{"type":"rich","version":"1.0","title":"Making AI work for fundraising, without losing the human touch","description":"In this episode, we cut through the hype to discuss where AI is genuinely useful for fundraisers today, and where is it still overpromised:\n\nThe risks of adopting AI badly can outweigh the benefits of adopting it at all. What does \"adopting AI well\" actually look like for a charity, and what are the common mistakes fundraising teams are making?\nThere's an interesting paradox here: as AI makes outreach faster and cheaper, people are developing fatigue and almost a sixth sense for automated messages. Does that make genuine human relationships more valuable rather than less, and how should fundraisers balance the two?\nLooking ahead, how will AI reshape a fundraiser's day to day working practice over the coming years, and what should charities be doing now to be ready for it rather than caught out by it?","author_name":"Gifted Talks Fundraising","author_url":"https://audioboom.com/channels/5131419-gifted-talks-fundraising","provider_name":"Audioboom","provider_url":"https://audioboom.com","width":480,"height":95,"thumbnail_url":"https://audioboom.com/i/41617759/600x600/c","thumbnail_width":600,"thumbnail_height":600,"html":""}