Current Media Trends

Sasha and Josh review current media trends and how they may apply to destination marketing. They discuss the current privacy issues between Facebook and Apple, how it may affect your marketing, and a few tips to help you navigate the changing forecast that is online marketing right now. They discuss how demonstrating authenticity in your marketing and being true to your destination's unique offerings is an essential key to establishing loyal visitation. Lastly, they shed some light on the growth of smart speakers in homes and how they may contribute to the future of marketing.

Tourism Media Mayhem is a part of the Destination Marketing Podcast Network. It is hosted by Josh Scheer and Sasha Jackson and produced by the team at Relic.

To learn more about the Destination Marketing Podcast network and listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.