Your Belfast? A campaign to get more people into Belfast is criticised for not having minority faces in it #BBCNolan

Sep 17, 2018, 11:49 AM

A new marketing campaign is aiming to get more people into Belfast city centre in the wake of the Primark fire that has hit traders hard.

Some stores have reported a drop in business of more than 50% since the fire two weeks ago. 

The "Your Belfast" campaign features some familiar faces - from Carl Frampton to Eamonn Holmes, the city's Lord Mayor to football manager David Healy.

But - critics have hit out saying the campaign isn't diverse enough. It has left some debating about what "Your Belfast" looks like - saying there is a lack of representation of minorities and portrays the city as a "white-only town"