Creative collaboration for consistent brand voice with Team Teal • SJ Sharks Productions

There can be many silos in an organization, so finding a way to bring together the creative voices can be a challenge. The San Jose Sharks have begun efforts to close that gap, and find ways to build a cohesive team that can play to it's strengths and level up the team's knowledge to deliver content that connects fans to the brand.

Here are some links to pieces that won them GMA awards:
https://www.dropbox.com/sh/x765b2ddg6i84l8/AAB1FK2aMCgzPVlzODbkRxSqa?dl=0&preview=2020_SanJoseSharks_BestOverallVideoDisplay.mp4

*This recording was conducted while all guests were members of the Sharks team.