rich 1.0 This week: Tanya Sinclair, Chief Executive of Electric Vehicles UK (EVUK). Tanya shares how EVUK is tackling misinformation about electric vehicles, supporting both current and future drivers, and working with the wider e-mobility sector to build collaboration rather than competition. She discusses the organisation’s approach to public engagement, from hosting hands-on events like Everything Electric to street-level outreach in city centres and even driving Members of Parliament around Westminster in EVs. Tanya explains how EVUK balances the need to educate hesitant drivers with the fast-paced innovation happening in the industry, all while building a sustainable organisation from the ground up. There’s insights on: Combating EV myths and online “guff” Engaging millions of future EV drivers beyond the enthusiast bubble The role of vans, taxis, and fleets in accelerating adoption Collaborating across the entire e-mobility ecosystem Bringing joy and positivity to serious industry work Events mentioned include Everything Electric West (12–13 June in Cheltenham) and upcoming city-centre activations in Manchester, plus EVUK’s continued presence at political and industry showcases. Tanya Sinclair (LinkedIn) https://www.linkedin.com/in/tanyasinclair/ Electric Vehicles UK https://electricvehicles.uk (https://electricvehicles.uk/) Everything Electric https://uk.everythingelectric.show (https://uk.everythingelectric.show/) EV Café Takeaway https://audioboom.com/channels/5100620-ev-cafe-takeaway Audioboom https://audioboom.com 480 95 https://audioboom.com/i/43653509/600x600/c 600 600 <iframe width="100%" height="95" src="https://embeds.audioboom.com/posts/8905332/embed?v=202301" style="background-color: transparent; display: block; padding: 0; width: 100%" frameborder="0" allowtransparency="allowtransparency" scrolling="no" title="Audioboom player" allow="autoplay" sandbox="allow-downloads allow-forms allow-popups allow-same-origin allow-scripts allow-storage-access-by-user-activation allow-top-navigation-by-user-activation"></iframe>