Consumers need inspiration and indulgence. How will food brands and CPGs respond?
With lockdown easing, what's next for brands and retailers who are providing these at-home indulgent experiences? Will people rush back to their previous habits of eating out, or will a new hybrid model take over? Joining Table Talk to discuss this fascinating subject is Suzanne Robinson, Director for Innovation in Consumer Goods and Retail at ?WhatIf!, an innovation agency that’s part of Accenture. She'll explain how consumer rituals have changed, what trends are developing and will continue to grow over the year ahead, and what opportunities there are for food brands and CPGs to get ahead of consumer demand for new indulgences. Join the conversation on Table Talk.
About Suzanne Robinson
Former UK MD for Happen Innovation, Suzanne is now Director for Innovation (CG&S) in Accenture’s Innovation Practice ?What If!, exploring emerging growth opportunities in the complex and yet exciting Future of Food world for CPG and Retail clients. Having worked with clients such as Nestle, M&S, Tesco she unites her commercially proven foresight and insight expertise with the extensive Accenture resources to help accelerate innovation in this mature, competitive & fascinating food and beverage space.