{"type":"rich","version":"1.0","title":"They Might Be Right – a law special ","description":"Welcome to They Might Be Right, the disagreeable cousin to Call To Action. It’s a podcast so unfamiliar with the concept of diplomacy that even a judge couldn’t settle this. This week’s audio squabble is a law-industry themed special.\n\nTackling one of the prickliest topics in the modern law business are four of the industry’s most compelling and convincing voices – a group carefully selected for their intellect, eloquence and experience.\n\nOur collection of courtroom confrontationists are…\n\nClare Quinn-Waters, the first ever Chief Growth Officer at Edwin Coe.\n\nLeor Franks, Chief Commercial Officer at Kingsley Napley.\n\nAddleshaw Goddard’s Chief Marketing Officer, Laura Ottley\n\nAnd Matt Skipper, Head of Business Development at Mills & Reeve\n\nDesperately trying to keep the haymakers at bay is our host and referee, Giles Edwards, a man so afraid of conflict he has never successfully retrieved his own pound coin from a supermarket trolley.\n\nThe freshly dismembered bone of contention for this debate is: ‘Partners are no longer the primary source of growth.’\n\nIf you're building the case for proper marketing inside your firm, consider this episode exhibit A. Exhibit B is our printed guide to Proper Marketing for Law & Professional Services. Get in touch with elliot(at)gasp.agency (mailto:elliot@gasp.agency) for a copy.\n\nFollow Clare (https://www.linkedin.com/in/clarequinnwaters) , Leor (https://uk.linkedin.com/in/leorfranks) , Laura (https://www.linkedin.com/in/laura-ottley-a10503a) , and Matt (https://uk.linkedin.com/in/mattskipper1) on LinkedIn\n\n/////\n\nTimestamps\n\n01:21 - Meet the Contenders: Four Perspectives on Growth\n 07:04 - The Main Event: What Really Drives Growth?\n 10:02 - The Four Rs: Recognition, Reputation, Relationships & Revenue\n 12:13 - The Human Element: Why Relationships Still Matter\n 14:49 - Commoditized vs. Sophisticated: When Partners Matter Most\n 19:20 - The Future of Legal Services: Human Skills vs. AI\n 21:27 - Navigating Change: Rethinking How Legal Work Is Delivered\n 26:29 - The Bigger Picture: Recognising the Whole Growth Team\n 28:10 - Clare's Final Word: Are Partners Really the Primary Drivers?\n 28:33 - The Verdict: A Draw\n\n/////","author_name":"Call To Action","author_url":"https://audioboom.com/channels/4977426-call-to-action","provider_name":"Audioboom","provider_url":"https://audioboom.com","width":480,"height":95,"thumbnail_url":"https://audioboom.com/i/43787560/600x600/c","thumbnail_width":600,"thumbnail_height":600,"html":"<iframe width=\"100%\" height=\"95\" src=\"https://embeds.audioboom.com/posts/8939474/embed?v=202301\" style=\"background-color: transparent; display: block; padding: 0; width: 100%\" frameborder=\"0\" allowtransparency=\"allowtransparency\" scrolling=\"no\" title=\"Audioboom player\" allow=\"autoplay\" sandbox=\"allow-downloads allow-forms allow-popups allow-same-origin allow-scripts allow-storage-access-by-user-activation allow-top-navigation-by-user-activation\"></iframe>"}