Here’s How to Brag Without Making People Hate You

Think twice before you brag about your accomplishments — and if you do, you better have the goods to back it up, a new study suggests.

The research, which was published recently in the journal Self and Identity, found that people respond better to modest individuals than to braggarts. When people did boast, the study found that their self-promotions were received better by others if they were supported by evidence.