How purpose is re-shaping the world's companies

Episode 3,  May 06, 2020, 06:00 AM

Richard Foley of Pinsent Masons and Lisa MacCallum of Inspired Companies discuss how having a purpose changes a company and makes it more resilient when crisis hits.

Companies are redefining what they are for: away from solely delivering shareholder returns and towards a central 'purpose'. But can that approach survive the coronavirus crisis? Do purpose-led companies have a better chance of thriving, even at the most testing of times?