How to get your book noticed

My friend, Ken, Mr. Biz, wrote a book, How To Be a Cash Flow Pro, as a simple lead magnet. He put it on Amazon at someone's urging and ended up selling a ton of books. Why? Because of an article written in which his book was named one of the top books on business. The lesson in this story: just do good work, share your passion. You never know when it will pay off.