Beauty Brands in the BLM Era: The Inclusivity Imperative

Jul 28, 2020, 06:30 AM

African and Caribbean women reportedly spend about 80% more on cosmetics and double the amount on skincare as their non-Afro Caribbean counterparts, and yet are still underserved in this market. Christian Ward talks to Founder of SevenSix Agency Charlotte Williams and Stylus’ Senior Beauty Editor Lisa Payne about the beauty brands getting it right and the how others can follow suit.