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  <title>Taylor Swift wins Emmy for best interactive program</title>
  <description>Taylor Swift is adding an Emmy Award to her shelf of trophies. The TV academy said that "AMEX Unstaged: Taylor Swift Experience" was voted an Emmy for best original interactive program. Swift and American Express share the award with RadicalMedia, which developed the program with the pop star. The honor was announced Thursday along with other awards in peer group-decided categories including motion design and multiplatform storytelling. The awards will be presented at Saturday's creative arts Emmys, precursor to the main Sept. 20 ceremony airing on Fox.</description>
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