,350
environment? Or they're, you
know, we take a step back, and

505
00:30:13,350 --> 00:30:16,650
we look at that. I think that,
you know, we've done some things

506
00:30:16,650 --> 00:30:19,440
within our office spaces, and
we're looking at different ways,

507
00:30:19,470 --> 00:30:22,800
especially, you know, as we
return to office in some form or

508
00:30:22,800 --> 00:30:31,080
fashion, are there ways that we
can be provide access to, to

509
00:30:31,080 --> 00:30:35,640
office space without access?
Right. So, you know, so I think

510
00:30:35,640 --> 00:30:39,330
that, from a sustainability
perspective, it really goes back

511
00:30:39,330 --> 00:30:42,420
to truly thinking about what
your beliefs are, knowing your

512
00:30:42,420 --> 00:30:46,860
purpose there, and, and not just
talking about it, but doing it.

513
00:30:46,860 --> 00:30:50,700
So, you know, we try very hard
we to walk the walk as much as

514
00:30:50,700 --> 00:30:51,630
we were talking the talk

515
00:30:51,960 --> 00:30:55,260
Jason Baum: actions very much
often are louder than words,

516
00:30:55,260 --> 00:31:02,010
right? Absolutely. Yep. Yep. So
what does the sustainable and

517
00:31:02,010 --> 00:31:04,920
accessible future in tech look
like?

518
00:31:05,760 --> 00:31:08,370
Sara Faatz: That is a great
question. So I think, you know,

519
00:31:08,460 --> 00:31:12,750
an accessible future in tech
means rethinking, obviously,

520
00:31:12,750 --> 00:31:15,300
coming to coming to the
development table with it and

521
00:31:15,300 --> 00:31:20,700
accessibility. First mindset.
But that also means when we're

522
00:31:20,700 --> 00:31:24,090
teaching and training developers
from an early stage, that we're

523
00:31:24,090 --> 00:31:26,460
also building that into the
process, because I think, as I

524
00:31:26,460 --> 00:31:30,180
mentioned, when you bring
accessibility to the table, to

525
00:31:30,180 --> 00:31:33,330
somebody who's been doing this
for years, I think there's this

526
00:31:34,200 --> 00:31:37,770
overwhelming sense of, I don't
know how to do that. Right. And

527
00:31:37,770 --> 00:31:41,670
and it really is, there's, there
are a lot of very basic things,

528
00:31:41,970 --> 00:31:44,910
you know, and part of that's
just an education thing, and

529
00:31:44,910 --> 00:31:48,210
that education is actually the
same answer for sustainability.

530
00:31:48,300 --> 00:31:52,080
Right. I think that, that
educating developers on what,

531
00:31:52,410 --> 00:31:55,860
how do we build sustainable
software? How do we build? How

532
00:31:55,860 --> 00:31:58,590
are the environments that we're
working in sustainable? How are

533
00:31:58,590 --> 00:32:02,340
we thinking about how we're
engaging the community, and, and

534
00:32:02,370 --> 00:32:06,570
all of that comes back down to,
to education, right. And so if

535
00:32:06,570 --> 00:32:10,980
we, we take a step back, and I
think the younger generations

536
00:32:11,160 --> 00:32:13,560
have an advantage at this point,
because I think this is

537
00:32:13,560 --> 00:32:17,790
something that's more part of
our, our culture. But I think

538
00:32:17,790 --> 00:32:20,790
for people who, who are in the
have been in business for a

539
00:32:20,790 --> 00:32:23,520
while and established in their
careers, it's really just kind

540
00:32:23,520 --> 00:32:26,520
of taking a reset. And looking
at both of those things. It's

541
00:32:26,520 --> 00:32:29,580
not that they didn't care about
them before, but there wasn't

542
00:32:29,580 --> 00:32:33,030
this intersection between our
personal beliefs and our actual

543
00:32:33,540 --> 00:32:36,600
subject matter expertise, right.
So I think as our world blends

544
00:32:36,600 --> 00:32:40,740
and, and work in home, and
personal, all become one, as we

545
00:32:40,740 --> 00:32:44,130
look at the human, as a, as a
whole, in a, you know, three

546
00:32:44,130 --> 00:32:48,540
dimensional existence. I think
that that's where that education

547
00:32:48,540 --> 00:32:49,980
and training becomes really
important.

548
00:32:51,089 --> 00:32:53,189
Jason Baum: You know, for those
who listened to the podcast, I

549
00:32:53,219 --> 00:32:57,209
often bring up my daughter, and
parenting because I feel like

550
00:32:57,329 --> 00:33:01,019
many things that we deal with in
issues that we deal with in the

551
00:33:01,019 --> 00:33:05,279
workforce, or just in life can
often go just go back to a

552
00:33:05,279 --> 00:33:11,279
parenting skill 100%. And I
think about, so my daughter's

553
00:33:11,279 --> 00:33:15,239
four and a half. She misses a
cut off. So she'll, she has

554
00:33:15,239 --> 00:33:18,929
another, you know, year to go
for kindergarten. But we're

555
00:33:18,929 --> 00:33:22,469
teaching them the transition,
right? She's in preschool or pre

556
00:33:22,469 --> 00:33:27,719
K. And it's a very hard
transition of home school, how

557
00:33:27,719 --> 00:33:30,599
you act in two different
environments. It's so

558
00:33:30,599 --> 00:33:36,149
interesting, because it's like,
telling someone who has no frame

559
00:33:36,149 --> 00:33:39,329
of reference that they can't act
a certain way in one area is a

560
00:33:39,329 --> 00:33:43,139
very, it's like, what, why I
don't get it. And I feel like as

561
00:33:43,139 --> 00:33:46,049
a society, we don't get it
either. It's like we're trying

562
00:33:46,049 --> 00:33:50,009
to basically unlearn some of
that, too. I think it's good

563
00:33:50,039 --> 00:33:53,249
that we're going through this,
because it does seem silly that

564
00:33:53,339 --> 00:33:56,849
of course, you can't like scream
out in the middle of a lesson at

565
00:33:56,849 --> 00:34:00,359
school and you're not going to
go around work telling at the

566
00:34:00,359 --> 00:34:03,779
most personal thing about you
that might be incriminating or

567
00:34:03,809 --> 00:34:06,389
weird, or I don't know, like,
you're just there's just things

568
00:34:06,389 --> 00:34:11,279
you don't say, right. But there
are things that we can share and

569
00:34:11,279 --> 00:34:14,639
there and we shouldn't be human.
Right.

570
00:34:14,670 --> 00:34:16,680
Sara Faatz: Yeah, yeah. Because
at the end of the day, we are

571
00:34:16,680 --> 00:34:20,490
all human right? And when you
start can look at I think this

572
00:34:20,490 --> 00:34:23,580
is probably an hopefully the
next step in the evolution in

573
00:34:25,110 --> 00:34:28,650
the changes that are happening
in society, I think, when we can

574
00:34:28,650 --> 00:34:30,900
stop and understand that
everybody has human right and

575
00:34:30,900 --> 00:34:33,840
see their vulnerabilities and
see who they are. We also can

576
00:34:33,840 --> 00:34:36,570
start to understand intent,
right? So by understanding

577
00:34:36,570 --> 00:34:39,630
intent, you you aren't
necessarily going to be offended

578
00:34:39,630 --> 00:34:43,320
by something that somebody said
over here because you understand

579
00:34:43,320 --> 00:34:46,080
where they're coming from. Right
and so and but I also agree with

580
00:34:46,080 --> 00:34:51,120
you as a parent, yes, there are
things you know, my I mentioned

581
00:34:51,120 --> 00:34:54,840
to you, I think, hockey I love
watching hockey. My daughter is

582
00:34:54,840 --> 00:34:57,810
a is an ice hockey player. She's
actually we actually leave next

583
00:34:57,810 --> 00:35:01,710
week for Philadelphia. She's
playing in the US, USA Hockey

584
00:35:01,710 --> 00:35:04,320
national. Oh, wow, that's
awesome. And yeah, thank you

585
00:35:04,380 --> 00:35:07,020
good luck to her. Thank you.
We're super excited about that.

586
00:35:07,020 --> 00:35:10,890
But you know, as a, as an
athlete, and even growing up,

587
00:35:10,890 --> 00:35:15,570
she's been playing hockey since
she was four. She has been

588
00:35:15,570 --> 00:35:17,700
around hockey, she heard some
things in the locker room, you

589
00:35:17,700 --> 00:35:21,060
know, with the older kids, and
now she is an older kid. But I,

590
00:35:22,110 --> 00:35:24,840
we've always said, there's a
time and a place for things

591
00:35:24,840 --> 00:35:27,120
right, you know, and so you do,
you do still have to have

592
00:35:27,120 --> 00:35:29,820
boundaries? There's no question
about that. But to think that

593
00:35:29,850 --> 00:35:33,870
any of us is just what we do at
work, or just what we do at home

594
00:35:34,080 --> 00:35:37,440
is very silly. And I think,
again, the pandemic has opened

595
00:35:37,440 --> 00:35:40,470
up, you and I are sitting here
and I'm seeing, you know, the

596
00:35:40,470 --> 00:35:44,070
inside of your office, you're
seeing mine, usually I would

597
00:35:44,070 --> 00:35:46,800
have it's spring break here. So
I had to let everybody know, you

598
00:35:46,800 --> 00:35:49,080
and I are talking. So please
don't come into the office. But

599
00:35:49,350 --> 00:35:52,440
you know, they're usually
there's a dog who walks in, or

600
00:35:52,440 --> 00:35:54,870
my daughter who checks in or
something along those lines. So,

601
00:35:55,110 --> 00:35:58,320
you know, I think that those, we
do have to find that balance.

602
00:35:58,650 --> 00:36:01,260
Jason Baum: Definitely. And I
think that we are and I think

603
00:36:01,260 --> 00:36:04,620
we're all trying to figure it
out together. And it's, it is

604
00:36:04,650 --> 00:36:07,560
goes back to what we were saying
before, this is a very unique

605
00:36:07,560 --> 00:36:09,660
time, and I hope it changes a
lot of things.

606
00:36:09,870 --> 00:36:12,270
Sara Faatz: And I think it
requires grace. Right? It

607
00:36:12,270 --> 00:36:17,250
requires us not to just give
each other grace but to to

608
00:36:17,310 --> 00:36:20,460
expect you to give and get
grace, right, you know, when we

609
00:36:20,460 --> 00:36:24,180
are the beauty of humans is that
we are all flawed as well.

610
00:36:24,210 --> 00:36:26,730
Right? And so understanding
that, and that goes back to I

611
00:36:26,730 --> 00:36:32,010
think my comment about intent as
flawed humans, not everybody is

612
00:36:32,010 --> 00:36:36,090
set out to to do or say
something that might offend you.

613
00:36:37,290 --> 00:36:40,110
You know, and so being able to
take a step back and say okay,

614
00:36:41,340 --> 00:36:44,130
we are all nobody's perfect. How
do we you know, how do we move

615
00:36:44,130 --> 00:36:45,690
forward and talk as humans?

616
00:36:45,900 --> 00:36:49,440
Jason Baum: Absolutely, it's
seeing the lens from someone

617
00:36:49,440 --> 00:36:52,350
else's viewpoint, seeing it
through someone else's lens and

618
00:36:52,350 --> 00:36:55,290
Pathak leadership being you
know, just being an empathetic

619
00:36:55,290 --> 00:36:58,800
person. Empathy is so important
we talked about on this podcast

620
00:36:58,800 --> 00:37:02,640
actually right before we left
for the holidays and the new

621
00:37:02,640 --> 00:37:05,280
year and I thought that was a
great way to end the year and

622
00:37:05,280 --> 00:37:10,410
yeah, set out this year myself,
you know, making the effort of

623
00:37:10,410 --> 00:37:14,700
leading with empathy and I think
for all of us figuring out how

624
00:37:14,730 --> 00:37:18,990
you know we can be empathetic
peoples is very important. So

625
00:37:19,020 --> 00:37:23,280
that that now will transition
the sharks just like that, I

626
00:37:23,280 --> 00:37:27,180
believe in transition. Yeah, so
So let's go back to that that

627
00:37:27,180 --> 00:37:30,960
bio and you're swimming with
sharks. So is this like legit

628
00:37:30,960 --> 00:37:34,200
swimming with so I've done the
like, you dive down and there's

629
00:37:34,200 --> 00:37:39,510
the steel cage or whatever, you
know, all separating you. Is

630
00:37:39,510 --> 00:37:40,950
this like, is this that

631
00:37:40,979 --> 00:37:44,009
Sara Faatz: or this is this is
real, like diving underwater

632
00:37:44,009 --> 00:37:48,119
with sharks. So my, my husband
and I have been divers for a

633
00:37:48,119 --> 00:37:50,669
long time. And actually our
daughter is a divers, she her

634
00:37:50,669 --> 00:37:56,459
10th birthday, she got certified
to dive. And we, I It's funny

635
00:37:56,459 --> 00:37:59,039
when I go out on a boat, and I
see a shark on the surface. I

636
00:37:59,039 --> 00:38:01,859
don't think oh, you know what, I
should jump in with that. But we

637
00:38:01,859 --> 00:38:05,339
seek out dive trips where we can
actually go diving with sharks.

638
00:38:05,639 --> 00:38:12,809
We did an amazing trip to Cocos
Island, where it was during a an

639
00:38:12,869 --> 00:38:17,849
off year for sharks in Cocos
Island. But on one dive, we saw

640
00:38:18,149 --> 00:38:21,359
five different species of sharks
and and we're sitting in this or

641
00:38:22,109 --> 00:38:26,399
we were underwater and kind of
on this rock ledge. And we have

642
00:38:26,429 --> 00:38:31,289
a tiger shark swims through,
which was a big shark. It was a

643
00:38:31,289 --> 00:38:35,309
massive shark and it was one of
those ones where you just he let

644
00:38:35,309 --> 00:38:40,019
you know that he he commanded
respect. Just so but we saw I'd

645
00:38:40,019 --> 00:38:47,999
say yeah. hammerheads black tip,
white tip Galapagos sharks, blue

646
00:38:48,029 --> 00:38:52,979
gloves, a shark and then the the
tiger shark. Which was, it was

647
00:38:52,979 --> 00:38:55,019
just an incredible experience.
One of those things that I will

648
00:38:55,169 --> 00:39:01,139
never forget. We did a trip to
Galapagos where we had hundreds

649
00:39:01,139 --> 00:39:05,699
of schooling hammerheads below
us. And then when we were out on

650
00:39:05,819 --> 00:39:09,239
I think we're at either wolf or
Darwin Island, you would go and

651
00:39:09,239 --> 00:39:15,119
just again, hold on to the rocks
as hammerheads swim by and this

652
00:39:15,119 --> 00:39:18,389
goes back to my I wouldn't jump
in with them. But I I do crazy

653
00:39:18,389 --> 00:39:20,519
things when I swim underwater
and you're not supposed to hold

654
00:39:20,519 --> 00:39:24,479
your breath underwater, right
when you're diving. If you're

655
00:39:24,509 --> 00:39:27,179
moving in within the water
column, but I was sitting there

656
00:39:27,179 --> 00:39:29,249
and I this Hammerhead is
swimming towards me and I

657
00:39:29,249 --> 00:39:32,609
thought and they're very
skittish, right they so they're

658
00:39:32,609 --> 00:39:35,639
very scared by your bubbles. So
I thought I wonder if I don't

659
00:39:35,639 --> 00:39:38,909
exhale, exhale my bubbles. How
close will this Hammerhead get

660
00:39:38,909 --> 00:39:41,909
to me? Just not like a normal
thought that most people have.

661
00:39:41,909 --> 00:39:46,229
But I did and I I mean, he came
my husband got an amazing

662
00:39:46,229 --> 00:39:49,649
picture of of the Hammerhead it
was it was beautiful. But it

663
00:39:49,679 --> 00:39:52,829
came probably two feet in front
of me before I thought what am I

664
00:39:52,829 --> 00:39:57,179
doing and I excelled my bubbles
and you know, you know swam away

665
00:39:57,179 --> 00:39:57,479
but

666
00:39:58,500 --> 00:40:01,020
Jason Baum: I'm like freaking
out as you're Tell me this like

667
00:40:01,020 --> 00:40:05,730
I could feel my heart racing.
That's that is. Wow. Well, good

668
00:40:05,730 --> 00:40:08,400
for you. I don't think I could
do that.

669
00:40:08,550 --> 00:40:10,440
Sara Faatz: No, you know what
there's so graceful underwater

670
00:40:10,440 --> 00:40:13,020
and going back to intent. You
know, as we're talking. I mean,

671
00:40:13,020 --> 00:40:17,010
sharks have to have such a bad
rap and there are there are some

672
00:40:17,010 --> 00:40:21,030
that are definitely the tiger
shark. I did not want to mess

673
00:40:21,030 --> 00:40:24,390
with and we had one dive in the
Bahamas where it was a dusk die,

674
00:40:24,390 --> 00:40:29,040
which is great because you can
they feed so everything's

675
00:40:29,040 --> 00:40:31,470
feeding at that point. So you
see a lot of a lot of life you

676
00:40:31,470 --> 00:40:33,840
Jason Baum: jumped into the
water with feeding shark with

677
00:40:33,840 --> 00:40:35,370
sharks that were like, oh,

678
00:40:35,370 --> 00:40:37,590
Sara Faatz: yeah, everything is
feeding but yeah, there was a

679
00:40:37,620 --> 00:40:42,540
there was a bull shark who was
swimming just he was started to

680
00:40:42,540 --> 00:40:45,570
circle as we were finishing our
safety stopped and we thought,

681
00:40:45,600 --> 00:40:48,060
you know, I think it's probably
time to get out like this is not

682
00:40:48,060 --> 00:40:52,050
what we want to mess with. But
we've been on some incredible I

683
00:40:52,080 --> 00:40:54,090
like I said, I could talk about
this forever the dive diving

684
00:40:54,090 --> 00:40:57,300
with sharks. It's just, it's
incredible. Yeah,

685
00:40:57,329 --> 00:40:59,879
Jason Baum: that's that sounds.
That does sound incredible.

686
00:40:59,879 --> 00:41:05,789
Also, I think I I like panic.
Just just hearing you say, I

687
00:41:05,939 --> 00:41:10,409
went on a my honeymoon was in
Fiji. And every day at the

688
00:41:10,409 --> 00:41:13,889
resort, you get a little notice.
And we went snorkeling because

689
00:41:13,889 --> 00:41:17,069
they finally convinced us to go
and we went and it's beautiful.

690
00:41:17,069 --> 00:41:20,789
I mean, the full wreaths on
touched. And then we get home.

691
00:41:20,849 --> 00:41:23,189
And you know, in the newsletter
it said, you know, swim with

692
00:41:23,189 --> 00:41:28,169
friendly reef sharks. So we're
friendly here. What do we know?

693
00:41:28,199 --> 00:41:31,379
And we get home and it Shark
Week. And they're like the the

694
00:41:31,379 --> 00:41:34,199
actual world's most dangerous
shark. And guess what the most

695
00:41:34,199 --> 00:41:39,689
human attacks whatever is the
Fijian reef shark. Okay. Better.

696
00:41:39,689 --> 00:41:43,289
We didn't know that. Exactly,
exactly. We're coming up at the

697
00:41:43,289 --> 00:41:48,269
end of the podcast. And I like
to ask one thought provoking,

698
00:41:48,299 --> 00:41:53,039
usually personal question. So
today's question for you is,

699
00:41:53,159 --> 00:41:57,569
what's something that everyone
in your industry should stop or

700
00:41:57,569 --> 00:41:58,829
start doing?

701
00:41:59,850 --> 00:42:01,530
Sara Faatz: You know, I think
I've said it probably a couple

702
00:42:01,530 --> 00:42:04,980
times here. But I definitely
would say, from the developer

703
00:42:04,980 --> 00:42:10,740
perspective, I would, I would
pause and approach all of your,

704
00:42:11,010 --> 00:42:13,980
all of your applications with an
accessibility first mindset. I

705
00:42:13,980 --> 00:42:16,950
would broaden your scope and
understanding of your audience.

706
00:42:16,950 --> 00:42:20,280
So a lot of times when people
think about who am I creating

707
00:42:20,280 --> 00:42:23,610
this application for, they think
about, you know, personas, and

708
00:42:23,610 --> 00:42:26,610
they, you know, demographics,
and all of that, but really

709
00:42:26,610 --> 00:42:30,030
understand that humans are the
ones who are using our software,

710
00:42:30,210 --> 00:42:37,080
and understand that humans do
have impairments or limitations

711
00:42:37,080 --> 00:42:40,110
that we need to be developing
for, so that we can democratize

712
00:42:40,140 --> 00:42:41,550
applications across the board.

713
00:42:42,420 --> 00:42:45,150
Jason Baum: Awesome. Sara, thank
you so much for joining me on

714
00:42:45,150 --> 00:42:48,360
today's episode, I had a lot of
fun talking to you about the

715
00:42:48,360 --> 00:42:52,740
topics. And I feel like we could
talk all day about Dev Rel but

716
00:42:52,740 --> 00:42:56,070
also shark. So thanks so much
for coming on.

717
00:42:56,280 --> 00:42:57,150
Sara Faatz: Thank you so much. I

718
00:42:57,150 --> 00:42:59,430
Jason Baum: really appreciate
it. And thank you for listening

719
00:42:59,430 --> 00:43:02,730
to this episode of the humans of
DevOps Podcast. I'm going to end

720
00:43:02,730 --> 00:43:05,280
this episode the same way I
always do encouraging you to

721
00:43:05,280 --> 00:43:08,340
become a member of DevOps
Institute to get access to even

722
00:43:08,340 --> 00:43:11,940
more great resources just like
this one. Until next time, stay

723
00:43:11,940 --> 00:43:15,690
safe, stay healthy, and most of
all, stay human, live long and

724
00:43:15,690 --> 00:43:16,140
prosper.

725
00:43:18,600 --> 00:43:20,670
Narrator: Thanks for listening
to this episode of the humans of

726
00:43:20,670 --> 00:43:24,240
DevOps podcast. Don't forget to
join our global community to get

727
00:43:24,240 --> 00:43:27,570
access to even more great
resources like this. Until next

728
00:43:27,570 --> 00:43:30,420
time, remember, you aren't part
of something bigger than

729
00:43:30,420 --> 00:43:32,070
yourself. You belong

