{"type":"rich","version":"1.0","title":"\"Context is King,\" Says Chris Peart, Snowflake","description":"Chris Peart, Sales Leader at Snowflake Canada, shares how unified data, governed context, and agentic AI are reshaping how enterprises turn information into action. He explains why \"context is king\" as frontier models become commoditized, how a single AI Data Cloud across AWS, Azure, and GCP removes the brittleness of traditional architectures, and how Snowflake Cortex and Coworker give knowledge workers immediate answers instead of waiting weeks for engineering teams.\n\nHe also digs into the agentic future and the cultural shift required to win with AI: why \"nobody sells anybody anything\" and customers buy outcomes, why Canadian enterprises are falling behind global peers by being too cautious, and how the next frontier is autonomous agents negotiating with other agents across organizational boundaries.\n\nThe episode answers:\n\nWhy is your data, not the model you choose, the true competitive differentiator in the agentic era?\nWhat does a governed context layer look like, and why is it the foundation for agents you can trust?\nWhy are Canadian enterprises falling behind global peers on AI, and what does it take to start swinging?","author_name":"Data: Heaven or Hell? (Adastra Podcast)","author_url":"https://audioboom.com/channels/5064320-data-heaven-or-hell-adastra-podcast","provider_name":"Audioboom","provider_url":"https://audioboom.com","width":480,"height":95,"thumbnail_url":"https://audioboom.com/i/43675139/600x600/c","thumbnail_width":600,"thumbnail_height":600,"html":""}