Column: NPR's transmitter mindset


This week, I discuss NPR's guidance not to promote podcasts or NPR One on the air. You can get my weekly newsletter at

about 1 year ago
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jamescridland - about 1 year ago

Thanks so much for the comment. (Didn't even know they were possible here!)

Having a strategy is, I agree, a good thing. Can't work out whether, if it's the wrong strategy, it's better than not having one.


haftwo - about 1 year ago

Either way, it's refreshing for a broadcaster to have a defined strategy for the future. Leadership and guidance through the Digital transition isn't always as clear as it should be. At least NPR has a vision.