462: Zero to 50,000 Followers in 12 Months: How to Build and Monetize an Audience on Facebook

Sep 16, 09:00 AM

We’ve been on a bit of an audience building kick lately in our conversations with Dickie Bush about Twitter, with Tori Dunlap about TikTok.

Today you’ll meet a long-time listener of the show who built her audience on Facebook.

Chantal Lavergne is the founder of FunSensoryPlay.com, which started as a Facebook page in early 2020 — and that’s important because that’s years after the supposed death of organic Facebook page reach.

Since then she’s grown the page to nearly 80,000 followers using some specific and proven engagement strategies, and turned that following into a business with multiple revenue streams.

Tune in to The Side Hustle Show interview to learn:

  • how Chantal came up with the idea to start a sensory fun Facebook page
  • how she has grown her audience so fast by creating an “ecosystem”
  • the multiple income streams she’s created for her business

Full show notes