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<a class="text-decoration-none" href="/posts/6765347-sales-presentations-that-don-t-suck-how-marketing-can-help"><div class="Episode-list-grid card-body pan">
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<img srcset="https://audioboom.com/i/32244658/75x75/c 75w, https://audioboom.com/i/32244658/150x150/c 150w, https://audioboom.com/i/32244658/300x300/c 300w, https://audioboom.com/i/32244658/600x600/c 600w, https://audioboom.com/i/32244658/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #474546; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244658/1400x1400/c" />
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S1 Ep708: Sales Presentations That Don’t Suck (&amp; How Marketing Can Help)
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Alli McKee, Founder and CEO at Stick has a Bachelors from the University of Virginia in studio art. She has an MBA from Stanford. Her original oil paintings have been featured in a variety of publications and exhibits. She&#39;s spent almost two years in Africa creating new design thinking curriculum, and then a couple years ago she decided, &quot;Well, what the hell, I&#39;ll just go back to the valley and...
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<span><span class="js-time" data-epochtime="1522174120" data-format="short_date">Mar 27, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6765348-who-owns-the-pipeline-marketing-or-sales-matt-heinz-on-slma-live-radio"><div class="Episode-list-grid card-body pan">
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<img srcset="https://audioboom.com/i/32244654/75x75/c 75w, https://audioboom.com/i/32244654/150x150/c 150w, https://audioboom.com/i/32244654/300x300/c 300w, https://audioboom.com/i/32244654/600x600/c 600w, https://audioboom.com/i/32244654/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #74737e; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244654/1400x1400/c" />
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S1 Ep707: Who Owns the Pipeline? Marketing or Sales? – Matt Heinz on SLMA Live Radio
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Who Owns the Pipeline? Marketing or Sales? – Matt Heinz on SLMA Live RadioTraditionally, the pipeline has been called the sales pipeline and it has been owned by the salespeople. But is this a true statement today?   With the advent of new marketing automation capabilities, and artificial intelligence applications, marketing is relentlessly inserting itself deeper into the pipeline at almost ev...
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<span><span class="js-time" data-epochtime="1522160526" data-format="short_date">Mar 27, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6765349-5-minute-tip-on-going-mobile-author-bob-bentz-with-matthew-cummings-wvu-radio"><div class="Episode-list-grid card-body pan">
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<img srcset="https://audioboom.com/i/32244670/75x75/c 75w, https://audioboom.com/i/32244670/150x150/c 150w, https://audioboom.com/i/32244670/300x300/c 300w, https://audioboom.com/i/32244670/600x600/c 600w, https://audioboom.com/i/32244670/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #f4cc12; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244670/1400x1400/c" />
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S1 Ep706: 5 Minute Tip on Going Mobile - Author Bob Bentz with Matthew Cummings - WVU Radio
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This five minute tip from author Bob Bentz answers the most popular question about website design: The first thing you do in web site design is not design for the desk top.  Author Bob Bentz and host Matthew Cummings discuss why mobile is not a nice to have but a necessity.Relevance Raises Response

Why it&#39;s Important:57% of website traffic today is coming from mobile devices!Listen to the comp...
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<span><span class="js-time" data-epochtime="1521998776" data-format="short_date">Mar 25, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6765330-the-zandbergen-report-featuring-josh-lavis-of-daou-vineyards"><div class="Episode-list-grid card-body pan">
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<img srcset="https://audioboom.com/i/32244555/75x75/c 75w, https://audioboom.com/i/32244555/150x150/c 150w, https://audioboom.com/i/32244555/300x300/c 300w, https://audioboom.com/i/32244555/600x600/c 600w, https://audioboom.com/i/32244555/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #e19d69; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244555/1400x1400/c" />
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S1 Ep705: The Zandbergen Report Featuring Josh Lavis of Daou Vineyards
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Lover Not A Fighter. Family and friends come first. Traveler &amp; lover of fine wine, food and history. Veteran of the wine industry. 14 Years Experience in Sales, Importation, Distribution, and Retail in Fine Wine. East Coaster who found paradise in Southern California.Visit www.daouvineyards.com The Zandbergen Report, where wealth strategies and investment wisdom collide, is led by host Bart Zan...
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<span><span class="js-time" data-epochtime="1521819600" data-format="short_date">Mar 23, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6765331-the-zandbergen-report-featuring-nicole-anderson-founding-attorney-of-anderson-law-group"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/32244555/75x75/c 75w, https://audioboom.com/i/32244555/150x150/c 150w, https://audioboom.com/i/32244555/300x300/c 300w, https://audioboom.com/i/32244555/600x600/c 600w, https://audioboom.com/i/32244555/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #e19d69; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244555/1400x1400/c" />
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S1 Ep704: The Zandbergen Report Featuring Nicole Anderson, Founding Attorney of Anderson Law Group
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Nicole Anderson, J.D, LL.M, founding attorney of Anderson Law Group, Inc., practices exclusively in the area of estate planning and business law. She specializes in advanced estate and business planning, asset protection, business transactions, probate, trust administration, charitable and income tax planning. She received her Bachelor of Arts in International Political Economy from The Colorad...
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<span><span class="js-time" data-epochtime="1521819298" data-format="short_date">Mar 23, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6765332-the-zandbergen-report-featuring-lonnie-seide-attorney-with-minyard-morris-llp"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/32244555/75x75/c 75w, https://audioboom.com/i/32244555/150x150/c 150w, https://audioboom.com/i/32244555/300x300/c 300w, https://audioboom.com/i/32244555/600x600/c 600w, https://audioboom.com/i/32244555/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #e19d69; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244555/1400x1400/c" />
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S1 Ep703: The Zandbergen Report Featuring Lonnie Seide, Attorney with Minyard Morris, LLP
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Our guest Lonnie Seide, attorney at Minyard Morris, LLP shared great advice with us in the studio. Straight talk from an industry expert made for a great show. Listen to our podcast and share your thoughts, comments and questions with us!The Zandbergen Report, where wealth strategies and investment wisdom collide, is led by host Bart Zandbergen, and is LIVE every Tuesday at 2pm PT on OC Talk Ra...
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<span><span class="js-time" data-epochtime="1521818851" data-format="short_date">Mar 23, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6765350-marketing-operations-2-0-how-one-company-is-managing-the-next-generation-of-martech-stacks"><div class="Episode-list-grid card-body pan">
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<img srcset="https://audioboom.com/i/32244660/75x75/c 75w, https://audioboom.com/i/32244660/150x150/c 150w, https://audioboom.com/i/32244660/300x300/c 300w, https://audioboom.com/i/32244660/600x600/c 600w, https://audioboom.com/i/32244660/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #454648; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244660/1400x1400/c" />
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S1 Ep702: Marketing Operations 2.0:  How One Company is Managing the  Next Generation of Martech Stacks
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Jonah-kai, Senior Director of Marketing at TUNE, is a proven leader with 15 years of experience creating content, building marketing programs and leading highly-functional teams. His experience encompasses Product Marketing, Online Marketing, Marketing Strategy, and Content Strategy for B2B focused companies. Follow Jonah-kai on TwitterJoin us as Jonah-kai, answers some GREAT questions: Here ar...
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<span><span class="js-time" data-epochtime="1521574772" data-format="short_date">Mar 20, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6765351-an-agency-willing-to-stand-behind-the-moniker-performance-marketing"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/32244650/75x75/c 75w, https://audioboom.com/i/32244650/150x150/c 150w, https://audioboom.com/i/32244650/300x300/c 300w, https://audioboom.com/i/32244650/600x600/c 600w, https://audioboom.com/i/32244650/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #676872; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244650/1400x1400/c" />
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S1 Ep701: An Agency willing to Stand Behind the Moniker: Performance Marketing
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A Definition of Performance MarketingFor the past two years’ proving ROI for marketing was all the rage in every conference (as if it was suddenly new) but it surely became more popular. In this interview with one of the nominees for the SLMA’s annual 20 Women Leaders in Business, Rachel Schulties, we discuss the definition of Performance Marketing which we suspect is entrails a broader definit...
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<span><span class="js-time" data-epochtime="1521498330" data-format="short_date">Mar 19, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6728808-4th-annual-liquid-alternative-strategies-summit-index-iq-sal-bruno"><div class="Episode-list-grid card-body pan">
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<img srcset="https://audioboom.com/i/31847104/75x75/c 75w, https://audioboom.com/i/31847104/150x150/c 150w, https://audioboom.com/i/31847104/300x300/c 300w, https://audioboom.com/i/31847104/600x600/c 600w, https://audioboom.com/i/31847104/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #ffffff; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/31847104/1400x1400/c" />
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S1 Ep700: 4th Annual Liquid Alternative Strategies Summit - Index IQ - Sal Bruno
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As the Chief Investment Officer of Index IQ, Sal will be speaking at the conference on the subject of equity hedging thru Hedge Fund Strategies.  Index IQ uses ETF&#39;s in an effort to replicate the returns of productive Hedge Fund strategies.  Addressing the major objections to the more aggressive reputation of Hedge Funds, Sal discusses how to reduce risk to a portfolio thru these types of strat...
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<span><span class="js-time" data-epochtime="1521226766" data-format="short_date">Mar 16, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6728809-4th-annual-liquid-alternative-strategies-summit-granite-shares-will-rhind"><div class="Episode-list-grid card-body pan">
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<img srcset="https://audioboom.com/i/31847104/75x75/c 75w, https://audioboom.com/i/31847104/150x150/c 150w, https://audioboom.com/i/31847104/300x300/c 300w, https://audioboom.com/i/31847104/600x600/c 600w, https://audioboom.com/i/31847104/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #ffffff; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/31847104/1400x1400/c" />
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S1 Ep699: 4th Annual Liquid Alternative Strategies Summit -  Granite Shares - Will Rhind
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Founder and CEO Will Rhind will be a speaker at the conference, to be held in NYC on May 1.  He will be speaking about the importance of adding commodities to a well diversified portfolio, either as a hedge against inflation or for pure diversification.  He discusses with us who invests in Granite Shares and why.
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<span><span class="js-time" data-epochtime="1521226319" data-format="short_date">Mar 16, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6728810-4th-annual-liquid-alternative-strategies-summit-infinity-q-james-velessaris"><div class="Episode-list-grid card-body pan">
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<img srcset="https://audioboom.com/i/31847104/75x75/c 75w, https://audioboom.com/i/31847104/150x150/c 150w, https://audioboom.com/i/31847104/300x300/c 300w, https://audioboom.com/i/31847104/600x600/c 600w, https://audioboom.com/i/31847104/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #ffffff; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/31847104/1400x1400/c" />
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S1 Ep698: 4th Annual Liquid Alternative Strategies Summit -  Infinity Q - James Velessaris
</h5>
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As CIO of Infinity Q, James will be speaking at the Conference on May 1 to be held in NYC, and will be addressing Volatility in the Equity Markets.  Discussing investing thru Volatility, a specialty of Infinity Q, he tells us who invests thru Volatility, and why.
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
4m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1521225961" data-format="short_date">Mar 16, 2018</span></span>
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<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
4m
</div>
</div>
</div>
</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/6728811-4th-annual-liquid-alternative-strategies-summit-lake-partners-with-rick-lake"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/31847104/75x75/c 75w, https://audioboom.com/i/31847104/150x150/c 150w, https://audioboom.com/i/31847104/300x300/c 300w, https://audioboom.com/i/31847104/600x600/c 600w, https://audioboom.com/i/31847104/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #ffffff; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/31847104/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep697: 4th Annual Liquid Alternative Strategies Summit - Lake Partners - with Rick Lake
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
No stranger to Alternative Investments, as a 29 year Alternative Investment specialist firm, author of books on Alternative Investmens, founders of a two decade old Alternative Investment Portfolio,  Rick will again be the Co-Chair of this conference, scheduled for May 1 in NYC, Rick will be speaking at the conference several times, including on the subject of &quot;Liquid Alts 2.0&quot;.  Here, he brief...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
6m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1521225413" data-format="short_date">Mar 16, 2018</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
6m
</div>
</div>
</div>
</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/6728725-4th-annual-liquid-alternative-strategies-summit-joint-venture-events-group-with-don-friedman"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/31847104/75x75/c 75w, https://audioboom.com/i/31847104/150x150/c 150w, https://audioboom.com/i/31847104/300x300/c 300w, https://audioboom.com/i/31847104/600x600/c 600w, https://audioboom.com/i/31847104/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #ffffff; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/31847104/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep696: 4th Annual Liquid Alternative Strategies Summit -  Joint Venture Events Group - with Don Friedman
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Don is the founder and CEO of JV Events Group, and the producer of the conference.  Having produced conferences for sixteen years, including Inside ETF&#39;s, he discusses the unique model that their conference model follows.  With several conferences planned for 2018, this conference is well timed for buyers/allocators/advisors, with an all star set of presenters.
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
5m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1521224469" data-format="short_date">Mar 16, 2018</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
5m
</div>
</div>
</div>
</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/6728726-4th-annual-liquid-alternative-strategies-summit-boston-partners-with-paul-heathwood"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/31847104/75x75/c 75w, https://audioboom.com/i/31847104/150x150/c 150w, https://audioboom.com/i/31847104/300x300/c 300w, https://audioboom.com/i/31847104/600x600/c 600w, https://audioboom.com/i/31847104/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #ffffff; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/31847104/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep695: 4th Annual Liquid Alternative Strategies Summit - Boston Partners - with Paul Heathwood
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Director of Investor Relations, Paul will be one of the speakers at the May 1 Conference in NYC.  He will be speaking about the BP Emerging Markets Long/Short Strategy. He discusses the role of Alternative Investments in a properly diversified portfolio, and who invests in their fund, and why.
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
6m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1521223839" data-format="short_date">Mar 16, 2018</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
6m
</div>
</div>
</div>
</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/6765352-what-it-means-to-internalize-a-data-first-mentality"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/32244652/75x75/c 75w, https://audioboom.com/i/32244652/150x150/c 150w, https://audioboom.com/i/32244652/300x300/c 300w, https://audioboom.com/i/32244652/600x600/c 600w, https://audioboom.com/i/32244652/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #7d7980; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244652/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep694: What It Means to Internalize a Data First Mentality
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Data is the lifeblood of all sales and marketing initiatives (or the electricity that powers them) – but we’re not referring to just any data; for this discussion, we’re talking about quality contact and account data; the data that every sales and marketing person depends on. The guest is Ned Leutz Director of new business at ZoomInfo.  The host is Anna Fisher.About the Guest:  Ned Leutz, Direc...
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<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
21m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1521060550" data-format="short_date">Mar 14, 2018</span></span>
</div>
</div>
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<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
21m
</div>
</div>
</div>
</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/6722357-learn-all-about-cal-optima"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/31839754/75x75/c 75w, https://audioboom.com/i/31839754/150x150/c 150w, https://audioboom.com/i/31839754/300x300/c 300w, https://audioboom.com/i/31839754/600x600/c 600w, https://audioboom.com/i/31839754/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #231d3c; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/31839754/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep693: Learn all about CAL OPTIMA
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Can you name ALL the people Cal Optima covers and serves here in Orange County including DREAMERS, Foster Kids and the severerly disabled?  Tune into this week&#39;s OC SPOTLIGHT and hear Claudia Shambaugh (OC Talk Radio&#39;s Public Affairs Director) talk with CAL OPTIMA CEO Michael Shrader about the size and scope of their organization and mission.  For example, did you know that Cal Optima currently...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
29m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1520983320" data-format="short_date">Mar 13, 2018</span></span>
</div>
</div>
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<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
29m
</div>
</div>
</div>
</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/6721981-greg-benson-eos"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/31811124/75x75/c 75w, https://audioboom.com/i/31811124/150x150/c 150w, https://audioboom.com/i/31811124/300x300/c 300w, https://audioboom.com/i/31811124/600x600/c 600w, https://audioboom.com/i/31811124/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #233d74; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/31811124/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep692: Greg Benson, EOS
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
 After 25+ years of searching for tools and systems to help business owners and to make a difference in their lives, I&#39;ve found a comprehensive system with a time-tested set of simple tools. No this isn&#39;t magic. It takes discipline and commitment but it gets results ... like nothing else I&#39;ve ever seen. I wish I had found this 25 years ago ... so much more that I could have done for my clients....
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
53m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1520972595" data-format="short_date">Mar 13, 2018</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
53m
</div>
</div>
</div>
</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/6721982-mike-abercrombie-eos"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/31811124/75x75/c 75w, https://audioboom.com/i/31811124/150x150/c 150w, https://audioboom.com/i/31811124/300x300/c 300w, https://audioboom.com/i/31811124/600x600/c 600w, https://audioboom.com/i/31811124/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #233d74; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/31811124/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep691: Mike Abercrombie, EOS
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Mike began his own journey as an entrepreneur when he co-founded a training company in 1993. As CEO, he grew the business with the help of his team to be an internationally recognized company.Over $20M in revenue100+ instructors and staffOperations in the US and UK  Along his journey, Mike joined the Young President’s Organization (YPO) in 2000. While working closely with business leaders in YP...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
46m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1520970399" data-format="short_date">Mar 13, 2018</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
46m
</div>
</div>
</div>
</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/6765353-relevance-raises-response"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/32244670/75x75/c 75w, https://audioboom.com/i/32244670/150x150/c 150w, https://audioboom.com/i/32244670/300x300/c 300w, https://audioboom.com/i/32244670/600x600/c 600w, https://audioboom.com/i/32244670/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #f4cc12; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244670/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep690: Relevance Raises Response
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
 Marketing is an ongoing contest for people’s attention. Mobile marketing is all about customer engagement and acquisition with a relevant message that provides the response a brand is seeking. Mobile is the closest a brand can get to its customer.  What we’ll be discussing today is how a brand or business can take advantage of marketing in the age of mobile. Today&#39;s episode is hosted by Matthe...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
24m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1520959359" data-format="short_date">Mar 13, 2018</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
24m
</div>
</div>
</div>
</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/6720034-courtni-english-no-limits-learning-center"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/31811124/75x75/c 75w, https://audioboom.com/i/31811124/150x150/c 150w, https://audioboom.com/i/31811124/300x300/c 300w, https://audioboom.com/i/31811124/600x600/c 600w, https://audioboom.com/i/31811124/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #233d74; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/31811124/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep689: Courtni English, No Limits Learning Center
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Courtni is the founder and CEO of No Limits Learning Center. What started long ago as a passion for being around and helping people with special needs has evolved into what No Limits is today! With her never-quit attitude and a heart full of love for people with developmental disabilities. Courtni relentlessly worked to make No Limits a reality.​Hometown: Orange County, CAHigh School: El Dorado...
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<span class="numeric-tabular d-sm-none">
42m
</span>
<span class="d-sm-none">
&bull;
</span>
<span><span class="js-time" data-epochtime="1520914067" data-format="short_date">Mar 13, 2018</span></span>
</div>
</div>
</div>
<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
42m
</div>
</div>
</div>
</a></div>
<hr class="mvn mhs text-black-50 opacity-25">
<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/6765354-can-you-trust-your-sales-team-with-technology-outreach-thinks-so"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/32244676/75x75/c 75w, https://audioboom.com/i/32244676/150x150/c 150w, https://audioboom.com/i/32244676/300x300/c 300w, https://audioboom.com/i/32244676/600x600/c 600w, https://audioboom.com/i/32244676/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #424041; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244676/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep688: Can You Trust Your Sales Team with Technology?  Outreach Thinks So
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Find the transcription and recording on the Heinz Marketing Blog on Mon. 3/19/18. This week, Manny Medina, CEO at Outreach SaaS joins us to discuss:  Can You Trust Your Sales Team with Technology?  Outreach Thinks SoHe&#39;s the CEO and founder of Outreach, a fantastic sales enablement and sales engagement and acceleration platform.We have a great discussion... at one point I tell Manny, &quot;You&#39;re op...
</div>
<div class="text-muted df align-items-baseline gap-2 fs-8">
<span class="numeric-tabular d-sm-none">
26m
</span>
<span class="d-sm-none">
&bull;
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<span><span class="js-time" data-epochtime="1520889570" data-format="short_date">Mar 12, 2018</span></span>
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<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
<div class="fs-8 numeric-tabular text-nowrap text-muted phs">
26m
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</div>
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</a></div>
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<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/6765333-the-zandbergen-report-featuring-rick-cirelli"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/32244555/75x75/c 75w, https://audioboom.com/i/32244555/150x150/c 150w, https://audioboom.com/i/32244555/300x300/c 300w, https://audioboom.com/i/32244555/600x600/c 600w, https://audioboom.com/i/32244555/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #e19d69; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244555/1400x1400/c" />
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S1 Ep687: The Zandbergen Report Featuring Rick Cirelli
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<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
RTC MORTGAGE CORPORATION is owned and operated by Laguna Beach President Richard T. Cirelli, a mortgage industry veteran with over 40 years of experience. Throughout his career, Rick has held executive positions with some of the country’s largest and most respected mortgage banking companies.As a Regional and National Sales Manager, he has trained and educated thousands of loan officers and mor...
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28m
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<span><span class="js-time" data-epochtime="1520643491" data-format="short_date">Mar 10, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6765334-the-zandbergen-report-featuring-adrian-hernandez"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/32244555/75x75/c 75w, https://audioboom.com/i/32244555/150x150/c 150w, https://audioboom.com/i/32244555/300x300/c 300w, https://audioboom.com/i/32244555/600x600/c 600w, https://audioboom.com/i/32244555/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #e19d69; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244555/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep686: The Zandbergen Report Featuring Adrian Hernandez
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Adrian was 19 years old when he started he&#39;s pursuit in the Real Estate Industry. Adrian started off as an assistant to the broker/owner of Intero Real Estate Services in Rancho Cucamonga. Within 6 months of being an assistant Adrian quickly made the transition into Real Estate Sales and by March of 2012 Adrian received his California Real Estate License. Adrian comes from a background of famil...
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27m
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<span><span class="js-time" data-epochtime="1520643288" data-format="short_date">Mar 10, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6765335-the-zandbergen-report-featuring-bart-zandbergen-and-letitia-berbaum"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/32244555/75x75/c 75w, https://audioboom.com/i/32244555/150x150/c 150w, https://audioboom.com/i/32244555/300x300/c 300w, https://audioboom.com/i/32244555/600x600/c 600w, https://audioboom.com/i/32244555/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #e19d69; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244555/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep685: The Zandbergen Report Featuring Bart Zandbergen and Letitia Berbaum
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Letitia Berbaum finds great purpose and fulfillment in her chosen career, dedicated to providing quality investment and strategic planning solutions to her clientele. Passionate about helping clients navigate the intricacies of investing, she specializes in wealth management, wealth transfer strategies, and strategic planning for business owners who desire an exit plan. Often referred to as the...
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27m
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<span><span class="js-time" data-epochtime="1520643047" data-format="short_date">Mar 10, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6765336-introducing-the-zandbergen-report-featuring-wealth-strategies-and-investment-wisdom"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/32244555/75x75/c 75w, https://audioboom.com/i/32244555/150x150/c 150w, https://audioboom.com/i/32244555/300x300/c 300w, https://audioboom.com/i/32244555/600x600/c 600w, https://audioboom.com/i/32244555/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #e19d69; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244555/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep684: Introducing The Zandbergen Report Featuring Wealth Strategies and Investment Wisdom
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
With more than 25 years of dedication and service, Bart Zandbergen is an esteemed Certified Financial Planner and Wealth Strategist. Globally respected as an authority in financial planning and investment advising, he has devoted his career to guiding men and women with diverse portfolios through building, managing and carefully fostering overall financial health. His service first approach and...
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24m
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<span><span class="js-time" data-epochtime="1520642661" data-format="short_date">Mar 10, 2018</span></span>
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24m
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<a class="text-decoration-none" href="/posts/6765355-the-evolution-of-sales-reflections-on-many-decades-in-the-trenches"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/32244669/75x75/c 75w, https://audioboom.com/i/32244669/150x150/c 150w, https://audioboom.com/i/32244669/300x300/c 300w, https://audioboom.com/i/32244669/600x600/c 600w, https://audioboom.com/i/32244669/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #72717a; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244669/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep683: The Evolution of Sales - Reflections on Many Decades in the Trenches
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
While sales functions have changed its evolution has been just as dramatic as its sister discipline of marketing.  In this program, host Mark Godley, CEO of  LeadGenuis will interview Mike D&#39;Onofrio Chief Revenue Officer of LeanData. Mark explores with Mike why today is the best of times to be in sales and the expected future of the sales profession. The program guest host is Mark Godley.

Abou...
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<span><span class="js-time" data-epochtime="1520465580" data-format="short_date">Mar 07, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6765356-katie-bullard-on-why-discoverorg-is-different-3-minutes"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/32244663/75x75/c 75w, https://audioboom.com/i/32244663/150x150/c 150w, https://audioboom.com/i/32244663/300x300/c 300w, https://audioboom.com/i/32244663/600x600/c 600w, https://audioboom.com/i/32244663/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #fdfdfd; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244663/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep682: Katie Bullard on Why DiscoverOrg is Different - 3 Minutes +
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
This is a 3 minute and 57 second excerpt from an interview with Katie Bullard, Chief Growth Officer at DiscoverORG.  We asked her what makes the DiscoverOrg approach to database management, a database platform,  different and this is her response.

You can hear the full interview here:

Do you need an Intelligence Platform?

And also this program:

Marketing Intelligence Software: How it Improv...
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<span><span class="js-time" data-epochtime="1520368173" data-format="short_date">Mar 06, 2018</span></span>
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<a class="text-decoration-none" href="/posts/7133741-65-sherry-benjamins-work-reimagined"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/34162753/75x75/c 75w, https://audioboom.com/i/34162753/150x150/c 150w, https://audioboom.com/i/34162753/300x300/c 300w, https://audioboom.com/i/34162753/600x600/c 600w, https://audioboom.com/i/34162753/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #fefefe; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/34162753/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep681: #65 Sherry Benjamins: Work Reimagined
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<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Show Notes  I am super excited about our special guest today, Sherry Benjamins, who is the President and Founder of highly successful Talent Search Firm, S. Benjamins and Company. Today Sherry and I will engage in a discussion on the dynamics of an entirely new concept of what the workplace and the world of work is going to look like in the very near future. In fact, many companies have already...
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57m
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<span><span class="js-time" data-epochtime="1520360494" data-format="short_date">Mar 06, 2018</span></span>
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57m
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<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/6765357-your-crazy-busy-buyer-how-to-break-through-build-value-get-the-sale"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/32244678/75x75/c 75w, https://audioboom.com/i/32244678/150x150/c 150w, https://audioboom.com/i/32244678/300x300/c 300w, https://audioboom.com/i/32244678/600x600/c 600w, https://audioboom.com/i/32244678/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #3f3d3d; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244678/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep680: Your Crazy-Busy Buyer:  How to Break Through, Build Value &amp; Get the Sale
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
I&#39;m very honored to have Jill Konrath join me to talk about her latest book, More Sales, Less Time.  Jill Konrath’s career is defined by her relentless search for fresh strategies that actually work in today’s sales world.Listen in to hear how someone with a Bachelors in Education ended up getting into sales, let alone becoming a keynote speaker in one of the world&#39;s preeminent sales office.Jil...
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29m
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<span><span class="js-time" data-epochtime="1520296629" data-format="short_date">Mar 06, 2018</span></span>
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29m
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<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/6707104-impact-investing-serenity-shares-with-scott-sacknoff"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/31847104/75x75/c 75w, https://audioboom.com/i/31847104/150x150/c 150w, https://audioboom.com/i/31847104/300x300/c 300w, https://audioboom.com/i/31847104/600x600/c 600w, https://audioboom.com/i/31847104/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #ffffff; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/31847104/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep679: Impact Investing - Serenity Shares - with Scott Sacknoff
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
With a background in creating indecis, Scott took the United Nations&#39; 17 Sustainable, Development Goals and created an ETF containing those companies that address one or more of the these U.N. Goals.  After providing his insight into the accuracy of index ETF&#39;s, Scott discusses the genesis of Serenity Shares formation.  Filtering all stocks, looking to identify those companies that  focus on ac...
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24m
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<span><span class="js-time" data-epochtime="1520272162" data-format="short_date">Mar 05, 2018</span></span>
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24m
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</a></div>
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<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/6765358-the-argument-does-marketing-now-own-the-pipeline"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/32244684/75x75/c 75w, https://audioboom.com/i/32244684/150x150/c 150w, https://audioboom.com/i/32244684/300x300/c 300w, https://audioboom.com/i/32244684/600x600/c 600w, https://audioboom.com/i/32244684/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #fdfdfd; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244684/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep678: The Argument: Does Marketing Now Own the Pipeline?
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
The sales pipeline, aka the sales funnel is the long-standing measurement of the past, present and future for a company.  In the not too distant past marketing dumped demand into the beginning (top) of the pipeline and sales took responsibility for the rest of the process.

For years marketing has chipped away, usually unintentionally, at various steps of the sales pipeline to aid the salespeop...
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27m
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<span><span class="js-time" data-epochtime="1519855497" data-format="short_date">Feb 28, 2018</span></span>
</div>
</div>
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<div class="d-none d-sm-grid" style="justify-self: center; align-items: center;">
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27m
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<div class="card rounded-0 border-0 pas qa-audio-clip-overview" style="--bs-card-bg: transparent;">
<a class="text-decoration-none" href="/posts/6765359-time-to-declutter-your-data-and-create-your-own-narrative-story"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/32244677/75x75/c 75w, https://audioboom.com/i/32244677/150x150/c 150w, https://audioboom.com/i/32244677/300x300/c 300w, https://audioboom.com/i/32244677/600x600/c 600w, https://audioboom.com/i/32244677/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #f3cd1e; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244677/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep677: Time to declutter your data and create your own narrative story
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
We have all heard about how you can make your life more balanced when you declutter your closets and your life. But what about your data? Can you really make yourself better understood when you turn your data into a three-act narrative? Today we will hear from Neelesh Varde who will help us unlock the secrets of how to unlock the visually appealing stories in your complex data.Neel Varde is a G...
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28m
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<span><span class="js-time" data-epochtime="1519843050" data-format="short_date">Feb 28, 2018</span></span>
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28m
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<a class="text-decoration-none" href="/posts/6765360-confessions-of-a-cmo-the-secrets-and-successes-behind-b2b-s-revenue-leaders"><div class="Episode-list-grid card-body pan">
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<img srcset="https://audioboom.com/i/32244681/75x75/c 75w, https://audioboom.com/i/32244681/150x150/c 150w, https://audioboom.com/i/32244681/300x300/c 300w, https://audioboom.com/i/32244681/600x600/c 600w, https://audioboom.com/i/32244681/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #4e4c4c; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244681/1400x1400/c" />
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S1 Ep676: Confessions of a CMO: The Secrets and Successes Behind B2B’s Revenue Leaders
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 Confessions of a CMO: The Secrets and Successes Behind B2B’s Revenue LeadersYou can also read the transcript (and listen to this episode) on the Heinz Marketing Blog starting Mon. 3/5/18.  Listen in on a great discussion about Integrated Marketing.  Joe believes marketing (and economics) are about the audience and never about you.  Find out how a Government Major ended up in B2B Marketing and ...
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21m
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<span><span class="js-time" data-epochtime="1519842489" data-format="short_date">Feb 28, 2018</span></span>
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<a class="text-decoration-none" href="/posts/7133742-64-charlie-can-you-hear-me-now"><div class="Episode-list-grid card-body pan">
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<img srcset="https://audioboom.com/i/34162753/75x75/c 75w, https://audioboom.com/i/34162753/150x150/c 150w, https://audioboom.com/i/34162753/300x300/c 300w, https://audioboom.com/i/34162753/600x600/c 600w, https://audioboom.com/i/34162753/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #fefefe; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/34162753/1400x1400/c" />
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S1 Ep675: #64 Charlie: Can You Hear Me Now
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Show Notes Today I’d like to chat with you, and our producer Paul, about a subject that is most dear to me. Bottom line it’s about the positive impact each of us can make on the lives of other people: from the ones we love the most to just about anyone we engage with in a meaningful conversation. As I have stated often, I have concluded that my single most important goal in life to help people ...
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1hr 3m
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<span><span class="js-time" data-epochtime="1519787223" data-format="short_date">Feb 28, 2018</span></span>
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1hr 3m
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<a class="text-decoration-none" href="/posts/6691324-absolute-return-fixed-income-wavelength-capital-management-with-mark-landis"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/31847104/75x75/c 75w, https://audioboom.com/i/31847104/150x150/c 150w, https://audioboom.com/i/31847104/300x300/c 300w, https://audioboom.com/i/31847104/600x600/c 600w, https://audioboom.com/i/31847104/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #ffffff; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/31847104/1400x1400/c" />
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S1 Ep674: Absolute Return Fixed Income - Wavelength Capital Management - with Mark Landis
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Founder and CEO Mark Landis tells about Wavelength Capital&#39;s strategy, or focus, to have a low volatility fixed income portfolio that is immune from rising and falling interest rates.  They invest into four different portfoios, designed to perform in eachof four  economic environements, dealing with growth and inflation. Then, they apply market neutral long/short strategies  and apply factors t...
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29m
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<span><span class="js-time" data-epochtime="1519431363" data-format="short_date">Feb 24, 2018</span></span>
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29m
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<a class="text-decoration-none" href="/posts/6690767-solar-energy-financing-wunder-capital-with-bryan-bersic"><div class="Episode-list-grid card-body pan">
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<img srcset="https://audioboom.com/i/31847104/75x75/c 75w, https://audioboom.com/i/31847104/150x150/c 150w, https://audioboom.com/i/31847104/300x300/c 300w, https://audioboom.com/i/31847104/600x600/c 600w, https://audioboom.com/i/31847104/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #ffffff; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/31847104/1400x1400/c" />
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S1 Ep673: Solar Energy Financing - Wunder Capital - with Bryan Bersic
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As CEO of Wunder Capital, Bryan discusses the opportunities of providing capital to the commercial projects solar energy market.  Wunder raises funds from investors to fund commercial solar energy projects. Starting with private, retail investors, they now have Family Offices, RIA&#39;s and other professionals as investors.  Issuing notes, they offer yields that are greater than many market fixed i...
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31m
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<span><span class="js-time" data-epochtime="1519408448" data-format="short_date">Feb 23, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6765361-5-most-important-things-marylou-tyler-has-learned-in-business-and-life"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/32244687/75x75/c 75w, https://audioboom.com/i/32244687/150x150/c 150w, https://audioboom.com/i/32244687/300x300/c 300w, https://audioboom.com/i/32244687/600x600/c 600w, https://audioboom.com/i/32244687/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #fdfdfd; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244687/1400x1400/c" />
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S1 Ep672: 5 Most Important Things Marylou Tyler has Learned in Business and Life
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Author and Consultant Marylou Tyler shares the processes in her life which have served her well.  She joins a list of executives that have opined on what has helped them on the pathways of life.  She discusses:

Why doing what you love and not following money or title is the key to successHow embracing change in a rapidly changing world helped herWhy celebrating small wins leads to big successW...
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<span><span class="js-time" data-epochtime="1519231633" data-format="short_date">Feb 21, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6686110-commodities-trading-coloma-capital-futures-with-david-burkart"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/31847104/75x75/c 75w, https://audioboom.com/i/31847104/150x150/c 150w, https://audioboom.com/i/31847104/300x300/c 300w, https://audioboom.com/i/31847104/600x600/c 600w, https://audioboom.com/i/31847104/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #ffffff; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/31847104/1400x1400/c" />
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S1 Ep671: Commodities Trading - Coloma Capital Futures - with David Burkart
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Listen to David, a CFA charterholder and designated speaker for the CFA Institute, Managing Member and CIO of Coloma, a Commodity Trading Advisory firm (CTA), discuss the role and opportunity of commodities investing thru the futures markets. Coloma uses quantitative methods plus fundamental analysis, applied with discretion, to create investment strategies. Discussing the misconception by many...
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27m
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<span><span class="js-time" data-epochtime="1519229910" data-format="short_date">Feb 21, 2018</span></span>
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27m
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<a class="text-decoration-none" href="/posts/7133743-63-ginger-gentile-erasing-family-pt-2-the-film"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/34162753/75x75/c 75w, https://audioboom.com/i/34162753/150x150/c 150w, https://audioboom.com/i/34162753/300x300/c 300w, https://audioboom.com/i/34162753/600x600/c 600w, https://audioboom.com/i/34162753/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #fefefe; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/34162753/1400x1400/c" />
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S1 Ep670: #63 Ginger Gentile Erasing Family Pt 2: The Film
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Show Notes Today is Part II of a series I began last week on the disturbing issue of Erasing Family. An amazing 22 million parents in the United States alone find themselves in the middle of this tragic situation. My guest today, is Ginger Gentile who is an expert in this field. Ginger is an award–winning filmmaker who grew up in New York and graduated from Columbia University. Ginger is the co...
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56m
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<span><span class="js-time" data-epochtime="1519152675" data-format="short_date">Feb 20, 2018</span></span>
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56m
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<a class="text-decoration-none" href="/posts/6684261-commodity-investing-etf-securities-with-max-gold"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/31847104/75x75/c 75w, https://audioboom.com/i/31847104/150x150/c 150w, https://audioboom.com/i/31847104/300x300/c 300w, https://audioboom.com/i/31847104/600x600/c 600w, https://audioboom.com/i/31847104/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #ffffff; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/31847104/1400x1400/c" />
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S1 Ep669: Commodity Investing - ETF Securities - with Max Gold
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Yes, that is his real name - Max is the Director of Investment Strategies @ ETF Securities.  Headquartered in London, with about $24 Billion in assets under managemetn, they offer commodity investments thru ETF&#39;s.  Discussing the role of commodities in a truly diversified portfolio, helping to offset the volatility that can be created in other markets (i.e. S&amp;P 500) Max identifies misconception...
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28m
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<span><span class="js-time" data-epochtime="1519152288" data-format="short_date">Feb 20, 2018</span></span>
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28m
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<a class="text-decoration-none" href="/posts/6684176-commodities-trading-coloma-capital-futures-with-david-burkhart"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/31847104/75x75/c 75w, https://audioboom.com/i/31847104/150x150/c 150w, https://audioboom.com/i/31847104/300x300/c 300w, https://audioboom.com/i/31847104/600x600/c 600w, https://audioboom.com/i/31847104/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #ffffff; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/31847104/1400x1400/c" />
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<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep668: Commodities Trading - Coloma Capital Futures - with David Burkhart
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Listen to David, CFA and designated speaker for the CFA Institute,  Managing Member and CIO of Coloma, a Commodity Trading Advisory  firm (CTA), discuss the role and opportunity of commodities investing thru the futures markets. Coloma uses quantitative methods plus fundamental analysis, applied with discretion, to create investment strategies. Discussing the misconception by many investors of ...
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27m
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<span><span class="js-time" data-epochtime="1519150607" data-format="short_date">Feb 20, 2018</span></span>
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27m
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<a class="text-decoration-none" href="/posts/6765362-emerging-social-media-trends-because-of-data-emerick-greenglass"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/32244690/75x75/c 75w, https://audioboom.com/i/32244690/150x150/c 150w, https://audioboom.com/i/32244690/300x300/c 300w, https://audioboom.com/i/32244690/600x600/c 600w, https://audioboom.com/i/32244690/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #f3cd1f; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244690/1400x1400/c" />
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S1 Ep667: Emerging Social Media Trends Because of Data - Emerick &amp; Greenglass
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From the program entitled, Is &quot;Data-Driven&quot; the Buzz Kill for Marketing&quot; with Susan Emerick and Cyndi Greenglass, we have a 3.25 minute segment that just addresses what Susan as an industry pioneer sees as emerging social media trends for the use of data.  You can hear the full 22 minute interview here: Is “data-driven” the buzz kill for marketing?Data-driven communication is the buzz word in m...
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3m
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<span><span class="js-time" data-epochtime="1519093722" data-format="short_date">Feb 20, 2018</span></span>
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3m
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<a class="text-decoration-none" href="/posts/6682755-all-about-south-coast-repertory"><div class="Episode-list-grid card-body pan">
<div class="l-flex align-items-baseline gap-2 gap-md-3">
<img srcset="https://audioboom.com/i/31839754/75x75/c 75w, https://audioboom.com/i/31839754/150x150/c 150w, https://audioboom.com/i/31839754/300x300/c 300w, https://audioboom.com/i/31839754/600x600/c 600w, https://audioboom.com/i/31839754/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #231d3c; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/31839754/1400x1400/c" />
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S1 Ep666: All About South Coast Repertory
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This week our OC SPOTLIGHT is shining brightly on our next door neighbor, the incredible South Coast Repertory Theatre, one of the few places promoting, developing and producing original plays here in Southern California.  Our Public Affairs Director Claudia Shambaugh talks with SCR&#39;s Public Relations Director Tania Thompson about the theatre&#39;s 50 year odyssey from &quot;beachfront to Broadway&quot; and ...
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<span class="numeric-tabular d-sm-none">
27m
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<span><span class="js-time" data-epochtime="1519084198" data-format="short_date">Feb 19, 2018</span></span>
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<img srcset="https://audioboom.com/i/32244700/75x75/c 75w, https://audioboom.com/i/32244700/150x150/c 150w, https://audioboom.com/i/32244700/300x300/c 300w, https://audioboom.com/i/32244700/600x600/c 600w, https://audioboom.com/i/32244700/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #424243; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244700/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep665: Cold Outreach Is Alive! But Are You Doing It Wrong?
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Enjoy this BONUS Episode - Q &amp; A with Mike Schultz, President of RAIN GroupA few highlights... we talk about: New research proving that cold calls and outbound still works to generate salesInsights into what buyers wants from sellersWhich channels work, in what context and sequence, to create sales pipelineMore about our guest:

President of RAIN Group, Mike Schultz is world-renowned as a consu...
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21m
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<span><span class="js-time" data-epochtime="1518825334" data-format="short_date">Feb 16, 2018</span></span>
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<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep664: The Power of Podcasting for Marketers Today
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Matt Heinz from Heinz Marketing talks about the success of his podcast SALES PIPELINE RADIO and how he went from being a skeptic to a fanatic about the power of podcasting to brand yourself, build an audience and create meaningful engagement with prospects and customers alike.  As he says, &quot;what&#39;s it worth to get 30 minutes of someone&#39;s time to tell your story?&quot;
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23m
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<span><span class="js-time" data-epochtime="1518758185" data-format="short_date">Feb 16, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6677198-ian-plumlee-web-development"><div class="Episode-list-grid card-body pan">
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S1 Ep663: Ian Plumlee, Web Development
</h5>
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Ian Plumlee is a web developer turned data-driven digital marketer. After honorably departing the Marine Corps in 2010, Ian pursued a degree in web development and interactive media while he started his first business: providing and managing digital growth solutions for businesses across Southern California. On top of his &quot;nine to five&quot; as the Senior Marketing Coordinator at a leading technolog...
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47m
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<span><span class="js-time" data-epochtime="1518727907" data-format="short_date">Feb 15, 2018</span></span>
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47m
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<img srcset="https://audioboom.com/i/34162753/75x75/c 75w, https://audioboom.com/i/34162753/150x150/c 150w, https://audioboom.com/i/34162753/300x300/c 300w, https://audioboom.com/i/34162753/600x600/c 600w, https://audioboom.com/i/34162753/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #fefefe; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/34162753/1400x1400/c" />
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<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep662: #62 Erasing Families Pt 1: Mom
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Show Notes   We have a most fascinating and disturbing show today on what is becoming an almost epidemic subject. It is called Erasing Families. Now, because of the privacy and confidentiality of the information we will be sharing with my very special guest, we going to give her a pseudonym of Mom. Our subject of Erasing Families has been referred to in psychiatry as Parental Alienation, althou...
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<span><span class="js-time" data-epochtime="1518647141" data-format="short_date">Feb 14, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6765364-the-power-of-radio-building-trust-credibility-and-pipeline"><div class="Episode-list-grid card-body pan">
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<img srcset="https://audioboom.com/i/32244703/75x75/c 75w, https://audioboom.com/i/32244703/150x150/c 150w, https://audioboom.com/i/32244703/300x300/c 300w, https://audioboom.com/i/32244703/600x600/c 600w, https://audioboom.com/i/32244703/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #d8d7d7; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244703/1400x1400/c" />
<div class="vstack gap-1 my-auto">
<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep661: The Power of Radio: Building Trust, Credibility (and Pipeline)
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Our scheduled guest was unable to make the live show... so host, Matt Heinz, talked with Paul Roberts, the announcer for Sales Pipeline and had a great conversation! Among other things (like the Super Bowl) we talked about: The pros, cons and benefits of podcastingStorytellingThe importance of audioConversational selling and its importance in the marketplacePodcast formats from Q&amp;A to curated s...
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<span><span class="js-time" data-epochtime="1518561777" data-format="short_date">Feb 13, 2018</span></span>
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<a class="text-decoration-none" href="/posts/6765365-if-everything-starts-and-ends-with-data-where-do-you-want-to-go"><div class="Episode-list-grid card-body pan">
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<img srcset="https://audioboom.com/i/32244714/75x75/c 75w, https://audioboom.com/i/32244714/150x150/c 150w, https://audioboom.com/i/32244714/300x300/c 300w, https://audioboom.com/i/32244714/600x600/c 600w, https://audioboom.com/i/32244714/1400x1400/c 1400w" sizes="(max-width: 400px) 64px, 96px" style="background-color: #f3cd1e; max-width: 96px; width: 15cqw;" class="js-img-bg ratio-square rounded-1" loading="lazy" src="https://audioboom.com/i/32244714/1400x1400/c" />
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<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep660: If everything starts and ends with data, where do you want to go?
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
The graveyard is littered with companies who have died when they were abandoned by their customers. This is what happens when you don’t listen to them, and you lose touch with what matters. Today, we live in a world where our customers want to help shape the brands they are passionate about and even control the conversation. It is a two-way dialogue in business today, and marketers have to unde...
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27m
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<h5 class="text-line-clamp text-line-clamp-3 balanced-h fs-6 fs-5-lg fw-normal mb-0">
S1 Ep659: Why CEO’s and CFO&#39;s are still beggars when it comes to marketing ROI
</h5>
<div class="text-line-clamp text-line-clamp-3 balanced-p fs-8 text-muted text-break">
Flushed with Data and Metrics: Why is it Still Hard to Prove Marketing ROI?

The data is there, or at least available; that excuse for proving the ROI of marketing is dead and isn’t valid.  If the Chief Financial Officer for a company is asked to show the ROI for the company, it would be impossible for him or her to simply say, “AH, we can’t do that.”  So, what is it that is makes beggars out o...
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<span><span class="js-time" data-epochtime="1518474982" data-format="short_date">Feb 12, 2018</span></span>
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