Interview with Matt Wood, GDPR update, Snapchat stunts Facebook’s teenage growth
This month Rob interviews UK affiliate industry veteran Matt Wood. Matt’s played a pivotal role in the development of the UK affiliate scene thanks to prominent roles on both a publisher and agency side. More recently he’s founded the industry news website PerformanceIN as well as encouraging peers to meet and learn from each other through various conferences and award ceremonies that have become hugely important calendar events. Matt shares his thoughts on the current state of affiliate marketing and where he thinks its heading next. Rob and Kev also discuss the latest insights to be learnt from the impact of GDPR’s launch and how Snapchat are making significant inroads into Facebook’s domination of younger audiences and the importance of advertising disclosure for influencers when working with brands.