Surrounding Yourself With the Right Team to Scale Your Business With Ray J and Ray Lee, CSO & CEO, Raycon | #ThePlaybook 420

Jun 15, 2021, 09:00 AM

On this episode of #ThePlaybook, Ray J, Chief Strategy Officer of Raycon, and Ray Lee, CEO of Raycon, chat about:[:36] - How their similar views about the opportunities in consumer electronics helped to bring them together to start Raycon[5:34] - Why Ray J’s insights for their branding and packaging has been instrumental for them to land celebrity partners[6:54] - The biggest area where Ray J’s experience in the music industry has come in handy for Raycon’s products[13:29] - What a business needs in place in order to be perfectly situated to scale internationally

Tweet me @davidmeltzer your favorite takeaway from today's episode and come ask me questions live every Friday at 11:00 am PST / 2:00 pm EST. Text me at (949) 298-2905 or email me at david@dmeltzer.com to join!

On this episode of #ThePlaybook, Ray J, Chief Strategy Officer of Raycon, and Ray Lee, CEO of Raycon, chat about:

  • [:36] - How their similar views about the opportunities in consumer electronics helped to bring them together to start Raycon
  • [5:34] - Why Ray J’s insights for their branding and packaging has been instrumental for them to land celebrity partners
  • [6:54] - The biggest area where Ray J’s experience in the music industry has come in handy for Raycon’s products
  • [13:29] - What a business needs in place in order to be perfectly situated to scale internationally


Tweet me @davidmeltzer your favorite takeaway from today's episode and come ask me questions live every Friday at 11:00 am PST / 2:00 pm EST. Text me at (949) 298-2905 or email me at david@dmeltzer.com to join!