Texting in the NFL

Episode 25,   Aug 11, 2021, 01:18 AM

Indianapolis Colts Vice President of Data Strategy and Analytics Charlie Shin joins Joe on the EYM podcast to talk about how the team is using text to learn more about fans. With better understanding comes better communication and fan satisfaction. Charlie also lends his experience to to give advice about how small business owners can utilize data on a small scale to change their customer relationship.