Borrell's Local Marketing Trends" EP 39; 1-19-21 Nancy Lane, Local Media Association

Faced with an advertising crisis, many local media companies pivoted in a new direction that may foretell their future. In this episode, Corey & Gordon take a look at how one trade association blazed a very different path for broadcast and print media in 2020 that has them working together and finding support from communities they serve. It features an interview with Nancy Lane, a former publisher and now CEO of the Local Media Association. #borrell #tampabay #radio #radiostpete