{"type":"rich","version":"1.0","title":"Snack: Shoelaces","description":"While every other startup is busy making AI products that will eventually become sentient and steal our jobs, Madhav Agarwal (CEO) and Tanvi Gadamsetti (COO) went in a completely different direction. They made a better shoelace. Fresh out of Michigan State, these two patent-holding, Shark Tank-winning founders built a materials science company around laces that actually stay tied. In this snack-sized episode, they explain why they started the day they had the idea and why you probably shouldn't wait either.\n\n\nLearn more about your ad choices. Visit megaphone.fm/adchoices","author_name":"How Success Happens","author_url":"https://audioboom.com/channels/4941501-how-success-happens","provider_name":"Audioboom","provider_url":"https://audioboom.com","width":480,"height":95,"thumbnail_url":"https://audioboom.com/i/31362856/600x600/c","thumbnail_width":600,"thumbnail_height":600,"html":"<iframe width=\"100%\" height=\"95\" src=\"https://embeds.audioboom.com/posts/8907317/embed?v=202301\" style=\"background-color: transparent; display: block; padding: 0; width: 100%\" frameborder=\"0\" allowtransparency=\"allowtransparency\" scrolling=\"no\" title=\"Audioboom player\" allow=\"autoplay\" sandbox=\"allow-downloads allow-forms allow-popups allow-same-origin allow-scripts allow-storage-access-by-user-activation allow-top-navigation-by-user-activation\"></iframe>"}