Pavlovian dogs and the email slot machine - 4 emails
Jan 13, 2012, 09:01 AM
The Pavlovian dogs theory about email addiction (an example of 'Classical conditioning') was nicely covered in this article, containing this succinct quote: "Both slot machines and email follow something called a 'variable interval reinforcement schedule' " http://m.guardian.co.uk/technology/2008/aug/28/email.addiction?cat=technology&type=article