Budweiser Just Renamed Its Beer ‘America’

May 10, 2016, 04:17 PM
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Just in case Budweiser's galloping horse-filled commercials overlaid with text like "not soft," "not small," "not imported" wasn't a tipoff, the beer company wants you to know that they're American as apple pie. (Well, except for the fact that they're owned by Belgian corporation Anheuser-Busch, but let's not get bogged down in minutia.) The company will double down on its patriotism this summer when it renames itself "America."

No, this is not a Colbert bit. It's a marketing strategy.