There's that saying in leadership, healthy things
grow, but cancer grows and that's not
very healthy.
And so I think sometimes we have to maybe make
sure that we're dissecting what it is
that we're doing to make sure that it's the right
thing.
This is the Made to Advance podcast.
I'm your host, Brian Aulick.
We're here to inspire and equip you for your best
future.
Welcome, everybody.
It's so good to be with you.
And I want to ask you a favor before we get the
conversation started today.
If you enjoy our podcast, please rate and review
us.
That helps us get the word out to more and more
people.
It also helps us bring on more incredible guests
like the one we have today.
We've got Steven Brewster with me and Steven is
the founder of The Harmony Group, which
is a company that comes alongside Christian bands
and helps them reach a broader audience.
Steven is working with bands like Elevation Worship,
Red Rocks Worship, River Valley Worship,
and yes, even Engedi Worship.
Steven has years of experience in the music
industry, but he also has served in executive
level roles in some of our country's leading
churches.
So Steven, welcome to the show.
Hi, it's so good to be here today.
I'm so excited to get to talk to you today.
Great to have you on.
And it's funny, we talked about this a little bit
before we started recording, but everybody
that I know that knows you refers to you as Brewster.
So we'll just go back and forth.
I don't know what's going to come out at any
given time.
Whatever feels right.
We'll just roll with it.
That sounds good.
It was so good hanging out with you in Nashville,
man.
We were down there to celebrate Engedi's signing
with Capitol and man, it was awesome
to hear your heart.
And the moment we were talking just to kind of
about what drives you and your perspective,
I just thought, man, it'd be fun to have a
broader conversation and be able to share
it with more people.
So thanks for jumping in.
Yeah, it's my pleasure.
I loved our conversation that day.
It's not often that you get to meet people that
you go, "Oh, I would totally enjoy working
with them and doing life with them."
But with your team and with you, it's always felt
that way.
So totally a huge fan of what you guys are doing,
what you're doing with the church and
obviously in the worship space.
So cool.
Excited to chat today.
Yeah, yeah, yeah.
Same.
Well, I thought maybe you could start out by just
giving me a little bit of your background.
Where'd you grow up and maybe even like, how did
you come to a place of faith in Jesus?
What's your whole spiritual backstory?
Yeah.
So my parents were missionaries.
I kind of grew up around the world, Haiti and
Singapore predominantly, high school in
Florida.
When you grow up in church, you know you're
always in church.
So I had all of those experiences.
And then I would say early high school, end of
ninth grade, beginning of 10th grade, kind
of found my own faith and my own relationship
with the Lord.
And just ever since then, I swore I would never
go into the family business and be in
ministry and didn't have any intention to do that.
Ended up there.
And I mean, we're all in ministry.
If you're a believer, you're in ministry, but vocational
ministry.
And so, yeah, all over the world, high school in
Florida, went to a lot of colleges 'cause
no one told me not to, and I racked up all kinds
of debt.
And I'm on the creative team, so I couldn't make
a commitment.
Ended up in Nashville and been here ever since.
So was high school then your, I mean, your first
time really spending extended time in
the States, like living in the States?
Oh, wow.
So what was the transition like to go from being
on the missions field to coming into
Florida?
Yeah.
I mean, so spent time in Haiti, a long time in
Haiti.
Like moved there when I was in like kindergarten,
moved out when I was in like seventh grade.
But we moved from Haiti to Singapore.
And so Haiti to Singapore was way more of a
culture shock than Singapore to Florida.
But so, I mean, I had a different worldview
because I grew up in a space where I was the
minority.
And when you grow up in a different world, in a
different space, a different perspective,
it just shapes you differently.
So I don't know that like I paid enough attention
as a high schooler to like the cultural
differences.
I just knew things were different, and there was
a lot more white people.
Was it hard to acclimate to living in the States
at that point or not?
Not really.
Was it just an easy, easy shift?
No.
I mean, that's a great question.
I think it was an easy shift to go from Singapore
to the States.
It was a very difficult shift to go from Haiti to
Singapore.
And so that was, you know, middle school sucks
anyway.
And so middle school, and then you move to
another country and you don't belong, you
don't fit in, and you went from a world where
even though your life was modest, it looked
wealthy to a place where your middle class life
is poverty level compared to everyone
else in the country.
No kidding.
And so it was an interesting, I mean, and in
Haiti, we didn't have much, so it wasn't
like we were balling.
But I think that was probably the biggest thing
that I noticed in that, I mean, that
in the racial piece.
I just noticed those two things were like very
different when we moved back to the States.
Wow.
So the real drivers when you're going from Haiti
to Singapore, I mean, you're doing it
at a difficult life season, and then essentially
the social economics stratification was really
a tough pill.
Did you end up learning language, like doing
language acquisition in each country, or how
did that work?
I did.
In Haiti, I did for sure.
I mean, like I could speak Creole well enough to
interpret for teams when they would come
to town.
But we were only in Singapore for a year, and I
didn't even have to take a class.
But in Singapore, English is as dominant or
prominent as Mandarin.
So it didn't feel foreign to be able to just
speak English.
Okay, gotcha.
So that background makes your shift into the
music industry all the more fascinating to
me.
How did you ever end up doing what you're doing
and kind of taking steps towards music?
Yeah.
So I fell in love with creativity very young.
I remember always loving creating and being able
to do anything in the arts.
I also love sports.
And so I didn't want to be in the band in high
school because I wanted to play sports.
But I loved music, like always had music playing,
always.
And when I got into college, I realized, "Oh,
there's a business side to music."
So even though I'm not a musician or a performer,
there's a place for me in the music space.
So fell in love with that in college.
And then, I mean, back then, I didn't know
anything about like a Belmont or an MTSU or
a Full Sail where you could go and learn the
music business.
So my education on the music business was going
to Barnes & Noble and reading every
trade magazine I get my hands on to just try to
figure out how it worked.
And then I moved to Nashville in 1996, dropped
out of college my senior year, one semester
to go, really brilliant decision.
Like I said, had no one telling me, "Hey, this is
dumb."
I did go back and get my degree in organizational
leadership.
But moved to Nashville and God was very kind.
He allowed me the chance to do music business
because at 20 years old, you think you know
everything but you really don't know anything.
And I thought I knew...
I read Vibe magazine so I know everything about
the music business and it was a crash
course but it was kind of the Lord to allow me to
crash course.
A lot of people move here and never get the
chance to do the thing that they came here
for.
How'd you break in?
So interestingly, breaking in kind of happened in
two different ways.
So one, I was a temp employee for a distribution
company and they were going through a computer
change and so my job was to answer the phone
after Christian bookstores had been on hold
for over like an hour and a half, two hours, and
ask the Christian bookstore if I could
take down their name and number and have someone
call them back.
I got cussed out by more Christian bookstores
than probably anyone in history, right?
And quickly learned that I didn't have any desire
to be in the distribution space.
Simultaneously, I met a guy named Toby Mack at a
record store and he said, "Hey, do you
guys happen to play basketball?"
And I was like, "Yeah, I play basketball."
And he's like, "Cool, we're playing basketball
tonight at midnight at this gym.
We need one more.
Can you come play?"
And I said, "Sure."
So I started playing basketball with him and a
select group of people that he would call
into play and kind of like that's how I built a
relationship with him.
Then ended up getting to work at, my first label
job was at Goatee Records because of
Toby and it was awesome.
No kidding.
So was he already kind of a legend by that point
that you were playing ball with him
or was he still kind of on the up and up?
Well, he was a DC talk legend.
So like Jesus Freak had already been out, Supernatural
was coming out.
He hadn't gone off and done the solo thing yet,
but the DC talk was massive.
So he was in that stage and Toby's a legend.
He's an icon.
Yeah, somebody, I was listening to an interview
or something and they said, they were talking
about him and just saying he has got the most
incredible commitment to detail, to being
great at what he does, just like full on 110 all
the time.
I mean, that was really cool.
I think it might've been.
I heard Tommy Profit say that about him.
I'm not sure who was talking about him at that
point.
Very possible, yeah.
But that's kind of how he is, huh?
I can attest.
Those are true statements.
But what's really amazing is even with him being
the pinnacle really of our industry,
no entitlement, very humble, very easy to work
with, not egotistical, competitive, very
competitive.
But so it was fun to learn.
I really learned about the music business from
Toby and Joey.
Joey's the president of Goatee Records.
And I've gotten the privilege to thank them over
and over again for basically paying for
my education and my mistakes in their company
helped me learn how to do what we do today.
Man, that's really, really cool.
It's so fun when you meet people who are driven,
they're competitive, they wanna get after
it, but also just have that deep sense of
humility and they're not divas, they don't
think they're anything special.
And to have that combination, I mean, you can
find one or the other, but finding both
in the same person is a real privilege.
What an awesome way to start.
And I know you ended up doing a season working
for churches, but how long were you in the
music industry before you went on staff at some
churches?
So I worked in the music business for probably 10
years, and then...yeah, about 10 years,
and then left the music business to come work in
church.
And so I had a couple stints where we were like bivocational
or like volunteer ministry
leads, but vocationally it was about 10 years.
Okay, gotcha.
And I think all the churches that you really...you
did staff work for were all larger churches.
I'd be curious, I mean, just larger churches are
their own kind of beast in and of themselves.
Did you have any...did you walk away from those?
'Cause you've been in different places.
I have one long run in one church and then a
short run in another church, and that's
it.
Like I don't have all these years and places of
reference, but did you end up from having
a perspective at different churches, learning
anything about, "Oh man, there's some threads
here that are helping these churches do what they
do well and reach people," or is it like,
no, each one was kind of its way different beast
and such?
I think both, honestly.
I think one of the things that makes a church
great is when it is unique, right?
When a church offers their community something
that all the other churches are not offering
them, that becomes attractive to the people that
resonate with that style of ministry
or that felt need.
The commonality of successful churches, strong
kids, student ministry, usually a strong communicator.
Back then, and I don't think it's as much now,
but back then, really quality, small
group programs of being able to provide community
for people.
Of the churches that were good to work at that
did that, they also had really healthy
cultures.
And so the team, the leadership team cared about
ministering to their staff before they
cared about ministering to their community.
And it gets very rich when you do that because
there's so much more retention, and there's
nothing...
The most sexy thing in the world is longevity.
And so when you can keep a team together and have
fewer transitions, as long as everybody's
performing well, then it can be really special.
So yeah, it's interesting because you can have a
very successful church and it be very
unhealthy.
And there's that saying in leadership, healthy
things grow, but cancer grows and that's not
very healthy.
And so I think sometimes we have to maybe make
sure that we're dissecting what it is
that we're doing to make sure that it's the right
thing.
That's a great, great point.
Let's talk about the culture thing a little bit.
So I know you said they cared about their staff
kind of first.
What did that look like practically for you guys?
How did you see that lived out in the church
context?
How were they building the staff?
How were they building healthy culture as a whole?
Or would you say healthy culture is just building
into a healthy staff, and then it kind of
takes care of itself?
Yeah.
I mean, I think a healthy culture is intentional,
right?
So really anything about culture.
You either curate culture or you permission
culture.
And if you permission culture, it's usually a bad
culture.
So you're allowing things to happen that...
And that's not just a church thing.
That's just any organization.
If you allow poor behavior, that's the culture
that's going to be built.
If you're intentional with your culture and you
know what your values are, you know what
your purpose and mission is, and you keep
everyone focused on that, that becomes healthy.
And so I do think in church too, I have such
respect for church planters.
I think planting a church is one of the most
difficult things in the world.
Because you're just out there on your own, you
never have enough money, you never have
enough time, you never have enough resource, and
you are just grinding it out, right?
And then God starts to move, and all of a sudden
you start to get some staff, and you
start to get some buildings or tools, resources,
whatever it is.
And then the pastor's still in that, "We got to
keep grinding" mode, because we're never...
This is going to fail.
We can't let it fail.
Even when the organization has matured to a place
where it's no longer fragile, some
of that thinking still exists.
And a lot of times, you can tell a church is
probably in trouble, culturally in trouble,
when one person has five jobs, and there's no
respect or intentionality around Sabbath,
where people don't feel like they have fun when
they're working, right?
We're doing ministry.
Ministry's hard.
There's a spiritual warfare component to it.
And then all of that, plus everyone's a jerk.
Why do I want to be in that world?
So caretaking your staff is making sure that they're
getting counseling when they need
it, making sure that they're checked on, paying
them or bonusing them as well as you can,
maybe even put to a place that it might hurt.
And then just making sure you're like stewarding
these people.
I remember, slightly unrelated, but pretty
related.
I was at an event out at Saddleback years ago
when I was in ministry full-time, and
Pastor Rick Warren walked in.
And there was like 10 of us in this room, and
then he walks in, and he sits down in
a chair and just starts talking, and it is
literally like a master class in ministry.
I couldn't write notes fast enough.
No kidding.
And one of the things he said that I think was so
important was he said, "In ministry,
most leaders in ministry want...
When someone comes and joins their staff or their
team or their relational circle, they
think that that person's a lifer, right?
And the reality is more people are called through
Saddleback than are called to Saddleback.
And our job as leaders is to make sure that we
don't overprotect our emotions so that
we still give ourselves to the people that we're
responsible for.
And that while they're there and while we have
them, we give them the very best that
we can give them."
And that totally changed how I looked at staff
culture.
It was like, "Oh, most of these people are gonna
not be here forever."
A very small handful will, but while we have them,
we better make sure we give them everything
we got.
Yeah, boy, that's really good.
Yeah, it's really unselfish, sort of servant-hearted
paradigm to take on to say...
I mean, obviously, they're there for a role on
the team, and that's important, but to
say how can we send them out some point just
stronger, better, healthier than when they
came in, and it's not just about what they're
bringing to the organization.
I love that.
And trusting the Lord that if he's moving them on,
he's got somebody better coming in.
It's interesting with the whole, like you're
saying, on the one hand, the startup mentality
of the gritty, we're hanging on by our fingernails.
On the one hand, you need to grow out of that,
but it's funny 'cause there's a lot of talk
too about keeping that founder's mentality and
having that entrepreneurial, 'cause the
flip side is sometimes people get very
organizational, they get very comfortable, things
are working,
and now we're afraid to take risks and all that,
whereas when you're small and nimble,
you're trying stuff and going for it and all that.
So how do you navigate that tension, do you think,
between not overly embracing a startup
mentality but at the same time retaining some of
the strengths that come with it?
So I'm a big believer in hustle, not the hustle
that John Mark Comer writes about that's
unhealthy.
To me, hustle is making sure you bring everything
you got to whatever you're doing.
And so I think that a lot of people look at the
equation the way you just described it.
The startup mentality, or the gritty, and then
startup mentality.
And actually, there's three different lanes.
We have this business and we're running it out of
our garage.
That's a church plant, right?
That's actually the most gritty.
You're running out of your garage, you're not
even a startup yet.
You're on life support, hoping that we make it,
right?
Then there is the startup stage.
And the startup stage is where you keep the
mentality, but you understand that you're
not so fragile that you can't make mistakes.
You're not so fragile that you can't give people
time to catch their breath.
And really, it's honestly a trusting in the Lord
that if we bring everything we've got,
he's going to do the rest, right?
Then the next stage is the one that gets super
dangerous.
And that's the corporate mentality, where
everything has a policy, everything has a
procedure, everything has a handbook, and you
really just obliterate creativity and
innovation out of your organization because it's
so structured.
And there are great churches that live in that
space.
Those are for a different kind of person than
maybe what I would want to work in.
So I think preserving and fighting for the
startup space is vital.
Just always remembering, okay, we're not so
fragile anymore that we can't breathe.
Yeah, makes sense.
So how many years were you doing church work
before you then started your company?
Yeah, probably cumulatively about another 10.
Okay, that's a good run.
Tell me about the journey to starting to think
about and then ultimately launch the Harmony
Group.
I wish there was a think about.
So I had gone through a really tough season.
We worked at a church.
It was our favorite job.
Our team was incredible.
We loved them.
I thought it was our forever.
I thought I was called to it, not through it.
And God had different plans.
I was called through it.
And so terrible season in 2016.
Ended up going to another church in Florida for
five months.
Went to the pastor and just said, "Hey, look, I'm
not healthy.
I need to go someplace smaller and start to get
healthy and get in counseling.
And I haven't recovered from this past season."
So moved to Charlotte.
I worked at a church that's not Elevation.
Yes, there are churches in Charlotte that are Elevation.
Was there for about a year.
Got in counseling.
Started to getting healthy.
Got invited to be on the executive team.
Started asking questions you would ask on an
executive team and got fired.
And the genesis of the Harmony Group was I need a
job.
And so I had felt like the Lord was telling us
our next season of ministry was going to
look different.
And I didn't know what that meant.
I really, really thought it was going to be
leadership, creative, and church consulting.
I texted one of my friends and said, "Hey, you
guys probably don't need any help with
your music at all.
But if you did, I'm in a season where I might be
able to help you guys a little bit."
And he wrote back and said, "Hey, we've been
wanting to hire you for four years, but you've
always had a job."
And I was like, "Conveniently, I don't."
So I started working with them.
And that was like about a third of my time and
compensation.
Another guy had asked me to...
He owns a church consulting company and they're
very successful and I love them.
And he's like, "Hey, I've just been impressed
with you.
Why don't you come and be part of what we're
doing here?"
And I was like, "Love it."
So I went through all the training, Pastor Brian,
I went through everything.
Two weeks from starting, I'm in the car driving
to the airport to go visit a university to
pitch some curriculum.
And I get a phone call from this guy.
He's the owner and president.
He's like, "Hey, God told me I can't hire you."
And I was like, "He did not tell me this.
This has been a secret that he's kept from me."
But I really felt like I really believed him.
There was a peace in it.
I was scared to death, but there was a peace in
it.
It's two-thirds of our salary.
We're starting in two weeks.
We're about to move back to Nashville.
All of these things...
And he was so kind.
He was like, "Listen, I will pay you until you
find something else."
And I just said, "You know what?
I love...
Thank you.
That is so kind.
But if God really told you that you're not
supposed to hire me, I can't take your money.
I need to go...
We both need to live on the faith that that's
true."
And he reluctantly agreed.
And so I didn't know what was next, honestly.
I get on the airplane.
Go ahead.
Do you have a question?
- Well, I was just gonna say, you know what's
interesting?
And I know you were saying you wish there was a
story in the whole getting fired thing.
I remember coming across a book once that said...
The title was something like, "Why Getting Fired
Is the Best Thing That Ever Happened
to Me."
And it was the story of all of these incredible
leaders, founders, all these different folks
that you would never imagine would get fired.
But it was the very act of getting fired that led
them actually into the great thing that
they ended up doing.
And so just for anyone who's listening right now,
if you're in the place that Brewster
was at one point, and you're thinking, "Oh my
goodness, how could I be that guy or that
gal who just got fired?"
There are many folks, and you're gonna hear what
Brewster's doing today, that ended up
actually paving the way to a really cool thing,
and just started out maybe less than the way
that we would plan for.
So anyway, keep going.
You were saying getting in a plane, I think you
were saying?
- Well, yeah, I'll go there in a second.
You don't have to worry about getting fired if it
happens once or twice.
If you're a serial getting fired person, you
probably need to do some self-evaluation.
So I get on this airplane, and I text my wife,
and I'm like, "Hey, this company isn't gonna
hire us.
He just called me and told me that God told him
he can't."
And she was like, "I didn't have a piece about it.
I think we're gonna be fine."
And I'm freaking out.
I wanna jump out of the airplane while I'm flying,
land in Tampa, drive over to Lakeland,
go to Southeastern University, pitch this
curriculum, 'cause there's no university
currently
still where you can go and get a degree in being
a creative arts pastor.
And I had all this curriculum.
I had been coaching creative pastors all over the
country.
They were like, "We love this.
Let's do it.
Let's build a curriculum.
Let's build a track and a lane."
We've never done any of that.
But they also said, "Hey, our worship team's
upstairs meeting with a record label.
Would you mind sitting in that?
We know your background is in that.
Would you mind sitting and just listening?"
So I go up and listen.
After the meeting, I was like, "Hey, you guys
probably shouldn't sign this, 'cause I don't
think this is the right thing for you."
And they were like, "Well, you can't leave today
unless you're gonna work with us and
help us."
And literally the same day that I was told that
the one organization couldn't hire me,
this other organization said, "We need you.
We're gonna contract you to do this."
And that was really how it started.
When you're a beginner in business and you are
opening your own shop, you do all kinds
of crazy stuff.
I was doing marketing for Football Sunday, and I
was doing all kinds of crazy stuff.
But as I started to get my legs underneath me, I
realized that I had a unique space.
There's no one else in the music business that I
know of currently that has an executive
background in the church and an executive
background in ministry.
And even through the bumps and trials...
Did you mean to say in ministry or did you mean
to say in music?
In music.
Yeah, in music.
Yeah, so you got the both and.
Both and.
And that's a blue ocean for us, for sure.
So yeah, it was like the opportunity was there.
And even through the bumps and the trials that we
went through, I never lost a love
or a hope for the local church.
I believe in it more than ever.
There's a lot of weeks that I miss being on a
church staff, but I also know this is where
the Lord has us and we get to help a lot of teams
now, which is awesome.
But if there was one strategic thing that we did,
and I don't even know if it's really
strategic, but I just knew I was supposed to work
with churches and ministries, like
worship leaders, not just like artists.
And so that's kind of the filter for us.
And if we're going to work with somebody, it has
to have a worship component to it or
else there's somebody that's better than us to do
that.
And maybe you could explain for those listening,
what exactly does the Harmony Group do?
I mean, when you say you're coming alongside
worship teams and whatnot, what are you guys
helping them with?
Yep.
So great, great question.
There's really three divisions of our company now.
There wasn't, there was one big hodgepodge before,
but now that we're kind of figuring
out life, we have three different divisions.
So one is management.
So this is when we work with a ministry that has
a record deal, and we're going to step
in and do what typically a manager would do in
that relationship.
And most of them are churches, so a normal music
manager isn't going to necessarily know
how to navigate a church.
And so we're managing there.
And a handful of our clients live in that one
very small space.
The middle space is a church is releasing music
and they are committed to it, but they
just know they don't know what they don't know.
And so we come in and we call these partners.
So on the partner level, we're going to meet with
you every two weeks and we're going to
become part of your team.
We're terrible consultants, but we're pretty good
teammates.
And so we're going to come in and we're going to
basically do everything for you or through
you.
So we're going to give you the strategy, we're
going to give you the systems, we're going
to give you the institutional knowledge, we're
going to help you with distribution, we're
going to help you as you grow, get a distribution
deal maybe, if that's what the Lord would
have or a pub admin deal.
But really we're involved in every aspect of the
music.
So from publishing to creation to writing to
producing, releasing, marketing, we do
all of that with the partner churches.
Then there's a handful of churches that we found,
and we started this about a year ago,
we found there was a handful of churches that
weren't ready to become partners yet.
It would be unfair of us to take their money
because they just hadn't matured in what they
were doing enough to warrant needing that level
of investment.
And so we started a coaching division.
And so on our coaching division, we meet with
churches once a month on Zoom and just give
them...
We give them the knowledge, but we're not doing
any of the lifting.
They're still doing all the lifting.
We're just giving them knowledge, best practices,
and helping them prepare.
In a perfect world, it moves from coaching to
partner, partner to management, because
you've kind of grown in your ministry.
Not every team's going to do that.
Most probably won't.
But when it happens, it's pretty special.
That's really cool.
I'd be curious, when you think about what gives
you the most joy about what you do,
is it seeing teams move through the pipeline in
the way that you just described?
What for you is the most satisfying part of your
role and what you do at your company?
Yeah, the most satisfying role is by far the
relationships with the teams.
The music's great, right?
It's awesome.
I love when we have a song that's successful,
that's fun, right?
But that's very fleeting.
One of the things that I love about what God's
allowed us to be part of is the fact that
pretty much all the teams we work with, they're
our people.
Not all of them, but most of them, they're our
people.
And so if they're in town, we're hanging out with
them when they're coming over for dinner.
And we just build these relationships with these
teams.
Church is transient, so sometimes people come,
sometimes people go, but the relationships
are what's really, really special.
Yeah.
You're like the Jerry Maguire of Christian
worship music, huh?
I mean, maybe.
I'd be curious, I was thinking about this with
regard to teamwork and just thinking
about aspects of what you do and what you see
that could apply to somebody who's outside
the music industry.
And I think sometimes when you think about what's
a band do, you just imagine a bunch
of people sitting in a room just being super
creative, don't have any sense of what is
on the calendar or the schedule.
But the reality is, of course, for a band to
really go where it needs to go, they need
to function as a team.
They need to have clarity on their goals.
I guess I'm curious if there's anything you've
seen in bands that really make a bigger
difference
that from a teamwork or a leadership perspective,
you go, "There are some principles there
that apply to other areas of life besides a band."
Yeah.
So one of the biggest ones is every successful
band or artist, ministry, there typically
is two people, two different types of people that
are in that group.
One is going to be the person who's probably the
hardest driver.
They're committed to the process, to the
execution, to the get it done.
Most of the time, that person is also not the
most creative person on the team.
And having the balance of the person who can sit
in a room and not care about the strategy,
you need that.
And you need seasons of that where you're just so
engrossed in creativity that you're
not worried about the other things.
But successful artists can't always live in that
space.
We were talking about Toby earlier.
One of the most creative guys I've ever met, but
also one of the hardest workers and most
driven people I've ever met.
And so successful teams, whether it's music or
not music, they're going to have an operations
side that knows how to drive the mission of the
organization forward.
And then they're going to have a creative side
that allows them to bring in innovation,
ideation, fun sometimes.
And you've got to have both gears.
If you don't have both gears, anytime you over-index
one way or the other, it impedes
your ability to grow.
So great teams have both.
Yeah, makes sense.
Do you see that when, as far as like a point
leader per se, at any given time, does it
depend on the team on if it's like, oh, the
creative, the more creative person's really
driving it, or is it generally the strategy
person that is kind of the point person in
most cases?
Well, in most cases, it can be both and it is
both.
A lot of times when it's the organizational
driver person, there's still a lot of elements
of creativity in them.
There's also a little bit of jealousy that the
other person just gets to be creative.
And it's probably a bit of a self-awareness gap
of like, hey, this is the thing that uniquely,
God's uniquely designed me to do that that person
can't do.
The total artist, they are not able to function
very long in the organizational, strategical
space, because it just drains them.
And so a lot of times that person that's driving
is jealous of the person who's not driving.
And one of the things that we try to do is really
reinforce that the personality type
that God gave them is intentional so that they
can steward the thing that He gave them
as well.
Yeah, that's really, really good, because I think
a lot of times it feels like if we're
oblivious either to our own wiring or to our team's
wiring, then we're wondering, why isn't
this person doing this or that?
Because it's the whole fish in the fishbowl thing.
I mean, you see the world a certain way with your
wiring on the way things ought to operate,
what needs to get done and all that.
And then if you're not aware, that's just how you
are gifted to see the world.
You're wondering what is wrong with the rest of
these people?
I mean, my goodness.
Why are they all flakes?
And so once you start to realize a little bit, oh,
okay, well, this is just a different
wired thing and this is a thing I'm going to
bring to the team.
And that's one of my unique contributions.
That's really, really helpful.
I'm curious from a leadership standpoint, you've
gone from some big church staffs and
honestly bigger companies to now you're a smaller
team.
And I think when we talked, do you have like
maybe five people on your team, your staff
team or is it more than that?
I know that they're kind of spread out, so it's a
little bit unique.
Yeah, so we have myself plus three people.
And one of them is currently part-time.
But yeah, so it's a smaller team than I was
leading a lot bigger teams in the past.
But you know this as a founder, hiring is so
stressful and people think that hiring
is the most expensive thing, but firing someone
is the most expensive thing.
And so just being meticulous and honestly
probably too afraid.
Like a lot of years that I probably had the
resources to start bringing support around
us, but so afraid that the money was going to dry
up that I probably waited too long.
I've definitely impeded my ability to scale
because of that fear.
And I think it's a good fear because I don't want
to put somebody else's family in a position
where I have to let them go.
But I also think that it requires faith to do
anything special in life.
And so I'm wrestling through it, Pastor Brian.
Yeah.
Yeah, well, that's great transparency.
I don't think sometimes when people think about
those who are in hiring positions, you
don't think about what they feel in this.
But I can remember like it was yesterday, the
first time I hired somebody full time
and he was married, he had three kids and we were
a startup thing.
And we had some reasons to be hopeful, but not
like, "Oh, this is going to be easy street."
And I thought, "Man, he is putting his whole
family on the line to join me in this thing."
It's a crazy, crazy feeling.
And of course you're thinking even organizationally
when you're small, every hire just has
disproportionate
weight.
I'm curious, how do you feel like...
I think that's a really interesting observation
just relative to on the one hand, like retaining
some of that discernment and caution with regard
to hiring people, but also being aware
where is fear or anxiety have too much of a hand
in this and where do I need to just
amp up my faith and kind of get after something.
Are there other ways that you've had to grow as a
leader for the Harmony Group?
Because this is, I mean, you're the founder, you're
the chief guy, you've run other things,
you've been led departments, you've had teams,
but this is a different role.
Have you had to grow yourself in other ways?
And if so, what would they be?
Yeah.
I mean, I don't think there's enough podcast time
for us to go through that whole list.
I would say one that is true for me, and it's
probably something I've always wrestled with
a little bit because of my wiring, is delegating
well.
I've lived way too many seasons of my life where
my identity was way too caught up in
what I did and how other people perceived me.
And so when you're the founder of an organization
and initially people are hiring you for you,
not for your service.
Your services are part of it, but they're like, "I'm
hiring you to help us."
And we're at that stage right now of like, "You're
not hiring me to help you, you're
hiring us to help you."
And that means that I'm going to do the things
that only I can do well, and I'm going to
let my team do the things that they can do well.
And me being comfortable with that and being able
to clarify that expectation with you
as the partner, then you're not going to have me
on every phone call.
I'll be there and I'm accessible, but these other
people are great.
And we've been very intentional in who and how we've
hired so that they could bring the
best to it.
So that whole letting go thing is tough.
- Yeah, so that was a big growth edge is just
being able to let go.
And was there a lot of coaching up for the team
or did they come in for those who are
working on your team where they already were
really good at what you needed them to be
good at and it was just setting them loose?
Or was it like, no, you had to really walk with
them closely to get them to the place
where you could let them run?
- Yeah, well, I think I'm still wrestling with
that.
So I don't know that it's been completely
resolved.
- Yeah.
- Because what we're doing is kind of innovative
in a...
There's not another organization that does what
we do with churches.
So no one's come in here going, "I worked at your
competitor and I know all of the systems.
You put me in the seat, I'm gonna drive."
So the one thing that I've been blessed with, and
I would love to say it was intentional,
I would say it's partially intentional.
Two of the three people that we've hired, we
hired them after they left working for
one of our partners.
So they had been on the other side of our
services.
And so they're coming in knowing what that person
on the other side is feeling and is
experiencing, which is something I've never felt
even as the founder, I've never felt.
And so everyone on our team has worked in church
before.
And we can't make it a condition legally, but it's
a high quality and high value of
ours is that you've worked in a local church
because you've got to understand how church
works if you're gonna do this and do it well.
So they've come from being associated with us to
now being us.
And so there is still a little learning curve.
And honestly, I mean, we're only six years old,
so there's a learning curve every day
in what we're doing.
And the music business changes so fast that just
like a lot of other industries, tech,
but your job today and your job in a year is
gonna be very different no matter what,
because the world's gonna be different.
- Are there any key things when you're bringing
people on?
I mean, obviously there's the technical expertise,
there's the, "Hey, it'd be nice," your radar
is up for if they have church background.
Are there any other things that you're like, "Man,
these are big deals to me in the hiring
process that no matter what the role is, I am
just keeping my eye out for this or that
in the candidate?"
- One of them is I've got to like to hang out
with you.
And that sounds weird, but I remember one of the
greatest leadership lessons I learned,
I learned from the Tina Fey memoir, which is not
where I would typically go for leadership
advice or practical leadership development.
- Such a good book, oh my goodness.
We've loaned ours out to so many people.
Yeah, you gotta be ready for a little color if
you're listening right now.
Okay, it is Tina Fey here, but it is fantastic.
What's the leadership lesson that she taught you?
- She was talking to Lauren Michaels and she was
wrestling through a hire that she was
trying to make.
And she was asking him for advice as her boss.
And he said, "Make sure that you wanna be with
that person at two o'clock in the morning,
'cause you're gonna be with them at two o'clock
in the morning doing this job and you're gonna
want to want to be with them."
And to me, that just clicked of like, I get to
choose if I'm going...
Relationships are a big value to me.
So I wanna be able to kick it with the people
that are part of our team.
And so if I don't have a vibe with you, it's not
gonna work.
Like it's not gonna work.
So that would be the first one.
Trust, I mean, every organization moves at the
speed of trust.
So I've gotta be able to trust you and trust that
what you're telling me is true.
- How do you assess that?
- Usually by spending time with them.
So I'm not a huge proponent of hiring somebody
full-time right off the bat.
I would rather contract you part-time, then
contract you full-time, and then hire you.
Because I want you to test me.
Maybe you don't like working for me.
Maybe I'm a maniac and you don't want to be part
of this.
But let's grow into it together when we have that
luxury.
And I think for churches, you should always
slowly bring someone on like that, as much
as you can.
So just in the interaction, a lot of questions.
When I've gotten to walk with you a little bit, I
know if I can trust you or not.
And so trust is a big one.
- Yeah, that makes sense.
I'd be curious when you think about, I mean, six
years in, are you a guy...
Some folks when they're leading their own
organization, they're like, "Oh, in 20 years,
I hope we're at XYZ place."
And other folks are like, "Man, I'm looking ahead
one year."
Or they just think, "Yeah, I just kind of want to
keep doing what we're doing and hopefully
it'll grow."
So how do you handle the whole vision of where we're
going conversation in your own mind?
Is that something you think about a lot or is it...
Yeah, how do you do vision?
- So if I answer that question honestly, for way
too many years, fear drove that vision.
Like, am I gonna be able to succeed?
I think we're in a place now where we're stable
enough that I am looking forward.
And I would have never in a million years, if you'd
have told me seven years ago, this
is where I would be and this is what we'd be
doing, I would have laughed at you.
I could have never dreamt that it would be what
it is.
And so some of that, I wanna make sure I keep...
I wanna keep that wonder alive.
I don't wanna put the box or the ground rules
around what God can do.
I do have aspirations that we're able to have a
few more people so we can help a few more
churches.
Right now we're pretty close to capacity and so
bringing anything else in right now would
probably hurt our team more than help our team.
So I would like it to stay boutique, but be able
to have the luxury of helping as many
as we feel called to.
One of the unique things about our organization
is of all of the teams we worked with or have
worked with or will, we've only sought out one of
them.
Everyone God has brought to us.
And so for me it's more of a stewardship thing.
I wanna make sure that I'm scaling to be able to
steward what God brings us more than I'm
dreaming to be a power industry mogul or
something silly like that, 'cause it's Christian
music,
y'all, okay?
There's not that person.
So what I hear you saying is a big part of your
vision for the future is really just
how you scale to be able to continue doing what
you're doing, but really just for more
people, more organizations, and keep yourself
healthy at the same time.
Is that a big part of what you're thinking about
right now?
Yeah, yes.
And just staying alert, keeping my antenna up,
that where is the innovation moment or
the opportunity that God's bringing along that I
need to be paying attention to?
When I started this, I had no idea that we would
end up having our own distribution relationship
and publishing administration relationship.
We do.
And so just paying attention to those things,
following the path and the pace of peace,
and making sure that we're moving, we're not just
staying stagnant.
Yeah, it's a fascinating thing just by virtue of
trying to move forward, how different ideas
and opportunities open up.
And like you were saying earlier with some of the
divisions you guys have within your
company right now, like the one that's really for,
you use different words, but mentoring
one kind of the lowest level involvement.
Well, that wasn't necessarily exactly on your
radar at the beginning, but you started to
realize, "Hey, there's a place here we can
respond to a need and make a difference."
And I'm sure those things will continue to come
up.
I'm curious, I've got two last questions.
One's sort of selfish one.
So when you first encountered in Getty Music, I'm
curious what ultimately led to you saying,
"Hey, it would be cool to have a relationship
with these guys."
Like you're used to working with some really big
time bands and you guys have been such
just advocates and amazing friends to our team.
I'd just be curious.
Yeah, like tell me what was it that you thought,
"I could see this happening."
So that's a very interesting question because
this is a very interesting relationship.
And so I couldn't even pronounce in Getty at the
beginning.
And so every time Tucker and I would talk about
it, I would say, "What's up with Enigma?
What are we doing with them again?"
And I remember meeting the guys on a Zoom call
and we had been probably going back and
forth in maybe some texts and some emails for a
while, quite a while.
And when we...
I mean, the music was cool, but I mean, there's a
lot of cool music out there.
But when we got on that Zoom call, I remember
getting off that call and really feeling like
we're supposed to be in relationship with them.
They're someone we're responsible to help steward.
And that was it.
Literally at that moment, I was like, "I'm going
to learn their name and we're going
to work together."
And so, I mean, obviously you guys make a super...
You guys make really cool music.
So that's the benefit.
But also...
And there's a favor on what you guys do.
You guys have some relationships that people at
the maturity level of that part of your
ministry don't have.
And so, I think God probably brought us along to
help you navigate that as much as for us
just to be homies.
Yeah, that's cool.
Well, thanks for saying that.
We sure have appreciated your just investment in
the team and you guys have been so generous
and so kind that I have no doubt we would
absolutely not be where we are right now had
it not been for your coaching and input.
And honestly, I feel like this is...
It's the front end.
So we're really excited to see what God has in
store for the future.
Just kind of last question.
I mean, the music industry, and you've referenced
this a couple of times, there's always this
crazy like, "What's going to happen next based on
technology?"
Are there any kinds of trends or innovations that
you're seeing right now, whether it be
in the social media space or in the how music
gets to people space or whatever that you're
going, "Hey, we're trying to pay attention to
that for our bands?"
Yeah, one for the positive is we've become social
media managers in essence.
We talk about it more than anything else that we
talk about because you can't be successful
in music in this season of the musical history
without a very strong and aggressive social
media strategy.
People find music online.
That's where they're finding it.
And radio does not have the same influence that
it's had before.
It's still very valuable, still a lever to pull,
but not the lever to pull anymore.
And so for the first time, it's also exciting
because for the first time, artists or ministries
have the ability to curate and collect the people
that are theirs.
And there's no gatekeepers between you and them
anymore.
You can get on your phone and make it happen.
And so that is an exciting thing.
A scary thing is AI and just how people are using
AI to create music and imitate other
artists and there's legislation that's getting
put into place to help that as well.
But innovation always leads before legislation
can catch up.
I haven't actually, and maybe this is a little
bit naive of me here, but I haven't heard
any music yet.
I've read about music being generated by AI, but
when you've heard, I'm guessing you've
heard stuff, is it like, oh my gosh, this is
crazy that AI just came up with this?
There is a song, not a song, but a clip of a song
on TikTok and Instagram right now that
is Justin Bieber singing about a situation and it
is not him.
It is completely AI.
And most people believe it's Justin Bieber wrote
a song about this situation and it is
completely fake.
No kidding.
Completely fake.
Wow.
So yeah, it's very, it's happening.
Now it's weird if you're like AI person, you're
like creating and getting worships like dupe,
because worship music has so many components to
it that spiritually a regular song just
doesn't have.
You know what's been crazy?
I'll ask AI some, I'll use chat GPT and ask some
different questions about, I'll ask just
get curiosity, like on some Bible passage or
whatever.
I have been shocked by how solid the answers are.
And I just asked a textual question this week and
all of the responses quoted, and I asked
for the quotes of the speaker, all of them quoted
heavy duty, New Testament scholars
that were all very evangelical in their
perspective.
And I'm like, dang, I mean, these are big names.
I thought this is working for me right now.
So it's just funny that the whole idea of like,
you know, you've on the one hand, great
tool, but on the other hand, we got to figure out
how to use it wisely and safely.
Just like everything else in history.
Yeah.
Well, thanks for coming on.
Thanks for telling us a little bit more about
what you do.
And I know that for those who are listening to
our podcast, they've heard me talk about
and getting music and we're going to have Jerrion
on sometime soon and talk about the
album that comes out in February, which is a
really exciting thing for us.
Already, the first single, we were comparing like
the release for our first single of our
last album to this one, and the traction
difference is absolutely nuts difference.
So I thank you for your input and how that's
helped contribute to the music getting out
there.
And it's cool, like we're starting just a log of
stories of what God is doing through
the music, 'cause you know, there's the numerical
side and that's not unimportant.
But I said to Jerrion, "We got to make sure we
hear people say this or that.
We got to make sure we write this stuff down so
that when people are saying, 'Oh, what's
this all about?'
We can say, 'Let me tell you what it's all about,'
and then talk about..."
He was just sharing a story with me of somebody
who just lost their job and was sitting with
Still Do Miracles, the track we just released,
and they were just so encouraged.
God is at work.
God is still doing something.
I have hope.
This firing is not the end of me.
The firing has not been the end of Steven Brewster.
I mean, I can do this.
And so that's what's really fun about it.
And getting those encouraging words out there to
a broader audience is something we're excited
about.
So thanks.
Thanks for also your transparency when it comes
to...
There's the outward journey or the kind of the
hard skills journey of, "Oh, I've got
to learn to delegate and I've got to get better.
And I've got to do this with a startup mode and
all these different things."
But then there's the internal side that you've
referenced a couple times when it comes to
things like battling fear and the sort of inside
emotional health things.
And I just really appreciate your transparency on
that front as well, because I think a lot
of leaders, it's easy to focus on the skill side
of things and what I need to do and what
I need to get better in.
A friend of mine started a consulting agency
around the inside of leadership for Marketplace
folks.
And he said, I had to shift a little bit because
it turns out Marketplace folks didn't want
to talk about the inside too much.
It was a tough go for him.
And so I just appreciate you giving voice to that
because for those who are listening,
the inner journey and facing some of those fears
and anxieties and identity issues you
talked about is a big deal when it comes to what
drives us forward.
So thank you for your transparency.
I appreciate you being on today.
It's been my pleasure.
Thanks for having me.
Thanks for letting me be part.
Yep.
We'll talk soon.
Well, I'm so glad Steven Brewster could join us
today.
And I really think one of the most encouraging
things he said is in some ways how getting
fired is one of the best things that ever
happened to him.
The company he leads today would not exist had he
not gotten let go for a job.
And I just want to say to all of you, maybe it's
not getting fired.
Maybe it's other, some others kind of setback or
barrier facing, but I want to remind you
of a passage from Romans 8 28.
It's a famous one and it's probably familiar to
many of you.
Romans 8 verse 28.
And we know that in all things, God works for the
good of those who love him, who have
been called according to his purpose.
And so just know, no matter what the difficulty
that you might be going through is today,
if you are in Christ, God is going to redeem that
difficulty.
I'm not saying God is the one who caused that
difficulty.
I don't know how all that works exactly.
But what I can say is that God will redeem it.
He will work through it, even if it feels like it's
insurmountable.
And so I want to ask you before we leave today,
again, if you could rate, review, made to
advance, that would be a great help.
This has been a production of Engedi Church and
we've got more incredible conversations
on the way.
So until next time, know you were made to advance.
Amen.
Amen.
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