Inside the Republican Plan to Win Hispanic Voters—And Battleground States

Rick Scott arrived in a sweltering warehouse on Orlando's east side and began thanking the crowd in Spanish. "Gracias por su apoyo," the Republican Senate hopeful told voters and employees of this flooring business founded 20 years ago by Puerto Rican immigrants. "Es mi oportunidad para conocer a mis amigos." Thank you for your support. It's my chance to meet my friends.

The message was clear in any language.