How the NBA Off-Season Is Dominating Sports

Jun 29, 2017, 12:23 PM
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You know a sports league's in a nice place when it's enjoying a genuine cultural moment, without anyone actually playing the sport. That's where we find the NBA in late June, 2017, a few days before free agent hysteria has even started on July 1. Sure, the NFL off-season, anchored by the draft and player migrations from team to team, makes regular hay. Most baseball winters, some player signs a ludicrously rich free agent contract that carries a news cycle (e.g. Zack Greinke's six-year, $206.