00;00;05;15 - 00;00;22;29
Unknown
Welcome to the Real Growth podcast and this podcast. We're going to learn about growth from the very beginning stages of high school to college, ultimately getting into business. I want to go ahead and have the individual that I'm here with introduce himself and tell us about the business that they own. Yeah, thanks for having me. My name is Nate Scary.

00;00;23;00 - 00;00;44;26
Unknown
I'm from Sheffield, Minnesota, and I own Scary Spine of Performance, which is a chiropractic and rehab clinic here in Rochester. And I just saw the post on Facebook yesterday. You just got your sign up. So this is a brand new business to Rochester. Yeah, they when did you officially open? So we officially opened May 8th of this year. So this is my eighth week open now.

00;00;45;06 - 00;01;02;04
Unknown
So yeah, we finally got to sign up. Feel like all the finishing touches are done and kind of everything's rolling now. So yeah, it's been it's been fun. I feel like eight weeks is like probably having an eight week old child. You're kind of still trying to figure out all the things it's going to do. Yeah, for sure.

00;01;02;09 - 00;01;18;07
Unknown
Every day you learn something new. You, you know, you're trying to dial in your process and, you know, just figure out your routine and everything. Like that. So yeah, it's been, it's been fun, but it's been a, you know, a challenge. But yeah, it's been good. So let's go back to the very beginning in Chatfield. Is that where you were born and raised and did you go to school there?

00;01;18;14 - 00;01;38;10
Unknown
So I grew up in Spring Valley, went Kingsland for a little bit, and then eighth grade Open Road to Chatfield and then graduated from there. So yeah, I guess I claim Chatfield so yeah, I played football, basketball, baseball there. And you know, we were fortunate enough to win a state title in 2013 for football. So it was a fun, fun ride in high school.

00;01;38;10 - 00;01;58;16
Unknown
But that's awesome. What position did you play in football? So football, I was a quarterback and then I punched and kicked as well so and then ended up punting in college for the upper Iowa peacocks. So really. So sports was like a big passion of yours, I imagine. Yeah. You were just living and breathing it all the way through high school and college basically.

00;01;58;16 - 00;02;18;29
Unknown
Yeah. I mean your whole day to day revolved around sports and everything like that. So yeah. So for me it was hunting. I really loved that. That was what I consider my sport. And in high school I was very passionate about it as well. I couldn't seem to not think about it very often. So talk a little bit about that passion of like early on days.

00;02;19;12 - 00;02;37;11
Unknown
Was that something that you were pursuing to be, you know, in the NFL? Was that your dream? Like where where was your mind related to how you were going to build out a career or follow a path, you know, from high school on? Yeah. So I mean, early on in your childhood, you like playing catch with my dad every night or shooting hoops or whatever.

00;02;37;11 - 00;02;58;03
Unknown
So it's always we doing always something around sports. And then as you you know, you get high school and, you know, they get more serious and varsity and stuff like that. And yeah, it became even more of a passion. And really my biggest passion was just like figuring out how to improve myself, whether that's, you know, in the weight room or going to different camps or like how, you know, I could improve my skills in each sport.

00;02;58;12 - 00;03;19;03
Unknown
So that really became my sole focus of just, you know, every night you're doing something like that. So, yeah, I mean, sports are a huge passion of mine and, you know, just trying to find a way to help our team win. And then, you know, hopefully get a college scholarship. You can get your education paid for. And then when I was at Upper I was slowly turned into see if I can have a shot at the NFL.

00;03;20;02 - 00;03;33;28
Unknown
So then for a year, about a year and a half after I graduated from Upper Iowa, that's what I actually did, you know, full time was try to pursue the NFL and then obviously didn't work out. So I'm here now. But, you know, so that's always but sports have always been, you know, a passion of mine for sure.

00;03;34;01 - 00;03;54;15
Unknown
If you think about some of those memories of sports besides the state championship, what are some memories that just continually go through your mind, whether it be a coach or advice or players like what are some great memories you have of sports? I mean, I and one of them that kind of always sticks with me, especially now in business, was we had this strength coach at Sheffield.

00;03;54;15 - 00;04;13;12
Unknown
His name was Tom Ekström, just this little short old guy. And he had so much like fire and passion, and he'd always be like talking about, you know, the discipline and the hard work of, you know, what goes into it. And like, you only get one shot in sports and it relates to life to get one shot to work as hard as you can and, you know, everything like that.

00;04;13;12 - 00;04;28;17
Unknown
So that's one that sticks with me now, especially with this one quote about discipline is doing what needs to be done when it needs to be done, whether you like it or not. And I think that's a great testament to business too, because there's, you know, stuff we, you know, don't want to do but we need to get done.

00;04;30;06 - 00;04;53;18
Unknown
And then, yeah, just any other friendships and, you know, camaraderie with your friends and teammates was, you know, the best part about sports and, you know, the locker room atmosphere and stuff like that. So, um, so yeah, I mean, those are kind of some of the memories there. And what about growth in that period of time? So often were hit, especially those that are pursuing a goal with challenges.

00;04;53;25 - 00;05;10;21
Unknown
What were some of the challenges that you then had to grow through and come over in that period of time with sports? Yeah, so it kind of is what led me to chiropractic care. So I had this weird sports injury, which not get into the weeds of it, but basically we couldn't figure out what was going on. I was losing.

00;05;10;21 - 00;05;28;02
Unknown
I lost a ton of velocity in baseball. My arm always felt dead and it was like kind of like a three year process of figuring out exactly what was going on. So that was hard in itself because you didn't have the answers and like you should have been growing and, you know, gaining velocity in baseball. And stuff like that just wasn't happening.

00;05;28;16 - 00;05;52;28
Unknown
And so then, you know, adversity coming, you know, getting over that. Um, how old were you when that happened? So the initial injury happened when I was a freshman in high school, but then the effects of it didn't start happening until I was a junior, really was when I started to notice velocity decreased because I went to a showcase after my sophomore year and it was throwing like, you know, a rung mid eighties or so.

00;05;53;05 - 00;06;10;08
Unknown
And then after my junior year, I went to another one and not strong like mid seventies and like just nothing ever felt right. So then it was a process of figuring out what was going on there. So that was kind of the the biggest adversity I had was I just nothing felt right. But you still had to keep working and growing.

00;06;10;23 - 00;06;30;24
Unknown
And so that my true passion was baseball, but then that had to you know, put me towards more football and punting just because I didn't have the, you know, the baseball arm or talent that I wanted. So yeah, that was probably the biggest adversity. And growing through that one, you're having to pivot to a sport that maybe you weren't as passionate about.

00;06;31;03 - 00;06;50;17
Unknown
And then too, you had to probably retract yourself from some of the dreams that you have to develop new dreams of what the future might look like. I imagine through that process. Yeah, absolutely. And then, yeah, the football and the football, we really became my true passion then in trying to improve, you know, with punting and stuff like that.

00;06;51;03 - 00;07;23;03
Unknown
Um, so yeah, it was, it was a challenge in that way. So, so for all the guys out there that think punting probably is no skill and I can go kick in, no problem at all. Let's talk through what really punting involves and how it is probably such a skill set that not everybody can have for sure. They say it's actually one of the hardest things in sports to D.M. because, I mean, there's so much that goes into it with the snap to catching it and then they get a spiral, which is what you want is really hard to do.

00;07;23;04 - 00;07;44;20
Unknown
You know, placing it with hangtime and distance and where you want. And meanwhile, having to do that while a rush is coming at you, you know, in 1.8 to 2 seconds is the whole thing happened. So yeah, it's very technical once you really start diving into it. So and then high school and I would imagine even in college, there's so much focus on the game in so many different positions.

00;07;44;21 - 00;08;05;27
Unknown
Obviously the quarterback and the wide receivers and all the things that are kind of the the top line players that you hear. How did you get coaching or how did you start to learn about that craft? You know, was there YouTube videos? Where you going to camps? Like what was it? So I started really in seventh grade, I think of seventh grade, took a lesson from a guy in Rochester who did a lot of punting just because I was a quarterback.

00;08;05;27 - 00;08;24;12
Unknown
So it was kind of a natural that, you know, at that level you the quarterback probably punting and stuff. And then, you know, my dad's like, well, maybe someday it'll pay for your college. So we'll see. So then there's this couple of big names in the punting world once called the Colts camps. So every pretty much every high schooler who goes on to college will go through a Colts camp.

00;08;24;19 - 00;08;46;22
Unknown
So then I started, you know, doing some camps and stuff through them to really learn about the punting technique and everything and then, yeah, that's what led me to know the craft of it and then keep pursuing and you're watching, you know, NFL punters or guys you admired and how they do it and their technique and everything. And you just keep trying to refine yourself and going from there.

00;08;46;22 - 00;09;04;22
Unknown
But so when you get to college and were you recruited as a punter with your position okay. And starting or how did that path go? Yep. So I actually started as a true freshman and started all four years in college as a punter, so they kind of wanted me to play another position right away, like safety or receiver or something.

00;09;04;22 - 00;09;29;00
Unknown
And then I just kind of wanted to punt because I still had wanted to play baseball, which I did for two years in college. So I wanted to stay healthy for that. But such that kept me at, uh, I punting, but, and for people that may not recognize like in the game, you're going to have the touchdowns that are thought about so often and certain defensive plays that are thought about so often.

00;09;29;09 - 00;09;53;09
Unknown
What were some of your memories of like that punt was a very memorable punt in college. Is there any of those? There's quite a few. So my freshman year I remember I was really struggling at the beginning. You know, it's such a faster game than what the high school level is. So I was struggling my first few games, but then the third game I had a punt against Bemidji State where we pinned them on the three yard line.

00;09;53;19 - 00;10;18;18
Unknown
I think the next play, we either got a turnover or a safety and it kind of flipped the momentum of the game and so we ended up winning that. So that was kind of a first like you know, like I had a break moment and be a freshman, do that to that, like that for sure. So yeah, that was as a cool moment, um, my sophomore year when we played at Winona State and they were pretty good that year and we ended up winning that game.

00;10;18;18 - 00;10;38;14
Unknown
And later in the game we had a I had to get a good point and we pinned them inside the toe there and the defense was able to hold them. So that was another, you know, big moment and big, big memory for sure. That's so cool. As you pursued your career in college and then you decided to look into the NFL, what did that path look like?

00;10;38;14 - 00;10;55;26
Unknown
And is it, you know, for those that are aspiring to be professionals in sports as a college, help clear that path, or do you have to really pursue it yourself? What is what does that look like? Um, it depends on what level you're at. So upper I was Division two, so obviously not as many guys go as, you know, Division one.

00;10;56;07 - 00;11;15;23
Unknown
So as I was starting to pursue as reaching out to different kicking coaches and stuff like that, and they each have like their own combine. So then for punting is a little bit different than any other position. So you go to the punting coaches combine and then you kind of advance through their ranks and then, you know, they're all in touch with, you know, NFL teams or CFL or whatever.

00;11;16;17 - 00;11;36;18
Unknown
So that was kind of a process there in the, you have to go find those coaches or those combines. Or did the college come to you and say, here's some opportunities you had to go find them? Yeah. So and I think that's the unique thing about sports and any passion, right? It's like you have to have the initiative to go and pursue these things outside of just being a good talent for sure.

00;11;36;18 - 00;11;58;26
Unknown
It's something that I don't know is necessarily taught. And to me it's like business development, right? Yeah. You have to go sell yourself. You have to go market yourself and show them that you're capable of being in a position of being a good player. Absolutely. Yeah, you're reaching out to them. And then our conference had its own pro day, which you kind of have to reach out to your coach and he's got to try and get you in that as well.

00;11;59;04 - 00;12;18;24
Unknown
So yeah, you're always figuring out ways to try to get in, you know, in front of eyes and keep, you know, getting your name out there and everything like that. So yeah, definitely and that's the connection I love about business too. And it can be sports or any passion is like there is such a connection there and it won't go down that path of sharing what those connections are.

00;12;19;24 - 00;12;41;13
Unknown
So as you go through that journey and you're starting to get into these opportunities, was it very clear that this maybe wasn't the path for you early on, or how did that all come to be? Yeah, so I right after college, that spring or my senior year in football, that spring went to a combine and there is some really good talent there.

00;12;41;23 - 00;12;56;29
Unknown
And so I was like, You mean I got to improve, I got to get more consistent, you know, kick with these guys so then I tried it for another year to see, you know, just, you know, put everything into the basket, you know, all your eggs in one basket for a year and see what happens on the other side.

00;12;57;13 - 00;13;15;18
Unknown
And I remember that next year at the combine, there's this punter from Notre Dame and his name was Tyler Newsom, and he kicked some of the biggest balls I've ever seen and it was just like, there's no no way I'm going to be able to get to that level. So then I was like, all right, it's time to time to go to chiropractic school.

00;13;16;01 - 00;13;35;13
Unknown
And that's kind of the interesting part about, you know, pursuing, you know, the NFL and professional sports was pretty much every guy I kicked with hasn't or didn't make it long term. I guess as talented as they were, you know, SEC, Big Ten, everything like that. A lot of those guys didn't even stick in the NFL. And that's just how crazy the you know, the 1% of the 1% is.

00;13;35;13 - 00;13;53;05
Unknown
So you kind of after that second round as like I gave it everything I had and feel like I'm about as good as I'm going to get and it's just not not quite good enough. So yeah, it's time to go to to school. And did you know at that point it was a chiropractic path or did you did that come over talking with people?

00;13;53;05 - 00;14;13;23
Unknown
Like what led you to that? So yeah, like in high school I want to do something with sports, whether that was like physical therapy, a strength coach chiropractic wasn't even really on my radar yet. And then kind of with the weird injuries I had, it's a chiropractor was the first one who kind of told me what he thought was going on and he ended up being right.

00;14;14;05 - 00;14;33;07
Unknown
So it started leading me to think in that realm and then just discovering or, you know, looking into the different career paths, chiropractic care, you get the most freedom with how you want to practice so you can incorporate the modalities you want or techniques you want, and you treat who you want and how you want, really. So that's what ultimately led me to become a chiropractor.

00;14;33;07 - 00;14;53;04
Unknown
And that was probably through halfway through undergrad at Upright was when I decided that's what I wanted to do. And because you decided at that point halfway through undergrad, does that extend the amount of schooling you then have to go to even further out than you anticipated going into college? For sure. So after your undergrad chiropractic school is about three and a half years.

00;14;53;13 - 00;15;26;09
Unknown
So yeah, extended centered it by that much. When you extended that, like was it like exciting feelings or was it like, okay, here's another challenge at hand. There's a little bit of both. I mean, school kind of always came easy, especially like undergrad. So I didn't know what to expect in chiropractic school because I knew was going to be tougher um, you don't really know how much, but so yeah, but yeah, you're looking down the pipe of another three and a half years of studying, but, um, so yeah, but it was, it was worth it definitely in comparing it to sports, I feel like.

00;15;26;20 - 00;15;47;07
Unknown
So here you are getting taught and trained into what it takes to be good at your craft. Chiropractic skills did they teach anything about business in that? So no, not really. They, you have a few business classes, but it's, it's just kind of just getting into it. It's not really everything business are going to be day to day.

00;15;47;18 - 00;16;13;27
Unknown
Chiropractic school really in itself is just teaching you how to pass boards and graduate. You know, different techniques and everything you're going to do day to day, especially in business, they don't really cover. So yeah, and I think that's so much of business in general is training and learning as you go. I think thankfully the Internet, you know, nowadays you can go and find certain aspects of business that you probably couldn't find in years past.

00;16;14;02 - 00;16;38;21
Unknown
Yeah. So so at what point did business and being a business owner start to really cross your mind? Was it in school where you really had to start thinking about, I'm going to own my own thing? Um, yeah, it was probably during, during chiropractic school. I always knew I wanted to own my own clinic. I just didn't know when it would be like if I was going to work for someone first or anything like that.

00;16;39;00 - 00;16;58;14
Unknown
So yeah, I knew I wanted to at some point and then we have about a year internships when we're done with all our class stuff in chiropractic school. And about halfway through my internships I decided like, yeah, I, I think I want to be my own business owner and start my own clinic right away. So that's when that really started to kick in full gear.

00;16;58;24 - 00;17;12;27
Unknown
You know, in sports, you got all these people you can look up to in the NFL and in other places. Was there people you looked up to or was there family members that you were able to chat with relative to what it takes to open a business? So I really don't have any family that has their own business.

00;17;12;28 - 00;17;30;07
Unknown
Like that. So a lot of it was my mentors in chiropractic school, so I was lucky enough to find great mentors all around the country. So it kind of a weird thing about chiropractic school is, you know, you go to school, but to really learn the techniques or what you want to do, you have to go to weekend seminars or find mentors who are practicing that way.

00;17;30;20 - 00;17;48;01
Unknown
So I was lucky enough to find some through the Motion Palpation Institute and, you know, great people and great doctors all around the country. So then yeah, you start looking at them because they practice is similar to how I want to practice so yeah. And they became you, you know, your guide for going through everything with it. That's cool.

00;17;48;10 - 00;18;05;29
Unknown
With getting out of college, what was next like? Did you know? Was there a clear path of what was next or how did you move on past graduation into the next phase for a chiropractic school? Yeah, yeah. There's not really a path at all. So you graduate and you're just kind of like, All right, here's the real world.

00;18;07;20 - 00;18;26;20
Unknown
So yeah, I was kind of just creating a list of everything you have to do to open your own business. And, you know, you're talking to people and just searching the Internet for different stuff you, you know, you need to do and check off the list. So then and you know, the first kind of the first thing was trying to find a business, you know, a place or, you know, or location.

00;18;27;01 - 00;18;49;24
Unknown
So that was kind of the first thing on the the list to start with. And that's where our paths crossed. I got a phone call from Tim Danielson, who's a real estate agent based out of Chatfield, and he mentioned your name and mentioned that you were looking to open a clinic so what led you to be able to reach out to Tim and start asking questions like, you know, they could take us to the beginning of that.

00;18;49;25 - 00;19;11;27
Unknown
Yeah. So I was just, you know, Googling, you know, real estate spots in Rochester just on like LoopNet or whatever. And then but, you know, you needed to find an actual realtor, someone to help guide you through the process because it's, you know, you just can't do it by yourself. So we're family friends with Tim Guy or his his oldest sorry, his youngest son was a year older than me.

00;19;11;27 - 00;19;34;10
Unknown
So we played sports together and stuff. So my parents know the Denison as well. So, yeah, they saw Tim one night and he recommended you. And then I think the first time I called you, you were actually dragging in a Buckeye shot. Yes, it was November. It was November one. Oh, yeah. So, yeah, Bucky answered. He's in, you know, pants and or whatever he just said he shot a big Buckeyes drag, you know, so I still answering my phone.

00;19;34;10 - 00;19;52;17
Unknown
Oh, yeah. Hey, what's happenin? So that's funny. Yeah, that was the first time I contacted you then from there, we were, you know, looking at spots and and that was a journey we can go down that path, but that was a journey. I think that's one thing that, you know, get in the business. You just don't recognize you'd think it's like renting a house maybe where there's a for rent sign.

00;19;52;17 - 00;20;11;23
Unknown
You call the owner and you get a lease. And as long as there's no one else that is trying to get it beside you, like happens relatively quickly, it's just not it's not the case. And commercial. I'd love to get your perspective of like, what is if you were trying to explain it to someone what did that journey look like or what could it look like for someone?

00;20;11;23 - 00;20;39;05
Unknown
Yeah, I mean, definitely it's a different beast and, you know, residential. So I started looking in the summer, you know, this last year of like different spots in Rochester. You know, you go online and there's, you know, 80 plus spots to rent. So like, oh, won't be that bad to, you know, find a real estate spot but then once you start getting into it is, you know, you have a great location, but then the price is going to be insane or you got to put a ton of money into the build out or it's a bad location bad building but great price.

00;20;39;05 - 00;20;57;01
Unknown
So you're kind of weighing all the pros and cons of everything. And then it's just kind of like finding the right the right spot for you because it's yeah, it was difficult and we looked at a ton of spots and had a few fall through. So yeah, it's a it's a different, different beast, really. Commercial real estate and a lot of it too.

00;20;57;01 - 00;21;17;09
Unknown
Can be timing. And it's not so much timing of the season relative to residential where you have the hot season of spring and fairly busy in summer, maybe slower in the winter. It's timing of other businesses. And that's something that led us to your ultimate end location, is there was a business that was going out that happened to be in the chiropractic field, so it was set up for it.

00;21;17;20 - 00;21;40;19
Unknown
And if they weren't going out, who knows where you would have landed. Right? And also that presented some opportunity relative to cost you know, not a lot of build out all those things. So it's yeah, it's really timing becomes a big piece of that puzzle. Yeah, absolutely. Because I think the first spot we were looking at, we were submitted a letter of intent or negotiating, and then the owner goes, Oh, I'm going to sell it instead.

00;21;40;19 - 00;22;01;11
Unknown
So he didn't want to, you know, lease it at that time. And we had another spot that fell through where we kind of thought we had it. And then then they'd go, Oh, I'm not going to rent it out instead. So it's just yeah, it's just funny how it works out. Then that's kind of like the cool part was I couldn't have asked for a better better way for it to work out and then what it did because of the costs, we don't have to put much into the building at all.

00;22;01;18 - 00;22;19;05
Unknown
Good location, good price. So yeah, it worked out, worked out well. So now it's eight weeks old like this. This baby's not crawling yet, okay? You know, it's like you're still in that. What have you learned in this eight weeks of just getting into business? For those that haven't been in business, what would be some things you would tell them of?

00;22;19;13 - 00;22;42;03
Unknown
Just experience you've now had leading up to this leasing? The space is one piece to this big puzzle yeah, for sure. Yeah. You sit and you're getting it already. And like my one mentor said, he's like, when you're getting your business ready, it's kind of the honeymoon phase. Like, you know, you're getting your spot ready. Everything's looking you know, sweet and the way you want it and you're excited to roll or get open, and then all of a sudden you open and it's like, All right, now I've got to get some patience in the door.

00;22;43;08 - 00;23;01;27
Unknown
You like you said, it's that honeymoon where you, like, you opening, like, all right, they're going to come, right? It's like, wait, no, I got to go back to back to sports is like, you want to get the opportunity to grow in your position, you got to go find the coaches. You got to go to the combine. You got to go sell yourself for sure.

00;23;01;27 - 00;23;34;08
Unknown
You're back in that same shoot, in that same spot again. Yeah. And then so that was some of the the best in my advice my mentor gave me as well. He's like, say yes to everything and try to do something uncomfortable every day. So you know, say yes to, you know, any happy hour doing a podcast or going to this networking group or, you know, doing whatever you got to do and then just try to do something uncomfortable, whether it's going meeting new people or speaking in front of a group or like next month I'll be teaching Spinal Stenosis class at one 25 live, just stuff like that to where you're always, you know, getting out

00;23;34;08 - 00;23;54;07
Unknown
in front of people and meet new people. I say that's the biggest thing is just creating those relationships and building trust within the community. And I do love that saying, you know, do something uncomfortable every single day. This is probably your hundredth podcast and you're very comfortable doing podcasts, right? Oh, I know second, this is your sex life.

00;23;54;08 - 00;24;15;08
Unknown
That's awesome. And so you're doing something that just doesn't come as naturally. What are some other uncomfortable things you've had to do? Just getting into business that are helping you grow? I'd say social media for me has been a big one. Like I never post on my social or personal social media accounts. Like I think of my last Instagram post is like four years ago, but now we're with our business.

00;24;15;20 - 00;24;45;21
Unknown
I'm trying to do a content marketing, so I'm putting stuff out, you know, at least a couple of times a week, or you're trying to connect in touch with people or your patients or people in the community. So I see that's one of the other things that's been beneficial but also uncomfortable at the same time. And then, yeah, just the biggest one is just getting out and networking, like go to, you know, rush your chamber events or like last Nando's at the Builders Association, you know, networking thing and just going up and introducing yourself to people and starting to build relationships.

00;24;46;00 - 00;25;03;27
Unknown
Let's dove into the social media one because I'm passionate about it. You know, what makes it uncomfortable I, I don't know. Like, I don't love just like getting in front of a camera and just talking about yourself or like trying to like, I almost see it as like trying to brag about yourself, which I like hate doing a better just, you know, put in the work behind the scenes.

00;25;04;21 - 00;25;34;16
Unknown
So I'd say that's what kind of makes it uncomfortable for me. But it's been it's been good to say I don't try to use it. It's selling. It's just more of educating about certain topics. So that's been, you know, the highlight of it. Yeah, I hear you. And I'm like, I'm very active on social and still to this day, there are parts of it that are uncomfortable for me of like if we left here and went walking down Broadway and you're holding your phone and I'm holding my phone in the back of my mind thinking these people driving back are going to go, those two guys are crazy.

00;25;34;16 - 00;25;56;25
Unknown
What are they doing? Right. So so it's uncomfortable. And then also there's that always in the back of your mind, like, what is the other person think for sure. And we we should it, right? We we've went through life in many ways, but that is that is there. And it doesn't just go away. Yeah. Of what other people think when you're trying to sell yourself out there related to what you do and education you have and what you can share for sure.

00;25;56;25 - 00;26;17;25
Unknown
And it's like you got to get past the point of your buddies are going to give a shit about the videos you're posting. So you just got to know it's not for them, it's for you, you know, your customers or your patients or whatever. So you're just putting it out there for them. But yeah, and I think to as you look at social, for me, it's how do you blend in life with what you're passionate about and with your business?

00;26;17;25 - 00;26;37;02
Unknown
So back to sports, like it was, it was easier to blend sports into life because you weren't really trying to sell anybody on any services other than saying, Hey, maybe come watch me out a game or other than saying, this is something I really enjoy. Now, potentially it can be perceived that you're trying to receive income from someone.

00;26;37;03 - 00;26;59;28
Unknown
Yeah. Relative to the knowledge and talents and business that you have. And so if you can find that perfect balance of like, yeah, I am a chiropractor, yes, I do charge for my services. That being said, you're not here to just come and become a patient like you're here to learn and understand more about something in your life that you may not know because of what I've been led to be able to teach.

00;26;59;28 - 00;27;14;24
Unknown
Yeah, because of my education. So it's how do you blend that in? Yeah. And it's, it's tough, but I like one of my other mentors. He said, if you do what's right for the patient, you're never going to feel like you're selling. So that's the big thing. Where I try to come from is like, if I was in their shoes, what would I want?

00;27;15;17 - 00;27;30;04
Unknown
So that's where it, you know, doesn't feel like you're just trying to get money out of them and making them come back, you know, three times a week for the rest of their life. You're doing what's actually best for them, coming up with a plan, sticking to it. So that's been where is it helps blending it that way.

00;27;30;04 - 00;27;51;25
Unknown
So I just don't feel like I'm just, you know, begging someone to come in or, you know, just trying to take someone's money. But yeah, yeah, I like that saying a lot. How about other things in business that have been EYE-OPENING for you this early related to you? Didn't imagine this was the thing. Um, I guess one of them is how long everything takes, like, just, you know, starting a business like you think you're going to be.

00;27;51;25 - 00;28;21;18
Unknown
I thought I'd be up and rolling by March, and then it was me, and it just everything just takes a little bit longer than what you expect. And it's just a lot of rolling pieces. And then kind of the frustrating part, at least for the chiropractic business, was like, you have a whole list of things you have to do but like, you couldn't do a until you do part D, you couldn't do D to do X, and it's just like a whole list of like trying to sort it out and just being patient with the process so that was one of the kind of the most frustrating things, just how long everything takes.

00;28;21;18 - 00;28;40;23
Unknown
But yeah, that makes a lot of sense. And again, there's no playbook where they can try to show you what happened in their experience if they've had a clinic or have a clinic. But it can be so different depending on circumstances. Yeah, absolutely. It's kind of like the saying everyone has a plan to get punched in there and it's kind of the same thing in business.

00;28;40;23 - 00;29;01;08
Unknown
You got to be able to, you know, call audibles and just be able to change your plans, but still have your main plan but still be able to, you know, adjust within it. So yeah, that's been important as well. What have been some of the things you really have enjoyed about getting into business and being a part of this growth of from idea to actually yesterday having your sign up?

00;29;01;08 - 00;29;22;00
Unknown
Yeah, it's the building relationships has been the best part of you know, meeting new patients and meeting new people and you know, so that's been kind of the funnest part. And then just seeing the rewards of your work. So when you're, you know, you're getting busier and seeing more patients and stuff like that, that's the most rewarding part because, you know, your hard work that you put in is starting to pay off.

00;29;22;11 - 00;29;48;18
Unknown
And I imagine in your line of work it's seeing someone that I bet their attitude can change their their over wellbeing can change like everything related to their health can change. And that has to be for sure, you know, like an example was I have this elderly gentleman that came in and they were going to do some spinal injections or something and he was having a hard time walking and his daughter was seeing how low of energy he has and he didn't want to get out of bed and stuff like that.

00;29;48;28 - 00;30;03;03
Unknown
So he's, you know, been in for about a month now. And now like the last time his daughter was in there were saying like how much energy he had and he was up and ready to go for the day. And they went to the casino for like 3 hours. And he's walking around and like just like happy again himself again.

00;30;03;03 - 00;30;22;21
Unknown
So that's the most rewarding part is like seeing patients, you know, get their life back or, you know, get the performance that, you know, they need in life support or work, basically. So that is so cool. For those that don't know, share a little bit about where your location is and then share about your online presence and where they can find you on social media.

00;30;22;26 - 00;30;44;23
Unknown
Yeah. So Scary Spider performance is at 1615 North Broadway Avenue, which is in the River Center Plaza. So anyone local is you know where glitters poppies or the DMV, RC Nails are kind of the, the, the big companies are big business in there. I'm on social media at scary spring perform ask a r e is how you spell scary.

00;30;45;26 - 00;31;07;09
Unknown
Facebook, Instagram and YouTube and then my website is scary spine perform dot com as well so and people that are coming in do they have specific pain or is it like what type of patients have you seen at this point and what has led them to you? It's been a good blend and that's kind of what makes practice fun and seeing a different variety of patients.

00;31;07;19 - 00;31;24;12
Unknown
So most of them come in because they have low back pain or they have neck pain or headaches or something like that. And then it's also had a few athletes who are just looking to increase their performance. So they're not necessarily injured, but they're, you know, looking for ways to either prevent injury or just enhance their performance a little bit.

00;31;25;01 - 00;31;53;16
Unknown
So that's kind of been the the two biggest varieties of patients I've had. Um, I guess. What was your profile? I guess I would ask on the athlete side, like what actually the work that you do helps them perform better. What leads to that? So I feel like this is kind of what makes me different than other chiropractors in Rochester was I can combine chiropractic care with some rehabilitation, soft tissue or, you know, myofascial release and also acupuncture and dry needling.

00;31;53;25 - 00;32;10;19
Unknown
So we can combine that all into one treatment. So it really depends on what's going on with you or what your goals are. So we look at the whole body and go through every joint and muscle and everything like that to see where there might be vulnerabilities or weaknesses and then, you know, make it a plan to help from there.

00;32;10;25 - 00;32;27;14
Unknown
Because especially with athletes, you're going to have compensations or, you know, you might be, you know, tight in this area or this joint tight and you're compensating in this area. And over time, this could lead to injury. So that's where you really get the performance increase from it and you've lived that life. I think that's another fascinating thing.

00;32;27;14 - 00;32;51;02
Unknown
You have that tie back to your sports career. Yeah, for sure. It's kind of everything I would have wanted as an athlete is what I'm, you know, trying to provide it to Rochester. So. So before we sign off, I would love for you to share for those athletes for those high schoolers, college, whatever age they might be, what would be just some advice for them as they look to expand in their career and their path and what would be some advice you might provide?

00;32;51;14 - 00;33;15;25
Unknown
I mean, the first one is, I mean, you only get one shot, so like work as hard as you can, you know, in high school and in college and stuff like that because it's your playing career is going to be over before you know it. The other part, we always try and find ways to improve. So too many times now we're just focused on playing the games but really try to, you know, help build your base of strength conditioning, you know, your speed and power and everything like that.

00;33;16;02 - 00;33;43;25
Unknown
Because ultimately that's what, you know, college scouts and coaches are looking for. They're looking for, you know, good athletes and good people who they can develop. So it's not as much about your stats in high school, is it, though, what the potential that they see so I'd say that's one of the biggest things you see now with youth athletes and youth sports in general is they're just playing so many games and stuff like that that they're not really taking the time to really develop you know, their bodies and building the base before they start to really acquire the skills of the sport.

00;33;43;25 - 00;34;01;09
Unknown
So that's great advice. Well, congratulations on your new business. Welcome to Rochester. Love that. We were able to be a part of that journey of you finding a location. I just look forward to your continued success and growth here in the community. Yeah, I appreciate it and I appreciate everything you were able to do for me and all the advice you gave me.

00;34;01;09 - 00;34;07;20
Unknown
And we had a long process, but it was definitely beneficial to have you in my corner. So awesome. Thanks so much. Yeah, thank you.