Madtech Daily: Disney+joins Barb's Campaign Hub, Alden Newspapers slam OpenAI and Google's and Roku Tests Startup Video Ads
Rising Ballers’ Eni Shabani on the Power of Social Media, Making Meaningful Connections and Keeping Audiences Engaged
MadTech Daily: UK Cracks Down on Online Content; Reddit Allows Users to Block Specific Advertisers
MadTech Daily: The Guardian Introduces Consent or Pay Model; Meta’s Community Notes to Begin
WeAre8’s Laura Chase on UK Agencies, Roblox Facing Backlash from Creator Studios and Google’s Premium AI-Only Search Engine
MadTech Daily: Turkish Publications Blame Google for Risk of Closure; LinkedIn Expands Ad Targeting Tools
MadTech Daily: French Publishers File Lawsuit Against Meta; Watchdog Concludes UK Mobile Browser Industry is Failing Consumers
MadTech Daily: Apple and Meta Set to Face EU Fines; Barb to Unify CFlight and Advanced Campaign Hub
MadTech Daily: Latest DOJ Proposal Still Calls for Google Breakup; TikTok US Business Close to Sale?
MadTech Daily: Google Experiments with AI-Only Search Engine; EU Pushes Back on US Antitrust Regulation Criticism
Shirley Marschall on Social Platforms Protecting Child Users' Privacy, Amazon Defying an Economic Blackout and Walmart’s Retail Media Network
MadTech Daily: Publicis Groupe to Acquire Lotame; ITV Profits More Than Double
MadTech Daily: T-Mobile Buys Blis; Google Urges US Gov Not to Force Breakup
MadTech Daily: Viant buys Lockr, R/GA Goes Indie; Publishers Losing Against AI Search Engines?
MadTech Daily: TikTok and Reddit Under Privacy Scrutiny; Only 23% of Agencies Happy with the Creative Approval Process
MadTech Daily: Streaming Soars as Linear Dips
ExchangeWire on AI Protests; YouTube TV Measurement; and Media Pulse Findings
MadTech Daily: Sports Streaming For the Win
MadTech Daily: YouTube is Definitely TV
MadTech Daily: AI Battle Lines Being Drawn
MadTech Daily: Amazon Ads Improves Transparency and Reporting; YouTube to Introduce Another Paid-Tier
Wake The Bear’s Kathryn Bean on TikTok’s E-Commerce Dominance, Channel 4’s Ad Platform Updates and Buzzfeed’s Social Island
MadTech Daily: Google Allowing Users to Target National Security ‘Decision Makers’; Spin and MNC Make Acquisitions
MadTech Daily: Consumers Shift Spend to Align with Values; Nine in Ten Shoppers Want Omnichannel Experiences
MadTech Daily: Sustainability 'Critical' to 74% of Ad Businesses
MadTech Daily: Channel 4 to Simplify Ad Buying Platform; Guardian Media Group Partners with OpenAI
MadTech Daily: OOH Revenue Grows 7.7%; Apple and Google Restore TikTok to US App Stores
Tripadvisor’s Eoin McGregor on Targeted Travel: A World of Opportunities for Advertisers
MadTech Daily: The Trade Desk Misses Revenue Target for First Time; Paramount Owned Channels to Go Dark on YouTube
MadTech Daily: YouTube Drives Channel 4 Social Viewing Figures; Half of Business Leaders See Marketing as a Cost-Centre
The Evolution of Independent Agencies
MadTech Daily: YouTube TV Viewership Exceeds Mobile; Kevel to Acquire Nexta
Kevel Acquires Nexta: James Avery and Martin Jensen discuss the deal
MadTech Daily: ITV Investors Back M&A Talks; Netflix set to Enter Race for Live F1 Rights
MadTech Daily: Amazon’s Ad Business Earns $17bn in Q4; UK Orders Access to Apple Users’ Encrypted Accounts
The News Movement’s Dion Bailey on the Daily Mail’s Strategic Overhaul, Australian Publishers vs Google and the EU’s New AI Laws
MadTech Daily: Google Drops DEI Targets; YouTube Tries to Lure TikTok Creators
MadTech Daily: Google Drops Vow Against Using AI for Harm and Prepares for More AI Search Updates; Snap’s Active Advertisers Double
MadTech Daily: Outbrain Completes $900m Teads Acquisition; UK Betting Companies Under Scrutiny for Ad Targeting
MadTech Daily: Elon Musk Adds more Advertisers to X ‘Boycott’ Lawsuit; Streaming Ad Tiers Grow in UK
MadTech Daily: Google Faces Ad Tech Lawsuits from AUS Publishers; Daily Mail to Merge Print and Online Teams Amidst Challenges
ExchangeWire on Sky News’ Move to Prioritise Paid Content, OpenAI’s Accusation Against DeepSeek and Nielsen Ending Panel-Only Ratings
On today's MadTech Daily: Barb Commissions New Prototypes for Barb Plus; Super Bowl Ads Selling for Over $8m
MadTech Daily: UK Ad Spend Rose 10% in Q3 2024; Tables Turn as OpenAI Accuses DeepSeek of Property Theft
MadTech Daily: European Industry Committees Create Audience Measurement Coalition; Sky to Overhaul Newsroom in Favour of Paid Content
MadTech Daily: Meta Tests Ads on Threads; Nielsen to Replace Consumer Panel-Based TV Ratings
MadTech Daily: CMA Launches Mobile Investigation into Apple and Google; Ströer Explores Sale of Core Ad Business
The Goat Agency’s Ellie Hooper on Encouraging Diversity in the Ad Industry, Bluesky’s Push Towards Video and IAB’s Gold Standard Initiative Expansion
MadTech Daily: WHSmith to Launch Retail Media Ad Network; Netflix Exceeds Ad Revenue Targets
MadTech Daily: Trump Signs TikTok Ban Delay and Repeals Executive Order on AI Safety; Social Platforms Sign EU Code of Conduct
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