033. Why Good UX Design Means Better Business
Episode 33, Jun 04, 2019, 01:57 PM
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The majority of interactions we make in our day-to-day lives are now online, from business to shopping and everything in between. As such, it’s never been more critical for a company to offer a seamless, frictionless digital experience for its users. In fact, most people now expect it.
UX design is also good for business, there’s no doubt that it can positively impact your bottom line. A recent study found a well-designed interface can increase a website’s conversion rates by up to 200%. As Apple’s co-founder Steve Jobs once said: “Design is not just what it looks like and feels like. Design is how it works.”
In this episode Trish is joined by Melanie Denyer, a freelance UX Analyst currently working at La Redoute.
The majority of interactions we make in our day-to-day lives are now online, from business to shopping and everything in between. As such, it’s never been more critical for a company to offer a seamless, frictionless digital experience for its users. In fact, most people now expect it.
UX design is also good for business, there’s no doubt that it can positively impact your bottom line. A recent study found a well-designed interface can increase a website’s conversion rates by up to 200%. As Apple’s co-founder Steve Jobs once said: “Design is not just what it looks like and feels like. Design is how it works.”
In this episode Trish is joined by Melanie Denyer, a freelance UX Analyst currently working at La Redoute.
They discuss:
- What UX is
- What makes a great user experience and why it matters
- Some examples of good UX and some of the common friction points
- How web developers can start to think about UX in the design process
- What makes a great user experience and why it matters
- Some examples of good UX and some of the common friction points
- How web developers can start to think about UX in the design process
Host: Patricia Keating
Guests: Melanie Denyer
Listening Time: 58 mins
Follow Tech Manchester:
Twitter: @tecmcr
LinkedIn: www.linkedin.com/company/techmanchester/
Or visit us at www.techmanchester.co.uk
Guests: Melanie Denyer
Listening Time: 58 mins
Follow Tech Manchester:
Twitter: @tecmcr
LinkedIn: www.linkedin.com/company/techmanchester/
Or visit us at www.techmanchester.co.uk
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