hello everyone and welcome to another
episode of selling Greenville your
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Greenville South Carolina I'm your host
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the show notes
well I had uh I had an episode planned
for today and um and then I was starting
to get ready to record it recording this
on January 21st and it's been a long day
for me I'm actually recording this at
night little nighttime episode um
and it turns out that uh from uh
sometime this afternoon the market stats
from the greater Greenville Association
Realtors came out so I am going to Pivot
do a hard pivot here
and instead of the episode I was going
to do we're going to table that one for
future time we're going to talk about
the market stats that the gjr uh just
released before we get into that real
quick um I have been getting some
questions about uh Trump and uh you know
obviously he just uh came into the White
House
yesterday and uh and what does this mean
for real estate we've talked about this
a little bit so I don't want to get uh
too In The Weeds on this but I will show
you guys a little something
here for those of you that are watching
on YouTube and this is a this is a great
episode to watch on YouTube If you uh if
you are able to um I am going to oh hold
on I'm showing you my desktop I don't
want to do that I just want to show you
a very specific screen and that is the
10e 10e yield uh which is something we
talk about a good bit on the
show um but I just want to point out
a a few patterns here okay um if you're
not familiar with reading this chart it
it's really simple okay this is a I've
got it set to the Past 5 days and what
you can see is that 5 days ago the 10e
yield was sitting at right in the in the
high 47s
4.77 roughly for uh for the better part
of January the 15th um then it started
to come down to the 4 sixs the end of
the 15th into the 16th then it uh end of
the 16th into the 17th it started to go
into the Low 4 sixes and then once we
get to the 20th you'll notice all of a
sudden this sudden drop happens right uh
when Trump is inaugurated and the reason
why this happened is because he didn't
roll out he he he signed a bunch of
executive orders but he did not roll out
any executive orders that produced any
Draconian uh tariffs now he did talk
about tariffs um the the tariffs are not
uh certainly not out of the picture by
any means uh but basically none of the
executive orders he did are bringing
about any uh any Draconian tariffs right
now tariffs would be really bad for this
chart and as a uh byproduct really bad
for mortgage rates okay so right now the
market is listening to Trump and hearing
okay okay maybe we're going to be okay
when it comes to tariffs maybe it's not
as high of a priority as Trump
campaigned on maybe inflation will stay
under control Trump did talk about that
talked about the need for containing
inflation um and so markets are hearing
all of these things and they're
responding somewhat positively and if
you go back uh you know even further go
back on this chart whoops go back on
this chart a month you can see that the
10e yield went all the way up to 4.8 uh
back in uh January 13th so here a little
more than a week later we're now at
4574 is what the tenure yield is uh is
currently sitting
on and um by the way I I'll also just
mention this as a little freebie um I
have heard from multiple sources that
this is the 10y year old are probably
not going to exceed 5% for this year so
if if you're someone that really watches
the bond market really closely um maybe
you know I've got several realtors that
listen to the show um if you're watching
this really closely and you're really
freaking out about uh mortgage rates and
how you know where they will go this
year I think it's I think we're pretty
safe that uh that the 10year yield will
not exceed 5% I think even if Trump did
a bunch of tariffs uh caused a bunch of
inflation I think you know if the 10year
yield exceeds 5% I think it will come
back back down and will kind of rest in
the uh in the 5% range in the worst case
scenario that's what I think um not a
prediction but I have heard from
multiple sources uh that that that would
be a very likely scenario um so not
something to to really freak out about
too much that being said if the 10year
yield did go from 4.57 to uh
25 uh that would be you know
a 50 basis points increase U that would
be a pretty substantial increase um so
we wouldn't want that um but that's
better than there being an unlimited
ceiling and so um mortgage rates have
followed in suit we had according to
mortgage News Daily we had on January
13th they topped out at
7.26% um they're now sitting at
7.8% uh yester uh they basically have
been in the uh right around 7.07 to
7.08% now for for several days so that's
that's basically where they've been just
in the low
sevens after briefly going up above
7.25 um So currently that's the closest
thing that we have to being able to
measure the impact of of the uh all the
executive orders and everything that
Trump is doing it's really more right
now about what he didn't say and what he
didn't do than what what he has done and
I think that that's going to be the
story for the next several weeks until
we kind of know more about what he's
going to
do um and and nothing that he does
outside of injecting like housing
related stimulus in the market nothing
that he does is going to directly impact
the housing market it's all going to be
indirect and I don't there's no
indication no indicator to me based on
anything that he said while campaigning
or more recently that he is concerned
about housing affordability right now um
mentioned it very very few times okay
now he's talked about rates a little bit
um but I at the moment I don't think
that this is a big thing to him I don't
think he's really worried about the
housing market um Kamala campaigned
pretty heavily on the housing market um
Trump not so
much so I think he's going to just kind
of wait and see you know uh see where
the Vibes are see what people are
thinking uh how people feel as his
presidency goes on and then take it from
there and so that's how I will be
approaching it and we'll just see how
these next uh few months and and years
go all right so jumping right into the
GJ Market stats that were just released
today um we're going to just jump right
in there's some interesting stuff in
here um I didn't have a whole lot of
time to review this cuz like I said I
just saw this for the first time a
couple hours ago um but uh but I've done
this long enough now we've been going
over this data for years uh so uh I can
I can almost wing it so we're going to
start off right now with the with the
new listings
data new listings data is one of the
higher numbers that we've seen in quite
some time from a year-on-year increase
standpoint so in December of 2024 again
we're we're these are going to take us
through the end of the year okay so
through December of 2024 because
obviously we don't have January yet um
December sorry December of 2023 man I'm
already messed up on the dates through
December of
2023 uh there were uh in that month 1,63
new listings that jumped up in December
24 to 1,299 that's a
22.2% increase in new listings that's
after two uh two months in the negatives
right October was minus uh 4% November
was minus 1.3%
what's going on here well I think we're
still seeing the hurricane Helen effect
right we're still seeing uh the the uh
the effect of you know what happened in
September towards the end of September
it didn't affect the new listings in
September as much uh but it certainly
did affect new listings in October
November created a backlog um and then
uh as a result we have a big December of
new listings now that being being
said um I I will say this that we've
also seen I've inventory has has come
down a bit we'll we'll talk about this
in a second when we get to the inventory
section um but new listings have been
pretty slow the past past few weeks um I
would expect them to start picking up
pretty soon uh and and so it'll be
interesting once we get the January data
in to see exactly where January ends up
uh pending sales this uh this
information is always
revised in a in a big way for uh for the
most recent month so we're going to
ignore December we're just going to jump
back to November that the numbers the
most recent numbers are always low okay
normally by about 400 units um so
November we had uh a 3.5% year-on-year
increase uh in pending sales so this is
continuing the trend that we've seen all
year every single month in 2024 saw an
increase in pending sales year-over-year
for that month from
2023 why did that
happen a variety of reasons for that um
one is that a lot of these pending sales
uh in 2022 2023 were not logged in MLS
because they were Builder sales right so
remember Builders they will sometimes
use MLS often times they won't if
they're a big production Builder often
times they just kind of keep that all to
themselves they use the MLS kind of as a
a safety valve if if they're B if
they're just not bringing in business
organically through their own websites
through their own open houses through
their through their model home meetings
and all of that um what they will do at
that point is then they'll put something
on MLS but even then I've seen instances
where homes uh listed by builders in MLS
once they go under contract they just
cancel the listing you know and don't
even show reflect it as pending um so
there's a lot of funky things going on
well the new construction Market did not
do nearly as well in 24 as it did in 23
in 24 uh a lot more people that were
buying were buying uh resale homes as
opposed to new
construction and so the end result is
we're seeing a lot more of this data
reflected in multiple listing service
that wasn't reflected in previous years
I think so I think that that's a big
factor uh as to why every single month
was in uh was an increase year-over-year
in pending sales versus 2023 um November
no different 1131 pending sales versus
1093 I think December which is currently
as as as 6 6:30 will probably get
revised up to around a th000 pending
sales and the end result of that will be
an increase as well over the 901 that we
had December in 2023 um so we're going
to have a solid year of a lot of pending
sales in comparison to the previous year
uh but close sales haven't been quite as
balming
now um and we've talked about this
before a lot of Falls a lot of contract
fall through fall throughs this year and
that's why you could have uh tremendous
pending sales but not as good a closed
sales that being said the final quarter
of the year did end up being
substantially stronger than the final
quarter of last year and again we can uh
we can thank hurricane hen for some of
that cuz what happened in September we
had us 1.6% year-over-year pending sales
okay we had 1,38 pending sales sorry
close sales we're at closed sales we're
past pendings 1,38 closed sales in
September of 2024 as opposed to
1,329 so just 21 units fewer uh but that
was a decrease one of three year-on-year
decreases that we had in closed sales
but guess what I think that that was
Hurricane Helen having an impact again
right Helen basically wiped out uh many
many closings at the end of the month
and there's usually a lot of closings at
the end of a
month and so um what ended up happening
here was then we saw a bolster in the
previous months October was a year-
on-year increase in Clos sales 5.5%
November increased 11.2% and then
December a whopping 17.3% this is the uh
second largest increase year- on-year in
closed sales that we had for the entire
year and for that to happen in December
is really really unusual so um so I just
want to point out two things here okay
one is it's not uncommon for there to be
a bump from November to December the a
little month- on-month bump and that's
exactly what we saw happen in fact
December ended up being the most
closings for a month since August which
is rare but if you look historically on
the chart okay uh the vertical lines are
januaries okay so if you look
historically from November to December
it's the dot right before the vertical
line is your December month you see
almost every year there is an increase
that happens in closed sales um almost
every single year you have to go back to
2018 is the last time that we didn't
have that but we did in 2017 and 2016
2015 it it is very very predictable
there's a lot of sales that happen in
December and uh a lot of that is just
you know sellers and buyers are more
receptive to doing a deal at the end of
the year right you've got time to to
make it happen you usually people have
off work kids are off school it's it's
not the worst time if you're going to
move during the winter December is not
the worst time to move maybe a little be
disruptive to your holiday plans
whatever um but uh but it's not the
worst time to move and that happens
every single year we see a little month-
on-month bump from November to December
this bump was substantial though as I've
already said multiple times and so I
think we saw two things I think we saw
that seasonal bump that happens at the
end of the year combined with the
backlog of of closings caused by Helen
both homes that went under contract uh
that got damaged during Helen that then
caused this whole ripple effect of
insurance claims and all of that
combined with all of the homes that uh
that would have listed in October and
maybe even November that didn't list
until a month or two later as a result
of storm damage or as a result of people
needing to kind of get back into the
groove after the storm so um we are
still seeing Ripple effects from that
hurricane in this data which is crazy to
see but that was a huge huge event for
this
Market Days on Market until sale we saw
a slight month- on-month uptick but we
basically now have had uh three straight
months the entire uh fourth quarter of
this past year in the uh low mid 50s so
uh we're now at 54 days on Market until
sale for the month of December that all
that means is the average number of days
between when a property is listed when
an offer is accepted in a given month
doesn't necessarily mean that that's the
final offer right because it could be
that the offer is accepted it goes under
contract and then that falls through and
then it goes back on the market um but
we look at these numbers in aggregate
rather than getting bogged down to the
details and uh we're at 54 days until
sale modest increase that was a 5.9%
year-on-year increase from December of
23 um as opposed to the past several
months prior to December had been
massive increases now we're starting to
uh close the gap a little bit with 2023
we're starting to see uh the market kind
of look a little bit there some of the
data is starting to look a little bit
more you know what we were what we were
seeing uh back last year now it's
starting to kind of look like that again
here with regard to to these numbers um
so sellers towards the end of last year
we starting to see the market uh cool
down quite a bit and basically where the
market was at the end of last year is
pretty close to where it is uh at the
end of sorry I should say at the end of
23 it's pretty much as close to where it
was at the end of this past year
2024 median sales price of course this
is always a highlight of the show and I
said on here recently that I would not
be surprised if we see more we've
already seen three consecutive months of
year on-year decreases to the median
sales price I said I wouldn't be
surprised if we continued to see that
Trend uh going into the new year and
sure enough December was another
decrease a 1.5% decrease to the median
sales price uh to
310,000 and December 2023 was 315,000 um
now the 12month median if we're looking
at if we want to look at that you know
if you're a seller and you want
something positive the 12-month median
when you when you look at the the past
12 months and take the median number for
that was
34900 whereas the 12-month Medan for
last year for 23 was 31,900 so there's a
1.3%
increase uh when it comes to that but if
you just look at where we ended 23
through where we ended 24 prices did
come down okay we saw a Contracting real
estate market in Greenville buyers
should be happy this is good for
affordability if you're a seller you're
not happy you're hoping that 2025 gets
better if you already sold in
2024 then then you're not happy okay you
you experienced some frustrations it was
a hard year for a lot of sellers um in
2024 I know because I had more listings
than I had buyer clients in 24 for the
first time in my
career um so it it was it was just one
of those years okay um and here's what
it looks like is going to happen I think
we might see um we might see uh another
decrease year onye when the January data
comes out um but then we're going to
have a very favorable comparison to
February February 2024 the median was
only
299,000 I'd be pretty surprised if we
dip below that number in February of
2025 a lot rests on these mortgage rates
um so we'll just have to see mortgage
rates here's the thing rates right now
are higher than they were a year ago
okay so this is what's happening this is
why something has to give so what's
giving is the rates can't give so the
price is giving and so that's what we're
that's what we've seen now four straight
months with uh median sales price
declines but the number the percent of
decline year-on-year is getting smaller
so September was a 3.4% decrease year
onye October then
uh went to 3.2% decrease November a
little bit less 2.7% decrease then
December 1.5% decrease um and like I
said we'll probably see another decrease
in January and then if I had to make
just a short-term prediction uh that's
not for my bold predictions episode I
would say probably February will we'll
reverse that Trend and start seeing
increases to the median sales price year
on year again average sales price um
usually the average it goes up even when
the median doesn't uh no change this
month a
2.6% increase to the average sales price
now sitting at 376 really 377,000 uh
which is up from 367,000 December
2023 for those interested in the average
I think the median is more accurate in
terms of what the average buyer can
expect to find or what the average house
costs um but for those interested in the
average
376 uh 377,000 uh and the 12mth average
for the whole year was uh was 384,000
which is a 3.3% increase over
23 percent of list price
received sellers got for the first time
in a long time a little bit of an
increase so we saw in December again the
people are a little bit more willing to
do a deal including buyers in the month
of December once you get towards the end
of the year and buyers gave sellers a
little bit more in December than what
they had uh the the previous December
and kind of reversed the trend we had
been seeing several months of decreases
year onye in the percent of list price
received November we finally had a flat
month and then December we went up to
98.2% so if you have a home list of for
100,000 you can reasonably expect to get
98,2
for it um that does not include sour
concession so you do have to factor that
in as well um which which may include
realtor commissions um and that was up
0.1% from the 98.1% in December of 2023
so you know really the the 98 that's
pretty historically normal and really
the main thing is we don't want this to
to have major fluctuations right it it
almost doesn't matter what this number
is it matters what it's doing
right if the market is getting
97% fine sellers can live with it buyers
are can live with it everyone can live
with that if it's 99% everyone can live
with that even if it's 100% like it was
during Co people can live with that it's
just when the the it's going way up at a
rapid Pace or way down at a rapid Pace
that messes people up because then you
got sellers that you know that they're
expecting well if I list it for 300 I'm
going to get 290 for it and uh and and
in reality because things are
Contracting they're actually only going
to get 280 for it nobody likes that um
and then they get confused and they're
like well my neighbor they just sold
their house for you know they listed
their house uh half a year ago for 300
they got 290 you're telling me if I
listed for 300 I'm going to get 280 um
and and again I'm just throwing out
hypothetical numbers here but that's why
for this I like to see stability and
that's what we've seen we've been seeing
it BAS basically it's been in the 98s
the entire year now it started in the
summer months it was in uh well it it
did the normal seasonal thing right in
the in the winter months it was in the
low 98s in the summer months went to the
high 98s and then back down again um
basically sellers have the most leverage
during the summer months spring and I
should say I should include the spring
months in there spring and summer months
that's when sellers have the most
leverage and that's reflected in the
data um but even so remarkably stable
data in the 98s the entire time housing
affordability index um even though home
prices have moderated this number takes
into account mortgage rates and
unfortunately mortgage rates have not
been moderating and as a result we have
a slight decrease in housing
affordability index we like this number
to be 100 or more that means that the
average family can purchase the average
home uh it's a little bit less than that
it's 97 right now which was a decrease
year on Year from the 98 that we had in
December of 23 uh and again that's all
mortgage rates right because otherwise
we housing is more affordable in
December of 24 than it was in 23 we
literally just looked at the median um
but and that's what this number is
factoring in it's factoring in medians
is not factoring in averages um except
for the average um uh the average uh
mortgage rate and I'm not exactly sure
how they calculate all of that in terms
of the mortgage rates I've never really
gotten into the Weeds on that uh but the
point is that housing affordability is a
two well it's really a three-prong thing
and if you're watching on YouTube you
can read the description but it's
looking at incomes it's looking at
mortgage rates it's looking at home
prices and right now incomes are going
in the right direction home prices uh
for the moment are going in the right
direction but mortgage rates are not and
as a result housing got a little bit
less affordable but it's still pretty
close to 100 if we saw mortgage rates
just come down a quarter point we'd
probably be uh sitting right there
around 100 that which is what we want to
see we want homes to be affordable for
buyers inventory of homes for sale all
right I said we talk about this um and I
don't think that the data is exactly
reflective of precisely what's happening
but um I will I will explain uh a little
color to this in just a moment so here's
what we had we had a
27.7% increase year onye in the
inventory of homes in December in 23 it
was uh 3,456 homes in December that were
available in active status at the end of
the month in December 24 it was
4,413 so basically a th000 more um
resulting in a 27.7% increase we had an
increase every single month of the year
and almost every single month was over
20% okay we only had two months that
were less than 20% that was January only
had a 133% increase November only had a
19% increase uh but 19's pretty close to
22 um all right so what's happening here
well if you remember which you may or
may not um we saw inventory Peak back in
September and again some of that had to
do with Helen right closings that didn't
happen homes that were still uh had to
come back on the market or whatever
homes that would have gone under
contract but didn't available on active
stats at the end of the month uh that
was when we hit the high point of the
year and since then it's come down but
Helen isn't the only explanation for
this that if I left you with that that
would be a lazy explanation this is a
seasonal Trend okay and if you you can
look if you're looking on YouTube you
see it you know there's little Hills
every year and every year even though
this this is counterintuitive to some
people inventory goes up during the
summer months more Supply comes into the
market than demand now if it doesn't
feel that way if it feels like demand
outpaces Supply that's that's because
not all the supply is good all right
there's some trashy houses that come on
the market uh during the summer months
you know sellers that are just like oh
it's a summer I can sell my home um so
the demand does increase substantially
uh and and the supply doesn't increase
substantially but the good Supply
doesn't keep up with the good demand and
so the end result is uh that um that we
end up having inventory go uh usually it
bottoms out uh around this time of year
January February you can see that all
across the data historically and then it
starts to rise as we go into the spring
season and that's precisely what we're
seeing here it uh it topped out in
September and it's uh it's been coming
down since then now month on-month very
slight increase from November to
December um I'm not drawing any that
that's a little bit unusual but I'm not
drawing any any major conclusions from
that I think that we'll probably
continue to see it bottom out and uh and
I'm actually quite confident of that
because as I've been pulling up the
active inventory it is way way down like
if I'm just pulling up the multiple
listing service just looking at how many
homes are for sale it's substantially
down from what it was uh back in
December so I think January we'll
probably see uh this number come down a
bit now will it be a uh a decrease year
on year no I don't think so because
January of last year only had
3500 uh homes uh uh in active status at
the end of the month of January I think
we're going to have more than that it'll
probably be close to 4,000 uh but
that'll still be month- on-month a
decrease and continuing that normal
seasonal Trend and then we'll gear back
up uh for the spring and summer months
for inventory to start to take off again
month supply of inventory this kind of
gives you a a better picture of what's
actually happening right
um it's taking uh the uh the uh
inventory of homes for sale at the end
of a given month divided by the average
monthly pending sales from the last 12
months and I should mention that
sometimes this inventory number gets
ends up getting revised so we it may not
end up actually being this number we
we'll see sometimes it's revised really
heavily sometimes it's not um pending
sales is always revised really heavily
um as I've already said so it says on
here December was 3.3 months supply of
inventory which should be a 22.2%
increase I don't think so I I think that
uh and in that 22.2% increase over 2.7
months of Supply in 2023 I think that's
going to come back down once all this
data gets revised I think that this is
going to be probably in the low lower 3
is probably 3.1 3.2 which could continue
a downward Trend that we've seen also
since since September September was 3.4
months October 3.3 November 3.2 December
will probably be 3 3.1 uh months of
inventory still an increase year on-ear
just not a dramatic increase and that's
still pretty pretty low months of
inventory right if you don't if you're a
buyer right now or you're a buyer agent
right now you don't feel like there's a
whole lot on the market for you or for
your clients I mean there's not right um
talked about this many times uh the
traditional metric that you need to be
at six months of inventory for it to be
a a a flat Market or or a market
transitioning to a buyer Market no um if
if we started to get into the mid fours
we would we would really be in a buyer
Market by that point because of the
changes in in how the market has
been um in in more recent years uh but
we're nowhere near that right now it
appears that we're hovering around 3
month supply of inventory um
so basically what that means is that no
more homes came on the market and the
absorption rate continued we people kept
buying homes at the pace that they're
currently buying we would be out of
homes within 3 months okay that's all
that that means
um you know what I'm going to cut it
there I could I could get into the
housing Supply overview um but I think
that we've talked long enough and I'm
tired it's night time I've had a long
day um I I did a lot of driving today a
lot of a lot of walking um around a
bunch of different places um but uh but
it's good it's been a good start to the
year I hope it's been a good start to
year for you guys as well thank you guys
so much for listening my contact
information is in the show notes you
need to reach out to me for any of your
local or not local real estate needs and
uh just a reminder Piper Insurance Group
you need to reach out to them for a free
quote today they are also in the show
notes thank you guys for listening like
it rate it review it subscribe to it if
you like this show we will talk again
next time
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