Are you making the most of your data?

This week’s guests
Phil Bicknell, Market Intelligence Director
Ben Williams, Senior Knowledge Transfer Manager (Pork)
Carol Davis, Lead Analyst - Farm Economics
Bethan Wilkins, Senior Analyst (Red Meat) 
Jennifer Newman, Animal Health and Welfare Scientist (Data)

In this episode, we look at some of the business tools and services offered by AHDB to support you and help you make the most of your circumstances. 

Our guests focus on the characteristics of top performing farms and take a closer look at four key performance indicators (KPIs): financial performance, productivity, yield and survivability.

The episode has a Pork bias, but much of the content and resources discussed are applicable across the farming sector. 

Useful links
Key Performance Indicators (KPIs): making use of production data
Farm Business Review: Farm Business Review offers a combination of an online tool, expert advice and peer support to help your business prepare for the biggest agriculture policy shift in a generation.
Farmbench: an online benchmarking tool that allows you to compare your farm to similar businesses
Horizon report: Preparing for change, the characteristics of top performing farms
Pork: The four pillars of pork production (previous episode of the AHDB Food and Farming podcast)

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This episode was produced and edited by Aisha Shabnam, Marcomms Executive (Pork).