Lacrosse Industry Podcast: Harlem Lacrosse & DICK's

Nov 15, 2016, 11:48 PM

IL's Matt Kinnear hosts a discussion with Harlem Lacrosse Director of Advancement Joel Censer and Dick's Sporting Goods Brand Director Frank Igrec about the groups' collaboration on the "Sports Matter" campaign that proved to be the most successful representation of lacrosse throughout mainstream media.