Ready Player One: The Explosion of Mobile Gaming in India

There was an interesting bit of news a couple of months back. India has emerged as one of the five biggest gaming markets in the world. I’m talking about mobile gaming. One Times of India article earlier this week shared data from the Mobile Marketing Association's Power of Mobile Gaming in India report which claimed that three out of four gamers in India play mobile games at least twice a day. Online gamers in India - the kids and youngsters who seem to be playing PUBG, Fortnite, or even Carrom Pool perpetually - are now spending more than one hour gaming everyday on average.That’s a fair bit more than the average of 45 minutes that most Indian mobile users spend on video services like Netflix.