Mind Tricks 1 - Podcast Episode

This episode of the Internet Marketing Podcast see's Kelvin try on the boots of Derren Brown. In part 1 of "Mind Tricks", Kelvin and Andy discuss how important it is for those in marketing to consider various psychological trends, from "Choice Supportive Bias" to "Hyperbolic Discounting".

Take a listen and learn how to hook customers with a first purchase, make 3 your magic number and promote one product over the other.